Monthly Target Portfolio

Page 1

Work Portfolio Graphic design intern at Monthly Targets May – July 2014 Sam Wu



This book documents all the projects that I did while interning at Monthly Targets from May to July in 2014. I enjoyed everything I did here, so I decided to design this portfolio.



1. Card templates & illustration

6

2. Pop-it Car mock-ups

38

3. New Mover Card: Gym

54

4. Global Pet Food Outlet

62

5. Logo: Target Track

68

6. Logo: GOTV CARDS

74

7. Logo: QUOTE

78

8. Email footers

80

9. Letterheads, envelop, catalog

84


Work Porfolio

1. Card templates & Illustrations In this project, I reworked the dashed lines from all the original templates, making sure they have the correct distance between each other, and replaced the neighborhood logo with Pop-it Card, and Monthly Targets. I also re-designed the address area with yellow border. I created some of the templates, and illustrations as well.

6

Card templates & illustration


Work Porfolio

Before

bleed cut line safety

ads@neighborhoodgiftcards.com

(855) CLEVER-1

After XS_PL Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

7


Work Porfolio

XS_HGC Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

8

Card templates & illustration

.5”

.625”


Work Porfolio XS_VGC

XS_VGC Template Front / Back bleed cut line safety

by

855-CLEVER-1

XS_VGC

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

9


Work Porfolio

XS_HGc_HKt Template Front / Back bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

10

Card templates & illustration

.625”

.5”


Work Porfolio

XS_HGc_VKt Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

11


Work Porfolio

XS_VGc_HKt Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

12

Card templates & illustration

.5”

.625”


Work Porfolio

XS_3Kt Template Front / Back bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

13


Work Porfolio

XS_PL_2Chips Template Front / Back

by

855-CLEVER-1

.5”

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

14

Card templates & illustration

.625”


Work Porfolio

XS_PL_2Ca_RL Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

15


Work Porfolio

XS_PL_2Ca Template Front / Back bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

16

Card templates & illustration

.625”

.5”


Work Porfolio

AF06 Template Front / Back bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

AF06 Illustration

Card templates & illustration

17


Work Porfolio

XS_2VGc Template Front / Back bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

18

Card templates & illustration

.625”

.5”


Work Porfolio

XS_HGc_2VGc Template Front / Back bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

19


Work Porfolio

XS_PL_2Va Template

Front / Back Cut Safety Bleed

by

855-CLEVER-1

Cut Safety Bleed

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

20

Card templates & illustration

.5”

.625”


Work Porfolio

M_Gc Template

Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed

by

cut line safety

855-CLEVER-1

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

21


Work Porfolio

L_2VGc_Kt Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

22

Card templates & illustration

.5”

.625”


Work Porfolio

L_2VGc_2HKt Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

23


Work Porfolio

L_3VGc_Kt Template Front / Back bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

by

Address Area All type must be at least .5” From cutline

.5”

855-CLEVER-1 Post Net Barcode Only No other printing allowed

24

Card templates & illustration

.625”


Work Porfolio

L_PI Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

by

855-CLEVER-1

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

25


Work Porfolio

L_Gc Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

by

855-CLEVER-1

26

Card templates & illustration

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”


Work Porfolio

L_VGc Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

by

855-CLEVER-1

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

27


Work Porfolio

L_2HGC_LR Template Front / Back

bleed

bleed

cut line safety

cut line safety

by

855-CLEVER-1

bleed cut line safety

by

855-CLEVER-1

28

Card templates & illustration

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”


Work Porfolio

L_2HGc_2VKt Template Front / Back bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

by

855-CLEVER-1

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

29


Work Porfolio

L_Gc_2VKt Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

by

855-CLEVER-1

30

Card templates & illustration

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”


Work Porfolio

L_Gc_Kt_2C Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

by

855-CLEVER-1

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

31


Work Porfolio

L_Gc_k Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

by

855-CLEVER-1

32

Card templates & illustration

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”


