I Found It! How to Literally Add Multiple Zeros to Your Bank Account

How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Table of Contents DotCom Era ................................................................................................................................. 4 Why Internet Marketing ..................................................................................................................... 4 Online then Offline.............................................................................................................................. 7 How to Get Started in Internet Marketing .................................................................................. 10 How to write a book ......................................................................................................................... 10 The Truth about Affiliate Marketing ................................................................................................. 11 The better Way ….............................................................................................................................. 11 Why 97% of Newbies fail in Internet Marketing – ....................................................................... 13 The Major Hurdles No-One Tells You About ................................................................................ 13 Buying Traffic Profitably.................................................................................................................... 14 The Real Truth About Internet Marketing ................................................................................... 16 What the Gurus Wont Tell You ................................................................................................... 16 A Key Understanding of Buying Traffic ........................................................................................ 17 Benefits of Online Advertising .......................................................................................................... 17 I Have Tried a Lot Traffic Generation Methods, but Still Fail. Why?................................................. 18 Free Traffic or Paid Traffic .......................................................................................................... 19 Facebook ads, the Untold Secrets .................................................................................................... 20 Who to target? .............................................................................................................................. 21 Solo Ads – Shortcut towards Success................................................................................................ 22 7 Steps to Create Website that Ranks on the #1st page of Google .................................................. 23 On Page SEO :-............................................................................................................................... 24 Off Page SEO :- .............................................................................................................................. 25 Banner ads ........................................................................................................................................ 25 Secret Code of Internet Marketing.............................................................................................. 26 What differentiate 6 figures earners from normal internet marketers ......................................... 29 The Alternative (And Virtually FOOL PROOF) Way Of Making REAL Money Online... .................... 30 Testimonials ...................................................................................................................................... 34

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

DotCom Era The trend has been going towards internet, internet, and internet. I have often seen the statuses of my Facebook friends, professing to be lifeless without the internet. It is the new kind of “addiction” where people want to search for and get connected with people online.

My name is Ryan Sum, based in Malaysia. I started my Internet Marketing journey in 2011, and I have been enjoying the whole process. When I was a full time employee, I have the time to do internet marketing at night. My passion for it motivated me to reach the milestone to become what I am today. Even if I don’t have a job, I can survive with the passive income that internet marketing brings in to me and my family.

Why Internet Marketing Imagine this, having to enjoy the scenic view of the beach, with a glass of cocktail in your hand, while the other hand is resting on the laptop checking your commissions. That’s always a dream for many people:a) b) c) d)

Those who have just started internet marketing.

Those who work for a living for someone else.

Those who are jobless.

Those who have just graduated.

For me, I really love to travel. Since I graduated locally, I don’t get the chance to study and travel like my friends do. After graduated, I joined my dad’s company without the chance to work and travel like my friends do. The timing is just not right as my dad requires me during that time. Like many others, I started to buy my own car, insurance, memberships, and other financial commitments once I started working. This is the main factor that hinders most people to quit their job and travel for months as they have on-going expenses to pay.

Then I saw this Internet Marketer who travels all over the world and still earning commissions during his journey. I am very inspired! I started learning through seminars, webinars, buying e-books,

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

courses and do whatever it takes to master this skill. It costs me a lot since I have just graduated. But with the vision to Earn while travel, with the time freedom and financial freedom It gives me the momentum to spend little time daily to do something related to internet marketing.

Attending seminars do teach us the basic skills which are sufficient to get started. Out of 50 students in a seminar group, there are only 2-5 students who achieve their financial goals through internet marketing. What differentiate them from the rest is by taking massive actions.

Out of all these seminars, I learned one very important theory:-

“You can make millions from Neighborhood business, but You can make billions from Worldwide business”

With the long term vision to build a business that could capture a majority of people, and not the minority as in Malaysia which only has a population of about 30 million. Every day when I am outside walking around, I will try to think how to solve people’s problems as the money lies in where you can provide solution and values to mankind. If you can provide tremendous value to the mass (not only in your local country) and a product that people will often use daily, you have found the right product. Facebook is a great example.

Another reason I got started in Internet Marketing is that … I did not have the capital to start an offline business after graduated from university. I learned that it costs less than $100 to start a website which included the fundamentals:- the domain, hosting, and an auto-responder. That was all I needed to get started? “That’s a wonderful idea! Besides, I am only doing this part-time, since I already have full time day job” I thought.

I knew to start a brick and mortar business- it would cost a bomb because my dad had set up new office just recently. Here is the breakdown of his costs:a) b) c) d) e) f) g) h) i) j) k)

Carpet - $3,500 Plaster Ceiling - $2,800 Partition - $1,500 Workmanship - $4,500 Electrical wiring - $7,000 Light fittings - $1,000 Air conditioner - $5,000 Furniture - $20,000 Security door access - $2,000 Wooden door and folding door - $3,000 Telephone and internet deposit - $500

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

And, the lists goes on.. The rough estimate for the costs was above $50,800 for a 1,389 square feet office. This excluded any deposit for office rental or any deposits for utilities. All of the above figures are conservative figures, as we do not purchase expensive furniture and fittings.

