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Thai-Danish Trade News is oublished and distributed to selected Thai and Scandinavian business executives and officials with an interest in Thai-Danish relations.

ta .l aal, t IT DANISH-THAI CHAMBEB OF COMMERCE

1402/2 14th Fl., Glas Haus 1 Sukhumvit 25 Road, North Klongtoey, Wattana, Bangkok 10110 Tel.: (66 2) 661-7761-3 Fax: (66 2) 661-7764

HE Niels Kaas Dyrlund Ambassador of Denmark Royal Danish Embassy, Bangkok

PRESIDENT

Mr. Anders Nielsen Maersk Bangkok Branch Tel.: 312-0312 Fax: 31 2-0350 VICE.PBESIDENT

Mr. Kamthorn Ounhirunskul Kamthorn, Surachet & Somsak Tel.: 440-0288-97 Fax: 440-0298-9 TREASURER

Dear Reade6

Mr. Axel Blom

Scandinavian Airlines System Tel.: 260-6252 Fax: 260-6269 BOARD MEMBERS

Mr. Anders Normann The East Asiatic (fhailand) Plc. Tel.: 285-6677 Fax: 285-5031 Mr. Poul Weber, TWF Ltd. felt 261-2524 Fax: 261 -0738 Mr. Michael B. Ascot Amrop Internaiional Tel.: 260 2490 Fax:260-2460 Mr. Terawat Tishabhiramya Asea Brown Boveri Ltd. Tel.: 709-3346 Fax: 709-2533 Mr. Hans Ulrich Hansen Jessen & Jebsen flhailand) Ltd. Tel. 714-3939 Fax: 714-3900 Mr.: Theinsiri Theingviboonwong

After a period of economic turbulence, it is gratifying to witness the positive macroeconomic developments that Thailand is presently experiencing. The baht has stabilized and some even consider it too strong, due to more modest export growth than expected. Interest rates are baak to normal levels, inflation is down, foreign reserves are up to pre-crisis levels and the balance of payments is again positive at US$1 4 billion. Meanwhile, the light at the end of the tunnel is not yet fully clear. Sustainable recovery is very much dependent upon the restructuring of the financial and private sectors, which are both burdened with large non-performing loans. The new bankruptcy and foreclosure laws and the reduced interest rates are expected to contribute to the reduction of the many non-performing loans, but the process will no doubt be more time consuming than anticipated. In the meantime, in order to underpin economic growth, the government has unveiled a large internal economic stimulus package in March and continues to encourage the recapitalization of the Thai banks.

ISS/ESGO

Tel.: 552-5015 Fax: 552-1260 Mr. Lars Boe Diethelm & Co., Ltd. Tel.: 332-6060-89 Fax: 7 42-4387 Mr. Arne Lsvig Christensen Sabroe Clhailand) Co., Ltd. Tel.: (034) 823-725-9 Fax: (034) 422-634 Ms. Sayumporn Sujintaya Tilleke & Gibbins Tel. : 254-2640-58 F ax: 254-4302- 4 EXECUTIVE DIRECTOB

Ms. Monica Holmgren Tel.: 651-2805 Fax: 651-2652 HONORARY BOARD MEMBERS

HE Niels K. Dyrlund Boyal Danish Embassy, Telj 213-2Q21 -5 HE Apiphong Jayanama Royal Thai Embassy Copenhagen Tel.: (45) 3962 501 0 Dr. Charoen'Kanthawongse Tilleke & Gibbins Tel.:254-2640 Khun Thamnoon Wanglee Thai Airways International Ltd. Tel.:513-0121 Khun Chote Sophonpanich Krungthep Sophon Public Company Limited Tel.: 871 -31 91 -5 Fax: 427 -0964

For the Danish community in Thailand, the signs of recovery is good news. Trade between Thailand and Denmark has naturally been heavily influenced by the economic crisis, though it has continuously grown for the last years. In 1998, bilateral trade reached a total of DKK 2.5 billion. but the trend is more and more in favour of Thailand. Thus the equivalent to B1 2.5 billion share of Thai exoorts to Denmark in 1998 was 65 oercent of our bilateral trade.

While we are waiting for Danish exports to pick up again, I am happy to note that tenders under the Danish Mixed Credit Programme are presently being processed for a toal of DKK 625 million within health care as well as agricultural and vocational education. equivalent to 83.1 billion Major portions of the supplies under these projects will be delivered during the year 2000, thus utilizing soft financing as a bridge-builder for Danish exports to Thailand until traditional commercial contracts may bring the exports back to former levels.

ROYAL DANISH EMBASSY

f el.:

3-2021

-5

Fax: 21 3-1 7 52

Mr. Henrik Petersen Counsellor, Head of Section Mr- Lars Friis Jensen, Commercial Counsellor Mr. Attakorn Saropala, Senior Comm. Officer Ms. Srisuda Vilyalai, Comm. Officer PUBLISHED AND EDITED BY

Danish-Thai Chatnber of Commerce Royal Danish Embassy Scand-Media CorD. Ltd. GRAPHIC PRODUCTION

Scand-Media Coro. Ltd. Thanyakarn Village,4/74 Moo 3, Ramintra Soi 14, Bangkok 10230 Tel.: 943-7166-8 Fax: 943-7169

Like many other businesses in Thailand, Danish companies have encountered hardships as a consequence of the economic crisis in this country and in the region as a whole. Hopefully the economy will continue to gather force in the coming months and thus generate the business opportunities that we are all looking forward to.

Yours sincerely,

N.K. Dyrlund Ambassador Commercial Section, 10 Soi Attakarn Prasit Sathorn Tai, Bangkok 1 0500 Thailand

Priuate Barthins ()

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Abhisit Veiiai iva addresses Danish chamber On May 12th, the Danish-Thai Ghamber of

"...ilauaqtnou'late

Commerce held a Banker's Luncheon at Ambassador Dyrlund's residence. Guest speaker was Abhisit Vejjajiva, former government spokesman and currently Minister Attached to the Prime Minister's Office.

