Sakata Broccoli Master Guide

Broccoli Master

Broccoli Master The Power

of

Broccoli

Per capita consumption for broccoli has taken great leaps in the past decade after several scientific studies indicated broccoli contains high levels of glucosinolates. This compound is known to stimulate the body’s natural defenses that reduce the risk of cancer. Broccoli is also low in saturated fat and sodium and is a good source of vitamins A & C, calcium, potassium, folate, iron and dietary fiber.

In addition, broccoli is very adaptable and can be eaten alone or mixed with other vegetables to improve both flavor and nutritional value. Broccoli is easy to prepare and adapts to the lifestyles of busy consumers looking for a fast and convenient way to fulfill their nutritional requirements.

Broccoli can be served raw in salads or as a satisfying appetizer. Cooked broccoli can be added to pasta salads, stir-fry, casseroles and soups. It also makes a delicious side dish served with a sauce or simply grilled during a weekend barbecue. Is it any wonder why broccoli consumption shouldn’t be increasing?

As the leader in the broccoli seed industry, Sakata takes its global responsibilities seriously. By adding value to new varieties, we hope to see the broccoli market continue to flourish and grow.

Sakata also enthusiastically supports the efforts of all growers, shippers, brokers, retailers, and foodservice operators who are actively involved in growing and marketing broccoli on a daily basis.

Year-Round Availability The map below of North America and Central America highlights key broccoli production areas. The tables on page 2 and 3 indicate fresh market broccoli availability by month for each variety (color coded to production areas on map). Mexico and Guatemala primarily produce product for processing and freezing.

Northeast / Midwest

Pacific Northwest

• Salinas Valley • Santa Maria • San Joaquin Valley • Imperial Valley / Yuma

Florida / Southeast

Mexico Guatemala

1

Fresh Market Harvesting Schedules Salinas Valley - 12 Month Availability

San Joaquin Valley - Fall / Winter / Spring

Variety

Harvesting Period*

Variety

Harvesting Period*

Avenger

Aug - Mid-Nov; Apr - June

Avenger

Mid-February - March

Centennial

November - May

Centennial

February - March

Emerald Crown

August - December

Endurance

January - March

Emerald Jewel

May - June; Nov - Dec

Expo

January - March

Endurance

November - Early May

Green Magic

Mid-October - November

Expo

November - Early May

Imperial

October - November

Green Magic

September - Mid-Nov

Marathon

February - March

Imperial

August - Mid-November

Maverick

November - December

Marathon

November - June

Patron

July - Mid-October

Imperial Valley / Yuma - Fall / Winter / Spring Variety

Harvesting Period*

Avenger

Mid-February - March

Santa Maria - 12 Month Availability

Centennial

Mid-Feb - Late March

Variety

Harvesting Period*

Destiny

Late November - Late Dec

Avenger

September - May

Emerald Crown

Mid-December - January

Centennial

October - May

Emerald Jewel

January - March

Emerald Jewel

May - June; Nov - Dec

Endurance

January - February

Endurance

October - May

Expo

January - February

Expo

October - May

Green Gold

Mid-Dec - Feb (transitions)

Green Magic

July - Mid-November

Green Magic

Mid-Dec - Mid-January

Gypsy

July - October

Gypsy

Mid-Dec - Late Dec

Imperial

July - November

Imperial

Mid-Nov - December

Marathon

October - May

Marathon

Mid-Feb - Late March

Maverick

May - July

Maximo

January

Patron

July - October

Triathlon

Mid-Feb - Late March

* Harvest months may vary depending on the weather and/or other related causes affecting maturity and product availability.

2

Fresh Market Harvesting Schedules Pacific Northwest - Summer / Fall

Northeast / Midwest - Summer / Fall

Variety

Harvesting Period*

Variety

Harvesting Period*

Arcadia

August - September

Gypsy

August - Mid-October

Centennial

October - November

Imperial

August - October

Diplomat

September - November

Marathon

October - November

Emerald Crown

August - November

Emerald Jewel

September - November

Emerald Pride

August - September

Endurance

October - November

Expo

October - November

Green Magic

September - November

Gypsy

September - November

Imperial

August - November

Marathon

October - November

Florida / Southeast - Fall / Winter / Spring Variety

Harvesting Period*

Centennial

January - February

Emerald Crown

December; March

Emerald Isle

January - March

Emerald Jewel

February - March

Endurance

January - February

Expo

January - February

Green Gold

January - February

Northeast / Midwest - Summer / Fall

Green Magic

December; March

Variety

Harvesting Period*

Gypsy

November - December

Arcadia

August - Mid-October

Imperial

February - March

Centennial

October - November

Marathon

January - February

Diplomat

August - Mid-October

Emerald Crown

August - November

Emerald Isle

August - November

Emerald Jewel

August - November

Emerald Pride

August - October

Endurance

October - November

Expo

October - November

Green Gold

August - October

Green Magic

August - September

3

Mexico / Guatemala - 12 month availability Variety

Harvesting Period*

Avenger

January - June

Endurance

September - January

Expo

September - January

Imperial

Mid-Oct - December

Marathon

September - January

Maximo

July - November

Triathlon

November - March

* Harvest months may vary depending on the weather and/or other related causes affecting maturity and product availability.