It took 1-2 months to renovate the office and another 4-5 months for the business to breakeven (revenue sufficient to cover cost). This means that you have to prepare enough funds to cover overheads and bank instalments for 6-8 months, or else your name will be blacklisted by the banks as a bad pay-master for any defaults in bank instalments.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Online then Offline

In the past, all businesses start as a small shop that slowly captures the market demand by word of mouth, recommendations or media advertisements. These are traditional business strategies.

Thus, I would say the best way to start a business is through online. The low start-up costs will provide great cash flow for the business owner. Imagine this, he or she wants to do trading, buying goods cheaply from China, and sell locally. He does not need to open a shop, he does not need to employ staff and he does not need to bear monthly overheads. With multiple platforms to sell his goods online, he can easily make sales. Once his internet marketing sales mature, making few thousands monthly, the money earned can be reinvested into an offline retail business.

The great strategy of this is that he now has a DATABASE of clients through his years of internet marketing. If he invested in a squeeze page to capture the clients’ information, it will be even better (I will cover more about squeeze page later). During his launching of new retail shop, he does not need to spend a lot for media advertisement. With just a simple click of auto-responder he can email to his database of clients and ask them to refer their friends and relatives to come out for the launching. Even better if he does Facebook marketing, a simple post to his Fans page will notify all his fans to support him.

“That’s the reason I started internet marketing”

I want to accumulate sufficient funds prior to starting my own offline business. If the business model is good, I can further do scaling by franchising. “Scaling” is a powerful word for business. Whatever business you are doing, if you can think of a way to scale your business to the majority, your family lifestyle will change instantaneously. I give an example here:“Ah Bob has been selling fruits in local market for years. He inherits this traditional business from his parents. Realising, the little profit margin and inability to reach the people from other areas, he gets an idea to “scale” his business. He met with the owner of a shopping mall in city centre, and successfully rented the retail shop. He is the first businessman to sell fruits in the shopping mall. He mortgaged his house to get sufficient cash to fund the business.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

After 3 years, due to higher profit margin from the sales, as well as launching many new products such as fruit juice, fruit hampers, and etc, he successfully opened another branch also in shopping mall. If you are successful in the first two launches, the following will be a lot easier. Just “duplicate” the system. Now he has over 16 shops nationwide.”

Picture from Google: Real case study - MBG (Money Back Guarantee)

Whatever reasons you have, use it as driver to motivate you to learn more. Some people just learn but don’t implement. For me, I make it a principle: “Every time I learn something new – take 3 immediate actions related to the knowledge” By doing so, I have no reason to procrastinate and able to learn faster by thinking of ways to apply the new knowledge. There is a great quote from Daniel J. Boorstin, “The greatest enemy of knowledge is not ignorance, it is the illusion of knowledge”. You may assume you have all the knowledge to succeed, but without application of it you will never know which work for you.

Try not to make money as the primary reasons for your action. The fuel for any actions is emotion.

Create emotional link for every commitments. For example imagine the feeling of you making your first commission online, the feeling of joy, that everything is achievable, that the next step is just to scale up the traffic to double your income. Having able to bring your parents travel with the money earn, the smile of your parents’ faces. With this principle in mind, whenever I meet with difficulties, I refresh back the emotion-linked goals to gain back the momentum.

For your objectives, it has to be SMART:A. B. C. D. E.

Specific Measurable Attainable Realistic Time bound

I use these basic strategies that I learned in college every time I want to set new goals or objectives.

Here is an example:

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

a) I want to make money online. b) I want to earn $10,000/month (measurable) through internet marketing, in 3 months (time bound), so that I can travel with my family twice a year, buy a bungalow and pay off my debts (specific/realistic/attainable).

Deadline is so important that it disciplines someone from distractions. Besides having these objectives, try to develop the survival instinct. Even though you may have secured job with fixed salary, try to imagine the worst case scenario where your company terminates you without notice, with loan instalments to cover, and family to take care. These adverse scenarios have pushed me forward so much that every minute is so important to me.

When tomorrow comes, this day will be gone forever. I want to fully utilise it. Plan your day activity a day earlier. You will notice big different to your productivity as you start off your day with wellplanned action plans.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

How to Get Started in Internet Marketing

There are three ways to get started in internet marketing. You can create your own product or sell other people’s product (affiliate marketing which you can get up to 75% commission in Clickbank).

Three ways to create a Product:a) Write your own contents. b) Outsource through Elance.com or ODesk.com, where ghost writer will write for you. c) Licensing. d) Buy Public Label Right (PLR) products where you have the right to rebrand and use the content as your own.

Personally, I have tried all of these methods except for outsourcing, as I don’t trust other people’s ideas, and it may not be congruent with my ideas.

How to write a book It may take 3-4 months to write an e-book if you are fast. Otherwise, some people take one year to write a book. It is not an overnight thing. It is a step by step process. I have attended a seminar on how to write a book. I paid $3,000 for this seminar and I caught a few tips:a) Start with a table of contents. b) Think of 15 subtitles to write – then choose your best 12. c) Further create sub-sub title for each of these 12 topics. d) Everyday spend 10-15 minutes writing on the topic, maybe 2-3 times a day. e) Elaborate on each article you have written.

Using these strategies can help you complete your e-book within 2-3 months.

I have this friend who created a blog 4 years ago, he updated it every week on the topic of Forex.

Then one day, a reader who is a publisher found his content and thought it was really good. They negotiated with him, and my friend without any previous intention to become author, has published a book on Forex and has earned Royalties!

