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Hotel Santa Barbara on the market
Vaccine incentives could spark interest By MADISON HIRNEISEN NEWS-PRESS CORRESPONDENT
Local health officials are hopeful that the state’s massive vaccine incentive package will lead locals who are hesitant about the vaccine the boost needed to get their shot in the arm. State officials announced the rollout of an estimated $116.5 million vaccine incentive package on Thursday, making it the largest incentives package in the nation thus far. The program offers 10 vaccinated California residents the chance to win $1.5 million and another 30 the chance to win $50,000. In addition, the state is offering $50 prepaid gift cards to the next two million residents who finish their vaccine series. The incentives come as the pace of the state’s massive vaccine rollout has slowed in recent weeks, going from about 400,000 shots per day down to approximately 200,000 per day, according to The Los Angeles Times. That slowdown even had implications in Santa Barbara County, where health officials say most of the people who wanted their vaccine already received. The county saw a slow rise in the vaccination rate after eligibility expanded for kids ages 12 and up a little over two weeks ago, and officials are hopeful the new state incentives will help to inch the county closer to herd immunity. “What we have seen is that the number of people showing up to get their first dose of the vaccine has really dropped very quickly since the middle of April, and there are a lot of reasons that people are not yet vaccinated, and no one solution is going to work for everybody,” Dr. Lynn Fitzgibbons, an infectious disease specialist at Cottage Please see VACCINE on A6
KENNETH SONG / NEWS-PRESS
Hotel Santa Barbara owner Rolland Jacks stands in front of his hotel on Friday that he just placed on the market, after owning it for nearly 46 years.
Historic State Street hotel listed for $49 million
City of Santa Barbara expects increase in tourism for weekend
By GRAYCE MCCORMICK NEWS-PRESS STAFF WRITER
It started as a “smelly, scary flophouse,” but once Rolland Jacks got ahold of it, it took approximately a year for him to transform it into what residents know today to be the classy, iconic Hotel Santa Barbara. And now, Mr. Jacks is bidding his historic hotel on the corner of State and Cota goodbye. The longtime owner put it on the market with the listing price of $49 million. “Bittersweet would be the way to describe it, and a bit heavyhearted to be honest,” the owner told the News-Press on Friday. “As of June 1, I will have owned the hotel for 46 years, and it’s been a huge part of my life and our family’s life.” Mr. Jacks recalled that back in 1975, the year he purchased the property, it was occupied by a residential hotel “and probably the worst that I’d ever seen right there in lower State in Santa Barbara.” He said many residents roaming the downtown streets back then were alcoholics, drug Please see HOTEL on A6
By GRAYCE MCCORMICK NEWS-PRESS STAFF WRITER
The Hotel Santa Barbara has been placed on the market, with a listing price of $49 million.
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While travel agencies don’t fully know the extent of visiting and traveling the region will see this holiday weekend, they know one thing for sure — it’ll be more than last year. Bookings have been improving at South Coast hotels during the past month, with weekly occupancy averaging between 63% and 71%. Kathy Janega-Dykes, president and CEO of Visit Santa Barbara, said this past month has been “one of the strongest runs we’ve seen since last year.” Memorial Day typically kicks off the summer season, and is Santa Barbara’s and the nation’s most popular time of year for travel. Regional hotel performance data isn’t available in advance, but bookings for this weekend locally are “hopeful for the first time in many months,” Ms. JanegaDykes said. “We’re expecting a much-improved turnout for the holiday weekend compared to last year’s Memorial Day weekend, when occupancy averaged only 46%,” the CEO told the News-Press. “It’s a little poignant to think back to that time, when just 46% weekend occupancy seemed like an Please see TRAVEL on A2
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Strong bookings for Memorial Day
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