BRANDING MANUAL - UNIVERSITY STUDIES IN LONDON

Brand Manual LONDON

University LONDON

Studies

IN LONDON

Content LONDON

Visual Elements Corporate Colours Areas and Sizes Fonts Background Using Applications

Brand Manual

Visual Elements LONDON

University LONDON

Studies

IN LONDON

LONDON

Estudios Universitarios UNIVERSITARIOS EN LONDRES

University Studies in London, is a new branding created by Sapublicidad Limited, The logo consists of three elements - the London icon recreated from the London underground icon combined with the graduation cap on top, the brand name using the brand typography & the city location on bottom. The 2 versions, English and Spanish represent a multicultural organization ready to help all the different multilingual communities. This brand could be recreated on any other language.

The symbol refers to a traditional London Icon and a traditional education element, geometrically companied, recreated and expressed on circular geometric lines to give dynamism and modernity. The font should always be aligned on the right or bottom side and angled to 0.0 grades.

Colour Colour theory behind the logo is based on the colour blue sky as a symbol of unlimited scope and colour red as part of love and passion.

The grey colour on London text is neutral and have to be white on dark backgrounds.

Versions in blue and white are very welcome on dark backgrounds and we will displaye these in this manual.

Brand Manual

Corporate Colours LONDON

75% 12% 13%

28 155

12%

190

0%

227

96% 100%

6

0%

19

65%

75

55% 53% 53%

75

7689 C

185 C

7540 C

75

Brand Manual

Reserve & Size LONDON

University LONDON

Studies

Reserve

IN LONDON

Spaces may be used with safety precaution around the brand and logo to preserve its integrity, No element or text should intervene in this ďŹ eld based on the measurement of the text.

Minimum size LONDON

University

Studies

The logo should not be reproduced smaller than 1 inch to print.

IN LONDON

The logo can be expanded to any size, always it keeps proportions.

LONDON

University LONDON

Studies

IN LONDON

University

Studies

IN LONDON

Brand Manual

Fonts LONDON

University LONDON

Studies

IN LONDON

Aovel Sans Rounded A Traditional stylish rounded font used on University Studies.

A B C D E F G H I J K L M N O P Q R S T W X Y Z a b c d e f g h i j k l m n o p q r s t w x y z

ARIAL LONDON

This font is used on “IN LONDON” Always in UPPERCASE.

A B C D E F G H I J K L M N O P Q R S T W X Y Z

University

Studies

IN LONDON

Brand Manual

Backgrounds LONDON

University LONDON

Studies

University LONDON

IN LONDON

Studies

IN LONDON

Monochromatic

University LONDON

Studies

University LONDON

IN LONDON

IN LONDON

University LONDON

Studies

IN LONDON

Studies

The logo should be used as monochromatic, high contrast negative colouration whenever a coloured background is needed to minimize loose of visual details.

University LONDON

Studies

IN LONDON

Brand Manual

Use of Logo LONDON

Correct use of Logo The following shows the right and wrong way to use the logo.

LONDON

LONDON

Incorrect use of Logo

University

University

Studies

Studies

IN LONDON

IN LONDON

University

Studies

University LONDON

Studies

IN LONDON

University LONDON

Studies

LONDON

IN LONDON School of English

IN LONDON

University

Studies

IN LONDON

LONDON

Brand Manual

Applications LONDON

Business Cards

University LONDON

Studies

IN LONDON

Denisa Popescu Education Adviser universitystudiesinlondon.com

LONDON

info@universitystudiesinlondon.com 074 9269 4638 improveyoureducationlevel

University

Studies

IN LONDON

CHANGE YOUR LIFE!

Live the experience and be a professional in

www.universitystudiesinlondon.com

the United Kingdom!

Brand Manual

Applications LONDON

Flyers

University LONDON

Studies

IN LONDON

WE OFFER YOU

CHANGE YOUR LIFE!

Live the experience and be a professional in

the United Kingdom!

YOU HAVE THE RIGHT TO RECEIVE

TO GET A DEGREE IN THE UK! Become a Professional while you work.

Education Grants provided by the UK Government if you are between 18-60 years old.

Undergratuate / Master / Top-UP degree / Postgraduate

- Support.

- Student Loan.

- Grants from £9k to £24k per year.

- 2 lessons per week.

- Allows you to KEEP YOUR JOB.

universitystudiesinlondon.com info@universitystudiesinlondon.com

074 9269 4638

improveyoureducationlevel

25 Ashley Road, Berol House, London, N17 9LJ

Brand Manual

Applications LONDON

Letterhead University

universitystudiesinlondon.com

Studies

info@universitystudiesinlondon.com 074 9269 4638 improveyoureducationlevel

LONDON

IN LONDON

LONDON

University

Studies

IN LONDON

www.universitystudiesinlondon.com

Brand Manual

LONDON

University LONDON

Studies

IN LONDON

This Brand Manual has been created by Sapublicidad Limited and can be used and developed by University Studies in London only. Š Copyright 2019 Sapublicidad Limited

SAP ublicidad

Marketing & Advertising Solutions

www.thegurumarketing.com

www.universitystudiesinlondon.com