SALUD al dia magazine The Community Health magazine
Miami-Dade, Broward & Palm Beaches
Some customers we have been handling their advertising campaign
PALM BEACH FORD DEALERS
Some Advertising Agencies we have been working with
J Walter Thompson
Hospitals
G kH eG onC da ollm nsue
G H a E o f1 0 e S m vxnG eoe apaC n clic d rctu tolh itnra M shue
Some Government Agencies we have been working with
Centers for Disease Control and Prevention
Organizations we have been helped
Some Universities
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CHARLIE CRIST GOVERNOR
August 18, 2010
Dear Friends: It is a pleasure to congratulate SALUD al dia magazine on your sixth anniversary. Established in 2004, SALUD al dia magazine is a convenient resource to locate Spanish-speaking hospitals and doctors in South Florida. SALUD al dia magazine is also dedicated to informing readers about important health-related issues, as well as supporting medical professionals and institutions who work for a better and healthier world. Congratulations on your anniversary and best wishes for continued success. Sincerely,
Charlie Crist SALUD al dia magazine
THE CAPITOL TALLAHASSEE, FLORIDA 32399 • (850) 488-2272 • FAX (850) 922-4292
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Recognitions
Recognitions from Florida Commissioner Diana Wasserman-Rubin
September 30, 2008 Salud al dia magazine Carlos Sanchez RE: Thank you to our sponsor Dear Carlos, Thank you so much for all of your support for our Hispanic Reception. It was a pleasure working with you and we greatly appreciated all of your help with this event. It is because of sponsors like you that we are capable of having such great events. Thank you again for all that you have done and I look forward to further opportunities with you again soon! Sincerely,
Aubrey Grooms Aubrey Grooms Marketing/Community Relations Coordinator GroomsA@ccf.org Ph: 954-659-5608 Fax: 954-659-6199
2950 Cleveland Clinic Blvd.~ Weston, FL 33331
REFERENCES “The editorial content that is provided in Salud under the guidance of Carlos is not only unique but so VERY needed for our collective audience. Carlos has vision and the spirit to drive his publication forward for consumers while still providing measurements that every advertiser or content provider would need/want.” September 11, 2008 Cynthia Nelson, COO, Todobebe
“Carlos is a true business professional who is passionate about his creation, SALUD al dia, and its cause...to bring healthcare related news and information to the Hispanic community. His motivation, energy and success in making this happen is second to none and we can expect only great things from Carlos. I recommend Carlos and SALUD al dia magazine to all healthcare professionals and businesses who share his vision for the Hispanic community.” August 19, 2008 Laurie Madenfort, Financial Rep, Northwestern Mutual
“Carlos is a reliable and honest professional. I highly reccomend Carlos as a good person to work with.” August 14, 2008 Carlos M. Garcia-Arcaya, Director & Chief Operations Officer, Cytorex Biosciences, Inc.