Imagine this, when you meet a new friend and you don’t pass your businesscard. You pass your own written book. You are highly respected as an author.

That’s how I got the idea of writing a blog. It is so easy to grab my phone and type on my phone about a topic.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Just don’t limit yourself and take immediate action on what you have learned. Some people go to many seminars to recharge themselves but end up the same after a month. It is because they do not take action and give excuse of not having time.

The Truth about Affiliate Marketing Affiliate marketing begins by searching for good digital products to market. You can get commission ranging from 25-75% from each sale. You just have to drive traffic to their sales page, and they will pay you for every successful sale. The product owner has no cost to bear for every affiliate marketers under them.

The disadvantage of this strategy is that most “gurus” would give you 50% of their front end sales, and you wouldn’t see one thin dime of the rest of the money that came from YOUR customer. After so many years in internet marketing, I realise the BIG money is at the backend sales. Thus, you will leave a big chunk of money on the table, as the leads you generated does not belong to you, and you cannot upsell them after that.

The better Way …

I found out to earn the big money online requires a product that has a high margin. I have done trading in the past by dropship (I do not hold stock, and the owners send the products direct to the buyer once they have received an order from me). The margin was very little at 10-20%. Then I started to find my own product to buy and sell, which I found Marimo, a Japanese Green Moss Ball.

You can find more information about my product here at www.buymarimo.com. The margin has been pretty good at minimum 50% to 80%. With as little as $ 1,000, I can get started with this trading business.

However the product value is only $100, and I earn $ 50 from each sale. In order to earn $ 10,000 per month, I need to sell 200 Marimo moss balls. It is not easy to get so many targeted buyers in a month from internet alone using Search Engine Optimization (which I will discuss later).

Then I found out about MTTB. It offers up to $1,000 commission per sale to $ 5,000. From one sale, if it is converted to my local currency Ringgit Malaysia, I have 3.2 times of the value of USD. I need much less sales to make $ 10,000 per month. Do you think it is much harder to sell higher value product? It requires the same effort, if the product can change someone’s lifestyle and make a big impact on their future, people will buy.

You need to find “hungry buyers” who will be willing to pay you money. So why do people buy?

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

1.

2.

3.

4.

5.

6.

7.

Make money Save money Save time Save effort Improve health Increase pleasure Eliminate pain

MTTB satisfies all of these reasons. I will discuss more about MTTB later.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Why 97% of Newbies fail in Internet Marketing – The Major Hurdles No-One Tells You About When you have just started with internet marketing, you don’t know how to create an offer. You don’t know how to write copy. You don’t know how to create your own info-products. And like many newbies online, it really overwhelming when you have to learn all these. Unless, you put in solid 10 hours a day, for at least a year, you don’t stand a chance – there’s just too much to learn.

Then when you finally created your own product to sell, you have to FIRST go through a series of steps before you can turn cold traffic into warm leads and then hot buyers … 

Drive traffic to a squeeze page – collect names and email addresses.

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Send a series of emails to pre-sell.

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Create webinars and trainings to sell them the product.

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Create an email follow up to promote those webinars and trainings.

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Send your pre-sold leads to a sales page to convert lead into buyers.

The whole process is known as a sales funnel, which requires three basic components –a squeeze page, an email auto-responder, and a sales page.

Here is the catch … you need to be a superb copywriter to write them (this may take years to learn) or you need to hire a copywriter. A good copywriter can charge thousands of dollars for just ONE component in this sales funnel.

Once the copy is ready, you need to set up and automate the whole system. Thus, some people resort to affiliate marketing which earn them 30-50% commission. However, good quality traffic is not cheap nowadays. It’s just not profitable to pay high prices for traffic for the volume of sales it creates.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Buying Traffic Profitably The basic equation to making money online or offline is: Traffic + Conversion = Sales You may be able to buy tons of traffic, but yet it does not make money. Why? It may be because you send them straight to the sales page, without getting their email address. The key towards selling to your prospects is by nurturing relationship with them through email, blogging, webinars or Facebook fans page. Once they trust you, they will buy the products that you recommend.

The other reason may be due to you low quality clicks from countries with low purchasing power.

They may be looking for free stuffs only. First-Tier countries recommended for Solo Ads are:    

United States United Kingdom Canada Australia New Zealand

Remember, the quality of Solo ads clicks is always much more important than quantity. I will discuss about Solo Ads strategies later.

Another most important term to take note when buying traffic is “EPC” which stands for Earning Per Click.

1.) (EPC) Earning per click = Gross sales / unique visitors This figure you will get is the maximum you can pay for a visitor to visit your site and still break even.

Always keep track of your EPC, and “scale” up the top 3 EPC traffic source.

2.) Sales > Ad Expenditure For internet marketing, if your sale is more than your advertising cost, it is profitable. Let me give you an illustration through a Vending Machine:-

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

“Vending machine – you put in $2 and instead of getting a coke, you get $1.80 in change. Curious, you repeat and get $1.60. Then you get $1.55 …. Each time you put in, you lose 10%.

Would you keep putting money in all day? Of course not!

Now let's pretend you went to another vending machine and this time when you put in $2, it gave you $2.20 back. Feeling happy about your good fortune, you put the $2.20 back in and it gives you $2.40. You do it again and this time it's $2.65”.

When you find such a vending machine, you will scale up the advertising cost, by putting in as much as possible because you know it gives you that kind of Return on Investment (ROI).

