BDC outils de com GB

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Promotion Customised options to suit your budget


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Online Tools

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+ n ha 000 st , les €3

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Consumer e-letter package

30,000 addressees. Minimum 4 mailings. Maximum 3 advertisers. Permanent web banner ................................................................................................................................................. €3,000 + VAT

Trade e-letter package

15,000 addressees. Minimum 4 mailings. Maximum 3 advertisers. Permanent web banner ....................................................................................................................................................... €3,000 + VAT

Official website www.salondulivreparis.com

Website for consumers and the trade. More than 327,600 visitors in 2011 and more than 2.5 million pages viewed. Rotating banner (3 advertisers) on the home page

Rotating banner (3 advertisers) on all trade pages Rotating banner (3 advertisers) on one of

....................................................................

...................................... .

€2,000 + VAT

the internal consumer menu items........................................................................................ €1,500 + VAT

Publishing industry directory www.annuaire-marche-edition.com

31,361 visitors in the first quarter of 2011.

Rotating web banner (3 advertisers) at the top and bottom of the home page 3 months ......................................................................................................................................................... €900 + VAT 3 months ................................................................................................................................................. €1,440 + VAT

Rotating web banner (3 advertisers) on the results page 3 months ...................................................................................................................................................

€900 + VAT

3 months ..................................................................................................................................................... €1,440 + VAT

€3,000 + VAT

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Printed Programmes

+ n ha 000 st , les €3

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Les temps forts

Scheduled print run: 265,000 copies. A 32-page insert in the Paris Region edition of a weekly cultural magazine, also available at the entrance to the show. Back cover .............................................................................................................................................................................................................................................. . €15,000 + VAT Inside front cover .......................................................................................................................................................................................................................... . €11,000 + VAT Inside back cover ....................................................................................................................................................................................... €9,500 + VAT 1 page, full colour ...................................................................................................................................................................................... €7,000 + VAT 1 box ad ................................................................................................................................................... €1,000 + VAT

Book signing selection

Scheduled print run: 150,000 copies. A 24-page insert in the Paris Region edition of a weekly publication, also available at the entrance to the show. Back cover................................................................................................................................................................................................................................................ €11,500 + VAT Inside front cover ......................................................................................................................................................................................... €9,000 + VAT Inside back cover ....................................................................................................................................................................................... €7,500 + VAT 1 box ad...................................................................................................................................................... €1,000 + VAT

Official catalogue

Scheduled print run: 50,000 copies. A 192-page directory with contact details of all exhibitors, available at the entrance to the show. Back cover ............................................................................................................................................................................. €4,500 + VAT Inside front cover .......................................................................................................................................................... €4,500 + VAT Inside back cover ........................................................................................................................................................ €3,900 + VAT 1 page, full colour ..................................................................................................................... €1,500 + VAT Half-page, full colour

..........................................................................................................

€1,000 + VAT


Inside front cover ...................................................................................................................... €2,500 + VAT Inside back cover

...................................................................................................................

€2,200 + VAT

1 page, full colour............................................................................................................................ €1,800 + VAT

Trade guide

Scheduled print run: 10,000 copies. 52-page programme guide for all book professionals, mailed in advance of the show to 2,000 bookshops and available at the trade entrance to the show. Back cover ........................................................................................................................................................................... €3,300 + VAT Inside front cover ....................................................................................................................................................... €3,000 + VAT Inside back cover ....................................................................................................................... €2,800 + VAT 1 page, full colour.......................................................................................................................... €1,800 + VAT Half-page, full colour............................................................................................................. €1,200 + VAT

T VA

Back cover ........................................................................................................................................................................... €3,000 + VAT

0+ ,00 10

Scheduled print run: 10,000 copies. 52-page programme guide for all book professionals, mailed in advance of the show to 2,000 bookshops and available at the trade entrance to the show.

T VA

Children’s literature programme

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Printed Programmes (cont’d)

+ n ha 000 st , les €3

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Onsite Exposure

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Show bag

110,000 bags distributed at the entrance to the show. Your ad on one side of the bag ...................................................................................................................................................................................................... €18,000 + VAT

MAPs

All-over branding on the pull-out map

120,000 maps available at the entrance to the show ................................................................................ €8,000 + VAT Your logo on the illuminated map board

.............................................................................................................................................

€10,000 + VAT

Display bins

9 display bins available at the entrance to the show for your publications. Maximum 3 advertisers. Exclusivity on all 9 display bins 3 display bins

............................................................................................................................................................................................................ .

........................................................................................................................................................................................................................... .

€6,500 + VAT

€15,000 + VAT


Tickets

Your ad on the back of tickets sold at the show

................................................................................................

€5,000 + VAT

E-tickets

Your ad on e-tickets printed via online ticketing

....................................................................................

Floor decals

10 decals around your stand

........................................................................................................................