“Carlos has the creative talent and integrity to make things happen. I would highly recommend Carlos to anyone considering his services.” June 12, 2008 Jack Tate, Owner, Tate Marketing Group
“Carlos has helped me expand my business. He is an incredible networker who helps connect individuals with businesses that create a great working relationship. His magazine is extremely informative and a great asset to the reader. This in turn makes it an excellent investment for its advertisers.” June 12, 2008 Top qualities: Great Results, High Integrity, Creative Lorraine Hernandez
“Carlos represents a wealth of information and a multitude of quality connections throughout the local community. He is extremely dedicated and motivated to helping individuals and families through education and information as it relates to valuable health resources that are provided in his regular SALUD al dia magazine. He is extremely professional in all his business dealings. His follow-up skills are top-notch. I strongly recommend anyone who is thinking about advertising or working with Carlos both personally and or through the heart-filled SALUD al dia magazine.” June 11, 2008 Andres Gonzalez, Financial Representative, MetLife
“Carlos is a great professional, a self-motivator with a deep knowledge of his industry. Leadership and partnership are two that Carlos can deliver. His product, Salud Al Dia is a magazine that has proven roots in the Hispanic health industry, reaching out to consumers and professionals. I recommend Carlos with a score of 11 out of 10. Frank Nieves President of Puerto Rican Hispanic Chamber of Broward President of Puerto Rican Fiestas Patronales & Biz Expo” June 10, 2008 Top qualities: Great Results, Personable, High Integrity Frank Nieves
6DOXG al dia magazine
“With more than 46 million people, Nuevo Hispania is the 27th-largest nation on Earth and the fourth largest in the Western Hemisphere. Its residents wield $1 trillion of buying power in the marketplace. Even as the rest of the economy contracts in the global recession, Nuevo Hispania remains a thriving, even booming, market that’s expected to grow by 48 percent in the next four years. And it’s not even a real country. The imaginary “Nuevo Hispania” is actually a substantial segment of the U.S. population. Hispanics now account for more than 15 percent of the U.S. populace as the nation’s largest minority group. And while other demographic sectors are growing only incrementally, the Hispanic population is exploding: The Census Bureau projects that 30 percent of Americans will be of Hispanic and Latino by 2050. For decades, businesses and cultural institutions could afford to ignore the Hispanic market. Now, they are chasing it aggressively, because that’s where the money is. That poses a big challenge. Underrepresented for decades in U.S. commerce and media, Hispanic Americans long ago developed their own commercial, cultural and media channels. And that means companies and institutions can’t just throw open the doors and expect Hispanics to come in. Those companies and institutions must go to the customer. “For companies to grow in the coming years, it is critical to understand how to reach and connect with these consumers,” said Reinaldo Padua, assistant vice president for Hispanic marketing for Coca-Cola North America.”
By Timothy Sun and Alex Johnson Reporters NBC News and msnbc.com updated 6:19 a.m. ET, Wed., March. 4, 2009
318 Indian Trace # 260, Weston FL 33326. e-mail : CSanchez@SaludAlDiaMagazine.com
Pho : (954) 214 0608 : (866) 859 4002 Web : http://www.SaludAlDiaMagazine.com
6DOXG al dia magazine
I would like to take few minutes of your time to show you an excellent product with an unlimited growing potential that have been recognized by the local government as well as for healthcare institutions.. We are focused in the Healthcare Industry with two different goals, educate the Hispanic Community about health matters and inform the professional in the healthcare industry about few others colleagues or health related services. Please, allow me to take the opportunity to introduce myself. My name is Carlos Sanchez and I represent SALUD al dia magazine. This is a Spanish magazine about health and education, and I thought you might have interest in know a little more about us. Part of our mission is keeping the Hispanic Community informed about health topics and places where to get health services. We also promote preventive care, alternative and natural medicine and contribute to people Health Education and encourage them to always get the advice of professionals in the medical area. Our excellent quality is at the same level of the healthcare providers we have as advertisers, like major Hospitals, major Insurance Companies, major Food Companies, even the State’s Health Department. We are in our 5th anniversary and still the only Hispanic Magazine about health in South Florida. We are inviting you to promote your Food or health related services to this growing community, advertising with us, sponsoring the magazine or sponsoring some health or community events we might organize. We also would like to receive some suggestions about how we can work together for mutual benefits.
Advantages of advertising with us : Special Events Coverage, Premium Quality, Presentation, Unique Content, Full Color.
