SBANC
Small Business Advancement National Center University of Central Arkansas — Conway Arkansas
Quote
115H, College of Business - University of Central Arkansas - 201 Donaghey Ave. Conway, AR Issue: 815 – April 29th, 2014
Of The Week
“To be successful, you have to have your heart in your business and your business in your heart.” - T ho mas J . Wats on
Upcoming Conferences WEC
Who: Wisconsin Entrepreneurs When: June 3-4, 2014 Conference Where: Madison, Wisconsin What: 12th Annual Conference
IBEC
Who: Int’l Business and Econo- When: January 5-9, 2015 my Conference Where: Bangkok, Thailand What: 2015 Conference
MMA
Who: Marketing Management Association.
When: September 17-19, 2014 Where: San Antonio, TX
What: Educator’s Conference
Who: GBC GBC
What: Winter Conference When: February 2-6, 2014
Where: Tignes, France
Announcements SBANC
IEDC
SOBIE
ICSB
UNM
The Small Business Advancement National Center aims at increasing your knowledge of small business and entrepreneurship. All questions and comments are greatly appreciated. The International Economic Development Council will be offering an Economic Development Marketing & Attraction course from June 5-6, 2014 in Baltimore, MD, which qualifies as a professional development elective needed for the Certified Economic Developers Exam.
The Society of Business, Industry, and Economics will be holding their 16th Academic Conference at Sandestin Golf and Beach Resort in Destin, Florida from April 8-11, 2014. The Mentoring Institute at the University of New Mexico is accepting proposals for its seventh annual Mentoring Conference. The 2014 conference will be held on Tuesday, October 21 through Friday, October 24 in Albuquerque, NM, at the Student Union Building, UNM.
The International Economic Development Council will be hosting a 2014 Spring Conference in Minneapolis, USA from June 13, 2014.
Call for Papers HSGBI
Who: Healthcare Systems and Global Business Issues What: 8
th
Int’l Conference
When: June 23-25, 2014 Where: Lincolnshire, England Deadline: May 15, 2014
AGB
Who: Association Global Busi- When: November 13-15, 2014 ness Where: Orlando, FL th What: 26 Int’l Conference Deadline: August 30, 2014
ASBE
Who: Association for Small When: September 24-26, 2014 Business and Entrepreneurship Where: Memphis, TN What: Memphis Conference Deadline: June 16, 2014
USASBE
Who: US. Association for Small When: January 22-25, 2015 Business & Entrepreneurship Where: Tampa, FL What: Florida Conference Deadline: August 31, 2014
Tip
Psychographic Segmentation of Global Markets Psychographic profiles can cross national boundaries. RopersASW, now part of the Germany-based GfKNOP, surveyed 7,000 people in 35 nations. From the data, Roper identified six psychographic consumer segments
of the Week
“… acquiring new customers can cost 5 to 10 times as much as maintaining current ones.”
that exist in all 35 nations, although to varying degrees: Strivers The largest segment, Striv-
World wide, they are more likely
ers focus on personal enjoy-
to be female.
ment and pleasurable experi-
Altruists
ences. They comprise 12 percent of the world’s population,
ers, value professional and
Emphasizing social issues and
material goals more than
societal well-being, Altruists
other groups. One-third of
comprise 18 percent of all adults,
the Asian population and
this group shows a media age of
one-fourth of the Russian
44 and slightly higher percent-
Creatives
population are strivers. They
age of women.
The smallest segment, Crea-
are slightly more likely to be
Intimates
tives, account for just 10 per-
men than women.
Valuing family and personal rela-
Devouts
tionships, Intimates are divided
Valuing duty and tradition,
almost equally between males
Devouts comprise 22 per-
and females. One American or
cent of all adults, they are
European in four would be cate-
most common in Africa, the
gorized as intimates, but only 7
Middle East, and developing
percent of consumers in devel-
Asia. They are least com-
oping Asia fall into this category.
mon in western Europe and
Fun Seekers
“
developed Asian countries.
As you might expect, fun seek-
with a male-female ratio of 54 to 46. Many live in developed Asia.
cent of the global population. This group seeks education, technology, and knowledge; their male-female ratio is roughly equal.
Feature Paper
SBANC Staff
Drafting The International Commerce Agreement
Executive Director
Abstract
Dr. Don B. Bradley III
Development Intern The international marketplace has become the standard venue for not only multinational corporate transactions, but for long-term business planning for visionary and resourceful entrepreneurs. By definition, international commerce also referred to as global, foreign, and overseas trade is the voluntary exchange of goods and/or services across national boundaries. Entering into a nongovernmental trade agreement may prove advantageous for all participants involved; however, crossing national borders does necessitate considerations which do not usually characterize domestic decision-making. As pitfalls are inevitable, fundamental knowledge of terms constituting the international agreement may serve to prevent or mitigate loss of trust, compromised business relationships, and adverse financial investment. The majority of agreements do not incorporate all necessary terms within the main body of the document; rather, they provide straightforward core information which is then often supplemented by reference to additional terms and conditions. Attention to specificity of provisions may forestall contractual disputes and costly judicial undertakings. Hence, definitional sections are typically provided within the agreement proper to rectify ambiguities and provide clarity of terms to facilitate mutual understanding. Because of the inherent challenges posed by entering unchartered territories with new business initiatives, all parties negotiating trade agreements must be fully cognizant of the risks involved as well as the topics to be researched and addressed to create a situation of trust, sustained relationship-building, and responsible, long-lasting success. This article provides insight into key provisions, terms, and considerations of which entities entering into an international agreement should be aware. (pg. 9)
Read Entire Paper Here
James Vire
Development Intern Joshua Tucker
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Tip of the Week Source: Contemporary Marketing
UCA Box 5018 201 Donaghey Avenue Conway, AR 72035-0001
Sixteenth Edition Boone & Kurtz Cengage Learning Page 291
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