Sophomore Experience

becoming a MACHINE

my sophomore experience cmd 2012-2013

I became a MACHINE my sophomore year,

sarah annemarie brown the designer

my sophomore experience (914) 806-7548 sabrow06@syr.edu

I live my life knowing that great outcomes are the results of hard work; that nothing should come easy, and that eventually you will get to where you need to be. Everything will work out in the end, as it has with my sophomore year in Communications Design at Syracuse University.

I have become a communications design machine, never giving up until I have the results I want. There were days of stress and long nights of intense work, but they were balanced with the days of breakthrough and nights of idea bouncing with some of my best friends, forming a communications design family.

These are the works of a COMM DESIGN MACHINE.

step

design methods

what you will need:

I became a MACHINE when...

my cropped letterforms fell out of my closet the night before the first comprehensive critique and my professor did not even notice.

project one

cropped letterforms The goal of this project was to crop out as much of a letter as possible without losing its meaning. This taught us to pay close attention to the negative areas of a letterform that make it unique. Seeing the pieces parts of the letter first, before seeing the letter meant success when it came to this typography project.

i woke up on a saturday and the first thing i did before getting out of my pajamas was start cutting letterforms repeatedly.

I bec MAC

came a CHINE

when...

project two

letter symbols

The goal of this project was to use the typography elements we had learned about in the previous project and apply it to creating a symbol.

This symbol had to be created by repeating the same letterform in a unique layout. Success meant seeing the whole symbol before noticing what letter it was created from.

I became a MACHINE when...

i worked sixteen hours straight on the 3D letterform project and did not stop until it was completely done.

project three

letter form The goal of this project was to create a three dimensional letterform to see how it exists in space. This project tested our three-dimensional construction skills for the first time in communications design, and success for this project was that the viewer would only see the letterform, not the way it was made.

i created 58 layouts to come out with two for the final letterform layouts and enjoyed the idea of a “101 Layouts� class my professor proposed

I bec MAC

came a CHINE

when...

project four

layouts The goal of this project was to organize typography and image in the same visual arena. We needed to come up with a common theme and incorporate our previous three projects within the layout. The grid was introduced to us for this project, and one of our layouts needed to follow it and one needed to break it.

I became a MACHINE when...

i looked at everything around me and thought about how it would be designed in a simple geometric form

project five

definitions

formal - typographic - image - hybrid - cube The goal of this project was to define three words in three different ways: formally, typographically, and using imagery. Once these were created, we needed to combine the three into a hybrid layout, & finally create a 3D cube for one of the words. I choose to define aggression, organization, and alienation.

step

intro to communications design I

what you will need:

my mom was worried because i went home for thanksgiving break and never stopped working on restaurant branding

I bec MAC

came a CHINE

when...

project one

branding The goal of this project was to create a new chain restaurant and create its branding. It tested our minds to come up with THE BIG IDEA for the first time. This project was our first group project.

Together, we came up with the idea for the restaurant, & on an individual basis came up with a logo, type & image poster.

I became a MACHINE when...

i was at the warehouse for thirty three hours straight during the design history branding exhibit design project

project two

history of exhibit design The goal of this project was to create an exhibit that taught about the history of branding and corporate identity, while engaging the visitors and keeping them entertained. This project was a group project of five people, together designing, building, creating a book, and coming up with individual grand opening posters.

’ with corporate identity

memoreyes

The memorability of corporate identity

The Warehouse Gallery December the Sixth to December the Thirteenth Two Thousand And Twelve

step

design processes and skills

what you will need:

the only break time i would get in the day was becuase i was on the connective corridor bus

I bec MAC

came a CHINE

when...

project one

design

how to get away with murder

The goal of this project was to teach someone about a topic through visually appealing information graphics while creating a big idea through the way in which the info graphics were presented. I created a satire kit on how to get away with murder, creating a branded briefcase carrier for a book, and supplies one would need.

WHY & WHO

Gear 0

10

20

30

40

50

60

70

80

90 100

Revenge

Take precaution, if one of your hairs is left at the scene, you can be tracked down in no time!

Money & Greed

1

Of victims know their killer. Of this, only 16% were family members.