4

100 days

102 days

102 days

102 days

102 days

105 days

Avenger

Diplomat

Endurance

Expo

Imperial

B, C, F

C, P

C, P

B, C, F

C, F, P

C, P

B, C, F

B, C, F

B, C, F

B, C, F

B, C, F

B, F

B, C, F

C

B, C

B, C, F, P

Blue-green

Medium green

Medium green

Blue-green

Blue-green

Medium green

Medium green

Medium green

Medium green

Blue-green

Blue-green

Blue-green

Medium green

Medium green

Dark blue-green

Blue-green

Medium green

Blue-green

Blue-green

Head Color

Domed, round

Semi dome, large, dense

Domed, dense

Semi dome, large, dense

Domed, dense

Large/dense with high dome

Domed, round, smooth

Large/dense with high dome

Medium dome

High dome, dense

High dome, dense

Semi dome, large, dense

Domed, dense

High dome, large, dense

Medium dome

Semi dome, large, dense

Smooth dome

Semi dome, large, dense

Domed, round, smooth

Head Characteristics

1. The days to maturity are calculated as an average of fall harvest dates for transplanted broccoli in Salinas, CA. Other sowing dates may result in earlier or later maturity. Overwinter production can add additional days to the numbers listed.

100 days

Marathon

Triathlon

97 days

Emerald Isle

Green Gold

97 days

Maverick

100 days

95 days

Arcadia

Emerald Jewel

B, C, F, P

95 days

Patron

97 days

94 days

Emerald Crown

97 days

93 days

Gypsy

Maximo

90 days

Green Magic

Centennial

B, C, F, P

90 days

Destiny

C

89 days

Variety

1

IR: Pb

IR: Pp

IR: Pp

Disease Resistance 3

Performs well in long day/moderate heat conditions. Can blind under cold/low light conditions

Excellent for crown cut.

Excellent for crown cut.

Good uniformity. Wide regional adaptability.

High percentage of crown cut, excellent for fresh/frozen processing. Can blind under cold/low light conditions.

Less purpling, smooth, nice dome shape. Medium tall plant.

Good weight.

Excellent shape and small bead.

Good transition variety. Excellent crown cut. IR to some races of clubroot.

Wide seasonal adaptability. Multi-use.

Suited for fresh/frozen florets and bunch markets.

Standard of the industry. Consistent yielding. Wide adaptability.

Can obtain nice blue-green color in adverse conditions.

Multi-use. Vigorous plant, smooth stem.

Wide seasonal adaptability. Vigorous plant. Holds well.

Tolerant to brown bead & hollow core.

Good uniformity. Wide regional adaptability. Can blind under cold/low light conditions.

Wide regional adaptability.

Good uniformity. Wide regional adaptability.

Good holding ability.

Uses & Remarks

2. Product Usage: (B) = Bunching, (C) = Crown Cut, (F) = Florets, (P) = Processing/Freezing.

3. Disease reaction: (IR) = Intermediate Resistance, (R) = Resistant, Pp = Foliar Downy Mildew, Pb = Clubroot.

Small

Small

Small

Small

Very small

Medium

Small

Fine

Small

Fine

Fine

Small

Small

Medium small

Medium small

Small

Medium

Small

Small

Bead Size

(Listed in order of Relative Maturity)

Product Usage 2

Relative Maturity

Broccoli Hybrids

U.S. Grade Standards – Bunched Broccoli and Crown Cuts USDA Grades – Bunched Broccoli U.S. Fancy Each bunch shall be free from decay, and from damage caused by overmaturity, discoloration of bud clusters or leaves, freezing, wilting, dirt or other foreign material, disease, insects, mechanical or other means. The bud clusters in each bunch shall be generally compact. Each bunch shall be neatly and fairly evenly cut off at the base, and closely trimmed unless otherwise specified as “well trimmed.” The diameter of each stalk shall be not less than 2 inches. The length of each stalk shall be not less than 6 inches or no more than 8 inches.

U.S. No. 1 Each bunch shall be free from decay, and from damage caused by over maturity, discoloration of bud clusters or leaves, freezing, wilting, dirt or other foreign material, disease, insects, mechanical or other means. The bud clusters in each bunch shall be generally fairly compact. Each bunch shall be neatly and fairly evenly cut off at the base, and well trimmed, unless otherwise specified as “closely trimmed”, “fairly well trimmed”, or “leafy”. There are no requirements for diameter, but diameter may be specified for any lot. Unless otherwise specified, the length of each stalk shall be not less than 5 inches or more than 9 inches.