€2,000 + VAT

€4,000 + VAT

T VA

or school-group entrance (appx 5 sqm) ......................................................................................................................... €5,000 + VAT

0+ ,00 10

Your ad on a large outdoor banner above the VIP entrance

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Outdoor banner

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Onsite Exposure (cont’d)

,0 m fro o €5 t

+ n ha 000 st , les €3

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* excluding hostess costs At the main entrance

for 1 day .................................................................................................................................................... €2,500 + VAT for 2 days

.................................................................................................................................................................................

€4,800 + VAT

for 3 days ................................................................................................................................................................................................................... €7,300 + VAT for 4 days ................................................................................................................................................................................................................... €8,000 + VAT

Near your stand or an events area for 1 day ................................................................................................................................................... €2,000 + VAT for 2 days

..................................................................................................................................................................................

€3,840 + VAT

for 3 days ................................................................................................................................................................................................................... €5,840 + VAT for 4 days ................................................................................................................................................................................................................... €6,400 + VAT

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Distribution of Leaflets and Samples *

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+ n ha 000 st , les €3

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Order Summary

This box for office use only ID : ………………………………………………

Promotional Tools

Company name ____________________________________________________________________________________________________________ Address___________________________________________________________________________________________________________________ _________________________________________________________________________________________________________________________ Postcode_______________________ Town__________________________________________Country_______________________________________ CEO or manager ___________________________________________________________________________________________________________ Person responsible for the order ______________________________________________________________________________________________ Tel.___________________________________________________________ Fax_________________________________________________________ E-mail. (required)____________________________________________________ Website________________________________________________ Invoicing address (if different from above)______________________________________________________________________________________ Postcode_______________________ Town__________________________________________Country_______________________________________ A/P contact name ______________________________ E-mail. (required)____________________________ Tel._______________________________ Intra-community VAT number (required) _______________________________________________________________________________________

Grand Total Order total Non-exhibitor surcharge (+30%) Agency discount (-15% upon proof of mandate) Total ex VAT VAT 19.6%*

.........................................................................................................................................................................................................................

............................................................................................................................................

.........................................................................................

..................................................................................................................................................................................................................................

......................................................................................................................................................................................................................................

TOTAL

.....................................................................................................................................................................................................................................................

= = = = =

r

________________________________________________

ex. VAT

€ € € €

__________________________________________________

__________________________________________________

__________________________________________________

__________________________________________________

= r

________________________________________________

incl. VAT

*VAT not applicable to taxable foreign companies. Art. 44 and 196 - amended Directive 2006/112/EC. .

Payment Terms Only orders accompanied by an initial deposit of 50% of the total including VAT will be accepted. The balance must be paid no later than 20 February 2012.

Amount Paid = r________________ incl. VAT

o By cheque made payable to Reed Expositions France/Salon du Livre de Paris (French companies only)

o By wire transfer to Reed Expositions France/Salon du Livre de Paris A copy of the wire transfer order must be attached and

specify «No charges to beneficiary». Bank: CIC Sud Augustin GCE, 102, Bd Haussmann, 75008 Paris - France Bank Code: 30066 - Sort Code: 10947 - Account No: 000 10073101 - Key RIB : 61 SWIFT Code: CMCIFRPP - IBAN Code: FR 76 3006 6109 4700 0100 7310 161 Intra-community VAT No: FR 40 440 982 056

o By Credit Card: o Visa o MasterCard (Fax to +33 (0)1 47 56 67 54)

Credit Card No _

Expiration Date

I hereby declare that I have read and understood the terms and conditions of sale in respect of the show’s promotional tools and that I have a copy of such terms and conditions, which I accept without reservation or restriction.

Company Stamp (required)

Date and Signature (required)

Reed Expositions France / Salon du livre de Paris 52-54, Quai de Dion-Bouton, CS 80001 - 92806 Puteaux cedex Tél. : +33 (0)1 47 56 64 31 - Fax : +33 (0)1 47 56 64 44 - Mél. : livre@reedexpo.fr

www.salondulivreparis.com

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Terms and Conditions of Sale Outils de Communication