Wear Latex

Consider someone who is more of an acquaintance. It may be harder for them to

Mom

If your victim is allergic to latex, they will break out in a rash and the police will know a part of your M.O.

Dad

81% 19%

Who Kills Their Spouce?

3

53% 47%

Who Kills Their Children?

Daughters That Kill Their Parents

Sons That Kill Their Parents

3

45% 55%

59% 41% 4

Detroit, MI

Top 10 Murdering Cities in the US

Oakland, CA

Kansas City, MO

Newark, NJ Philadelphia, PA Baltimore, MD

St. Louis, MO

Atlanta, GA

Executions of

SINCE 1976

Midwest

South

‘03

1080

5

West

155

4 82

Northeast

‘06

New Orleans, LA

Sights Grip

‘10

‘04

‘09

‘08 ‘11

‘05

‘07

6

Frequency

How many people per year use a

?

11,241

on 6 years of data from

One per every thousand

Trigger

Trigger Guard Action

Proximity

How close do you have to be to your victim?

9

10

15

,

especially if you make your attack at night.

There will be a less chance of someone seeing you ready to kill, or running from the scene.

2

First Timers: Wear

They are quiet in case of an emergency getaway.

Cereal Killers may feel comfortable in boots.

Be aware of footprints with whatever you wear.

4

16

I became a MACHINE when...

constructing work became faster then it had at the beginning of my first year of communications design

project two

progression The goal of this project was to create visual connections and progressions on a macro and a micro level. Each panel had to encompass a found image that was completely separate from the next content wise, but connected on a micro level. My macro theme went from light to dark to light to dark and from line drawings to 2D graphics.

step

into to communications design II

what you will need:

i spent an entire day re-doing all 13 of my packages and then realized at 3am that i did not like them, and redesigned them completely

I bec MAC

came a CHINE

when...

NOJO. for a DOUBLE SHOT OF SHINE! individual coffee machine cleaners

project one

baking soda project The goal of this project was to create a product with the main active ingredient being baking soda. We needed to create packaging, an advertisement, and a point of purchase display in order to sell the product. Success in this project came with a distinction of your product from the competition.

I became a MACHINE when...

when the only thing i was running on was coffee and support from my friends in communications design

project two

magazine design The goal of this project was to create a double-sided magazine for a couple living the same lifestyle. There needed to be an article on relationships, money management, careers and a department that we chose ourselves. My magazine was aimed at a man and a woman living the swinger lifestyle.

Relationships

MARCH 2013 $5.95

le

ty er o ur in n

our in ner

IX

Relationships

& Magazine March 2013

le

ty V

MARCH 2013 $5.95

ST

E N play

U D play

Peeled Away uncovering your love in the most unlikely way

You Can Swing It! throwing a masquerade

&&&&&&&&&&&?6%.15!.&%.#&($@1"'%<&12&&&& &&&&&&87')!')!&7'66&#)+&5:&');16;> &&&&&&')!&61;#($,')!$)+&!#%%')!& &&&&2"'8,<&7'%.&#$-.&1%.#"A8&:$"% &&&)#"8*&'%&'8)A%&$66&$415%&@58%& &&%.$%/&97')!')!&'8&$415%& &&45'6+')!&5:&%.#&$%(18:.#"#& &12&7$"(%.&$)+&4#61)!')!/ &B.#%.#"&<15&$"#&$%&$&:$"%<& 7'%.&$)1%.#"&-15:6#&1"&7'%.& &$)1%.#"&:#"81)&21"&$&%."##&& &&&81(#*&<15&7'66&4#&.$;')!&$&

Peeled Away

on a budget

CEO with SECRETS the secret to being ON TOP (in management)

