20160226 2 harper & brooks

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Contents The Brand 4 Innabords 8 Swiss heart 9 Tärnsjö Garveri 11 Series 13 BERSERK ÜLL STÅL LÆR

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Distributor 29 information

HARPER & BROOKS TIMELESS AND ELEGANT MINIMALIST TIMEPIECES

Š EIDE, PER.

THE BRAND

Scandinavian minimalism

HARPER & BROOKS is a fusion of Scandinavian minimalism and NYC contemporary lifestyle. A tribute to clean lines and simple design. Inspired by the raw nature in contrast to the excessive. A travel in time between the simple life and the vibrant metropolitan.

Designed in Norway, renowned for its steep mountains and deep fjords

HARPER & BROOKS is designed in Norway, the western part of Scandinavia renowned for its steep mountains and deep fjords towards the Atlantic sea. The Norwegian spectacular nature with its breathtaking views from top of high mountains as well as the vibrant city life of NYC is our inspiration.

We believe in having things both ways.

Simple and spectacular. Classic and contemporary. Exclusive, still affordable.

ÂŤ Juvet Landscape Hotel - a synthesis of raw Norwegian nature, cultural history and modern architecture 4

BACKGROUND

Behind the concept are two Norwegian entrepreneurs Ole Øivind Skaar and Espen Kopperud who met in 2014 and bonded over a mutual love for watches. They spotted a gap in the market when they couldn’t find any watches of premium quality and clean design at an accessible price point. Inspired by the classic watches of the 1950’s, Norwegian company HARPER & BROOKS wanted to modernise the old-school watch dial by giving it clean lines combined with contemporary straps in various colours and textures. In early 2015 they set up HARPER & BROOKS. We want to create beautiful, premium quality and thoughtfully designed products.

Combining our skills in design and care for details, our ambition is to build a solid and long-lasting brand renowned for premium quality, timeless classics.

Our ambition is to build a solid and long-lasting brand renowned for premium quality, timeless classics

Norway and the US are tightly connected through history, and the name HARPER & BROOKS comes from the two founders’ fascination for the NYC vibrant lifestyle in contrast to Scandinavian calmness, serenity and closeness to nature. The name HARPER & BROOKS is derived from a mountaineer and an aviator who both shared the fascination of the simple and spectacular raw nature still living the American dream.

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© FURMANEK, THOMAZ. NÆRØYFJORDEN.

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NORWAY FAST FACTS

HIGHEST MOUNTAIN To the right is the view from Norway’s highest mountain Galdhøpiggen, 2469 meters above sea level. Galdhøpiggen is the highest summit in the Nordic countries, outperforming Kebnekaise in Sweden by 358 meters.

DEEPEST FJORD Sognefjorden is the deepest fjord, with maximum depth of 1 308 meters. It’s also Norways longest fjord with a total lenght of 206 km, which makes it the third longest fjord worldwide.

NUMBER OF LAKES Even another Nordic country - Finland - has been named “The Land of a Thousand Lakes”, Norway’s lakes do in fact far outnumber Finland’s. Approximately 450.000 lakes in Norway are identified, compared to 180.000 lakes in Finland.

DEEPEST LAKE While Norway’s freshwater lakes are modest in size, several are among the deepest in the world. Hornhindalsvannet, with a depth of at least 514 meters, is the deepest lake in Europe and the 12th deepest in the world. Norway’s largest lake, Mjøsa - close to Lillehammer which held the 1994 Olympic Games, is the 2nd deepest lake in Europe and the 19th deepest in the world.

INVENTIONS AND CHEESE Norway has made two inventions that we are proud of - the Ostehøvel (cheese slicer) and the Binders (paper clip). Norwegians love brown cheese, a type of sweet cheese that is not really a cheese. The origin of the brown cheese is Gudbrandsdalen, a valley 300km north of the capital Oslo. Ole Øivind - one of the founders of HARPER & BROOKS - is born and raised at a milk farm in in Gudbrandsdalen.

LONGEST ROAD TUNNEL Norway has the world’s longest road tunnel, the Lærdal road tunnel with a total lenght of 24.5 km. There are no less than five speeding cameras inside the tunnel. The tunnel was built to to make the main road between Oslo and Bergen unaffected by winter storms.