U.S. No. 2 Each bunch shall be free from decay, and from damage caused by over maturity, insects, and from serious damage caused by discoloration of bud clusters or leaves, freezing, wilting, dirt or other foreign material, disease, or mechanical or other means. Each bunch shall be fairly well trimmed unless otherwise specified as “closely trimmed”, “well trimmed”, or “leafy”. There are no requirements for diameter or length, but size may be specified for any lot in connection with the grade.

USDA Grades – Crown Cuts Crown Cuts - Must be “90% free from defects”.

USDA Tolerances - Fresh Market For Defects Ten percent for bunches in any lot, which fail to meet the requirements of the specified grade, including therein not more than 2 percent for bunches which are affected by decay.

For Size 1. Ten percent, by weight, for stalks in any lot which fail to meet the size requirements of the specified grade or any sizes specified for length or diameter.

2. When a percentage of the broccoli in a lot is specified to be “heads” or of a certain diameter and larger, no part of any tolerance shall be used to reduce such a percentage for the lot as a whole; but individual containers may not have more than 15 percentage points less than the percentage specified.

5

U.S. Grade Standards – Processed/Frozen Broccoli USDA Grades – Processed/Frozen Broccoli U.S. No. 1 Consists of stalks or portions of stalks of broccoli which are fresh, tender, and have good characteristic color and compact heads, are well trimmed and which are free from decay and cull material, and are free from damage caused by discoloration, freezing, hollow stem or pithiness, scars, dirt or other foreign material, disease, insects or mechanical or other means.

U.S. No. 2 Consists of stalks or portions of stalks of broccoli which are fresh, tender, and have good characteristic color and fairly compact heads, are fairly well trimmed and which are free from decay and cull material and free from damage caused by scars, dirt or other foreign material, disease, insects, are free from serious damage caused by discoloration, freezing, hollow stem or pithiness or mechanical or other means. (a) Unless otherwise specified, the length shall be not more than 6 inches nor less than 3 inches, the diameter of the stem shall be not less than 1/4-inch.

Basis for Grading Processed/Frozen Broccoli (A) Large stalks of broccoli shall be cut lengthwise into halves or quarters to remove defective portions. A proportionate ratio of head material to stem material must be maintained in each segment.

(B) Stalks with heads smaller than 1 inch in diameter shall not be cut, but shall be graded as one unit.

Typical Packaging

Broccoli Handling and Storage Conditions

Crown Cuts 20 lb box, bulk 34, 38 and 42 count

Temperature

32°F, 0°C

Relative Humidity

95-100%

Bunches

23 lb carton, 14 and 18 count

Mist

Lightly (Unpackaged Product)

Florets

9 to 18 lb, cello bags packed in carton 8 oz and 1 lb retail packs (2 inches or less) 3 lb cello bags for foodservice

Typical Shelf Life Bunched – 10 to 14 Days Packaged – 14 to 16 Days

Fresh-Cuts 10, 15 and 20 lb loose packed cartons Spear 8 oz, 1 lb and 5 lb bags (shredded Broccoli Cole Slaw broccoli, red cabbage and carrots) • Iceless broccoli is usually available from most shippers or brokers, but may require special ordering. Some suppliers also offer shrink-wrapped product.

• Products made with broccoli stalks are also available and may include: diced, coin-cut and shredded.

Ethylene

Sensitive (note 1)

Freeze Injury

Moderately Sensitive (note 2)

Soaking in cold water can revive slightly wilted broccoli.

Notes: 1. Do not store or transport ethylene sensitive items with commodities that produce ethylene.

2. Broccoli can recover from one or two nights of light freezing.

6

Definitions - Fresh Market Stalk: A portion of the broccoli plant including the stem, bud clusters and leaves.

Head: A stalk of broccoli having a cluster of closely associated buds which is 2-inches or larger in diameter.

Shoot: A stalk of broccoli having bud clusters which fail to meet the requirements for a head.

Bunch: Stalks bound together to form a unit. A single stalk may be considered a bunch if it is approximately as large as other bunches in the lot.

Damage: Any specific defect or an equally objectionable variation of any one of these defects, any other defect, or any combination of defects, which materially detracts from the appearance, or the edible/marketing quality of the bunch.The following specific defects shall be considered as damage: A. “Overmaturity” is when the appearance of the bunch is materially affected by the presence of open flower buds, or buds which are enlarged and on the verge of opening.

B. “Discoloration of bud clusters” occurs when the appearance of the bunch is materially affected by buds which have a noticeably yellowish, brownish or reddish cast in contrast to the desirable good green color. A bluish or purplish cast over the green is often a characteristic of good broccoli and shall not be considered as damage.

C. “Discoloration of leaves” is defined as when the appearance of the bunch is materially affected by discolored leaves or parts of leaves.