Excellent
318 Indian Trace # 260, Weston FL 33326. e-mail : CSanchez@SaludAlDiaMagazine.com
Pho : (954) 214 0608 : (866) 859 4002 Web : http://www.SaludAlDiaMagazine.com
6DOXG al dia magazine
This is a Spanish magazine about health; we reach thousands of Spanish Speaking people and keep them informed about health topics, medical researches, discoveries, medicine trends and general health wellness. We also have a directory of hospitals, medical centers and doctors by specialties, where people can get these health services. We have some columnists; professionals specialized in the area they write about. We also count sometimes with the government collaboration, publishing articles from USDA (United States Department of Agriculture), CNPP (Center for Nutrition Policy and Promotion), FDA (Food & Drug Administration, CDC (Control Disease Center). In addition, we have been publishing articles from John Hopkins International Medicine, University of California, Miller School of Medicine of University of Miami and so on. This magazine is free and is being distributed in Miami-Dade, Broward and Palm Beach counties, reaching thousands of Spanish speaking readers interested in how become healthier and relieve stress. We are inviting to join our family to not only Hospitals and Doctors, but insurance services, gyms, spas, sports goods suppliers, dance school, beauty parlor, medical suppliers, vitamins, natural food dealers, alternative medicine, cruise lines, hotels and everything that have to do with health, remember that health is a very wide topic.
318 Indian Trace # 260, Weston FL 33326. e-mail : CSanchez@SaludAlDiaMagazine.com
Pho : (954) 214 0608 : (866) 859 4002 Web : http://www.SaludAlDiaMagazine.com
6DOXG al dia magazine
PRESENTATION First of all let me thank you for the opportunity you are giving us to offer our services. Attached we are showing all the information from our Salud al día magazine. Salud al día magazine is a Spanish magazine that situates itself as an accurate, quick-easy access and most complete Spanish-speaking Hospitals and Doctors Directory of the community that every household must have. In Salud al día magazine it is our promise to inform our Hispanic community in all health related issues, support all our medical professionals, institutions and all the people who work for a better and healthier world. Salud al día magazine is devoted to offer support and leadership to all of our sponsors in their determination to reach explanatory levels of well being for our families. With this purpose, the following values, vision and mission guide our work in Salud al día magazine. VALUES x Excellence: We strive to deliver the best quality. x Solidarity: Working and sharing responsibilities to provide the best service and achieve our goals. x Integrity: Ethical, responsible and transparent performance. x Respect VISION x Salud al día magazine is the most important Spanish advertising magazine in South Florida, which will provide up to date information and will also enrich people’s lives. MISSION x Salud al día magazine, will not only be an informative source to better service the Hispanic’s living conditions, but will also be involved in all positive activities that impacts our Hispanic community in South Florida. We are certain that Salud al día magazine will be your best media ally, providing the best healthcare service for our Hispanic community in Miami-Dade, Broward and West Palm Beach counties. We strongly believe that one of the keys of success is to have knowledge of your community’s interest and needs.
318 Indian Trace # 260, Weston FL 33326. e-mail : CSanchez@SaludAlDiaMagazine.com
Pho : (954) 214 0608 : (866) 859 4002 Web : http://www.SaludAlDiaMagazine.com
6DOXG al dia magazine
Salud al dĂa magazine will provide the best channel for a better communication with the ethnic group of major growth, in order to improve your relationship with patients and customers. We have a designed product that will help you achieve your goal. Salud al dĂa magazine is ready to start working with you in this exciting and promising service. Being advertised by us, will be like advertising with someone you trust. Let us be your best informative source. The magazine is being distributed in Miami-Dade, Broward and Palm Beach Counties. Even this is a bi-monthly magazine we print and distribute in a monthly basis. Distribution Points : Sport Clubs, Consulates, Chambers of Commerce, Best Restaurants, Hotels, Gyms, Spas, Health Clubs, Hospitals, Doctors Offices, Medical Centers, Pharmacies, Optics, Medical Supplies Offices, Store and Premier Business Offices. For more information and advertising rates, please contact Carlos Sanchez at (954) 214 0608 or email at csanchez@saludaldiamagazine.com We look forward to working with you. Sincerely
Carlos Sanchez Director / CEO
318 Indian Trace # 260, Weston FL 33326. e-mail : CSanchez@SaludAlDiaMagazine.com
Pho : (954) 214 0608 : (866) 859 4002 Web : http://www.SaludAlDiaMagazine.com
Salud al dia magazine
2010 PRODUCTION SCHEDULE & DEADLINES January - February 2010 Issue Space Reservation and Payment Materials Deadline Distribution
Tuesday Tuesday Monday
December December January
1, 2009. 15, 2009. 4, 2010.