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Minister Abhisit was introduced by Ambassador Dyrlund and a

ter Abhisit said, outlining mea-

follow-up discussion was moderated by Michael B. Ascot. "Compared to a year ago, in the depth of the crisis, we have

has taken to encourage spending and recapitalize the financial system. "We want the financial system to function in a normal way, to restructure debts and get rid ofthe overhang. The approach

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recovered," Minister Abhibisit said. "We want to see now if this recovery is sustainable. The key word is stability. During the debt crisis, we could not think about

recovery without stability. That said, we paid a high price and tooktough measures. Ayear and a half since the crisis, we can say stability is achieved." The Minister ticked off the fol-

lowing indicators of stability:

debt service, running al12.5o/o ot GDP in 1998, has been reduced Io 7.8Vo;2) reserves, which had been depleted by the defense of the currencyto $8-9 billion, siand at $29 billion; 3) the currencY which stood at 56 to the dollar '1997 amid fears of by the end of a free fall, has stabilized to the 3537 range; 4) inflation for 1999 is estimated at a mere 1% bv the

sures that the Chuan government

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debtors. . ." "We want to avoid a downward spiral: people don't sPend, banks don't lend. According to indicators from NESDP, the Bank of Thailand and the Commerce Ministry we believe the economy will bottom out in November-December 1999 and a slight and

slow recovery will continue

throughout February March and April, leading to a a sustainable upturn, a rise in production and invesiment and 2-3Vo growth in 2000." "But we don't want to fall into

the trap of complacency. Apart

"The task now is to move from stability to recovery" Minis-

Minister Abhisit noted that

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we can't force the pace. This is a new situation for creditors and

from macro-economics, there are medium and long term reforms that need to be oursued."

IMF.

chy, no religious or ethnic conflicts, rich agricultural reserves.

reforms," Minister Abhisit concluded. "A lot of you in this room have made long term commitments to Thailand. Let us work together for future sustainable

Liberalization of irade and invest-

growth."

ment has caused inflows to in-

Minister Abhisit addressed questions from the floor about foreign investment procedures,

Thailand has some imoortant in-

gredients for success: democracy, political stability, the monar-

crease, marked by an expansion of production in electronics, auto

manufacture

and

consumer

oroducts. "Although there are still problems, I believe in the potential for useful investment, having weathered the crisis and undertaken

land owning rights and labor disputes. The audience - 30 Chamber members and represenatives of four major Thai banks - then adioined for lunch.

Disa Nordfab to cooperate with Jebsen & Jessen Disa Nordfab (Thailand) Go Ltd is renting space in the offices of Jebsen & Jessen in order to coodinate marketing actitvities. Established nine years ago in Thailand, Disa Nordfab has been supplying ventiliating qquipment for the country's wood processing industry.

thai ceuticals," says Henrik Friis, General Manager of Disa Nordfarb' working, "The sales department of the

chemicals, plastics and

market

pharma- engineering department

tories in Denmark, Germany and

we are

year, we plan to open our own

three years. At that time,

"The reason for the move is

we want to expand our into the areas of metal

Jebsen & Jessen can be a big help to us. They have agreed to reoresent us for the next two or

the UK.

"By the beginning of next

successful, we would think of

factory, perhaps

establishing a joint venture with Jebsen and Jessen, with 50-50 shares. Like everyone else, we want to get bigger." Employing a staff of 16, the company currently imports ventilating and air pollution control

Prakan," adds Henrik Friis. "We'll be manufacturing pipes and fittings that we've been previously sourcing from local companies. The plant will be highly automated and require a staff of no more than six."

Samut

equipment from Disa Norfarb fac-

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Jumbo Shipping merges with DFDS DanTransport Jumbo Shipping with departments in Singapore, Thailand, Malaysian Indonesia and the Philippines feels ready to serve the increased number of new clients expected to be the result of the merger in June of Jumbo Shipping with the newly merged Danish companies DFDS and DanTransport in Scandinavia.

ui{n Jumbo Shipping ilzama ln s nia xirui{nluni alufrs aht i

By Gregers Moller

"We already have had a few re-

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ouests to assist former DFDS clients - that's quite promising after only a few weeks," Mr. Tom Sorensen, CEO of Jumbo Shipping Thailand says. Jumbo Shipping could technically have continued just being a close partner in the Far East of the former DanTransport. But the merger into the group with the takeover on June 7 by DFDS DanTransport of 50 per cent own-

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ership of Jumbo Shipping was the ideal solution, according to

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terms, but in terms of direct ownership an integrated part of the DFDS DanTransport team, which is one of Northern Europe's largest transportation companies. " Tom Sorensen's satisfaction

Mr. Tom Sorensen, CEO of

Jumbo Shipping in Thailand.

with the deal should be seen in the light of the past few years further development of the trading

pattern between Europe and South East Asia from CIF to increasingly being FOB, accelerated even further by the Asian crisis. In this situation, it is obviously important to have a strong sales

force in the country where the clients are - in this case Scandinavia and Northern Europe, and this is exactly what Jumbo Shipping has got with the mergerwith DFDS DanTransport which further owns a long list of other transpor-

tation companies in Sweden, Norway and Finland. "l recently went on a familiarization trio to Scandinavia to visit all my'new relatives', as they are the ones whowill have close, daily contact with our clients." Mr.

Sorensen adds. "This has certainly added to my optimism for the near future."

Jumbo Shipping was founded in f987. For Mr.

Sorensen, who joined Jumbo

completed the first phase of his reorganization and modernisation

plan for the company. "Myfirst move has been to set up a sales department," he explains. "Yes, imagine - we didn't have that before, simply because we didn't need it. For the first ten years, Jumbo Shipping was so busy, that just serving the clients who came in by themselves was hard enough." This summer, Tom Sorensen moved Jumbo Shipping in Thailand out of its former premises in the rather worn-out building on a Silom Road side alleyto new pre-

they have found eight staff for us. "Moving the company and in-

vesting in a very sophisticated new telephone system, which will

bring us in much better contact with our clients and sister com-

ASG with its strong Asian presence.

lf DanTransport - which already was Denmark's largest transportation company - and DFDS, a financially very strong company, had not merged, Jumbo Shipping's future as a broad spectrumed , mainstream

transportation company would

with a fantastic view over

panies in Scandinavia, is likewise an important signal to our clients and staff alike, that we are now moving ahead into the future. And it leaves us with a complete shipshape infrastructure ready to enter the new ownership with DFDS DanTransport. The latest spate of mergers and acquisitions which has ripped through the whole transportation

Bangkok's skyline and the new

sector worldwidb and affected

stlytrain, which when it starts running in Decemberthis yearwill be stopping right outside the door of

especially the Scandinavian market would be enough to give anyone a sweat. First, the German

Phillippines are all managed by one Division Manager for the Far

Jumbo Shipping,

Deutsche Post acquired the

mises on the 1gth floor in the beautiful Silom Complex building

"Establishing a sales depart-

Shipping as its new CEO in Thai-

ment has been a major invest-

land less than a year ago, the merger comes at an especially

ment," he says. "We have left the recruitment of the staff to a Scandinavian headhunting company in

convenient time , as he has just

Bangkok, Pacific 2000. The aim has been to recruit twelve persons for the sales team. So far

have been threatened.