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The Real Truth About Internet Marketing What the Gurus Wont Tell You 

It’s hard to break into Internet Marketing if you’re new, with no results (and therefore no credibility).

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You need several products to cover your lead generation costs. And YES, you do need to create your own (or license them).

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It is highly unlikely your first product will make you money because you are still learning what the market wants.

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Affiliate marketing is not easy with the rising cost of traffic and very small profit margins.

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Beware of buying leads, as if you choose wrongly without proper due diligence, you may have lot of traffic (leads) with no conversion, which means no sales.



Running a business requires a lot more skills than working a normal job.



You can’t do this alone, you need staff. You need a team, a customer support desk, assistants and etc.

The hard cold fact is that 97% of people starting an internet marketing business fail each day. This is a far cry from the usual “get rich while you’re sitting on the beach, cocktail in one hand, laptop on the side checking commissions.”

But….there is an easier way, without the need of all the hard work. There is a way in which all the heavy lifting is done for you and the learning curve is removed for you – My Top Tier Business programme, which I will tell you more about later.

Before that, I’m going to show you some of the different ways you can make money online, so you can decide which path is right for you.

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A Key Understanding of Buying Traffic Before you spend on any traffic, beware there are two types of media. If you don’t, you may be spending more than you bring in.

Fixed Cost Media : You will take any leads you can get. It does not matter what you get since you have paid a fixed sum of money into it. a) Banner ads b) Media buying

Performance Based Media: You care about your leads because you pay for every action taken – you want the most qualified traffic. a) Pay Per Click b) Pay Per View c) Cost per Action “For example: When you’re paying a LOT for leads, you want to make sure they’re qualified and that you’re not encouraging freebie seekers and tire kickers to come on board.”

Benefits of Online Advertising The flexibility of using online advertising can be seen in the following aspects:a) Targeting – You can geographically target your market audience to be from specific countries with high purchasing power. For Facebook Ads, you can even customize to the extent of “age group”, “gender”, “language”, “interest” and etc. These tools will make sure your campaign budget is spent on right target audience. b) Coverage – Online advertising can reach nearly every global market thus the ability to scale. c) Speed – Once the design is submitted, your ads will be reviewed pretty quickly. It is also very convenience to edit the content of the ads with just a few clicks. d) Tracking – Most importantly, online advertising enables you to track every single campaign effortlessly. This is the determining factor of what changes need to be made with allocation of small budget in the beginning to test the campaign, before putting in more budget to scale up for profitable campaigns.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

I Have Tried a Lot Traffic Generation Methods, but Still Fail. Why?

There are many traffic generation methods available. Here are some of them:1.

Solo ads

2. Facebook ads 3. Banners 4. Pay Per View (PPV) 5. Pay Per Click (PPC) 6. Media Buying 7. Search Engine Optimisation (SEO) 8. Mobile ads 9. Video Marketing 10. Webinars Nonetheless, some people still ask me, how to generate traffic. The reason why so many internet marketers fail initially is because they try every single one of them and expect results immediately.

The main key here is NOT How many traffic generation methods you use, BUT How well you TEST, optimise and scale up each traffic generation methods. I started by first choosing which traffic methods I wanted to focus. I choose Solo Ads and Facebook Ads. Initially may not initially have the ideal results I wanted, but through “split tests� and changing some strategies, I started to see some results. I had faith in spending on paid traffic rather than free traffic is because of the FAST results that I generated. With high ticket commission such as MTTB, with $1000 to $5000 commission from each leads, I was not afraid to spend more money on ads.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Things for you to do if you are new to internet marketing:a) Choose your preferred traffic method b) Spend lot of times reading and learning from TOP marketers, to reduce the mistakes made. They may have conducted many split tests, thus they have higher opt-in rates. c) Split test your own campaign and, most importantly, TRACK your campaign.

Free Traffic or Paid Traffic Nine out of ten people who achieve fast results in internet marketing use paid traffic.

But why not free traffic? It is due to the following reasons:-

a) Scalability b) Consistency c) Speed Once you find a profitable campaign, it will not take long to scale the traffic and earn consistently.

Imagine this, if you put in $1 and get out $5, you will be willing to put unlimited amounts into the machine.

I have tried both paid and free traffic. I do have results with free traffic, but it takes time to build the website authority. And when I want to scale, its growth is very slow. Some bloggers can get viral traffic through sharing on social media if you have a lot of followers and credibility.

There are many paid traffic generations, however I always stick to two:a) Solo ads b) Facebook ads These two are laser targeted and you can build your lists within weeks. To build a relationship with your list, you can build a blog using Wordpress to share of ideas. Facebook fan pages also can create closer bonds with the lists through easier communication.

I advise to start both free and paid traffic at the same time if you have the time. Since initially your free traffic generation will not rank in short period of time, you need paid traffic to see result fast.

The disadvantage of free traffic is that it requires a lot of work to gain page authority and if your page or article does not rank after a period of time, you may be demotivated. The most important thing when you get started is to get your first sale, through paid traffic.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Facebook ads, the Untold Secrets With two billion users – one out of eight people in the world use Facebook.

