PORTFOLIO
My works available at www.saketraushan.com http://issuu.com/saketraushan https://www.youtube.com/channel/UCXiUD5-u4n3wx6dU-K7tosg
Packaging Design - Bonjour Shake (Milkshake)
UNCLE MOO
Brand which is supposed to launch a series of milkshakes with different flavour of their cities under the brand name “Bonjour Shake”.
UNCLE MOO
Sketches - Reference taken from character known “Pirates ” and “Cow” as “Moo” and coming up with a logo design frommerging both the characters. And the logotype of the logo is “Uncle Moo” because of using cow as “moo” and pirates in the form of “uncle pirates”.
COLOR PALATTE # 171444
FRANCE
# BA2427 Dark Blue and Maroon Red is taken as the branding color as the color of the country of their target countries were close to the both colors.
ENGLAND
UNITED STATES OF AMERICA
Origin of the Brand belongs to France and their target countries were France, England and United States of America. And the reason of taking the above brand colors because the colors of the flags of each three target countries is very close to it.
CITIES AND FLAVOURS Three cities from three different countries were taken for the illustrations with their special flavors for the milkshake.
FRANCE
PARIS
FRENCH COFFEE FLAVOURED MILKSHAKE
GERMANY
LONDON
PISTACHIO CHOCOLATE FLAVOURED MILKSHAKE
U. S. A.
NEW YORK
BLUEBERRY CHEESECAKE FLAVOURED MILKSHAKE
PACKAGING DESIGN
SAMPLE MOCK-UP
BONJOUR SHAKE NUTRITIONAL INFORMATION
PER 100ml**
Energy Total Carbohydrates of which Sugars Protein Total Fat Saturated Fat Trans Fat Sodium Potassium #including natural fruit sugars
Pistachio Chocolate Flavoured Milkshake
58 kcal 14.1 g 14.1# g 0.1 g 0g 0g 0g 5 mg 10 mg
* French Coffee Beans & Milk (beans cotent 23 % ) Beverage INGREDIENTS: Milk, Sugar, French Coffee Beans
CONTAINS PERMITTED SYNTHETIC FOOD COLOUR (124) AND ADDED FLAVOUR (NATURAL IDENTICAL FLAVOURING SUBSTANCES). Bonjour Shake is the registered trademark of UncleMoo Products, Inc.
*
Bonjour Shake is the no. 1 brand in packaged 100 % milkshake in the world in 2013 in off-trade volume. Source: Euromonitor International Limited; 100% milkshake excludes Coffee Beans (23 %) and milk (75 %).
We would love to hear from you. Contact UncleMoo Customer Service Manager at P.O. Box 27, Street No. 17, Paris , France consumer.feedback@unclemoo.com
1800 22 1151 Net Quality
1L
BONJOUR SHAKE NUTRITIONAL INFORMATION
PER 100ml**
Energy Total Carbohydrates of which Sugars Protein Total Fat Saturated Fat Trans Fat Sodium Potassium #including natural fruit sugars
58 kcal 14.1 g 14.1# g 0.1 g 0g 0g 0g 5 mg 10 mg
* French Coffee Beans & Milk (beans cotent 23 % ) Beverage INGREDIENTS: Milk, Sugar, French Coffee Beans
BONJOUR SHAKE
Blueberry Cheesecake Flavoured Milkshake
NUTRITIONAL INFORMATION
PER 100ml**
Energy Total Carbohydrates of which Sugars Protein Total Fat Saturated Fat Trans Fat Sodium Potassium #including natural fruit sugars
58 kcal 14.1 g 14.1# g 0.1 g 0g 0g 0g 5 mg 10 mg
* French Coffee Beans & Milk (beans cotent 23 % ) Beverage INGREDIENTS: Milk, Sugar, French Coffee Beans
CONTAINS PERMITTED SYNTHETIC FOOD COLOUR (124) AND ADDED FLAVOUR (NATURAL IDENTICAL FLAVOURING SUBSTANCES).
CONTAINS PERMITTED SYNTHETIC FOOD COLOUR (124) AND ADDED FLAVOUR (NATURAL IDENTICAL FLAVOURING SUBSTANCES).
Bonjour Shake is the registered trademark of UncleMoo Products, Inc.
*
Bonjour Shake is the no. 1 brand in packaged 100 % milkshake in the world in 2013 in off-trade volume. Source: Euromonitor International Limited; 100% milkshake excludes Coffee Beans (23 %) and milk (75 %).
Bonjour Shake is the registered trademark of UncleMoo Products, Inc.
*
Bonjour Shake is the no. 1 brand in packaged 100 % milkshake in the world in 2013 in off-trade volume. Source: Euromonitor International Limited; 100% milkshake excludes Coffee Beans (23 %) and milk (75 %).
We would love to hear from you. Contact UncleMoo Customer Service Manager at P.O. Box 27, Street No. 17, Paris , France consumer.feedback@unclemoo.com
1800 22 1151 Net Quality
1L
We would love to hear from you. Contact UncleMoo Customer Service Manager at P.O. Box 27, Street No. 17, Paris , France consumer.feedback@unclemoo.com
1800 22 1151 Net Quality
1L
French Coffee Flavoured Milkshake
BRAND IDENTITY DESIGN
Font Design
Final Identity Design
#642F77 #F05722
Typefaces Used NEWLY DESIGNED TYPEFACE
Volkswagen Serial Black Regular
Business Cards
Identity Card Mobile Back Cover RAHUL AGARWAL
RAHUL AGARWAL
Founder & CEO
Founder & CEO
(841) 199 6669
(841) 199 6669
I Phone 5
Letter Head and Envelope
T : (841) 199-6669 M: nachh20111@gmail.com W: khusiyaanemotions.com
Dear Rahul, Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. Rahul Agarwal Founder & CEO
T : (841) 199-6669 M: nachh20111@gmail.com W: khusiyaanemotions.com
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Photography
Did photography for more than 30 bollywood and television stars during for their movie and show promotional activities under a media company named Khushiyaan Events
The Typo Book
Online book available at http://issuu.com/saketraushan/docs/typo_book
Music Video (On Shakira’s Song - Gypsy)
Online available at https://www.youtube.com/watch?v=xl91tizYDi4