"We could either

have

specialised ourselves in a niche, or we could have found another partnership to enter, but neither solution would have been ideal for us," Mr. Sorensen says. ln the new structure, Jumbo Shipping in Thailand, Malaysia,

Singapore, Indonesia, and East, Mr. Peter Larsen, of the

DFDS

DanTransoort in Copenhagen, who is also respon-

Dutch company Nedlloyd's trucking division. Then they acquired the Swiss company Danzas. And

sible for managing the former

a few weeks later, Danzas acquired the Swedish company

hai.

DanTransport daughter companies in Hong Kong and Shang-

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EU.ASEAN meeting in Gopenhagen Denmark will host the EU-Asia summit during the second half of year 2002 it was recently decided by the Council of EU Foreign Ministers meeting in Bruxelles. At the time, Denmark will be the chairman of the EU, The ASEM summit is a meeting held every second year with representatives from the seven Asean countries of Thailand, Ma-

laysia, Singapore, Indonesia, Brunei, Philippines and Vietnam - as well as observers from China, Japan and South Korea. According to Danish Foreign

Minister Mr. Niels Helweg Petersen, the summit in 2002 will

Prisoner transfer treaty between Thailand and Denmark signed On June 21, MR Sukhumbanh Paribatr, Deputy Minister of Foreign Affairs of Thailand, and Mr. Niels K, Dyrlund, Denmark's Ambassador to Thailand, officially signed an agreement allowing for Danish long-term prisoners in Thai prisons to be

transferred to Denmark after having served a

The agreement also provides the opportunity for Thai prisoners in Danish prisons to be transferred home to Thailand. There are. however, no Thai nationals in Danish prisons at present, while several Danish nationals are servinq sentences in Thai orisons.

number of years of their sentence in Thailand.

Thai prostitute challenges Danish tax authorities account. Banks in Denmark are legally bound to contact police if

issuing the woman with a bill amounting to 300,000 kroner.

over

they suspect money laundering or

The Thai woman refused to ac-

200,000 kroner. The woman contacted lawyers after she was ordered by the tax office to pay the duty on money she earned while working in a Copenhagen night-

other criminal activities. The Thai woman reportedly sent over 465,000 kroner home to her family in Thailand in the

cept the original evaluation and after further negotiations the bill was reduced to 200,000. This final figure failed to satisfy the woman who has since

A Thai prostitute has taken the Danish tax authorities to court to

challenge a tax bill

ctuo.

Lawyers for the woman are asking the High Court to decide

whether their client should have to pay tax on money earned by way of an illegal profession: pros-

titution.

;

The woman came to the attention of the tax office after officials at her bank contacted the police following what they considered to be "unusual activity" in her

course of 1994, which led the bank to become ssupicious. The information from the bank

caused police to question the woman who freely admitted earning the money through prostitution at a nightclub where she earned up to 15,000 kroner per week. Although the police decided not to pursue the matter, they did notify the tax authorities about the money earned, This resulted in the tax office

taken her case to court to explain why she shouldn't have to pay tax on her illegal earnings. "Her earnings stem from illegal activities that are exempt from taxation" says her lawyer Peter Hjorne, "lf she has to pay tax, this will be in conflict with the prin-

ciples of equality. Other prostitutes don't have to pay tax." The High Court ruling is exnantorl Pvvrvv

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most likely take place in Copenhagen.

Alcohol figures Since the beginning of the century and up until 1992, inhabitants

of the Faeroe lslands were only permitted to purchase a limited amount of alcohol each month. This system of rationing was abolished seven years ago and replaced by state owned liquor stores, holding a monopoly, but selling as much wines and spirits as any individual desired. According to a new statistic, the changeover has not - as was feared - led to increased.alcohol abuse. ln 1991 each resident of the islands drank on average the equivalent of 6.7 liters of pure alcohol per year, and this figure has remained more or less the same. Meanwhile in the rest of the country consumption of alcohol is on the increase. Overall, the average Dane over 15 drank 12 liters in 1998, while the average Greenlander drank the equivalent of 13.6 liters oure alcohol

New modems now a reality A new breed of super-modem is set to offer high speed Internet access without the need for telephone lines. Due to be introduced next month, Tele Denmark's "magic boxes" are set to revolutionize the surfing habits of the nation with lnternet connections up to five times as fast as current telephone-based modems.

Eco-cars too dear The new range of environmentally

friendly automobiles currently in production at plants around the world are likely to be so expensive in Denmark that nobody will buy them. This warning comes from the governments independent transport advisory commission, TransportrAdet. For example, because of high taxes on vehicle imports, the new

VW Lupo, travelling 33 kms on one liter of diesel fuel will cost almost DKK 70,000 more than a standard petrol engine Lupo which can only travel 17 kms per liter.

Traffic Minister Sonja Mikkelsen, who has admitted being aware of the problem, is now being urged to reduce government duties and taxes on the eco-cars, so that motorists will be encouranad la !v svvv

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Mink release Activists from the Animal Liberation Front broke in and opened cages at mink farm in Jutland at

the weeknd. Pelt Farmer Bent Hdlm Petersen from Overlade, near L@gst@r, estimates that be-

tween 500 and 1000 animals from his stock of over 6,000 were

Danish pork rectums exported to Thailand There is a saying in Denmarkn that the only part of the pig that Danish slaugtherhouses do not sell is the scream.

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Appalling as this may sound, it is a fact. According to industry spe-

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cialists. it is even oossible that pork rectums and uteruses might end uo on Danish dinner tables although they agree that it is not very likely, "\ruo AYnnrt arnrrnci 15 -20

tons of pork colons a month to Japan, Korea and Thailand," says Knud Andersen, factory manager at DAT Schaub near Esbjerg in Denmark, one of the major Danish slaughter houses. They go

under their Latin name of Porcrectum, but it still means the same. "They are cut into rings similar to the panfried, breaded squid rings offered for sale by the Danish suoermarkets. but I don't believe any of our porcrectums are actually exported back to Denmark." he savs.

"lt is, however, possible that smaller Danish restaurants and manufacturers buy porcrectums from less prominent slaughterhouses than DAT and process them into dishes," Although most Danes would be horrified by the prospect, the export of porcrectum is a success story as is sow uterus. According to Henning Schmidt, factory manager at Danish Crown in the town of Vojens, the uterus has a double function. It is essential for veterinarians

inspected, the uterus is quickly separated from the sow and ex-

ported to Japan, Korea and Mexico, where it fetches a good price. In Mexico, uteruses are grilled as a whole, while in Korea and Japan, they are cut into slices and sold as delicacies for barbecue,

Mr. Henning Schmidt adds that the uterus is one of the most expensive parts of the Danish pork in terms of export value per kilo. Rene Teige

establish the health of

slaughtred pigs, but having been

released.