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Innabords NO ENGLISH TRANSLATION. NORWEGIANS OFTEN USE “INNABORDS” TO EXPLAIN HOW MUCH ALCOHOL THEY’VE CONSUMED. IN OUR WORLD IT EXPLAINS THE WATCH CONSTITUENTS

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SWISS HEART♼

The movement is the true heart of the timepiece. It is the one of the most essential components and it is crucial to get it right.

Our Swiss movements are produced in the Basel region in the Northern part of the country. A part of Switzerland where the craftmanship of watchmaking dates back hundreds of years.

Basel is a place where the art of Horology dates back hundreds of years

Countries like Germany, the Netherlands and the United Kingdom were very successful following the Industrial revolution. They had large amounts of natural resources and vast lands exceptionally good for farming.

Switzerland never really had any resources like coal, iron or steel nor did they have a good foundation for farming. They needed to do something different to succeed as a nation. They had to develop profound skills they could master so well that no other nation could match them. And so they did.

They started making watches. Father to son the skills and craftmanship passed down generation by generation as technological advances constantly improved the level of perfection. Today the combination of manual craftsmanship and processed automation provide a sound foundation of making truly high quality time instruments.

To have reliable and accurate timepieces are clear reasons for us to have a Swiss heart

We at HARPER & BROOKS are truly passionate about watchmaking, and we want our timepieces to be reliable and accurate. Clear reasons for us to have a Swiss heart.

♼

Please note that Switzerland and Sweden are not the same country (...)

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NYC 2016

Behind-the-scenes

NYC 2016 Teaser

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© TÄRNSJÖ GARVERI

LÆR|TÄRNSJÖ GARVERI

140 years of unique craftmanship and knowledge of leather Among 5% tanning houses worldwide that still employ vegetable tanning in favor of more cost-efficient methods

Our mission it to build great timepieces. An integral part of any great timepiece – is a high quality strap.

In our strive for perfection we have partnered with Tärnsjö Garveri (english: Tärnsjö Tannery) in Northern Sweden.

Tärnsjö Garveri produces the highest premium vegetable tanned leather available in the market. Since inception in 1873, Tärnsjö Garveri has developed an unique craftmanship and knowledge of leather which is unmatched in the industry.

Tärnsjö Garveri is among the 5% of tanning houses worldwide that still employ the tradition of vegetable tanning in favor of the more time and cost-efficient chrome excel method. Vegetable tanning means that you use bark extracts from nature instead of metal. In addition to being kind to Mother Nature this process makes a leather that ages beautifully.

The tannery employs 50 remarkable individuals with unsurpassed experience in the art of vegetable tanning and saddlery.

On an annual basis they produce 900,000 square feet of the world’s finest vegetable tanned leather using hides from local Swedish farms. Their work produces an aesthetic that sets the standard for high quality leather all around the globe.

HARPER & BROOKS is proud to present handcrafted straps made of leather from Tärnsjö Garveri. The quality of the leather is unmatched by anyone. We would not have it any other way.

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© TÄRNSJÖ GARVERI

Series BERSERK. ÜLL. STÅL. LÆR.

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BERSERK | 39MM bæ`∫ærk

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THE BERSERK SERIES

BERSERK [bæ`∫ærk] is an ancient Norwegian concept from the Viking era describing Norse warriors that “went berserk”. The term stems from Old Norwegian berserkr alluding to a man who went to battle without armor – instead fighting in a suit of bearskin. Only the largest and most courageous hunters could encounter a bear armed with no more than a simple spear. Carrying a bearskin fur was a powerful status symbol.

The Norwegian adventurers’ legacy is kept alive by an impressive record of polar explorers.

Roald Amundsen became a national hero in Norway when be beat Robert F. Scott in a race to the South Pole. Amundsen was also the first man to navigate the Northwest Passage and the first to fly across the Arctic Ocean. Fridtjof Nansen - awarded the Nobel Peace Prize for his efforts to help displaced victims of WW1 - first made a name for himself crossing Greenland on skis. Børge Ousland and Erling Kagge are two modern-day explorers. Ousland repeated Amundsen’s journey in 1994 by reaching the South Pole and crossing the Antarctic unassisted. Kagge was the first to complete the “Three Poles Challenge”, i.e. the first to reach the South Pole, North Pole and Mount Everest.