Compact: The individual buds in the bud cluster are generally small and tightly crowded together and the bud clusters on the stalk are generally close together and feel fairly firm and moderately resistant to pressure.

Fairly Compact: The individual buds and bud clusters on the stalk are generally close together so that the top of the clusters do not have a ragged appearance or feel very soft.

Closely Trimmed: Not more than a total of 5%, by weight, of the bunch consists of attached stems and leaves that are longer than the average length of the bunch, regardless of point of attachment, or loose leaves and stems.

Well Trimmed: Not more than a total of 15%, by weight, of the bunch consists of attached stems and leaves that are longer than the average length of the bunch, regardless of point of attachment, or loose leaves and stems.

7

Definitions - Fresh Market Fairly Well Trimmed: Not more than a total of 30%, by weight, of the bunch consists of attached stems and leaves that are longer than the average length of the bunch, regardless of point of attachment or loose leaves and stems.

Leafy: More than 30%, but not more than 50%, by weight, of the bunch consists of attached stems and leaves that are longer than the average length of the bunch, regardless of point of attachment or loose leaves and stems.

Serious Damage: Any specific defect or equally objectionable variation of any defect or any combination of defects which seriously detracts from the appearance or the edible/ marketing quality of the bunch caused by discoloration of bud clusters or discoloration of leaves.

Diameter: The average measurement across the bud cluster at the top of the stalk.

Length: The total length of the stalk measured from the base of the stem to the top of the bud cluster.

Cytoplasmic Male Sterility (CMS): A seed production method used to improve hybridity levels of carrots, onions, beets and some brassicas (e.g. broccoli, cabbage).

Source: USDA Standards for Grades of Italian Sprouting Broccoli

Retail Product Look-Up Codes (PLU’s) 4060

Bunched Broccoli

4548

Broccoli Florets

3082

Broccoli Crowns

Broccoli Contains Cancer Fighting Properties The benefits of eating broccoli go beyond basic nutrition; eating broccoli on a regular basis helps protect our bodies from many physical ailments. Broccoli is an excellent source of fiber and vitamins A, E and C. Broccoli also contains special components that provide substantial health benefits beyond basic nutrition. Specifically, the antioxidant flavonoids quercetin and kaempferol, as well as the phytochemical sulforaphane and indole-3-carbinol; each of these has been shown in animal studies to help prevent disease and are believed to aid in preventing some types of cancer.

8

Salinas Valley Selections Avenger

Avenger is an excellent choice for the crown cut and fresh processing markets! Avenger offers domeshaped, tight, heavy, blue-green heads with short bracts, thick stems and very small beads. Avenger also offers heavy yields of small, uniform florets.

This variety has wide adaptability and performs well for spring and fall transition harvest periods in Salinas.

Centennial

An exciting addition to Sakata’s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in all Marathon slots and can be grown yearround in the cooler Castroville/Watsonville areas.

Emerald Crown

Emerald Crown is a medium maturing, very uniform, tight, heavy headed, domed variety with small beads that are blue green in color on a small framed plant. The variety’s growing season is warm to cool (not for rainy season). This variety can extend the Green Magic slot into cold due to its resistance to purpling. Produces excellent quality crown cuts/short trim for Salinas Valley summer and fall harvests.

9

Salinas Valley Selections Emerald Jewel

Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. This is a beautiful variety; however the maturity can be quite late during cold growing conditions. We suggest late spring/early summer and late fall harvests. Emerald Jewel has intermediate resistance to some races of clubroot.

Endurance

This high yielding crown and processing hybrid is an exciting addition to the Sakata product line.

Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest when grown overwinter in Salinas. Plant to plant uniformity is good.

Expo

This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well overwinter in Salinas.

10

Salinas Valley Selections Green Magic

This summer to fall type broccoli offers very good uniformity of harvest. Green Magic is in the midearly maturity class and has wide adaptability. Green Magic has a semi-domed, tight head with mediumsmall bead size and a good plant habit. Harvests well in south Salinas Valley during the summer and in north Salinas Valley as the days shorten in the fall.

Imperial

Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads.

Imperial is multi-use, performing well for bunch, crown cut and fresh processing. Imperial needs heat! Harvest in summer in south Salinas Valley and fall in north Salinas Valley. Excellent postharvest shelf life!

Marathon

Marathon is widely adaptable and performs well for fall and early spring harvests in the Salinas Valley. Marathon can be harvested all year long in coastal plantings. Marathon has a high dome, small bead a heavy head and is multi-use.

11

Salinas Valley Selections Patron

This high domed broccoli is dark blue-green and has good uniformity and shape with a small bead size. Patron is well suited for the summer to fall harvest period in Salinas Valley. Patron can be used for bunching, crown cut and processing. Hollow core and brown bead tolerant. Excellent for post harvest color retention!

