Chevrolet Beat

Page 1

first drive chevrolet beat

In Tune

As Chevrolet gets in tune with the Beat to charge ahead for the Indian small car arena, Sarmad Kadiri grabs the reins of the gallant beast to get a first hand experience of things to come

F

or a firm that was almost sucked in by the global meltdown and just about managed to break free from the gruesome clutches of bankruptcy, GM is doing quite well, at least in India. Joining hands with the Chinese major SAIC has given the company a much needed financial boost that it needed for a fast growing country like ours. To be in the game, GM will obviously think twice or maybe thrice before 90

CAR India JANUARY 2010

taking the next step. And right now the next step is its ‘spark’ling new small car, the Chevrolet Beat. Let me spell it out for those who did not get the pun. The Beat is incidentally the Indian version of the international Spark, which is a replacement for the Matiz. However, let me make it clear that the Beat is way different from the Spark available in India. It’s bigger, brighter and definitely meaner. The Chevy will be

pitted against the Hyundai i10 and the Maruti Ritz in the country. No easy task, but this new hatch could unsettle the competition with its futuristic design coupled with a price tag of just around Rs 3.80 lakh (ex-showroom). The Beat has been designed at GM-DAT, South Korea and is the first car to use GM’s brand new small car platform. Designed to meet high safety standards, the car has an interestingly bold design. Of course,


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