A large number of activist released mink are already living wild in the Danish countryside. While

the mink seem to thrive, many claim they upset the natural food-

chain balance and habitat

Foreign medical

Case against Bikers talls apart A shocking case involving alleged

the New Zealander and three

students

blackmail, rape, assault and theft against a Danish man and Thai woman fell apart last week, re-

At least one in every fifth student entering medical school this year

sulting in the release of two

other individuals. The dispute between the two parties began last February after the New Zealander had invested DKK 350,000 in a Third World relief project that was initiated by the Thai woman.

comes from abroad, primarily from either Norway or Sweden. While student. grant authorities

are paying out money to 39 Danes studying medicine abroad, 243 foreigners will be training as doctors in Denmark. Of the 243. 90 are Norwegian and 98 from Sweden. Parliamentary health spokeswoman Yvonne

Herlev Andersen has responded to the figures by stating that she intends to push for a renegotiation of the education agreement between Scandinavian countries.

Bandidos bikers from police custody.

Charges were brought against the two Bandidos last

ernZealand over a period lasting several months last year.

They claimed that the violence and threats which culminated last summer when the Bandidos allegedly broke into a house in Smorum.

The Thai woman was sexu-

However, when the deal

ally assaulted. Shortly afterwards

autumn after a 45-year-old New Zealand businessman allegedly paid the two bikers to collect a debt from a 36-year-old Thai

didn't go as expected, the New

the two Bandidos and the New

Zealander reported ly demanded

Zealander were arrested and

a full return of his investment.

charged with rape and attempted

woman whom he claimed had

the two Bandidos to retrieve the DKK 350,000, using "whatever

reneged on a church relief deal in Thailand. However in a bizarre twist last Friday a 36-year-old Danish businessman was arrested by police and charged with making false allegations against the two bikers,

Shortly afterwards, he hired

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The Danish businessman and his Thai companion claimed that

they were subjected to repeated threais, bribery theft and terror in their home in Slangerup, North-

muroer. Police have not yet stated the reasons behind last Friday's anest and the release of the six charged

individuals. Nor were investiga-

tors willing to speculate

on whether the charges against the two bikers and four others would be dropped.

Maybe we werc born under a lucky star. But hard work and determination made it shine.

Mermaid Maritime:

One stop shopping for sea captains On July 6th, Danish Ambassador Neils K. Dyrlund met with Jorgen

Lundbaek, Managing Director of Mermaid Maritime at his headquarters in Laem Ghabang Industrial Estate. By James Eckardt

Also at the headquarters meeting were six members of the Mer-

maid Maritime staff. They reported increased traffic at the port: 40-50 ships up from only 20-30 during the economic crisis. The number of containers being used for exports was also rising: an indicator of reviving economic health. Jorgen Lundbaek explained that Mermaid Maritime, founded in '1982, provides one-stop shopping for cargo vess'els: the maintenance of life-rafts and fire fight-

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Top: Danish Ambassador Neils K.

Dyrlund inspects a

ing equipment, sub-sea hull-

piece

cleaning, and a ships chandlery

with

paint and spare parts. Mermaid Maritime maintains a base in Songkhlato provide diving maintenance and chandlery

Mermaid

Maritime MD Jorgen

Lundbaek.

services to Thailand's offshore gas rigs. A permanent team of eight divers, plus Thai and resi-

Left: Marine

S"grtbrhtt Simon Turner

dent expat divers on call, are also

engaged in civil engineering tasks: cable laying, dredging,

demonsffatâ&#x201A;Źs

underwater

bridge inspection, pile cutting, waste water and drainage system repair. The latest project is to train Thai divers in a complete range of welding, inspection and diving courses, using classroom instruction and a fully equipped dive tank. Mermaid Maritime employees number 50, including nine expats,

and has a projected turnover in fiscal 1999 of 100 million baht. The company moved into its

Laem Chabang headquarters three years ago. Offices, work.1230 sq shops and storage total leaves The 23,000 sq m site m. the company plenty of room for expansron.

Jorgen Lgndbaek and his

welding in the 5.3 meter dive

tank.

maintenance tasks on four big

ter welding. On a closed circuit

Viking life-rafts, arrived yesterday

television in another room, a colleague monitored his progress. On the floor above were a classroom and workshop for training programs conducted in partnership with TWI Cthe Welding Institute) and Hydroweld. ln another part of the build-

from a ship docked in Bangkok. The Danish Vikings are the largest selling life-rafts in the world. Mermaid Maritime also has has service contracts for seven other makers of life-rafts, including the French Xodiac, the German DSB and the British RFD.

ing, CO2 tanks are

being

Dyrlund on a tour of Mermaid Maritime facilities. Beneath the catwork leading from his office, workers in uniform overalls were

ln another chamber stood a fully equipped 5.3 meter dive tank. Here, through a porthole, Ambassador Dyrlund watched Marine Superintendent Simon Turner in a hard-hat diving suit

hydrotested and refilled. Outside, two containers (20 ft and 10 ft) were equipped with all the gear needed for offshore diving work: air tanks, monitors, compressor

performing annual inspection and

give a demonstration of underuua-

These accompany Mermaid Mari-

staff escorted Ambassador

equipment

for fresh provisions, detergent,

time teams of three divers on every offshore job.

Jorgen Lundbaek led the group through the ship chandlery warehouse and on into a storeroom containing specialized diving equipment: a remote oper-

ated vehicle, a suit for diving in waste water, a gun thai shoots bolts through a plate to patch an underwater hole in a hull, and a cutting gun that can drill a hole through anything: sieel walls, concrete floor. "This is what you see in movies about bank robber-

and decompression chamber. (Continued on page 24)

Something in thg a if,.. Sawdust, woodchips and a whole lot more

- undesirable. yet unavoiable elements that affect production, pollute the working environment and accelerate wear and tear

on machinery. That's why there are many good reasons for ensuring that your extraction and ventilation system can cope with the seriousness of the situation. For more than 20 years, DISA NORDFAB has been working in close consultation with the woodworking industry. The result has been several thousand reliable solutions that fulfil

every requirement

for work relia-bility,

working environment and overall economy.

DISA - intelligent

air

DISA NORDFAB (Thailand) Co., Ltd.

Fb"r

p/fl

23/110-113 Sorachai Buitding,;;;h .,,',r, Soi Sukhumvit 63 (Ekamai), Sukhumvit North Klongton, Wattana, Bangkok ,l*, Tel. +66 2 714 3989 \tr;r Fax: +66 2 714 3983 E-mail: disath@disacenter.thweb.com'

(Hunting)

[e-*I*..rd

La"em Cbabang

ffi'*i

Songkbte

Rd., 10110

'\.-.,****_*,**.,*

- Bangknk

Industry

Tel: +66-(0)38-451641 -4 Fax: +66-(0)38-491'1 645 Tlx: 85811 MERMAID TH Email : info@mermaid-maritime.com

iy Ecguiprnerri Subsecr Serrrices

Liferaft Servicing Firefighting Equipment Hydrostatic Testing SOLAS Equipment

Classification Surveys Underwater Cutting & Welding Cy & Burrial

RM Programathodic Protection Pipe Lames Containerised Dive Svstems ROV Insoections I

MPl, CB CCTV, Eddy Current Acoustic Leak & Wear Detection Gauge Callibration

Si^rips

Ci"rorrcllery

Provision & Consumable Stores Technical & Bonded Stores

Logistical services

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Ytt Prabha-vivadhana, founder of the Euro-Center.