If you are not on Facebook, you have missed the best channel to do marketing. Some people solely use Facebook to make six figure income. What is the secret of Facebook ads:a) Don’t get banned by Facebook b) Build a fan page c) There is a custom audience d) Split tests

Do you see the ads on the right side of Facebook? Those are distraction as Facebook users often come to check out their friends’ news in their newsfeed. Thus, in order to get the attention of clients, you need to get into their Newsfeed. You can do so by clicking remove right hand side bar advertisement.

Why does Facebook ban? There are guidelines and you should really spend some time understanding it to find loopholes in order to get approve for your ads. Facebook doesn’t like its users to be sent out of Facebook. Fan pages are the way in which Facebook like to retain the users inside of Facebook. Besides, having a Fans page will help you build long term relationship with your fans. You can also share ideas and promote to them 4-5 times per day compared to normal email marketing (only once).

For status or picture posting, try not to sell every time you post. Preferably, spending eighty to ninety percent of your post giving value to the audience to build the relationship, and ten percent with links to your offer page or squeeze page. People want to know who you are and trust you before buying something from you.

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Six Steps for Promoted Posts -

Attention grabbing headline Your link (towards the top ) Body copy Call to action Link again Image / video

In order to get the email address or details from your Facebook fans, you have to provide “value” to them. You can create an E-book, webinars, free coupons, free gifts, or any quality free items that are relevant to the target audience.

Who to target?

Have you heard of Custom audience? It is one of my favourite methods to get a targeted audience. It is similar to Search Engine Optimisation (SEO) which targets certain keywords. It requires software to extract user IDs of Facebook users from pages, groups or event. These are ultra-targeted people who have expressed interest to receive more information from the page.

Some newbies start a campaign targeting all keywords, locations, age, and etc in one campaign, and they end up with no results. There is no one to blame but himself as he has done no “split test”. He should fully utilize the button “create similar ads” to create separate ads for different keywords to see which are converting before scaling up the budget for the day.

Lastly, I would like to emphasis the power of “Pictures”. An interesting image will catch one’s attention to click “like” on the page. You can easily get pictures from Google Image for free which a lot of marketers do. If you have a budget, you can buy photos from istockphoto, shutterstock and many others.

Now that you are equipped with some tips for Facebook, get started and take action immediately.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Solo Ads – Shortcut towards Success If you have capital, this is the fastest and most efficient way to build super targeted list.

The procedures to get started with Solo ads:a) Create your own squeeze page for your offer and get an affiliate link to other people’s offers. b) Find vendors. c) Ask appropriate questions. d) Track, track and track. e) Split test. f) Optimise the squeeze page to get higher opt in rates.

I would like to discuss about how to find the right Solo ads vendor. It may take some time before you find the right vendor who really sells the lists that convert.

Firstly, you can find them through:Google Facebook Recommendations Solo ads swap Directory Warrior Forum.

I prefer to see their video testimonials over their written as those can be modified or Photoshopped.

A big list does not mean that it is good. It may be the list that came from third world country users which may be looking for freebies and are not capable to buy stuff.

Email the vendor if you are interested in their pricing. Asking the following:a) Per day how many fresh list are added? b) Geographical what percentage of the list comes from a First Tier country? c) When can you start the campaign after my purchase? d) Do you accept my swipe copy? e) On average how much does the list buys? f) What niche is the list?

Always show your interest in purchasing. Doing so shows your commitment to buy, and they respond faster. If they do not reply within 48 hours, then forget about them. Always start small to test their list. Usually they will over deliver the number of clicks on average by 10%. I have even found Solo ads vendor who delivers 75% above what I ordered! Find 3-4 great Solo ads, and scale up the campaigns with them if they are converting.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

7 Steps to Create Website that Ranks on the #1st page of Google

Search Engine Optimisation (SEO) is the first marketing channel I used to make my first 5 figured income online. What exactly is SEO? It is a very powerful online strategy to achieve high rankings of web pages in search engines for relevant search terms. By targeting certain commercial intent keywords, you will get targeted buyers to locate your website easily in the first page of Google. I will teach you how you can do the same with some SEO strategies.

Why I choose SEO initially:a) Low initial capital to start. b) Long term consistent business if it hits the right keywords. c) Trend towards searching a product or service online rather than going through the local directory. d) Twenty four hours marketing. e) Less competition in Malaysia, for certain local business keywords.

Being a pioneer in a niche is always good. However if you have better ideas and concepts, you don’t have to reinvent the wheel, just model the successful start-up in overseas for your country.

Let’s dive in straight to SEO’s untold secrets to rank on the first page of Google, where there is the most traffic:-

Use only WordPress (not other platform – Google loves WordPress) Install All-in-One SEO plugin Use Google Keyword Planner to search for keywords – Demand Use “allintitle:your keywords” in google search box – this gives you the number of competing pages in the search engine’s index, that has the key phrase in the title tag.

Set up one page for each Keyword (very important!)

Key in Meta Header and Description Let Google knows your existence – Download plugin Google XML Sitemaps and sign up for Google Webmaster to submit your sitemap.

