“BECAUSE WE BELIEVE IN A NEW ERA OF TIES.” CAPE TOWN, SOUTH AFRICA
ABOUT WEEF AND ITS STORY.
At WEEF we believe that leather is timeless. We use the medium to make bold new statements. Our products are born out of love, passion and attention to detail. We pride ourselves on using responsibly sourced leather from sustainable and reputable South African suppliers. All our products are designed and assembled in-house by hand. But we’re not complaining – we love what we do.
In 2013 two good friends had a vision – WEEF was
In turn they have also provided meaningful work
born. It’s founders, Dévan and Patrick, met while
and income for local makers and suppliers.
working at a design studio in Cape Town. They
The WEEF story has been a brave and bold one;
shared a deep love and appreciation for South
of taking chances, working hard, persevering,
African arts and crafts. Inspired by the drive and
and sticking to your principles – the way of a true
culture of the country, they set out to develop
gentleman.
their very own lifestyle brand. The WEEF journey had began.
For Dévan and Patrick, establishing their own business and doing what they love and believe in has
Multiple production companies were approached
been a dream come true, and a path to self-actu-
to create their first designs, with varying degrees
alisation. Now they want to share that dream with
of success. After much hard work and deliberation,
the world and empower others to do the same.
they took the bold leap of investing in their own equipment and team. Since then, they’ve had the creative freedom to turn their wildest ideas into actual products.
DRESS WELL, DO GOOD, AND LET THE UNIVERSE DO THE REST. WELCOME TO THE FAMILY. WE ARE WEEF.
MODEL NO.1 CHARLEY BROWN T I E YO U R K N OT TO M A K E A S TAT E M E N T A N D H E L P OT H E R S M A K E THEIRS. WEAR THIS TIE W H E N YO U S P E A K 1 0 S Y L L A B L E WO R D S , 10 TIMES IN A ROW.
MODEL NO.1 M AT T B L A C K T I E YO U R K N OT A N D G O TO A W E D D I N G O R P L AY A G I G . WEAR THIS CLASSIC TIE WITH STYLE AND MAKE U N F O R G E T TA B L E MEMORIES.
MODEL NO.1 PEPPER GREY T I E YO U R K N OT A N D E N G AG E I N D E E P M E A N I N G F U L CO N V E R S A TIONS. A DISTINGUISHED M ATC H F O R ‘ S A L T & PEPPER’ HAIR.
MODEL NO.1 OXBLOOD RED T I E YO U R K N OT AND GO FULL ROMANTIC. WEAR THIS TIE WHILE S P E N D I N G Q UA L I T Y T I M E WITH A SPECIAL SOMEONE AND DRINKING G OO D AG E D R E D W I N E .
MODEL NO.1 C O G N A C TA N T I E YO U R K N OT A N D U P YO U R GENTLEMEN’S-GAME. WEAR THIS TIE EVE R Y T I M E YO U O P E N T H E DOO R F O R A L A D Y , WHICH SHOULD BE A L WAY S .
MODEL NO.1 D E E P N AV Y T I E YO U R K N OT A N D CO M B YO U R H A I R TO T H E S I D E . W E A R T H I S T I E E V E R Y DAY A N D T E L L E V E R YO N E A B O U T I T.
MODEL NO.1 OLIVER GREEN T I E YO U R K N OT A N D G O TO T H E B I G G E S T AU D I T I O N O F YO U R L I F E . W E A R T H I S T I E W H I L E S TAY I N G T R U E TO YO U R S E L F A N D YO U R D R E A M S .
MODEL NO.2 TOBACCO OSTRICH STYLE IS TIMELESS. L E T YO U R A P P E A R C A N C E SPEAK FOR ITSELF WITH THIS HANDMADE TO B ACCO O S T R I C H L E AT H E R T I E .
MODEL NO.2 BLACK OSTRICH STYLE IS TIMELESS. L E T YO U R A P P E A R C A N C E SPEAK FOR ITSELF WITH T H I S H A N D M A D E B L AC K O S T R I C H L E AT H E R T I E .
MODEL NO.2 GREY OSTRICH STYLE IS TIMELESS. L E T YO U R A P P E A R C A N C E SPEAK FOR ITSELF WITH THIS HANDMADE GRE O S T R I C H L E AT H E R T I E .
MODEL NO.2 DARK BROWN OSTRICH STYLE IS TIMELESS. L E T YO U R A P P E A R C A N C E SPEAK FOR ITSELF WITH THIS H A N D M A D E DA R K B R O W N O S T R I C H L E AT H E R T I E .
P I Ñ AT E X ® E D I T I O N CANELA
P I Ñ AT E X ® E D I T I O N N AT U R A L
P I Ñ AT E X ® E D I T I O N CHARCOAL
WEEF SUSPENDERS
W E E F C U S T O M E N G R AV I N G
FAQ s
WHERE ARE OUR PRODUCTS CRAFTED?
We have invested in our own Leather Atelier in Cape Town, South Africa. All products are crafted in-house, by hand, and personally signed by the leather craftsman. W H AT K I N D O F L E AT H E R I S U S E D F O R T H E P R O D U C T S ?
We only use the highest-quality, hand-picked Full Aniline, Pull Up Bovine leather, to ensure that each product is crafted to perfection. W H Y L E AT H E R ?
Leather has a timeless appeal and even in it’s most basic form, leather is a very unique material. It’s versatility, uniqueness and sustainability makes it the perfect material for crafting the finest products. It only gets better with age and weaves very well with other materials, creating a product that will last for years to come. ARE ALL TIES/PRODUCTS EXACTLY THE SAME?
All WEEF| Handmade Leather Ties are handcrafted to perfection using only high quality South African leather. Variations in the color, thickness, grain and natural marks and blemishes are all natural characteristics of leather. These characteristics enhance the beauty of the product, making each tie unique and one of a kind. W H AT D O E S ‘ W E E F ’ S TA N D F O R ?
The word ‘WEEF’ comes from the Afrikaans word ‘Weef’ which means to weave different elements together, In WEEF’s case it’s weaving cultures and people together, also not forgetting that leather also weaves really well with almost all other materials.
SOCIAL FEEDBACK & MEDIA
WEBSITE
WEEFWEAR.COM
@WEEFWEAR
@WEEFWEAR
@WEEFWEAR
SEE OUR BRAND FILM
BIT.LY/WEEF-BRAND-FILM
CONTACT WEEF | SOUTH AFRICA
CONTACT WEEF | EUROPE
DÉVAN SWANEPOEL
PATRICK MUSIL
DEVAN@WEEFWEAR.COM
PATRICK@WEEFWEAR.COM
+27 83 291 1155
+43 664 41 42 573
WEEFWEAR.COM