Work Porfolio

L_Gc_K_3C Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety Address Area All type must be at least .5” From cutline

by

855-CLEVER-1

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

33


Work Porfolio

L_HGc_VKt Template Front / Back bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

34

Card templates & illustration

.5”

.625”


Work Porfolio

L_2VGc_2 Template Front / Back

bleed cut line safety

by

855-CLEVER-1

bleed cut line safety

by

855-CLEVER-1

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

.5”

.625”

Card templates & illustration

35


Work Porfolio

L_2VGc_2 Template Front / Back bleed cut line safety

bleed cut line safety

Address Area All type must be at least .5” From cutline

Post Net Barcode Only No other printing allowed

36

Card templates & illustration

.5”

.625”


Work Porfolio

Original

VL239

.1875

1.375

VL239 KeyTag

Bleed Line .125 Finished Cut Line

2.625

Safe Line .125

After .1875

1.375

Keytag template

VL239 bleed cut line safety

2.625

Illustration

VL239 Keytag mock-up for Citron restaurant.

310- 445- 3226

Card templates & illustration

37


Work Porfolio

2. Pop-it Card mock-ups I helped design Pop-it card mock-ups for some of the well-known companies - Harley Davidson, theParkingSpot, and Vinny’s Cafe.

38

Pop-it Card mock-ups


Work Porfolio

Harley Davidson

JERRY POP-IT OUT BRING IT IN

mock-up Draft 1,2, 3

3700 W. JUNEAU AVENUE, MILWAUKEE, WI 53208

$500

GIFT

CARD

WWW.HARLEYDAVIDSON.COM

JERRY COME ON IN FOR OUR JULY 4TH FREEDOM SALE!

JERRY POP-IT OUT BRING IT IN

3 70 0 W. JUNEAU AVENUE, M I LWA U K EE, W I 53208

$500

GIFT

CARD

WWW.HARLEYDAVIDSON.COM

JERRY COME ON IN FOR OUR JULY 4TH FREEDOM SALE!

JERRY POP-IT OUT BRING IT IN

3 70 0 W. JUNEAU AVENUE, M I LWA U K EE, W I 53208

$500

GIFT

CARD

WWW.HARLEYDAVIDSON.COM

JERRY COME ON IN FOR OUR JULY 4TH FREEDOM SALE!

Pop-it Card mock-ups

39


Work Porfolio

Harley Davidson mock-up Draft 4, 5, 6

40

Pop-it Card mock-ups


Work Porfolio

Harley Davidson mock-ups Final

JERRY POP IT OUT - BRING IT IN

$500

GIFT

CARD

727 MAIN ST. ANYTOWN, CA 90001

JERRY, COME ON IN FOR OUR JULY 4th FREEDOM SALE!

$500

GIFT

CARD

JERRY, COME ON IN FOR OUR JULY 4th FREEDOM SALE!

Pop-it Card mock-ups

41


Work Porfolio

TheParkingSpot mock-ups Draft

42

Pop-it Card mock-ups


Work Porfolio

Pop-it Card mock-ups

43


Work Porfolio

TheParkingSpot mock-ups Revisions

44

Pop-it Card mock-ups


Work Porfolio

TheParkingSpot

POP IT OUT - BRING IT IN

mock-ups 2 LAX LOCATIONS TO SERVE YOU

Final

5701 W. Century Blvd. Los Angeles, CA 90045 9101 S. Sepulveda Blvd. Los Angeles, CA 90045

WE HAVE AIRPORT PARKING COVERED

Mr. Smith, Our gift to you.

20% OFF

2 LAX LOCATIONS TO SERVE YOU

Mr. Smith, Our gift to you.

20% OFF

Pop-it Card mock-ups

45


Work Porfolio

Vinny’s Cafe mock-ups Final

46

Pop-it Card mock-ups


Work Porfolio

Pop-it Card mock-ups

47


Work Porfolio

$500

GIFT

CARD

JERRY, COME ON IN FOR OUR JULY 4th FREEDOM SALE!