If these steps still do not rank you on the #1st page, don’t worry. You need more “off page” and “on page” SEO.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

On Page SEO :a) What can be done on the pages of the website itself On-Page SEO Checklist:            

Always start with keyword selection, research and testing Meta Description tag ALT tags H1 tags URL structure Internal linking strategy (visitors can easily navigate the site) Keyword density Content Usability and accessibility Site maps, both XML and user facing Track target keywords Expect results in 6-12 months

Avoid common on-page SEO mistakes such as:    

Duplicate content Off-site images and content on-site URL variants of the same pages Duplicate title tags

Avoid spammy SEO tactics such as:      

Hidden text Hidden links Keyword repetition Doorway pages Mirror pages Cloaking

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Off Page SEO :Covers activity that takes place elsewhere (e.g: Link building) a) Use social media such as Facebook, Twitter, Instagram, and Youtube to link back to your website. b) Create more backlinks from other related sites.

The quality of an external link is known as “link reputation” and is determined by the following:a) Whether the site where the link points from is considered a relevant and an authority site b) Whether the anchor text of the link is related to the site theme the link is pointed to.

Backlinks from brand a new website carries no authority and is considered a no quality backlink by Google. To get quality backlinks, you can go to:-

High Ranking related forums to create backlinks to your site.

Related niche high authority Blogger page link back to your page.

Convert your article into video, podcast, or slideshow.

Submit your Article into a high ranking article directory such as Ezines Submit Press Release to PrWeb or PrLog As you can see there are lot of works to do. It may take 3-4 months to rank a keyword.

Banner ads Some people have trained their eyes not to look at the right side banners of any websites. What really increase the Click Through Rate (CTR) of the banner ads depends on these few guidelines:a) Ads – ads with contrast in colours (ugly-Green background/Blue background) that people just can’t resist to look at them. That’s the primary intention, to get them look at it. b) To stand out from the rest, I have tried to use handwritten wording to differentiate from other professionally made banners. c) Congruent with the theme, let’s say the theme is similar to Robert Kiyosaki dark purple theme, create your ads with similar background colour, addressing to a specific target audience that Robert is targeting. d) Headlines – short and simple. If you use numbers, use odd number. Instead of Make $10,000/month, use Make $10,348/month.

Before all these banner creation, you have to find websites that offer banner ads column. These should have a sufficient number of laser targeted audience, with quality ranking in Alexa.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

If not, you can go to place like www.buysellads.com that connects you with the relevant websites which have spaces allocated for banner ads. Just inset the keywords of your relevant niche, and they will show you all available websites with their monthly impressions. This will enable you to make comparison a lot better.

Lastly, track every single fishnet of how many fish are caught at the end of the month. Choose a few that have good results, stick with it and optimise in order to increase the opt-in rate. If you have high Click Through Rates, but low opt-ins, maybe your banner ads are not congruent with the squeeze page. A lot of similar ads in the same website does not mean it is not viable to go in, as more competition means other marketers have been making money from that banner ads space.

Secret Code of Internet Marketing After learning from so many gurus about internet marketing, I have discovered 4 secrets:-

List Building

Secret Code of Internet Marketing

Split Testing

Copywriting

Irresistible offer

You need to have these 4 checklists tick before you scale your traffic to monetise your lists.

List building is dependent on 2 aspects:a) Traffic b) Squeeze Page If you send a lot of traffic to the squeeze page, but have low opt-in, consider a split test by changing the headline, changing the background or adding arrows. This is linked to good cpywriting and split testing. Every successful internet marketer has all the figures such as EPC, CTR, EPS and others on hand, by having split test. Copywriting skills can be learned by looking and modelling how top income earners write their headlines and contents.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Irresistible Offer is something I learned from Inner Circle of MTTB. It is so powerful that 9 out of 10 top income earners do have one. It does not have to be sophisticated, it can be a simple bonus to your existing offer that add value to your product and makes it stand out from the rest of marketers promoting the same product. The theory behind this is that, it makes the visitor looks dumb if they do not take action immediately, or they will lose the opportunity to grab it. Always create an urgency, such as it is limited to first 20 people that sign up, or the page is up for limited time.

Whatever products you are selling, the concept is the same. Build your list by:a) Sending traffic to your squeeze page to capture the leads. b) Write a powerful email follow up (copywriting techniques). c) Track every single link to see which has high Click Through Rate (CTR). d) Ultimate closer – offer bonuses that make the buyer look stupid if he/she misses the opportunity.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Bonus – Secret Code for you

Sales Funnel

This I learned from a successful Internet Marketer from Malaysia, Peng Joon. He has a sales funnel to sell his three full day seminar that costs $ 3,499. People will not buy immediately at this high price from someone they don’t trust.

Thus, he leverages the crowd from Success Resource, to speak two hours for FREE live on the stage, sharing his experience. This is where he indirectly sells his course, but at the same time gives some values to the audience. People will buy on impulse, time urgency, or for the huge bonuses offered at the end of seminar. He got an astonishing 60% sign up from the crowd of 300, making a whooping half a million in 2 hours.

Guess what, after I signed up, during the seminar, there was another upsell to his high ticket product that costs $10,000. People will still buy, as he has provided tremendous amount of values during his three day course. Another reason for people to buy again and again is because “They make more money than they have invested, thus they just reinvest the profits”

Free E-book/ Preview / Low price item $ 7-19

Upsell - $ 49-179 value product (webinar/E-book) Upsell - Membership sites - $ 99/month High ticket price course $1000 $ 5000 Platinum Membership $ 10,000

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

What differentiate 6 figures earners from normal internet marketers 1) Phone follow up I have a confession: I hate disturbing others through phone calls to follow up with them, and sell them stuffs. However, I also knew that some of the prospects prefer to speak to someone live. With MTTB, Matt Lloyd actually built up a library of recording of himself calling people, to be used for training people in his team. With this power of influence, you have the benefit of adding a personal touch by leveraging on MTTB system – no one ever gets rich based on their own efforts.