Better Sex

Finding Love in the Most Unlikely Ways

!"#$%&%'(#&#$%')!*&+"'),')!&&&& $)+&-.$%%')!/&01&!#%&')%1 %.#&-1(21"%&31)#*&45'6+')!& -$($"$+#"'#&7'%.&81(#1)#&'8& #88#)%'$6&%1&!#%&+17)&1)&%.#& ,)##8&6$%#"/ &&&&&&97')!#"8&-$)&+'22#"#)%'$%#& 4#%7##)&25)&$)+&2"'#)+8.':/& 0.#&61;#&$)+&-1(:$)'1)8.':& :"1;'+#+&4<&%.#'"&#='8%')!&"#6$> %'1)8.':&'8&4$"#&$)+&%"$)8:$"> #)%/&0.#"#&$"#&)1&"15!.&#+!#8&

$)<7.#"#&$)+&%.#<&($,#&85"#& 12&%.$%&1"&%.#"#&($<&4#&%"1546#/& 0.58*&%.15!.&87')!#"8&($< .$;#&($)<&8#=5$6&"#6$%'1)> 8.':8*&1)6<&$&8')!6#&#(1%'1)$6& "#6$%'1)8.':&#='8%8/&?6%.15!.& -618#&2"'#)+8.':8&$"#&21"(#+& 7'%.')&%.#&-1((5)'%<*&87')!> #"8&12%#)&2##6&)1%.')!&'8&(1"#& '(:1"%$)%&%.$)&%.#'"&17)& :$"%)#"/&0.#&2"'#)+8.':8&$)+& -1(:$)'1)8.':&C-1)%')5#+&1)&:$!#&DEF

CEO with SECRETS The Trick To Being ON TOP (in management)

â&#x20AC;&#x153;

On The Rocks

finding love in the most unlikely ways

Swinging is about building up the atmosphere of warmth and belonging.

â&#x20AC;?

look like a big spender without being one 02

t is generally agreed that it is quite proper for employers, including

ployers, to protect and advance their

begins, therefore, with the variety of ways that employees can impact the

& Magazine March 2013

ab ig

I

Money Management

Employers have outward-looking

enterprise usually cares a great deal about its image or general reputation and the attitudes of customers and the public at large toward the

employers may (continued on pg 23)

CKS O ER

ing one ut be itho rw e d en sp

look like

& Magazine March 2013

ONT H

Careers

Careers

03

E

â&#x20AC;&#x153;Forming and operating an enterprise is one way for its owners to create relationships that allow them to shape their sense of their selves.â&#x20AC;?

ven in a city where pints of beer can cost upwards of $10, thereâ&#x20AC;&#x2122;s no short age of bars with drink specials!

So collect your spare change and hit the town!

Bourbon Street: 50 ¢ Beers New Orleans: It might feel like youâ&#x20AC;&#x2122;re trapped at a bad fraternity party, but itâ&#x20AC;&#x2122;s hard to beat 50 cent beers at this     Â

Upper West Side hangout. You can party like Mardi Gras on Wednesday to Friday from 9 to 11pm when two quarters is all you need to do your best John Belushi impression.

Town Tavern â&#x20AC;&#x201C; 25 ¢ Pitchers NYC: A $7 cover charge will give you unlimited access to 25 cent pitchers of Cors Light from 7 to 11pm on Wednesday evenings.

Play beer pong against NYU students or munch on 25 cent wings while you cheer on the Mets and Yankees.

Bravest - $1 Beer Pints wFor a bit more of a laid-back scene, check out this East Side bar with tasty wings and burg ers. Grab a Bud or Bud Light for $1 during their 5 to 7pm daily happy (continued on Pg 35)

13

POPPED

POP

& Magazine March 2013

& Magazine March 2013

VANILLA NO MORE:

We walked into the door and she met us wearing a matching red bra, panties, stockings & garters.

Her hair and makeup were done up and she had a tray of Whiskey Sours waiting. She gave and a deep kiss, then me a drink she did the same thing to Steve.

This ing to be a great night! was goWe settled on the couch to watch some porn (a MMF porn of course) to loosen up. I was raring to go but Steve and Pam were both a little shy so I remained patient.

After a while I decided that maybe they needed some time alone so I went upstairs to make sure everythin g was ready

your wifeâ&#x20AC;?, to which I replied â&#x20AC;&#x153;Yes you do!â&#x20AC;?

I then said that I wished that I could talk her into it and he said to leave it to him - that heâ&#x20AC;&#x2122;d take care of it. I gave him permission right there and then some drinks to loosen have us up.

recreate their night!