12

Santa Maria Selections Avenger

Avenger is an excellent choice for the fresh processing and crown cut markets! Avenger offers dome-shaped, tight, heavy, blue-green heads with short bracts, thick stems and very small beads which can lead to more cartons of crown product per acre. Avenger also offers a small, uniform floret size. This variety has wide adaptability but is not well suited for rainy seasons.

Centennial

An exciting addition to Sakata’s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in all Marathon slots and can be grown yearround in the coastal Guadalupe region. The variety has shown tolerance to purpling under cold conditions.

Emerald Jewel

Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. This is a beautiful variety; however the maturity can be quite late during cold growing conditions. We suggest late spring and late fall harvests. Emerald Jewel has intermediate resistance to some races of clubroot.

13

Santa Maria Selections Endurance

This high yielding crown and processing hybrid is an exciting addition to the Sakata product line.

Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plant to plant uniformity is good.

Expo

This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter.

Green Magic

This summer to fall type broccoli offers very good uniformity of harvest. Green Magic is in the midearly maturity class and has a wide adaptability.

Green Magic has a semi-domed, tight head with medium-small bead size and a good plant habit.

14

Santa Maria Selections Gypsy

Gypsy performs well under moderately warm conditions. It is a medium green hybrid that yields overall uniformity. This variety produces a very strong root system and has downy mildew intermediate resistance. Gypsy yields excellent, smooth, domeshaped heads with medium-small beads.

Imperial

Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads.

Imperial is multi-use, performing well for bunch, crown cut and fresh processing in Santa Maria summer and fall harvests. Excellent post-harvest shelf life!

Marathon

As an industry standard in broccoli, Marathon is widely adaptable. This consistent variety has yielded outstanding results for fresh market bunching, processing and crown cut markets. Marathon has a high dome, small bead and heavy head.

15

Santa Maria Selections Maverick

This exciting multi-purpose broccoli variety is noted for its vigorous plant, tight dome, and small uniform beads. Maverick has mid-late maturity, performing well in cool to warm and warm to cool conditions in Santa Maria. This multi-use variety has a clean stem and good color.

Patron

This high domed broccoli is dark blue-green and has good uniformity and shape with a small bead size. Patron is well suited for the summer to fall harvest period in Santa Maria. Patron can be used for bunching, crown cut and processing. Hollow core and brown bead tolerant. Excellent for post harvest color retention!

16

San Joaquin Valley Selections Avenger

Avenger is an excellent choice for the crown cut and processing markets! Avenger offers dome-shaped, tight, heavy, blue-green heads with short bracts, thick stems and very small beads. Avenger also offers a small, uniform floret size. We have seen strong results for late December – January harvests in this region.

Can be sensitive to blinding during late October/ early November plantings.

Centennial

An exciting addition to Sakata’s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety has shown excellent trial performance in Tracy, Firebaugh and Huron in the Valley’s Marathon slot. Centennial has shown tolerance to purpling under cold conditions.

Endurance

This high yielding crown and processing hybrid is an exciting addition to the Sakata product line.

Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plant to plant uniformity is good. Endurance is a good choice for overwinter San Joaquin Valley productions.

17

San Joaquin Valley Selections Expo

This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter.

Green Magic

This broccoli is the industry standard in San Joaquin Valley for fall to early winter harvests. This multi-use variety is in the mid-early maturity class with wide adaptability and an extremely uniform harvest. Green Magic produces a semi-domed, tight head with medium-small bead size and a good plant habit.

Imperial

Imperial has a tight dome with nice, small, dark green beads. This variety is multi-use, performing well for bunch, crown cut and fresh processing.

Plant early with Green Magic in San Joaquin Valley for a later maturing variety with high quality.

18

San Joaquin Valley Selections Marathon

As a long time performer in San Joaquin Valley, Marathon is widely adaptable for winter through early spring harvests. This variety has yielded outstanding results for fresh market bunching, fresh processing and the increasingly popular crown cut market. Marathon has a high dome, small bead and heavy head.

Maverick

This exciting multi-purpose broccoli variety is noted for its vigorous plant, tight dome, and small uniform beads. Maverick has mid-late maturity, performing well for December and early January harvests in San Joaquin Valley. This multi-use variety has a clean stem, good color and a medium high head position.

19

Imperial Valley / Yuma Selections Avenger

Avenger is an excellent choice for fresh processing and crown cut markets! Avenger offers domeshaped, tight, heavy, blue-green heads with short bracts, thick stems and very small beads. Avenger also offers a small, uniform floret size. This variety has wide adaptability.

Centennial

An exciting addition to Sakata’s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in the Desert Southwest’s overwinter slot. The variety has shown tolerance to purpling under cold conditions.

Destiny

Destiny is in the mid-early maturity class, and performs well for early winter harvest in the Desert Southwest. Dwarf plants produce broccoli with a smooth dome and round shape. Destiny has medium-small beads with good heat tolerance.