"When I began with Europaeiske, there was just me. I shared space in the SAS office, one desk, one phone, no computer. After five years, I moved to this office, after expanding the insurance service network all over Asia."

Six thousand problems ayear On August 11. Ytt Prabha-

bodia, Philippines, Malaysia, Singapore, Sri Lanka, Maldives, Myanmar and lndia. Besides the

vivadhana will celebrate the tenth

Asian network, the company has

By James Eckardt

Amsterdam,

local agents to meet our service requirements. "ln my first year, I handled 200 insurance claims. This year, the number was 6,000. That's six

Copenhagen. Munich, Cape

thousand problems. I estimate

Town, Sydney, Rio de Janeiro and

that half the travellers from our six

against renting motorcycles.

European countries have our

Travel insurance only covers the policy holder's injuries, not the

anniversary of the Euro-Center fihailand). Located next to the

centers in

Asia Hotel on Phyathai Road, the Euro-Center has a reception area

with coffee and Scandanavian magazines and a staff of seven

to service the travel insurance claims of tourists from Denmark,

Norway, Sweden, Finland, Germany and the Netherlands. "We provide on-the-spot, 24 hour service," says Ytt Prabhavivadhana, Regional Manager for Europaeiske (known as Europeesche in Dutch, Europaische in German, Eurooppalainen in Finn-

ish). The Euro-Center office is open from 9:00-12:00 and 1 :00-

4:00 Mondays to Fridays and from 10:00-1:00 on Saturdays, but the staff are ready for emergency calls around the clock. "When I began with Europaeiske, there was just me," Ytt recalls. "l shared space in the SAS office, one desk, one phone, no

computer. After five years, moved to this office, after expanding the insurance service I

network all ovelAsia." Her network includes two 24hour Euro Centers in Bali and

Nepal and 40 service agents in

China, Korea, Japan, Taiwan, Hong Kong, Laos, Vietnam, Cam-

lndianapolis. Plus Gran Canaria, Malaga and Mallorca in Spain, Larnaca in Cyrpus and St Gallen in Switzerland. "l still travel often throughout

the Asian network," comments Ytt, who has been a stalwart in the travel industry since her Holte University days when she worked in the Copenhagen American Express office during her vacations. One day, a Thai man on a world tour walked into her office. She married him and has lived in Thai-

land for over thirty years. She started up her own jewelry export company, sold it, went to work for SAS first as crew manager, then as regional manager for the SAS

upmarket tours called Globetrotter.

"l ranrr riipel ncnnle that I'd known from my SAS days - in Taiwan and Hong Kong, for example - to be service agents," she recalls. "Others l'd first met at the big ITB travel industry fair in Berlin which I attended for fifteen years, meeting old friends over beer and making new contracts. In Asia, personal relations are all important and l've trained

travel insurance. Forty percent of

our clientele are Danes, 30% Swedes, with the otherfour countries making up the remainer. You

have different expectations from different countries. The Danes expect on-the-spot service, so that is how our service is marketed in Denmark. To the Dutch,

we might stress the coverage amount."

Broadly speaking, travel in-

surance clients fall into two groups: middle-aged tourists on group tours and young backpackers on their own. The older people are susceptible to gastrointestinal illness, the younger to motorcycle accidents, "My two words of advice are

stay off motorcycles and watch what you eat," Ytt comments. "On the Euro Center's staff is a Danish nurse who monitors all medical cases and consults with doctors in Europe. lf you're in a hospital and you can't speak the language, you're naturally apprehensive. The nurse advises them on the progress of their cases. People are happy with our service

in their native languages. Besides the Scandanavian languages, our staff speaks Thai, English, Ger-

man, Finnish and some Chinese anrl lananoco

vgvs'

'vvv,

Ytt particularly

cautions

medical costs for others injured in an accident. For one person seriously injured on a motorcycle

on Koh Samui, the European doctors recommended his return

home, but he could not be released from the Koh Samui hospital until he had paid compensation to both the third party victim and the motorcycle owner. "We arranged legal help for him, but he was obliged to cover the costs," Ytt comments. "Anothertime on Koh Samui, we had a client who was in jail, We arranged a lawyer to bail him out for a couple days before his court hearing but he said, 'Don't bother. This jail here is very nice, with a seaview."'

Backpacking in the Himalayas is another accident waiting

to happen. Her agent in

Nepal always carries $2000 in his wallet for the instant hire of helicopters to rescue injured hikers in the mountains.

Besides the usual stomach and intestinal aliments, the Euro (Continued on page 24)

Environmental partnerships for From May 5-9, eight environmental experts conducted a highly successful exhibition at the Danish Pavilion of the Entech Pollutec Asia '99 convention, housed in the Bangkok International Trade and Exhibition Genter. This is the largest environmental trade fair in Thailand, attracting exhibits of technology from 21 countries and a total of 141 companies.The mission of the Danish experts was to aid Thai companies in finding appropriate environmental technology in eight fields: renewable energy, fish processing, water and waste water, printing technologies, sustainable building, refrigeration and air conditioning, and public-private partnership. By James Eckardt

The Danish Pavilion was organized by the Danish Federation of Small and Medium Sized Enterprises and by the consulting firm Kampsax International.The mission of the eight Danish experts was in line with the many envi-

ronmental projects initiated in Thailand by the Danish Cooperation for Environment and Devel-

opment (DANCED). At an April 29th press confer-

ence at the Danish Embassy,

Ambassador Neils Kaas Dyrlund

spoke of the background to DANCED:

"The cooperation between Denmark and Thailand was established in 1994. At present approximately 2.2 billion baht have been allocated for environmental activities focussing on a broad number of environmental issues

related to urbanisation, energy,

equipment and systems to reduce pollution. The increasing

tors, consultants, heads of insti-

Industries. This exhibit is the main

tutes, The idea is to promote business-to-business contacts and to

media event of the year for DANCED. I'm hoping to make

for which the media should re-

discuss technology relevant to

many new contacts."

ceive due credit, and the need for

their soecific needs."