48

Pop-it Card mock-ups


Work Porfolio

2 LAX LOCATIONS TO SERVE YOU

Mr. Smith, Our gift to you.

20% OFF

Pop-it Card mock-ups

49


Work Porfolio

50

Pop-it Card mock-ups


Work Porfolio

Pop-it Card mock-ups

51


Work Porfolio

52

Pop-it Card mock-ups


Work Porfolio

Chapter

53


Work Porfolio

3. New Mover Card: Gym For this project, I created a general static card layout guide for gyms. So any gyms could put their own logo, select their favorite background image, and put any message on this customizable card. I designed the wireframs, composition, and color palettes.

54

New Mover Card: Gym


Work Porfolio

Layout/ Guide

Example 1

New Mover Card: Gym

55


Work Porfolio

Example 2

56

New Mover Card: Gym


Work Porfolio

Example 3

New Mover Card: Gym

57


Work Porfolio

Example 4

58

New Mover Card: Gym


Work Porfolio

Example 5

New Mover Card: Gym

59


Work Porfolio

Example 6

60

New Mover Card: Gym


Work Porfolio

Example 7

New Mover Card: Gym

61


Work Porfolio

4. Global Pet Food Outlet

62

Global Pet Food Outlet


Work Porfolio

GPFO Pop-it card & Keytag

Global Pet Food Outlet

63


Work Porfolio

GPFO Pop-it card & Keytag

64

Global Pet Food Outlet


Work Porfolio

Global Pet Food Outlet

65


Work Porfolio

66

Global Pet Food Outlet


Work Porfolio

Global Pet Food Outlet

67


Work Porfolio

5. Logo: Target Track

68

Logo: Target Track


Work Porfolio

Target Track logo Draft

Logo: Target Track

69


Work Porfolio

Target Track logo Draft

70

Logo: Target Track


Work Porfolio

Target Track logo Draft

Logo: Target Track

71


Work Porfolio

Target Track logo Final Black

Color

72

Logo: Target Track


Work Porfolio

Logo: Target Track

73


Work Porfolio

6. Logo: GOTV CARDS

74

Logo: GOTV CARDS


Work Porfolio

Original

After Final

Logo: GOTV CARDS

75


Work Porfolio

76

Logo: GOTV CARDS


Work Porfolio

Logo: GOTV CARDS

77


Work Porfolio

7. Logo: Quote

78

Logo: QUOTE


Work Porfolio

Quote Logo Final Black / Color

QUOTE QUOTE Logo: QUOTE

79


Work Porfolio

8. Email footers

80

Email footers


Work Porfolio

Email footers

81


Work Porfolio

82

Email footers


Work Porfolio

Chapter

83


Work Porfolio

9. Letterhead, Envelope, Catalog

84

Letterhead, Envelope, Catalog


Work Porfolio

Letterhead

Letterhead, Envelope, Catalog

85


Work Porfolio

Envelope

Neighborhood GiftCard Group, Inc. 950 Aviation Blvd, Suite F Hermosa Beach, CA 90254 (855) CLEVER-1 310-379-1155 www.MonthlyTargets.com

86

Letterhead, Envelope, Catalog


Work Porfolio

Neighborhood GiftCard Group, Inc. 950 Aviation Blvd, Suite F Hermosa Beach, CA 90254 (855) CLEVER-1 310-379-1155 www.MonthlyTargets.com

Letterhead, Envelope, Catalog

87


Work Porfolio

Catalog

Neighborhood GiftCard Group, Inc. 855-CLEVER-1

88

Letterhead, Envelope, Catalog

950 Aviation Blvd. Suite F, Hermosa Beach, CA 90254

310-379-1155

www.MonthlyTargets.com


Work Porfolio

Letterhead, Envelope, Catalog

89


Work Porfolio

90

Chapter


Work Porfolio

Chapter

91


Work Porfolio

92

Chapter


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