March - April 2010 Issue Space Reservation and Payment Materials Deadline Distribution
Tuesday Monday Monday
February February March
2, 2010. 15, 2010. 1, 2010.
May - June 2010 Issue Space Reservation and Payment Materials Deadline Distribution
Thursday Thursday Monday
April April May
1, 2010. 15, 2010. 3, 2010.
July - August 2010 Issue Space Reservation and Payment Materials Deadline Distribution
Tuesday Tuesday Thursday
June June July
1, 2010. 15, 2010. 1, 2010.
September - October 2010 Issue Space Reservation and Payment Materials Deadline Distribution
Monday Monday Wednesday
August August September
2, 2010. 16, 2010. 1, 2010.
November - December 2010 Issue Space Reservation and Payment Materials Deadline Distribution
Friday Friday Monday
October October November
1, 2010. 15, 2010. 1, 2010.
304 Indian Trace # 260, Weston FL 33326. e-mail : CSanchez@SaludAlDiaMagazine.com
Pho : (954) 214 0608 : (866) 859 4002 Web : http://www.SaludAlDiaMagazine.com
Salud al dia magazine
2011 PRODUCTION SCHEDULE & DEADLINES January - February 2011 Issue Space Reservation and Payment Materials Deadline Distribution
Wednesday Wednesday Monday
December December January
1, 2010. 15, 2010. 3, 2011.
March - April 2011 Issue Space Reservation and Payment Materials Deadline Distribution
Tuesday Tuesday Tuesday
February February March
1, 2011. 15, 2011. 1, 2011.
May - June 2011 Issue Space Reservation and Payment Materials Deadline Distribution
Friday Friday Monday
April April May
1, 2011. 15, 2011. 2, 2011.
July - August 2011 Issue Space Reservation and Payment Materials Deadline Distribution
Wednesday Wednesday Friday
June June July
1, 2011. 15, 2011. 1, 2011.
September - October 2011 Issue Space Reservation and Payment Materials Deadline Distribution
Monday Monday Thursday
August August September
1, 2011. 15, 2011. 1, 2011.
November - December 2011 Issue Space Reservation and Payment Materials Deadline Distribution
Monday Monday Tuesday
October October November
3, 2011. 17, 2011. 1, 2011.
304 Indian Trace # 260, Weston FL 33326. e-mail : CSanchez@SaludAlDiaMagazine.com
Pho : (954) 214 0608 : (866) 859 4002 Web : http://www.SaludAlDiaMagazine.com
Salud al dia magazine TECHNICAL REQUIREMENTS
1 PAGE FULL COLOR 6” X 9” (Magazine Size) 6.5” X 9.5” (Bleed Ad)
1/2 PAGE FULL COLOR 1/2 PAGE FULL COLOR 5.5” X 4.25”
2.65” X 8.5”
1/4 PAGE FULL COLOR 5.5” X 2”
1/4 PAGE FULL COLOR 2.65” x 4.25”
Salud al día Magazine we accept artwork in the following format: • Adobe Photoshop • Formats EPS, TIF or JPG at 300 dpi at actual size in CMYK. • Adobe PDF Format, 300 dpi at actual size in CMYK. • BLEED NECESSARY
Salud al día magazine WILL NOT accept files in the following format: - Pagemaker - Freehand - Microsoft Publisher
-
Corel Draw Microsoft Word
SEND AD VIA E-MAIL: advertising@saludaldiamagazine.com
304 Indian Trace # 260, Weston FL 33326. e-mail : CSanchez@SaludAlDiaMagazine.com
Pho : (954) 214 0608 : (866) 859 4002 Web : http://www.SaludAlDiaMagazine.com