public environmental awareness,

forestry and agriculture, bio-

exporting companies to conform

"This is an experiment,"

diversity and coastal manage-

to international environmental

agreed Joel Nielsen of Kamsax

ment. The programme is based

standards, will increase the de-

International. "lt's never been tried

upon the experience we have gained in Denmark and is as much building on prevention

mand for environmental technolo-

before. This is a demand-driven approach: not to cram equipment

rather than "end of the pipe" solutions. To this end, the DANCED

gies. I hope the DANCED Partnership Facility can contribute in meeting this demand by facilitating the transfer of technology from Denmark to Thai comoa-

Partnership Facility was estab-

nies."

years of experience in printing technology to their specific problem. "The people ljust talked to

the Danish team set up displays, data base and audio-visual equip-

approach will be cost-effective

ment that attracted a brisk trade of Thai business people with specific technological needs. Business Consultant for the Danish Federation of Small and Medium

and that we can expand the pro-

"The private sector is playing

an increasingly imp,ortant role in reaching the goald for a better

environment," Ambassador Dyrlund noted. "Enforcement of environmental legislation has in recent years made it necessary for Thai industries to invest in

Nygaard explained that the Danish Pavilion represented a new aooroach: "lnstead of individual

companies putting up displays and selling their products, we have selected eight experts in their fields. They can consult with

Thai companies and steer them to the right matchup in Denmark. The experts are managing direc-

the

eight Danish environmental ex-

ln charge of following up Thai business contacts is Lars FrissJansen, who for the past five

On the first day of the exhibit,

environmental problems to Danish companies with solutions. The Partnership Facility covers costs to travel to Denmark, BO% of pre-

would qualify for the program.

the fifth and

tries."

down oeoole's throats but to work as partners to find appropriate environmental solutions.

lished to linkThai companies with

Sized Enterprises, Henning

perts generally agreed that, with the exception of the second day, business has been brisk. The four round tables set uo for discussions have been in almost constant use. At one table, Erik Dam has just wrapped up a discussion with the owners of a printing plant with a unique problem: affected by lacquer fumes, their workers are orone to temper tantrums. Chairman of the Danish Label Printers Association, Erik Dam brings 24

Thai business people will inspect several plants in Denmark and, in turn, Danes will come here to assess their needs. We exoect this

paratory studies and 60% of implementation costs. A major goal of the Danish mission to Entech Pollutec Asia 99 was to identify Thai companies that

On May 9th

final day of the exhibition

gram to other DANCED coun-

years has been Commercial

have 120 employees and 12 ma-

Counsellor (Environment and Energy) at the Royal Danish Embassy in Bangkok. "We're working to establish a network and

chines," he says. "The air is bad from particles given off in the printing process. You can have acetates, varnishes, lacquers. The bad air can make people go

data base of Thai comoanies qualified for assistance from DANCED,' he explained. "We cooperate with such organizations as the Federation of Thai

crazy and cut ten or fifteen years off their life, In Denmark, we have suction devices that are highly efficient. The cost is small and the

Danish and Thai companies esnit,t 5-g wqllnlnu atdna{;&aavtryiltu7o uaoiau a a s 6n a Id da w riu{afrn saa n t adt rilo ur, # a u dufi gu i u a o,t

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Wa ter and

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(Far left) Joel Neilsen of Kamsax lnternational (Center) Ebsen Holm and party from Songkhla with Carsten Moller of Danish Water Supply. (Below) Ole Mynster Herold of Green City and Attakorn Saropala, Senior Commercial Officer

illH"di{#d*

s";1ffig

ftr.long term benefit to workers is enormous. So far, I've consulted with 15 Thai companies." Dr Frank Elefsen specializes

in refrigeration and heat pump technology at the Danish Technological lnstitute. He explains that

Danish refrigeration companies have been leaders in the switch from CFC gases, which harm the ozone layer and contribute to the global greenhouse effect, to more natural refrigerants. lf Thai companies wish to export to Europe, the US and Japan, they will have to make the switch too, man-

he said. "For airconditioning, which is expensive in Bangkok, you can save 50% of the energy

Environmental lnstitute," Dr

Working a computer that projects slides to illustrate the "

the

an advocate for the concept ot

the visit of the Crown Prince,

about quality control technology," Mr Kierkegaard said. "l've referred them to some Danish companies that can help, though they are too big to qualify for the partnership

washing and gardening."

is Project Manager at

plained. "This is the Silicon Valley of environmental technology. Delegations from 60 or 70 countries

sure vessels and the Thailand

Steensen& Varming A,/S consultants. For fifteen years he worked with the Ministry of Housing and Urban Affairs where he became

probably 70 people from private industries, the Bangkok Metropolitian Authority, environmental from institutes, public utilities Korea and China too. Thai people are familiar with the Green City concept. Two years ago, durlng

company that wanted to know

cycle rainwater for toilets, car

solar power for cooling." Architect Soren B. Schachter

DANCED partner, the Golden Plan fish processing company.

1993, we set up the Green City

"l've talked with a refrigeration installer, a manufacturer of pres-

erants, ways to recycle waste heat for airconditioning, using

Bangkok, we already have

good business here, meeting

project in seven cities," he ex-

you plan correctly. The problem here is that there is no legislation for energy and water saving. Here there is more reliance on Ameriif

regulations.

Elefsen said. "They're interested in new technology: natural refrig-

agriculture. I've been doing a very

gave a keynote speech at a convention on sustainable development at the Queen Sirikit Convention Center. There is a lot of serious interest here." Ole Kirkegaard rs no stranger to Thailand. Senior Consultant for Fish Processing at the Danish Institute for Fisheries Technology and Aquaculture, Mr Kirkegaard worked for Danida in Thailand from 1982-1985, supervising ihe construction of a flsh processing plant for a fishery college in the southern Thai city of Songkhla. "l've just talked with a canning

can technology: toilets that use 10 liters of water rather than the 3.5 liters mandated in Denmark.

dated by new environmental

sustainable building in which energy and water saving systems are built into new structures from the staft. "l've met with the Bangkok Metropolitan Authority to promote the awareness of sustainable building whereby you can save 20-30% of your resources,"

Here in Thailand you can also re-

Green City" concept is Managing Director Ole Mynster Herold. "ln

have come

observe our

projects in energy saving, waste and water recycling, urban ecol-

ogy, green manufacturing and

program which is directed at small and medium enterprises. In

We've been working on

feasiblity study with them, bringing in special consultants. We have a similiar prolect with shrimp farming in Malaysia." Someone with long experience in the shrimp field is Ebsen Holm, who ran a shrimp farm in Songkhla from 1981-1983. Se-

nior consultant with the Danish Aquaculture Consultancy Group, he is back in Songkhla now, conducting an experimental shrimp farm on contract to DANCED for their Sustainable Shrimp Aquaculture Project. "We're working on

a closed water system," he explained. "We're using filters to re-

cycle water to avoid the spread of disease, formerly caused by discharging waste to neighboring ponds. We're also experimenting

with the processing of pond sludge for tomato fertilizer. In just recent years, our feed to shrimp weight ratio has declined from 1.B-1 kiloto 1,4-1. This is a model system that can be copied by Thai shrimp farmers to increase yields, cut costs and prolong the life of their farms."