To us BERSERK expresses Norwegian courage and vigor. The BERSERK series adds a new line of high-quality timepieces to the HARPER & BROOKS aesthetics. Building on our simple and clean design principles, we wanted to make a truly high-quality timepiece featuring a Swiss Ronda 6004.D movement and premium vegetable tanned leather straps from the prestigious Tärnsjö Garveri in Sweden. The bezel and case are built in 316L stainless steel, and the dial includes a second-hand sub-dial with minimal indexing. The BERSERK series comes in three colors – Black & Gold | Black & Steel | Steel.

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BERSERK | SVART

BERSERK | STÅL

BERSERK | SVART & STÅL

Black & Gold

Polished Steel

Black & Steel

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THE BERSERK SERIES | PRODUCT SPECIFICATION

COLOR VARIATIONS Black & Gold | Steel | Black & Steel MOVEMENT Swiss Ronda 6004.D STRAPS Premium vegetable tanned leather from Tärnsjö Garveri, Sweden Semifolded edges

GLASS Sapphire Crystal CASE Diameter 39MM | 316L Stainless steel PVD coating DIAL Brass | Minimal indexing | Sub-dial LUGS Width 20MM | 316L Stainless Steel HANDS Brass INDEXING 316L Stainless Steel CASEBACK 316L Stainless Steel | Engraved Logo CROWN 316L Stainless Steel | Diameter 5MM WATER RESISTANCE 10 ATM 18

ÜLL SERIES | 40MM

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ĂœLL SERIES | 40MM

ĂœLL is a standout in our watch collection introducing luxury wool straps to our classic design aesthetics. Wool is a genuine ecological material direct from nature and its ability to breathe and repel moisture and dirt is superior to any textile material.

Its unique qualities and exquisite texture make wool an important asset to withstand the harsh Scandinavian climate.

The wool straps are equipped with a soft leather backing to ensure that the strap feels comfortable on your wrist.

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ÜLL|HVIT

ÜLL|GRÅ

ÜLL|SVART

ÜLL|BLÅ

ÜLL|WHITE is a standout in our watch collection featuring a minimal black and white design aesthetic. The matte black 40mm 316L stainless steel case and bezel combine perfectly with the white wool strap. The wool strap is equipped with a soft leather backing to ensure that the strap feels comfortable on your wrist.

ÜLL|GREY is one of our classics in the ÜLL series. The 40mm 316L stainless steel case and bezel combine perfectly with the luxury grey wool strap. The wool strap is equipped with a soft leather backing to ensure that the strap feels comfortable on your wrist. ÜLL|GREY is a standout style in our collection, and you won’t be seeing a lot of people wearing this combination.

ÜLL|SVART is an unique monochrome addition to our ÜLL series featuring a PVD coated matte black bezel and case combined with a black wool strap. The fine texture of the black wool matches perfectly with the gunmetal grey hands and indexes. The wool strap is equipped with a soft leather backing to ensure that the strap feels comfortable on your wrist.

ÜLL|BLÅ introduces a dark blue wool strap to our ÜLL series. The dark blue color provides a beautiful contrast to the gold 316L stainless steel bezel and case. The wool strap is equipped with a soft leather backing to ensure that the strap feels comfortable on your wrist. ÜLL|BLÅ is a perfect companion in both formal and informal environments.

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STÃ…L | 40MM

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STĂ…L SERIES

STĂ…L introduces vintage Milanese mesh bracelets to our minimal design aesthetics.

The Milanese mesh bracelets hail from an old watch strap tradition dating back to the 19th century and have ever since been a classic accessory for him and her.

We truly take mesh back with our STĂ…L series underlining our contemporary and classic design.

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STÅL|SILVER

STÅL|BLACK

STÅL|ROSE GOLD

STÅL|GOLD

STÅL|SILVER features our classic white watch face combined with an ultralight Milanese stainless steel mesh bracelet. The 40mm watchcase in polished stainless steel and white dial detailed with steel hands and indexes make STÅL|SILVER into a classic fashion timepiece. STÅL|SILVER is your perfect companion at formal events or on sunny days at the beach

STÅL|BLACK features black-on-black minimal luxury design. The watch face echoes the matte black case, while gunmetal grey hands and indexes provide a subtle contrast.

