EDITOR’S LETTER

COLOURFUL PEOPLE

YOU GOTTA LOVE COLOURFUL PEOPLE. They represent a huge part of any successful salon’s business revenues. These are the clients who come into the salon like clockwork every four to six weeks to have colour services along with a cut and styling and walk out feeling fabulous.

Our feature story this issue is The Psychology Of Colour. The colour choices we make on a daily basis have a huge influence on how we feel, from what we wear and what we eat to how we colour our homes and, most importantly for your businesses, the colours people wear on their hair.

We wanted to explore the colourist-client relationship. What are some of the reasons why clients are loyal to a colourist? How much influence does the colourist have over a client’s hair colour choice? Do client’s career choices affect their decisions about hair shades? We talked to five colourists about five clients, and then we interviewed the clients themselves. We went from coast to coast—check out their stories on page 49. There are tips and lessons to be learned from all of them. I know I got a few more colour story ideas from the interviews alone.

If you haven’t signed up already, go to salon52.ca and quickly register to get your weekly fix of Salon Magazine delivered to your personal email. And as you read through the magazine, look for this icon at the bottom of stories to see the date that story will appear in an expanded version on salon52.ca.

I’d like to welcome Chantel Simmons as a regular contributor to Salon Magazine. Chantel is the editor-in-chief of Elevate magazine, which covers anti-aging, enhancement and wellness—topics many of your clients love to talk about.

And now back to colourful people. With Contessa 18 judging completed, the semi-finalists for the Canadian Hairstylist of the Year Awards are listed on page 60. Ticket sales are in full swing—see the ad on the left for your chance to win a free Contessa weekend at the Delta Chelsea Hotel. Book your tickets before October 19 to be in the draw. The theme is Global Beauty. Come out and celebrate with all your colleagues in the industry. It’s an exciting night that salutes Canada’s best in hair, makeup and nails. Call 416.869.3131 Ext 108 to book now!

I hope to see you there on Sunday, November 12, at the Metro Toronto Convention Centre.

Stephen Puddister Editor-in-Chief