(Far Left) Songkhla rubber factory owner with Carsten Moller, Ebsen Holm and IJIIa Konnerup. (Left) OIe Mynster Herold of Green City and Senior Commerical Officer Attakorn Saropala consult with ctient (Botttom Left) Carsten Moiler, Managing Director of Danish Water Supply consults with potential clients. (Below) A fetching participant

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Water

ffi-r'

\r. . -,q-

-aqhL

.t***n*

*rffi

--------.G\ "l've come to Bangkok with

a rubber factory owner from Songkhla province who is inter-

ested in a Danish water recovery

system. Processing rubber wastes a lot of water lf water and waste rubber too can be recycled, it's straight-forward good business. There will be a knockon effect too as other rubber factories adopt the technology,"

The rubber factory owner consulted with Carsten Molier,

vrronmental legislation and we've

had the time and the funds to develop the best water tecnnorogy. The DANCED Partnership Facility results in good busrness and a good environment. In the Philippines, the installation of Grunfos pumps cut water costs by 60% and paid back the cost of the pumps in six months. Here ln Thailand, a lot of problems can

be solved by preventative maintenance. New technology in pre-

Managing Director of Danish Water Supply, an umbrella group for 25 corporations and 28 munici-

venting leakage in a distribution system can prevent 4O-5Oo/o water losses."

palities that have reconfigured into a private company for the

Ulla Konnerup of Per Aarsleff A/S, a contractor for Danish Wa-

export of water/waste water technology to Eastern Europe and Southeast Asia, primarily Thai-

land, Vietnam and

the

Phillippines,

"l've been very busy these past few days," Mr Moller said. "l've made a lot of contracts,

twenty or so, and I've very pleased with this show. The next

thing is to foilow up in Denmark and Thailand. The reason Denmark is ahead in this particular field is that we've had a besr en-

ter Supply added: "ln Hanoi, we' re installing a "no dig" sleevetechnology system to repair 23 kilometers of underground pipe." At another table, a young Thai

woman was finishing up a long discussion with Oluf Hansen, Chairman of the Board of the Confederation of Danish Wood lndustries. "l thought she was a secretary" he said. "lt turns out she is a daugther of a sawmill owner who is looking for new machin-

sF*; ery. I've found that the Thai have

a very positive attitude toward

eliminating pollution. They're aware they have problems with waste water, ventilation, sawdust. l've made some very promising contacts. Two are very strong and

serious contenders

for

DANCED partnership: a sawmill with 250 employees and a factory that makes furniture for hotels out of teak and imported ash and oak, l've helped a half dozen other companies to make con

tacts in Denmark to sell their products. "l've been in the wood industry all my life," the elderly Mr

Hansen reflected. "lt's nice to know that an old goat like me can be of use. Experience still counts. l'm not dead yet," Reusable energy is the field of Emanual "Banjo" Frender, the General Manager of Batec Solar. "l've talked to ten company representatives about solar energy." he reported. "Two other companies were interested in biogas, one about wind energy. Contractors building a new airport terminal and a hospital wanted advice

on biogas and solar collection technology. l'm surprised not to see more solar energy here in Thailand which has plenty of sun. much more than Denmark. lf they

had energy conscious laws here, a lot could be done."

Besides dispensing advice and setting up conLacts in Denmark, the eight environmental

experts assessed potential candiates for the DANCED partnership Facility. "They've been filling out contact sheets which describe the type of Thai company, what environmental issue is involved, and

their recommendations," concluded Joel Nielsen of Kamsax lnternational. "lf Thai company qualifies for a parlnership, we'll send their representatives to Denmarkto meet specific companies.

So far l've collected about 60 contact sheets and we're in touch with 250 Danish companies. Our goal is to demystify environmental technology to let people know what is available."

Follow-up to the Entec exhibit On July 9, two months

nological needs.

after the Entec exhibit, Attakorn Saropala, Senior Commercial Officer at the Royal Danish Embassy, reviewed the progress of the Danced Partnership Facility. "Altogether we received BB contact sheets from the Danish experts at the Entec fair," he says. "Out of these, I identified 36 that have the potential to meet the criteria for partnership."

The criteria are that the projects must be initiated by a Thai company, have a positive effect on the environment and have commercial viability. "To these thirty six manufacturing plants and trading companies I've sent letters inviting them

to submit project ideas,"

"The Thai companies will travel to Denmark to visit several Danish companies," Mr Attakorn explains. "They decide on a company or return to Thailand to take some more time to decide. The Danish company selected will later travel to Thailand to visit the Thai plant." Travel costs for both sides are covered by Danced, currentlY at a rate of DKK 50,000 each. The companies then enter the second phase of market and feasibilitY

studies to see if the Project is commercially viable. Danced cov-

ers 80% of these costs, for a maximum total of DKK 400,000. Forthe final implemention phase, Danced allocates 60% of costs, up to DKK 3 milllion, with an ad'100,000 for informaditional DKK tion activities, like seminars and

brochures, to disseminate the new technology.

How long does the whole

Attakorn continues.'ll've received five reolies so far. One is from a consulting company which is interested in bio-gas, coastal Protection, solar energy and recycling electrical waste, Another is from a company looking for solutions to air pollution in the priniing industry. A third comPanY is interested in wastewood chips to

three-stage process take?

furnitiure. for example. Another firm is searching for the technology to produce biodegradable plastic bags. In Thailand we already have bags - Central De-

go in the summer rather than the winter, for example, whereas their Danish counterparts will be tak-

oroduce other products,

partment Store bags, for examPle which are UV degradable. That is, they will crumble under the ultra-violet rays of sunlight. But, of

course, plastic bags are often mixed up with other garbage and not exposed to light. "Finallly, we have a request

from a rubber factory in Hat Yai for waste water recycling technology that can retrieve latex. Under

current technology for ribbed smoked sheet, 30% of the latex milk is lost, besides producing a stink and polluting the air. The question is whether we can find a Danish paftner in this field." In total, during this "match-

making phase", Mr Attakorn hopes to identtfy ten Thai companies that are interested and qualified for the Danced partnershio. The action will then move to Denmark to identify companies that can address the Thai tech-

"Danced would like to take one year to the implementation phase but it doesn't happen that way," Mr Attakorn explains. "Once we've identified the Partnership companies, the timing is

not under our control. A Thai company may wait six or seven months before making their visit to Denmark. They may want to

ing summer vacations. There is no deadline during this phase. The study phase may take a year

or two. For the imPlemention

phase we do have a schedule a critical path required for the receipt of funds. But the whole Process is not as quick as Danced would hope." Twenty-seven Thai comPanies had previously enrolled in the Danced partnership project, later reduced to 23. "The Asian crisis had an effect on the program," Mr

Attakorn admits. "Some Thai companies no longer have the

resources to participate. One project is in the implementation phase, four in the study phase. The 23 partnerships are in such field as solar energy, waste water

treatment, bio gas, desalination and fish processing. The imPortant thing is that these projects will have a positive environmental effect on Thailand."