1 2

Spice it up and buy your partner a new set of lingerie! You, her, and your partners will all enjoy it!

3

Put the fun into high gear by putting on an xrated movie. This will help get everyone into the mood

At Home!

POP

Victoriaâ&#x20AC;&#x2122;s Secret A Mall Near You

& Magazine March 2013

Studtown Bar 578 9th Ave, NY

VANILLA NO MORE:

At Home!

Start the night by loosening up; grabbing a few drinks before going could help with nerves.

Put the fun into high gear by putting on an xrated movie. This will help get everyone into the mood

of us (music, for the night ahead for watching). I lighting, a chair when I came took my time and them sprawled downstairs I found making out. His out on the couch shirt and wbra hand was in her rubbing a siz was hand her and his jeans. I able hard on through suggested and throat cleared my Pam grabbed that we go upstairs. me on the my crotch and kissed seen her so way by and Iâ&#x20AC;&#x2122;d never got upstairs we horny before. Once Steve and I things moved faster. rubbing Pam began kissing and thrill to see a was It everywhere. her nipple Steve kissing/licking pussy only Pamâ&#x20AC;&#x2122;s and to reach for already there. to find Steveâ&#x20AC;&#x2122;s hand we were overShe decided that We pulled dressed and we agreed. of us were both off our clothes and now braless, Pam, hard as rocks. in front of us kneeled on the bed eously. I and stroked us simultanright there come thought I would turned out that but I held on. It us fuck, but Steve liked to watch to watch liked not as much as I beginthe only was them. This and Iâ&#x20AC;&#x2122;s swinging ning of both Pam realtionship together.

M

Pokeâ&#x20AC;&#x2122;s Private Poker Lounge 298 3rd Ave, NY

â&#x20AC;&#x153;I mentioned to my best frien d that I wan ted to see my wife another guy with â&#x20AC;?

â&#x20AC;&#x153;I mentioned to my best frie nd that I wan ted to see my wife another guy with â&#x20AC;?

3

of us (music, for the night ahead for watching). I lighting, a chair when I came took my time and them sprawled downstairs I found making out. His out on the couch shirt and wbra hand was in her rubbing a siz and her hand was his jeans. I able hard on through suggested and cleared my throat Pam grabbed that we go upstairs. me on the my crotch and kissed seen her so way by and Iâ&#x20AC;&#x2122;d never got upstairs we horny before. Once Steve and I things moved faster. rubbing Pam began kissing and a thrill to see everywhere. It was her nipple Steve kissing/licking pussy only Pamâ&#x20AC;&#x2122;s and to reach for already there. to find Steveâ&#x20AC;&#x2122;s hand we were overShe decided that We pulled dressed and we agreed. of us were both off our clothes and now braless, hard as rocks. Pam, in front of us kneeled on the bed eously. I and stroked us simultan come right there thought I would turned out that but I held on. It us fuck, but Steve liked to watch to watch liked not as much as I the beginthem. This was only Iâ&#x20AC;&#x2122;s swinging and ning of both Pam realtionship together.

Marina Bar 627 9th Ave. NY

Play a game and make it even more fun.

Add a stripping aspect; whoever loses all

We walked into the door and she met us wearing a matching red bra, panties, stockings & garters.

Her hair and makeup were done up and she had a tray of Whiskey Sours waiting. She gave and a deep kiss, then me a drink she did the same thing to Steve.

This ing to be a great night! was goWe settled on the couch to watch some porn (a MMF porn of course) to loosen up. I was raring to go but Steve and Pam were both a little shy so I remained patient.

After a while I decided that maybe they needed some time alone so I went upstairs to make sure everythin g was ready

Start the night by loosening up; grabbing a few drinks before going could help with nerves.

your wifeâ&#x20AC;?, to which I replied â&#x20AC;&#x153;Yes you do!â&#x20AC;? I then said that I wished that I could talk her into it and he said to leave it to him - that heâ&#x20AC;&#x2122;d take care of it. I gave him permission right there and then some drinks to loosen have us up.

y desire to see my wife with another guy is what drove us to try swinging.