2) Multiple Products With multiple products, you are able to sell to one customer multiple times thus increasing the number of transactions per customer. However, you know that to create a brand new product is not easy. You may have a list of hungry buyers waiting to keep on buying and buying, however how fast can you create new products to satisfy them? The two choices available are promoting someone else’s product as an affiliate or license it as a partner.

3) High Ticket Programs What do you think is easier… making $100,000 a month by selling 1,000 products at $100 each, OR, by selling 50 products at $2,000 each? Believe me, it’s much easier to find 50 customers than to find 1,000 of them, even If you are charging 20 times more money.

Learn to accept the fact that people will pay $10,000 (and more) if they see the value in what you’re offering. If it saves people time, effort or money, they’re more than happy to pay for it.

4) Partner Program If you want to get wealthy, you have to learn to leverage on the efforts of other people. With affiliate programs, other people will send traffic and their leads to my sales funnel and they get a commission of between 25-75% of product value. The key thing is that I ONLY pay them when they secure a sale. If they didn’t get results, there is no cost to the business.

With MTTB licensing program, you get to be a licensee with the right to sell Matt Lloyd’s products and the reseller’s right for the license program.

Click here to apply for My Top Tier Business (MTTB)

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

The Alternative (And Virtually FOOL PROOF) Way Of Making REAL Money Online...

Licensing The licensing concept has been popular in offline business, with what we know as a Franchise business system. Let’s say you have the capital to venture into a Food and Beverage business, you have two choices:a) Rent a shop, hire people, set up the whole Standard Operating Procedures (SOP) yourself. b) Buy a well-known Franchise restaurant brand.

What differentiates (a) from (b) is that you have a well known brand such as McDonald, Subway, or Starbucks that attract customers on its own. Nowadays people go for brand. If you set up something new, it may take up to 3 to 6 months of organic growth or even 1 to 2 years for the business to mature. Besides the time issue, you have to set up the whole management system yourself. How can you accomplish this if you do not have prior experience in it. It may be havoc for the first few months, in managing the bills, managing staffs, food quality and etc.

Franchise businesses sell a whole system to you that is easy to duplicate. The recipe of the food, is all the same and standardised within other branches. So the hard work is minimised and you get started up pretty quickly.

“The time lost in figuring out the system and the money spent on advertisement will offset the costs of the Franchise system” You know in Business, time is equivalent to money. The faster you get results in the first few months, the more motivated you are to double your results by reinvesting the money. That’s the reason why so many internet marketers fail. They don’t see the result initially because they don’t have the system. The first few months, they are still in the learning curve, absorbing so much information at once. It takes four years to complete a Degree programme, but some people think they can learn everything in one month.

In the case of an online business, Licensees do NOT have to worry about…            

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Creating a winning product Creating websites Learning how to write sales copy Creating a sales funnel Testing the funnel Setting up a merchant account Integrating your autoresponders with a payment gateway and shopping cart Handling refunds and customer services Doing expensive product launches Recruiting a bunch of affiliates Creating webinars which convert Etc, etc! www.business4lifetime.com

How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

With licensing EVERYTHING is done for you - All you have to do is drive qualified traffic to a proven sales funnel and watch your commission checks come in. And remember, with MTTB you will learn several methods for generating traffic quickly and easily.

As a newbie or someone looking to make a REAL living from Internet Marketing, costly mistakes can be the “kiss of death.” Licensing an existing business removes ALL the risk of the unknown.

In fact, it’s RISK REVERSAL at its finest because you never have to worry if the business is going to work – it’s been already proven to work!

There are so many testimonials from people with no internet marketing knowledge, without any list can become successful in internet marketing using MTTB, as a platform.

The sales funnel does convert, as the whole process is split tested many times to optimise it. With done for you system, you are literally ready to make money immediately.

What really makes MTTB unique ?

The unique selling point of MTTB to differentiate itself from others is the phone sales team. These are individuals who are 6 to 7 figure earners in internet marketing, that help to call your prospects to close on high ticket items.

You need the personal touch, where the prospects are able to sound their queries as well as to build the trust with them. Frankly speaking, I really hate calling people to sell stuffs. With MTTB, I don’t even have to pick up the phone, and I can get the commission. But how do I know the phone sales team will fight for my sales? My query was solved once I knew that each sale is divided into 3 portions:-

10% to Company

33% to phone sales team

50% to YOU

You get the biggest cut of the cake at 50%, while the phone sales team is motivated to close the sales for you with 33% commission. The 10% cut to the company is fair, to keep the company feasible to continue running the system.

Licensees leverage an existing brand that is proven to make money and to profit wildly while simply “delivering” the existing business. The licensees don’t have to waste years building a business of their own (which will most likely fail anyways).

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

In a nutshell, the benefits of a licensing programme are:-

a) A done for you system (you do not have to spend ten of thousands in development cost). b) Shorten the learning curve, with extensive 30 days traffic trainings by industry experts, as well as webinars on latest strategies that work. c) The customers belong to you (unlike the affiliate model, you get to upsell to them and still receive commission. This is for the life of the customer) d) High ticket commission, which requires credibility, system, customer support, and many others to close the sales. e) Professional sales phone team calling your prospect, and you get the commission. f) Access to Reseller products with total worth of $ 873.