Adding the matte black Milanese mesh bracelet makes this a beautiful fashion timepiece. STÅL|BLACK is timeless and versatile, and suits all moods and tastes

STÅL|ROSE GOLD is a dedication to minimal design, featuring our classic white watch face in combination with a rose gold case, bezel and Milanese mesh bracelet. The 40mm case and bezel in rose gold plated 316L stainless steel combined with rose gold plated copper hands and indexes make this into an exquisite timepiece suitable for every occasion

STÅL|GOLD features a 40mm gold plated 316L stainless steel case and bezel, white dial and gold plated 316L Milanese mesh bracelet. The classic watch face combined with the retro mesh bracelet makes this a unique fashion timepiece for the modern man and woman.

Dressed up or dressed down, STÅL|GOLD makes you stand out in any crowd

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LÆR SERIES | 40MM

LÆR introduces premium vegetable tanned leather from Tärnsjö Garveri to our original design aesthetic.

With 140 years of history, Tärnsjö Garveri (i.e. Tannery) in Sweden has developed an unique craftsmanship and knowledge of leather which is unmatched in the industry.

Tärnsjö is among 5% of tanning houses worldwide employing vegetable tanning in favor of more cost-efficient chrome excel methods.

We wanted our Scandinavian origin to come across. In addition, we wanted a vegetable tanned leather because it ages beautifully. Leather from Tärnsjö is unmatched by anyone. We would not have it any other way.

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LÆR|SVART

LÆR|BLACK

LÆR|GRÅ

LÆR|BLÅ

LÆR|SVART is dedication to luxurious simplicity, with its clean lines and simple design crafted for the modern man and woman.

The 40mm gold plated 316L case and bezel provide a beautiful contrast to the premium black vegetable tanned leather strap from Tärnsjö Garveri in Sweden. This timepiece works perfectly dressed up or dressed down, and will make you stand out in any crowd

LÆR|BLACK features a black-on-black minimal luxury design. The watch face echoes the matte black case, while gunmetal grey hands and indexes provide a subtle contrast.

LÆR|BLACK comes on an premium black leather strap from Tärnsjö Garveri in Sweden.

LÆR|BLACK is timeless and versatile, and suits all moods and tastes. You cannot go wrong with this timepiece

LÆR|GRÅ introduces a contemporary accent to our classic timepieces. The handcrafted premium grey leather strap from Tärnsjö Garveri in Sweden combines perfectly with the clean and minimalistic watch face, creating an utterly sophisticated timepiece suitable for every occasion. The watch face comes with a 40mm diameter gold plated 316L case and bezel, with white dial and gold plated indexes and hands

LÆR|BLÅ features our classic white dial with a dark blue premium vegetable tanned leather strap from Tärnsjö Garveri in Sweden. Its design is simple, clean and classic, inspired by the vintage dress watches. The 40mm case and bezel in polished stainless steel combined with copper hands and indexes make this into a classic timepiece suitable for every occasion.

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ÜLL/STÅL/LÆR SERIES | PRODUCT SPECIFICATION

COLOR VARIATIONS Matte Black | Polished Steel | Gold & Black | Rose Gold | Gold MOVEMENT Swiss Ronda 762 STRAPS ÜLL SERIES High quality tweed / wool straps in white, grey, black and dark blue color variations

STÅL SERIES Milansese mesh bracelets in 316L stainless steel. Comes in matte black, rose gold, steel and gold color variations | PVD coated

LÆR SERIES Premium vegetable tanned leather from Tärnsjö Garveri, Sweden | Semifolded edges

GLASS Mineral glass CASE Diameter 40MM | 316L Stainless steel PVD coating DIAL Copper | Minimal indexing LUGS Width 20MM | 316L Stainless Steel HANDS Copper INDEXING 316L Stainless Steel CASEBACK 316L Stainless Steel | Engraved Logo CROWN 316L Stainless Steel | Diameter 4MM WATER RESISTANCE 5 ATM 28

ESPEN KOPPERUD Co-founder M: +47 40 54 55 79 espen@harperandbrooks.com

MATTIAS HALLENCREUTZ Sales M: +46 70 71 30334 mattias@harperandbrooks.com

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OLE ØIVIND SKAAR CEO & Co-founder M: +47 90 96 83 86 ole@harperandbrooks.com

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HARPER & BROOKS Retail Expo AS Olaf Ryes plass 5A Oslo, Norway

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