I really didnâ&#x20AC;&#x2122;t think about being with other women at first (though that happened later), I just really wanted to see her take another guyâ&#x20AC;&#x2122;s cock. Iâ&#x20AC;&#x2122;m not a cuckhold in that Iâ&#x20AC;&#x2122;m not into the humiliation aspect of it - I just like to watch my wife have sex. Anyway, I realized this and started talking to her about it during sex. It was fun, sexy talk but she didnâ&#x20AC;&#x2122;t want to try it. She was just too conservative in the sack but I kept up the sexy talk. At the same time, I mentioned to my best friend - a guy that I can talk to about anything - that I wanted to see my wife with another guy. I knew that she was attracted to him that heâ&#x20AC;&#x2122;d be the perfect candidate if I could get her to go along with it. Nothing happened for the longest time. to do whatever he wanted if he could get her to go along. The following week I picked Steve up for a â&#x20AC;&#x153;boyâ&#x20AC;&#x2122;s night outâ&#x20AC;? and immediately headed home. Iâ&#x20AC;&#x2122;d left Pam at home with the instructions to be wearing something sexy and to One time when my friend was complaining that his GF had little to no sex drive, he said â&#x20AC;&#x153;I just need to fuck

recreate their night!

1 2

3

someone  is  essential  to  get  down  and  dirty  on  your  knees  a  little  later.     Swingers  can  differentiate  between  fun  and  friendship.  The  love  and  companion  ship  provided  by  their  existing  relation  ship  is  bare  and  transparent.  There  are  no  rough  edges  anywhere  and  they  make  sure  of  that  or  there  may  be  trouble.  Thus,  though  swingers  may  have  many  sexual  relationships,  only  a  single  emotional  relationship  exists.  (continued  on  page  23)

y desire to see my wife with another guy is what drove us to try swinging.

I really didnâ&#x20AC;&#x2122;t think about being with other women at first (though that happened later), I just really wanted to see her take another guyâ&#x20AC;&#x2122;s cock. Iâ&#x20AC;&#x2122;m not a cuckhold in that Iâ&#x20AC;&#x2122;m not into the humiliation aspect of it - I just like to watch my wife have sex. Anyway, I realized this and started talking to her about it during sex. It was fun, sexy talk but she didnâ&#x20AC;&#x2122;t want to try it. She was just too conservative in the sack but I kept up the sexy talk. At the same time, I mentioned to my best friend - a guy that I can talk to about anything - that I wanted to see my wife with another guy. I knew that she was attracted to him that heâ&#x20AC;&#x2122;d be the perfect candidate if I could get her to go along with it. Nothing happened for the longest time. to do whatever he wanted if he could get her to go along. The following week I picked Steve up for a â&#x20AC;&#x153;boyâ&#x20AC;&#x2122;s night outâ&#x20AC;? and immediately headed home. Iâ&#x20AC;&#x2122;d left Pam at home with the instructions to be wearing something sexy and to One time when my friend was complaining that his GF had little to no sex drive, he said â&#x20AC;&#x153;I just need to fuck

recreate their night!

1 2

lthough  the  majority  of  swinging  will  end  up  involving  lovemaking  and  getting  frisky  with  each  othe  râ&#x20AC;&#x2122;s  partners,  it  isnâ&#x20AC;&#x2122;t  all  about  just  that.  Swinging  is  about  building  up  the  atmo  sphere  of  warmth  and  belonging.     Whether  you  are  at  a  party  with  another  couple  or  with  another  person  for  a  three  some,  you  will  be  having  a  great  time  eat  ing,  drinking  and  chatting.  To  get  into  the  comfort  zone,  building  camaraderie  with Â

hand. After the girls were naked they half heartedly agued to end the game but truth be told I think they wanted to continue as much as Bob and I did. We set up some new rules being the girls did not have any more clothes to loose and if they lost they would have to work of the lose by doing what ever the winner wanted.

