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• Bus i nes sdev el opment ,s oc i almedi aandc ont entmanagement • Exper i enc ei nbr anddev el opmentanddi gi t almar k et i ng • Uni queunder s t andi ngofpr emi um s pi r i t smar k etwi t hs t r ong net wor ki nt heUKont r ade • Di s t i nc t i oni nMA J our nal i s m atGol ds mi t hsUni v er s i t yofL ondon
WORKEXPERI ENCE Bus i nes sDev el opmentManager–I mbi beandBes tBar s( L ondon,UK) I mbi be( Dec ember2014–Pr es ent ) • Dev el opi ngi nnov at i v eB2Bs t r at egi est hatdr i v es al esandi nc r eas e br andawar enes sandequi t yf orpr emi um s pi r i t sc l i ent s •L i as i ngwi t hagenc i est omanagec ont entaswel lasev ent s • Cr eat i ngandmanagi ngi nnov at i v ei nt egr at edc ampai gnsaswel l asbes pok eev ent sf ornew andexi s i t i ngc l i ent s • Wor k i ngwi t hi nal l ot t edbudget st oachi ev emaxi mum ROI , c ov er ageandr eachf orbr ands • Mai nt ai ni ngat hor oughk nowl edgeofdr i nk si ndus t r yt r ends • New bus i nes sac qui s i t i onsf orI mbi beL i v e,t hel eadi ngont r ade s how i nEur opewi t hat t endanc eofov er1 1, 500 • Suc c es s f ul l ymeet i ngc ommer c i alt ar get s :£100, 000achi ev edi na s i xmont hper i odf orI mbi beL i v e2015 • Col dc al l i ngandbui l di ngdat abas eofpot ent i alc l i ent s Bes tBar s( Dec ember2013–May2015) • Wor k edwi t hCEO andmar k et i ngdi r ec t ort os pear headi ni t i at i v es f orB2BandB2Cmar k et i ngs t r at egi es • Dev el opedbr andi dent i t y–c r eat edandexec ut eds oc i almedi a s t r at egyt omai nt ai nBI ,al ongwi t hr el aunchofwebs i t e • Net wor k edandr ai s edbr andawar enes s–exhi bi t edatI mbi beL i v e • Achi ev edor gani cgr owt hofov er6, 000f ol l ower sons oc i almedi a • Cr eat edandpubl i s hededi t or i alc ont ent ,i nc l udi ngov er400bar pr of i l esf orv enuesac r os st heUK
GEM Sec t i onEdi t or–BOND Magazi ne Sept ember2012–Dec ember2013( L ondon,UK) • Managedt eam ofc ont r i but or sanddes i gner s • Cons ul t edoni mages ,des i gn,l ayout ,andbr andi ng • Gener at edands ubedi t edar t i c l esf orl uxur yt i t l e Di gi t alMar k et i ngandPr es sI nt er n–At l ant i cRec or ds Mar ch–J une2013( L ondon,UK) •I nc r eas edAt l ant i cRec or dsUKT wi t t erf ol l ower sby10% • Del i v er edweek l yanal yt i cr epor t sonAt l ant i cs oc i al medi achannel s • Pr omot edar t i s t st hr oughAt l ant i cs oc i almedi apr oper t i es • Cr eat eddi gi t almar k et i ngc ampai gnsf orar t i s t s ,wi t ha par t i c ul arf oc usonPi nt er es t Edi t or i alI nt er n–I mbi be Apr i l–J ul y2013( L ondon, UK) • Subedi t edr aw c opyandpr oof sofs pr eadsonI nDes i gn • Pr oduc ednewss t or i esf ort hewebs i t e • Cov er ageofont r ades how I mbi beL i v easwel lasan ar r ayofev ent sf orpr emi um s pi r i t sbr ands
Subedi t or–Guar di anNewsandMedi a Augus t2013–Pr es ent( L ondon,UK) • Updat et hewebs i t ehomepageaswel last hes ubf r ont s • Pr epar es t or i esf orwebpubl i c at i onus i ngI nCopyandCompos er • Pr oduc eSEOf r i endl yheadl i nes ,s t andf i r s t sandc apt i ons
Ar t sRepor t erandCont r i but i ngEdi t or–Eas tL ondonL i nes Sept ember2012–Augus t2013( L ondon,UK) • Managedonl i nec ont entt hr oughWor dpr es s • Del i v er i ngmont hl yanal yt i cr epor t sf orwebs i t eand s oc i alt r af f i candc onv er s i on •I nc r eas edr eader s hi pt hr oughs oc i almedi a–boos t i ng T wi t t erf ol l ower sby90% ands i t evi s i t or sby150% • Pr oduc ednewsandf eat ur esar t i c l esf ort hewebs i t e •L aunchedandr anEL LEv ent s–aT wi t t erf eedf orev ent s
Mar k et i ngCons ul t ant–Säpp Febr uar y2015–Pr es ent( L ondon,UK) • Dev el opi ngbr andi dent i t yandc r eat i onofmar k et i ngmat er i al s • Cr eat i ngor gani cdynami cc ont entf ort hewebs i t e •I nc r eas edt r af f i cby20% t hr oughi mpr ov edSEO ands i t evi s i bi l i t y • Cr eat edvi br ants oc i almedi apr of i l es
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SKI L L S
EDUCAT I ON
Soc i alMedi a • Buf f er ,T weet Deck,T wi t t er ,Hoot s ui t e,Fac ebook,Wor dpr es s , Fl i ck r ,I ns t agr am,Pi nt er es t ,F our s quar e,Googl e+andT umbl r • Anal yt i c s( Googl eanal yt i c s ,T wi t t erandFac ebookanal yt i c s )
2012–2013:Gol ds mi t hsUni v er s i t yofL ondon MA J our nal i s m( Di s t i nc t i on) • PT Cac c r edi t edj our nal i s mc our s ec ov er i ngnewsand f eat ur ewr i t i ng,f i l m andphot oedi t i ng,onl i nej our nal i s m, s ubedi t i ng, T eel i nes hor t handandmedi al aw
T echni c al ,Di gi t alandCopywr i t i ng • Phot os hop,AdobeI nDes i gn,Compos er ,I nCopy,R2,Fi nalCut Pr o,Aper t ur e,GI MP ,Mi c r os of tOf f i c e • Webedi t i ng,SEO andc ont entmanagement • Copywr i t i ngands ubedi t i ngf oredi t or i al& c ommer c i alchannel s Addi t i onall anguages • Rus s i an( f l uent )
2005–2009:Uni v er s i t yofMi ami ,Bachel orofSc i enc e Maj or s :Communi c at i ons–Pr i ntJ our nal i s m( Magazi ne T r ack )andFi neAr t s( Phot ogr aphyConc ent r at i on) • Deanʼ sL i s t ,Pr es i dent ʼ sHonourRol l ,GP A 3. 65 •I nt er nat i onalSchol arL aur eat ePr ogr am 2001–2005:T heAmer i c anSchooli nL ondon