I would say if you don’t earn any money from it (the chance is literally zero except you don’t put in effort), you will learn tremendous amount of stuffs by applying for MTTB that can be implemented immediately in your other affiliate marketing, or even your offline business.

Click here to apply for My Top Tier Business (MTTB)

Let Me Be Clear On One Thing - The License Rights Program ISN’T For Everyone…

This IS for you if:        

You’ve spent months or even years struggling online, and are ready to have a BIG breakthrough.

You’ve failed to make money online because you don’t have a high converting sales funnel.

You’re willing to put in a minimum of 30 minutes a day sending traffic to your license links.

You don’t have any of your own products or coaching programs.

You’re not yet at the stage to set up your own merchant account, customer support desk, or phone rooms.

You want a “business out of a box” opportunity that you can simply ‘plug and play’ – no guesswork needed.

You want to make as much money as possible spending as little time as possible.

You don’t want the headache of doing everything yourself and would rather just partner with a company that does all the hard work for you while you pick up 90% of the profits.

This is NOT for you if:   

You already have your own collection of information products and coaching programs (both low ticket and high ticket) and they are selling well.

You have your own automated sales funnels that are generating sales for you on autopilot.

You have your own phone rooms for selling additional programs to your new customers.

Click here to apply for My Top Tier Business (MTTB)

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

You think this is one of those ‘push button’ software programs that will make you a million dollars by next week, with absolutely no work (I’m not saying this can happen magically overnight, you will need to send some traffic).

Do you have what it takes to join the big boys in the Internet Marketing world and become one of the 3% who actually make it online? Or would you prefer to carry on as you are and end up broke and frustrated at the lack of progress you’ve made? The additional number of zeros in your bank account is created through progressive learning and taking actions.

“You are master of your own destiny” I know what you are thinking…

Ok ok … but could “I” really do this?

Most people spend too much time thinking about:"what if this doesn't work" "what if the world comes to an end" " what if I lose money", etc....

When you overthink things, it only requires one negative feeling to defeat your dreams. Only those who follow their guts feeling will condition their mind towards success and willing to take the extra effort to reach the extra mile…..

When you make your first bucket of gold, don’t spend all the money in luxurious things. Reinvest half the money into traffic while the remaining use it to treat yourself and your family something really good. By then, you will be thinking, why I didn’t take action earlier to achieve MUCH more by now.

When you are ready to do that now ..

Click here to apply for My Top Tier Business (MTTB)

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Testimonials

Sound too good to be true‌?

Click here to apply for My Top Tier Business (MTTB)

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Bonus Lesson 5 Reasons why Most Don’t Become Wealthy Comfort Zone It is a matter of facts that people don’t like “change”. Any drastic change will makes them uncomfortable as they have no ideas of what might happen next. They prefer to continue doing the same things every day, waking up early in the morning, stuck in traffic jam for hours before reaching the office, doing the jobs assigned, stuck in another traffic jam driving back, and make an excuse that their too tired to do anything extra. It is actually all of these “extra” things compounded that can make a great different in someone’s life. Learn something new, and believe you are the master of your own destiny. You can make your life what you want it to be.

Circle of Friends The top 5 people that you associate with for most of the time will determine your income level. If they are ordinary executives earning $4,000 per month, your income is the average of their total income. In the business world, it is who you know that actually make the difference; it is not what you know. That’s the reason the rich get richer as they have a community of friends that are millionaires as well. They are the first to get the opportunity for any joint venture business, first hand information for any insider news of a stock, or any new business opportunity, due to the fact they trust each others.

Make Decision I will not be who I am today if I continue with my daily activities. Everything starts with a firm decision to change. Previously I was 52kg which is obviously underweight for a man with the height of 178cm. Then I made the decision to follow my gym buddy to start building muscles. Within three months, with a proper training schedule and diet, I have gained muscle mass, and I now weigh 60kg.

It is a great achievement for me, because I put my mind and soul towards achieving my dream body, after making a decision and commitment towards it.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Procrastination Procrastination has led to many people delay in their success. You may have a great business idea, but eventually it depends on who takes action first that makes the difference. Things will not move when you procrastinate. I make it a habit to do three new things every time I learn something new or have a new idea. This will get my momentum going.

Foresight Every businessman does not achieve what they have, if they never have the courage to take the first step. If you can see what other people cannot see, you have a great foresight. Tony Fernandes from Malaysia, turned a heavily indebted airline of $ 11 million and transformed it into an industry player.

One year after takeover, AirAsia had broken even and cleared all its debit. Forbes Asia valued Fernandes’ net worth at $625 million. Just follow your gut’s feeling, it may bring you to somewhere exciting and rewarding.

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How to Literally Add Multiple Zeros to Your Bank Account By: Ryan Sum

Good Luck & Happy Online Profits!

I hope you enjoyed the information that I had share! Now you have a better understanding of how to make additional money online. Take action today no matter what platform you choose.

You will have to do some work to make this dream a reality. If you still have any questions, find me on my blog www.business4lifetime.com or shoot me an email at ryansum38@gmail.com I’ll personally take care of you.

Stay motivated, write down your goals, and keep the dreams alive!

See you at the top!

Ryan

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