Linda lost the next hand to Bob. Bob told her that he wanted her to play with his cock, she did not have to give him a blow job but he wanted her to kiss it. Linda protested as she got up from her chair and moved over to Bob. She looked over at me and said are not you going to say something. I told her there was not much to say be

M

and lost. I g she made the bet kind of ked over to see what to what action Pam was having fixated with as going on. She was between Bob hat was happening legs parted d Linda. She had her ing as nd was slowly masturbat over reached he was watching. I she looked at nd stroked her arm she looked e and smiled. Then itâ&#x20AC;&#x2122;s head own at my cock with top of my sticking out of the got out of her shorts. Pam slowly to me that chair and whispered use a little attenlooks like it could me with her tion. She stood beside my shoulder. hand slowly rubbing my chair as I I shifted a little in her legs slid my hand between for the first and touched her pussy giving me legs time. She spread her down and better access. She bent reached for kissed me as her hand I have known my cock. As long as seemed very Pam she had always proper so her straight laced and by total surnext words took me of something prise. I tried to think over to Bob suave to say. I looked answered. Bob and Linda before I the table and had Linda bent over behind. The was fucking her from think of saying only thing I could to Pam was oh â&#x20AC;&#x153;yeahâ&#x20AC;?.

At Home!

A

â&#x20AC;&#x153;long story short it was an XXX movie that got down to the sex part right awayâ&#x20AC;?

and lost. I ing she made the bet what kind of looked over to see having to what reaction Pam was was fixated with was going on. She g between Bob what was happenin her legs parted had She Linda. and ting as and was slowly masturba over I reached she was watching. she looked at and stroked her arm she looked me and smiled. Then itâ&#x20AC;&#x2122;s head down at my cock with my top of sticking out of the got out of her slowly Pam shorts. to me that chair and whispered use a little attenlooks like it could me with her tion. She stood beside my shoulder. hand slowly rubbing my chair as I I shifted a little in her legs slid my hand between for the first pussy her and touched legs giving me time. She spread her down and better access. She bent reached for kissed me as her hand I have known my cock. As long as seemed very always had she Pam proper so her straight laced and total surby me next words took of something prise. I tried to think over to Bob suave to say. I looked answered. Bob and Linda before I the table and had Linda bent over The behind. from her was fucking think of saying only thing I could to Pam was oh â&#x20AC;&#x153;yeahâ&#x20AC;?.

Put the fun into high gear by putting on an xrated movie. This will help get everyone into the mood

nights of passion & days of love

underwear, the girls in panties and bras and the guys with just their shorts on. Pam was the first to lose her panties and bra giving me the first view of her naked body. She was followed in short order by Linda who lost the next

Spice it up and buy your partner a new set of lingerie! You, her, and your partners will all enjoy it!

O

out ne night after going back to dinner and going after to their home for an a little dinner drink and maybe of happened. card game it just kind drinks for After Bob and I fixed living the to the girls we returned just rented a room. Bob said he I would enmovie that he thought with a smile joy. Pam just set there put the tape in on her face as Bob not have a clue the VCR. Linda did as Bob dimmed what was going on VCR on. the the lights and turned it was a XXX Well long story short to the sex movie that got down part right away. not much During the movie any of us in a between happened was apparent physical way but it us on. Bob got that it turned all of play some cards. suggested that we would be fun.

We all agreed that around the As we took our sets ask Bob what kitchen table Pam play. Bob to game he wanted before smiled at her and Linda of strip a game saying he thought Linda gave a poker would be fun. before agreehalf hearted protest well laid plan ing to play. Like a off with clothes started coming take long not did the first hand. It down to just our before we were all

Victoriaâ&#x20AC;&#x2122;s Secret A Mall Near You

Studtown Bar 578 9th Ave, NY

VANILLA NO MORE:

Start the night by loosening up; grabbing a few drinks before going could help with nerves.

& Magazine March 2013

At Home!

Relationships

Put the fun into high gear by putting on an xrated movie. This will help get everyone into the mood

12

I became a machine... and because of this, my sophomore experience was one I will never forget. In the end, it was full of lesson, triumph, and communications design love. I learned more then I could have ever thought I could in 2 semesters, enjoyed process and loved my final project results. I also made some of my closest friends, the ones I call my comm design family.

one year down TWO MORE TO GO cmd 2013-2015