Lake Life Wins the Summer

from Saratoga Family Fall 2020

Laughing Matters

WRITTEN BY ANNE GORDON OWNER, LEISURE TRAVEL ADVISOR,

LIVE LIFE TRAVEL, LLC

While all of our originally planned family vacations had to be indefinitely postponed this year due to COVID-19, Live Life Travel still wanted to offer alternative ways for our families to enjoy their summers (safely). This was of course extremely challenging, even more so when we started brainstorming ideas in early May when we were still under quarantine and so much was still unknown. Saratoga County was able to open (Phase 1) on Wednesday, May 20, 2020, with only a few days left until Memorial Day Weekend. RV Parks and Home Rentals were already sold out for the entire summer, so what could we do for our clients?

After speaking with Matt O’Hara, President of The Freedom Boat Club Lake George for years, we finally both agreed wholeheartedly that this was the perfect time for us to strategically partner in what was most certainly the most unprecedented summer of all time. I had disappointed clients who would be missing out on once-in-a-lifetime trips with their kids, or who were celebrating big milestones, and he had the ability to provide those same clients with the opportunity for both a safe, fun and maintenance-free summer of “lake life” on gorgeous Lake George, boating on a brand new fleet of boats. Together we came up with a promotion that was on brand for both companies and offered a luxury, upgraded experience along with complimentary VIP amenities with a limited time promotion to join the members-only club, unique to Live Life Travel’s clients. The idea behind the club is fractional boat ownership with none of the work or maintenance of ownership. It really could not have worked out better, especially for our local families who have kids and teens, enabling them to spend quality, fun time together this summer. One of our clients, Art Eunson had the following to say about his families experience this summer, “First and foremost the people who run it are fantastic - they are extremely friendly and very accommodating. They often call us out of the blue to let us know when a boat has come available and to see if we’d like to use it. It has been an amazing opportunity to get away from the normal day to day during these crazy times, especially with the kids having limited opportunities. All of the equipment is top notch, the training/ education was great on both the boats and the lake itself which was so important. The best part is how easy it is with literally zero maintenance for us. We love it.” As for Live Life Travel, we hope to continue to partner with The Freedom Boat Club, possibly on a National Level since our brands align so organically. The Freedom Boat Club has 230+ clubs in 31 states, so we feel like we certainly have room to grow the relationship. “We were thrilled to partner with Live Life Travel and allow them to offer their clients the chance to make memories with their family and friends this summer while travel plans were abruptly halted. We hope that everyone enjoyed Lake George and look forward to a continued partnership,” stated Matt O’Hara, President, Freedom Boat Club Lake George.