20

Imperial Valley / Yuma Selections Emerald Crown

Emerald Crown is a medium maturing, very uniform, tight, heavy headed, domed variety with small beads that are blue green in color on a small framed plant.

The variety’s growing season is warm to cool (not for rainy season). This variety can extend the Green Magic slot into cold due to its resistance to purpling.

Produces excellent quality crown cuts/short trim in Imperial Valley and Yuma.

Emerald Jewel

Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. This variety performs best in the Triathlon slot in the Desert Southwest and has intermediate resistance to some races of clubroot.

Endurance

This high yielding crown and processing hybrid is an exciting addition to the Sakata product line. Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest.

Additionally, plant to plant uniformity is good.

21

Imperial Valley / Yuma Selections Expo

This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter in the Desert Southwest.

Green Gold

Green Gold produces tight, smooth, heavy, domed, fine beaded heads with a medium green color. This mid-late maturing variety has excellent uniformity and performs well in the Desert Southwest fall to winter Greenbelt slot. Green Gold is a premium choice for crown cut/short trim markets and can also be used for bunching/florets in this warm region.

Green Magic

This summer to fall type broccoli offers very good uniformity of harvest. Green Magic is in the midearly maturity class and has wide adaptability.

Green Magic has a semi-domed, tight head with medium-small bead size and a good plant habit.

This variety continues to grow during cooling periods in the fall.

22

Imperial Valley / Yuma Selections Gypsy

Gypsy performs well under moderately warm conditions. It is a medium green hybrid that yields overall uniformity. This variety produces a very strong root system and has downy mildew intermediate resistance. Gypsy yields excellent, smooth, domeshaped heads with medium-small beads.

Imperial

Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads.

Imperial is multi-use, performing well for bunch, crown cut and fresh processing. Excellent postharvest shelf life!

Marathon

As an industry standard in broccoli, Marathon is widely adaptable. This variety has yielded outstanding results for fresh market bunching, fresh processing and crown cut markets for many years. Marathon has a high dome, small bead and heavy head.

23

Imperial Valley / Yuma Selections Maximo

Maximize your broccoli yield and weight with this outstanding variety! Maximo is a mid-late maturing variety with dome-shaped heads and small beads with a short branching habit, making it excellent for processing and bunch markets.

Maximo performs well in the Desert Southwest and has intermediate resistance to downy mildew.

Triathlon

In a class by itself, Triathlon yields a dense, smooth, dome-shaped head. This variety is ideal for crown cut as its heavy heads offers growers and buyers more “product in the box.� Triathlon also purples less than other varieties in the over-wintering slot.

24

Pacific Northwest Selections Arcadia

Arcadia is a widely adapted variety. Similar maturity to Marathon with large heads, small to medium bead size and medium stem. Good tolerance to hollow core. Suited for fresh market bunching, florets and freezer markets.

Centennial

An exciting addition to Sakata’s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in all Marathon slots. This variety has shown tolerance to purpling under cold conditions.

Diplomat

Another outstanding variety from Sakata’s broccoli program, Diplomat performs well in the Pacific Northwest with good uniformity. This variety is suitable for the bunch and crown markets.

25

Pacific Northwest Selections Emerald Crown

Emerald Crown is a medium maturing, very uniform, tight, heavy headed, domed variety with small beads that are blue green in color on a small framed plant. The variety’s growing season is warm to cool (not for rainy season). This variety can extend the Green Magic slot into cold due to its resistance to purpling. Produces excellent quality crown cuts/short trim in the Pacific Northwest.

Emerald Jewel

Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. The variety performs best in transition periods and has intermediate resistance to some races of clubroot.

Emerald Pride

This summer-type broccoli is good for bunching and offers exceptional stalk color. Emerald Pride is in the mid-late maturity class and has good heat tolerance with even beads. This broccoli is also suitable for fresh processing.

26

Pacific Northwest Selections Endurance

This high yielding crown and processing hybrid is an exciting addition to the Sakata product line.

Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plant to plant uniformity is good.

Expo

This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions.

Green Magic

This summer to fall type broccoli offers very good uniformity of harvest. Green Magic is in the midearly maturity class and has a wide adaptability.

Green Magic has a semi-domed, tight head with medium-small bead size and a good plant habit.

27

Pacific Northwest Selections Gypsy

Gypsy performs well under moderately warm conditions. It is a medium green hybrid that yields overall uniformity. This variety produces a very strong root system and has downy mildew intermediate resistance. Gypsy yields excellent, smooth, domeshaped heads with medium-small beads.

Imperial

Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads.

Imperial is multi-use, performing well for bunch, crown cut and fresh processing. Excellent postharvest shelf life!

Marathon

As an industry standard in broccoli, Marathon is widely adaptable. This variety has yielded outstanding results for fresh market bunching, processing and the increasingly popular crown cut market. Marathon has a high dome, small bead and heavy head.

