Communication Director 02 2009

Page 1

www.communication-director.eu

COMMUNICATION

DIRECTOR

Magazine for Corporate Communications and Public Relations

04/2009

Paint a portrait

The complex relationship between communications and top executives

Critical CEO communications

Tailoring your executive’s public appearance

The dark side of leadership

Christopher Preuss at GM

The individualised approach to

Machiavelli’s The Prince as a

and Christa Carone at Xerox

positioning the company’s figurehead

how-not-to communications guide


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