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MATCHA
MATCHA With the recent rise of the TV diet guru, the public are now more conscious of the way diet affects their health than ever before. One technique to keep our health in good shape is simply by being more selective with the choices of food and drink that we make. Today we make staying healthier simpler, just drink.
MATCHA Matcha is a new alternative choice for the health conscious tea lover. Matcha have selected 100% organic pasteurised green tea from the Oishi Group, Thailand, served in such a way to maintain the original, authentic flavours. We use natural fructose sugar, a single monosaccharide which is 1.6 sweeter than regular sugar, with less calories.
MATCHA In addition to green tea, Matcha will also offer traditional Thai black tea served with milk, one of the most popular products of the Thai tea industry, as well as English breakfast tea to ensure the tastes of all are accounted for.
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MATCHA
1 At this point Matcha will launch with 4 flavours: 1. Original pure green tea 2. Original green tea (Rice flavour) 3. Original sweetened green tea 4. Original Thai tea with milk
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2
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3
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4
MATCHA We will serve all of teas both hot and cold.
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Vinyl & Package
Vinyl
MATCHA Vinyl The layout (draft): will have more equipment Vinyl
Retail (perspective)
MATCHA Proposal and the Future of Matcha At the first stage, Matcha aim to introduce an alternative choice to other drinks available on the market in our range of 4 healthy green and Thai teas. We are confident that the brand will be a success, introducing European consumers to a product they may not yet be familiar with. In the future Matcha intend to introduce more traditional flavours to provide the consumer with a greater choice. We believe that expanding the range of choices for the healthconscious customer will be of a great benefit to the market and hope to have the opportunity to bring our range of teas to the market soon.