28

Northeast / Midwest Selections Arcadia

Arcadia is a widely adapted variety and has performed well for many years in both the Northeast and Midwest regions. Similar maturity to Marathon with large heads, small to medium bead size and medium stem. Good tolerance to hollow core. Suited for fresh market bunching, fresh florets and freezer markets.

Centennial

An exciting addition to Sakata’s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in all Marathon slots. The variety has shown tolerance to purpling under cold conditions.

Diplomat

Another outstanding variety from Sakata’s broccoli program, Diplomat performs well in both the Northeast and Midwest regions with good uniformity.

This variety was bred for performance in the long day with moderate heat conditions this region experiences. Diplomat is suitable for the bunch and crown markets.

29

Northeast / Midwest Selections Emerald Crown

Emerald Crown is a medium maturing, very uniform, tight, heavy headed, domed variety with small beads that are blue green in color on a small framed plant.

This variety can extend the Green Magic slot into cold due to its resistance to purpling. Produces excellent quality crown cuts/short trim.

Emerald Isle

Emerald Isle is a mid maturing type broccoli. It has a short branching habit, smooth dome shape and medium-small beads. It shows excellent uniformity and yield per acre. Emerald Isle has the ability to produce blue-green heads when other varieties may produce a lighter color.

Emerald Jewel

Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. The variety performs best in transition periods and has intermediate resistance to some races of clubroot.

30

Northeast / Midwest Selections Emerald Pride

This summer-type broccoli is good for bunching and offers exceptional stalk color. Emerald Pride is in the mid-late maturity class and has good heat tolerance with even beads. This broccoli is also suitable for fresh processing.

Endurance

This high yielding crown and processing hybrid is an exciting addition to the Sakata product line.

Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plant to plant uniformity is good.

Expo

This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter.

31

Northeast / Midwest Selections Green Gold

Green Gold produces tight, smooth, heavy, domed, fine beaded heads with a medium green color. This mid-late maturing variety has excellent uniformity.

Green Gold is a premium choice for crown cut/ short trim markets. This variety should not be used during rainy seasons.

Green Magic

This industry standard summer to fall type broccoli offers very good uniformity of harvest. Green Magic is in the mid-early maturity class and has a wide adaptability. Green Magic has a semi-domed, tight head with medium-small bead size and a good plant habit.

Gypsy

Gypsy performs well under moderately warm conditions. It is a medium green hybrid that yields overall uniformity. This variety produces a very strong root system and has downy mildew intermediate resistance. Gypsy yields excellent, smooth, domeshaped heads with medium-small beads.

32

Northeast / Midwest Selections Imperial

Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads.

Imperial is multi-use, performing well for bunch, crown cut and fresh processing. Excellent postharvest shelf life!

Marathon

Marathon is a consistent variety that is widely adaptable. This variety has yielded outstanding results for fresh market bunching, processing and crown cut markets. Marathon has a high dome, small bead and heavy head.

33

Florida / Southeast Selections Centennial

An exciting addition to Sakata’s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in all Marathon slots. The variety has shown tolerance to purpling under cold conditions.

Emerald Crown

Emerald Crown is a medium maturing, very uniform, tight, heavy headed, domed variety with small beads that are blue green in color on a small framed plant.

This variety can extend the Green Magic slot into cold due to its resistance to purpling. Produces excellent quality crown cuts/short trim and is suitable for fall and spring harvests in the Southeast.

Emerald Isle

Emerald Isle is a mid maturing type broccoli. It has a short branching habit, smooth dome shape and medium-small beads. It shows excellent uniformity and yield per acre.

34

Florida / Southeast Selections Emerald Jewel

Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. The variety performs best in transition periods and has intermediate resistance to some races of clubroot.

Endurance

This high yielding crown and processing hybrid is an exciting addition to the Sakata product line.

Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plant to plant uniformity is good.

Expo

This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter.

35

Florida / Southeast Selections Green Gold

Green Gold produces tight, smooth, heavy, domed, fine beaded heads with medium green color. This mid-late maturing variety has excellent uniformity and performs well in the Southeast during December harvests. Green Gold is a premium choice for crown cut/short trim markets.

Green Magic

This fall and spring harvest type broccoli offers very good uniformity. Green Magic is in the midearly maturity class and has a wide adaptability.

Green Magic has a semi-domed, tight head with medium-small bead size and a good plant habit.

Gypsy

Gypsy performs well under moderately warm conditions. It is a medium green hybrid that yields overall uniformity. This variety produces a very strong root system and has downy mildew intermediate resistance. Gypsy yields excellent, smooth, domeshaped heads with medium-small beads.

36

Florida / Southeast Selections Imperial

Imperial performs best in the Southeast for fall and spring harvests. This variety performs well during long day length with moderate heat and is mid to mid-late maturing under these conditions. It is slow to develop in cold or cool climates. This variety has a tight dome with nice, small, dark green beads. Imperial has multiuses, performing well for bunch, crown cut and fresh processing. Excellent post-harvest shelf life!