These terms and conditions apply to the sale of advertising space in products related to the Paris Salon du Livre (catalogue, programmes, e-letters, etc.) and on the show’s website at www.salondulivreparis.com. Related products and the Paris Salon du Livre website are hereinafter referred to as ‘Promotional Tools’. Any request for advertising in the Paris Salon du Livre Promotional Tools shall be deemed firm and irrevocable by the advertiser as soon as the order has been registered by Reed Expositions France. Advertising requests made by an authorised representative jointly bind the representative and the advertiser, particularly with regard to full payment of the advertisement in question. The authorised representative must be acting under the instructions of the advertiser who must specify the scope and duration of the authorised representative’s mandate. In the event of conflict between these terms and conditions of sale and an advertiser’s terms and conditions of purchase, it is hereby agreed that these terms and conditions of sale shall prevail. Advertisers agree to provide the necessary documents or offset film for printing and/or online posting of their marketing message for the dates scheduled. Any technical expenses shall be borne by the advertiser. Advertisers must comply with the requirements of Reed Expositions France as specified in its sales material regarding the technical elements to be supplied (e.g. banner ad format). In the event that the advertisement is being produced by the Paris Salon du Livre promotions department, a proof may be submitted to the advertiser who must advise any changes by return. Failure to return the proof within this turnaround time implies tacit acceptance thereof. In the event of non-compliance with the deadlines for submitting technical elements, an advertisement featuring the advertiser’s company name and address shall be produced at the advertiser’s expense. Turnaround time for online posting is three business days from receipt of technical elements. In the event an order is cancelled for any reason whatsoever, Reed Expositions France shall retain the 50% deposit. Reed Expositions France shall not be liable for any technical elements that advertisers or their authorised representatives fail to recuperate within three months of the last insertion. Registration by Reed Expositions France of an insertion request only grants advertisers the right to use the space reserved for them. Placement, formats, methods of display of insertions offered and rates thereof are detailed in the attached order form. The rates do not include technical expenses such as potential design or production fees for the

insertions. Excluding placements specified in the published rates, no position may be guaranteed, irrespective of the advertiser’s stipulations on the order form. The text and graphics of an advertisement, particularly brand and corporate names, shall be published under the sole responsibility of the advertiser. In particular, any reproduction rights regarding photographic material shall be the responsibility of the advertiser. The advertiser releases Reed Expositions France, the publisher, printer or a third party from any civil or criminal liability they may incur as a result of advertisements they have published at the request of the advertiser. The advertiser guarantees them against any third party claims in respect of the content of these advertisements. The advertiser thus agrees to pay for the defence of Reed Expositions France, the publisher, printer or any third party should they be the subject of an action or claim relating to the content, data, information, message, etc of the advertisements, and to bear the cost of compensation due for any loss or damage sustained. The liability of Reed Expositions France shall not exceed a total amount equal to two-twelfths of the total annual amount paid for the service, excluding any extension or renewal period. Any error made by Reed Expositions France, the publisher, printer or a third party in an advertisement shall not result in its cancellation. The correction shall be made in the subsequent catalogue or promotional product. No claim shall be accepted unless submitted in writing within eight days of the insertion or online posting date. No delay, suspension or cancellation in respect of the distribution of an advertisement due in particular to technical failures inherent in the Internet network and external to Reed Expositions France and beyond its control shall be grounds for the advertiser or his or her authorised representative to refuse payment, even partial, nor shall it grant the advertiser or his or her authorised representative the right to a new insertion at the expense of Reed Exhibitions France or to any type of compensation whatsoever. Reed Expositions France shall not be held liable for any accidental or deliberate damage caused to the advertiser by third parties due to or by their connection to the Internet. The advertiser waives all claims against Reed Expositions France or a third party due to loss, destruction, damage or injury resulting from the interruption or disruption of business, caused directly or indirectly by, consisting of or arising from the failure of any computer, date processing equipment, multimedia microcircuit, operating system, microprocessor (computer chip), integrated circuit or similar component, or

any software, whether or not owned by Reed Exhibitions France. In accordance with French Data Protection Act No. 78-17 of 6 January 1978, advertisers have the right to view, modify, correct or delete their personal data. To exercise this right, advertisers should write to Reed Expositions France - Service Communication. In accordance with press and publication practices, Reed Expositions France has the right to refuse the insertion of any advertisement without the need to justify such refusal. Placements are made according to the dates booked by the advertisers. Invoices are raised in accordance with these booking dates and must be settled upon receipt. In the event that an order is placed through the intermediary of an agency authorised by the advertiser, the invoice will be sent to that agency with copy to the advertiser. Fifty per cent of the cost of the advertisement including VAT is payable at the time of the order with the balance due upon receipt of the invoice. Failure to pay by the due date shall result in the immediate payability of the entire outstanding amount plus an indemnity set, by way of a penalty clause, at 10% of the amounts past due and unpaid. Any delay in payment shall result in the additional application of a late payment penalty at a rate equal to one and a half times the prevailing rate of interest. Collection fees shall be borne by the debtor. In case of dispute, the Commercial Court of Nanterre shall have sole jurisdiction. Any advertising request implies acceptance of the above terms and conditions.

Reed Expositions France / Salon du livre de Paris 52-54, Quai de Dion-Bouton, CS 80001 - 92806 Puteaux cedex Tél. : +33 (0)1 47 56 64 31 - Fax : +33 (0)1 47 56 64 44 - Mél. : livre@reedexpo.fr

www.salondulivreparis.com


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