Marathon

As an industry standard in broccoli, Marathon is widely adaptable. This variety has yielded outstanding results for fresh market bunching, processing and the increasingly popular crown cut market. Marathon has a high dome, small bead and heavy head. The variety performs best in the cold to cool harvest periods in the Southeast.

37

Mexico / Bajio / Guatemala / North Guanajuato Selections Avenger

Avenger is an excellent choice for frozen and fresh processing markets! Avenger offers dome-shaped, tight, heavy, blue-green heads with short bracts, thick stems and very small beads. Avenger also offers a small, uniform floret size and works well for fresh markets. This variety has wide adaptability performing well in Mexico and Guatemala.

Endurance

This high yielding crown type variety is an exciting addition to the Sakata product line and is especially suited for fresh market. Small, refined beads and tight, semi-domed heads characterize this hybrid.

Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plantto-plant uniformity is good.

Expo

This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter.

38

Mexico / Bajio / Guatemala / North Guanajuato Selections Imperial

Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads.

Imperial is multi-use, performing well for bunch, crown cut and fresh processing. Excellent postharvest shelf life!

Marathon

As an industry standard in broccoli, Marathon is widely adaptable. In Mexico and Guatemala this variety has yielded outstanding results for fresh market bunching, processing and the increasingly popular crown cut market. Marathon has a high dome, small bead and heavy head.

Maximo

Maximize your broccoli yield and weight with this outstanding variety! Maximo is a mid-late maturing variety with dome-shaped heads and small beads with a short branching habit, making it excellent for processing and bunch markets. Maximo harvests well in the summer and fall months in the broccoli producing regions of Mexico and has intermediate resistance to downy mildew.

39

Mexico / Bajio / Guatemala / North Guanajuato Selections Triathlon

In a class by itself, Triathlon yields a dense, smooth, dome-shaped head. This variety is ideal for crown cut as its heavy heads offers growers and buyers more “product in the box.� Triathlon also purples less than other varieties in the over-wintering slot.

40

What Makes Sakata Broccoli Better?

Sakata Seed Corporation is the premier leader in breeding and producing broccoli seed. Our extensive research efforts for more than 95 years have produced varieties that have allowed growers and shippers to produce broccoli more economically with superior quality. Superior quality broccoli means more value to everyone – grower, shipper, broker, retailer and ultimately, the produce buying customer.

Sakata varieties are grown worldwide. That’s because growers buy our seed for its superior genetics and seed quality. Varietal standards like Marathon and Patron have outstanding name recognition within the grower/shipper community.

Our excellent genetics combined with quality means more consistent product to the retail buying industry. Retailers as well as shippers and brokers appreciate consistent quality so they get repeat business. Repeat business means more sales and customer satisfaction. And in business, that’s what we are all here to do – please the customer.

In the year 2013 we will be celebrating our 100 year anniversary. Whether you’re

a grower, shipper, broker, retailer, produce buyer or consumer you can rely on Sakata broccoli!

41

Notes:

DISCLAIMER: Claims and other disclosed information are based on our observations and/or information from other sources. Crop performance depends on the interaction between the genetic potential of the seed, its physiological characteristics, the environment, including management, and other uncontrollable factors that may alter expected performance. Statements on the reaction of varieties to a specific pathogen, pest or stress are based on evaluation under defined conditions. These reactions can be affected by changes in environmental and biological factors, especially new pathogen races, pest biotypes or vectors of disease agents. Therefore, we give no warranty, express or implied, for crop performance relative to the information given; nor do we accept any liability for any loss, direct or consequential, that may arise from any cause. Read all seed package labeling carefully as it contains terms and conditions of sale.

42

As the leader in the broccoli seed industry, Sakata is very aware of our position in the market and our responsibility to continually improve our varieties and increase quality standards.

When you think of broccoli, always think SAKATA.

Nutrition Facts Serving Size: 1 medium stalk broccoli (140g)

Amount Per Serving Calories 50

Calories from Fat 0.5 % Daily Value

Total Fat 0g

0%

Saturated Fat 0g

0%

Cholesterol 0mg

0%

Sodium 70mg

2%

Total Carbohydrate 9g

3%

Dietary Fiber 4g

15%

Sugars 2g Protein 4g Vitamin A 10%

Vitamin C 200%

Calcium 6%

Iron 4%

Percent Daily Values are based on a 2,000-calorie diet.

Source: PMA’s Labeling Facts

*

• • • •

Low in fat and sodium Cholesterol free High in Vitamin C and folate Good source of potassium & Vitamin A

Sakata Seed America, Inc. 18095 Serene Drive • Morgan Hill, CA 95037 Tel: (408) 778-7758 • Fax: (408) 778-7768 www.sakata.com