(Lett) Ulla Konnerup shows ofl "no dig" sleeve technology, (Below) Oluf Hansen, Chairman of the Board of Danish Wood lndustries with young clients. (Below left) Henning Nygaard of the Danish Federation of Small and Medium Sized Enterprises. (Below right) Architect Soren

B. Schachter with client. (Bottom) Staff tabulating resu/fs of the Entec exhibit.

Used Danish furniture finds a home in Bangkok Down a soi connecting two fashionable avenues in Bangkok, Ekkamai and Thonglori stands a store dedicated to classic Danish furniture from the 1950s and 1960s. Brightly lit by three arched floor-to-ceiling windows, the Y50 Modern Classic showroom is spacious yet homey: sofas, chairs, dining tables, cabinets, bookcases, lamps, paintings, wood sculptures, glassware, porcelain - alltastefully arranged and inviting, an authentic replica of Danish homes 40-50 years ago. By James Eckardt

Why in Bangkok?

like the style," replies

Premet Srithongkul, the young Thai founder of Y50 Modern Clas-

sic. "lt's simple and functional, and gives you a nice feeling of home. Not so fancy like ltalian design, the Danish line is classic modern." And why "Y50""

from Thailand but also similiar in

that the countryside was very peaceful like in Thailand. I was very much attracted to the furniture, which is field I'm interested in and have studied about. I was

surprised to see teak used in Danish furniture. When I returned

to Bangkok, I did some research and discovered that the Danish East Asiatic Company had been shipping teak from Thailand for

ers: Arne Jacobsen, Hans J. Wegner, Finn Juhl. In glassware like the Finns: AlvarAlto and Gunnel Nymam. In ten years, I went to Denmark 30 or 40 times." With his first container-load oi I

Danish furniture, Premet Srithongkul first set up shop in Chatuchak, Bangkok's famous weekend market. A year later, in 1994, he quit his airline job and opened the Y-50 Modern Design

What l'd like to do now is have a mix of old and new styles.The dif-

ference is in the materials. You don't have Thai teak anymore. "For used Danish furniture, we repair almost every piece we buy, refinish the wood and do a complete re-upholstery. Thai craftsman are inexpensive but it took time to find the real masters who care deeply about their craft. Like the European masters, they'

Brightly lit, the

Yfi

showroom Ls spacious yet homey, displaying Danish furniture from

the 19fis and 19ffis.

*The Danish line is crassic modern," says

owner Premet Srithongkul.

"lt could mean nothing. Or it could mean,'Why'50?' or'Year 1950', Basically, I picked the name because it was easy to remember." A graduate of Thailand's elite Chulalongkorn University, majoring in political science and inter-

national relations, Premet Srithongkul became a steward on Thai Airuuays and trarelled all over the world - Europe, Asia, Australia, the United States - for five years.

"l flew to Denmark and liked

it," he recalls. "lt was different

well over a hundred years. Be-

showroom. Over the years, he's

sides Thai teak, Danish furniture makers used rosewood from Brazil and mahogany from Cuba. "My favorite period of Danish design is from the 1950s and '1960s, so a Danish friend and

brought in some 15 containers of Danish furniture.

searched all over Copenhagen and the countryside around for furniture from that era. My friend,

Arvid Hansen, is an antique dealer. We worked together, looking in free markets, old shops run by old guys, warehouses, private home auctions. I especially kept an eye out for myfavorite design-

"Our customers are 90% Thai," he says. "The remainder are expats from Japan, Europe, America, Singapore, Hong Kong. The Thai still think this kind of furniture is somewhat strange, but exoect it will come into fashion. With the slowdown in the Thai economy, we've stopped importing containers temporarily. Next week, a Danish group called Club 8, a consoftium of furniture makers, will be meeting me here. I

re getting old now. We now have local Thai who can produce cabi-

nets in a style influenced by the Danes."

At the showroom, Premet Srithongkul is helped out by his brother Oak, an economist, and his father Prasit who had been posted to the Royal Thai Embassy in Buenos Aires for ten years and then worked at the Argentine Embassy in Bangkok until his retirement. A third brother is studying filmmaking in Santa Barbara, California. Two years ago, the brothers

(Lett) The Y6O Modern C/assic showroom on Soi Thonglor 20. The two rooms were separated by a door but patrons of the Cafe 5O bar wandered into the showroom to make use of an old pool table. (lnset) Founder Premet Srithongkul.

opened a bar, Cafe 50, adjacent to the showroom. The two rooms were separated by a door but pa-

trons wandered into the showroom to make use of an old pool table. A review in Thailand Tatler noted: "Cafe 50 is anything but

subdued, sporting a mix-andmatch approach which likely has old Walter Gropius rolling over in his minimalist grave. Not surprisingly, Cafe 50 attracts an artsy

the 'Habitat' emporiums," says Mr Petersen. "This is the most globalized furniture concept with

outlets throughout Europe, the United States and South

Three days after this conver-

America. All the furniture is made in our Club B factory in Denmark, except for some sofas from China and small pieces like newspaper racks from ltaly. "Over the past four years, we already opened 15 furniture franchises in China, seven in Japan, two in the Philippines, and a new shop is set to open shortly in Ho Chi Minh City, Vietnam. In Hong Kong, we sell to a chain of shops called 'Hecome'. We're also in the process of setting up a franchise in Singapore. "We think Bangkok will be a very good market too. The family here will be taking containers from us, but we've stipulated that they display our furniture separately

sation, Olaf Petersen of Club B ar-

from their classic collection.

Thursdays through Saturdays, till the wee hours." "l closed the bar down six months ago," Premet says with a sheepish smile. "lt was both good and bad. Good because we had a lot of fun. Bad because we had

rived from Denmark to discuss with Premet and his family the possibility of showcasing his line of modern Danish furniture. He

too much fun, drinking all the

sius."

time. I still drink but not in my own

"This is known as the 'Bo Concept', a franchise similar to

They've agreed to move their current collection to the second floor of their building and use the first to display our furniture. I will help them to arrange this. We can sell piece by piece, as long as it doesn't hurt our image, Eventually, they can set up a full-fledged franchise."

clientele, who begin to gather later in the evenings, usually

bar."

describes himself as "the Regional Export Manager for all countires over 30 degrees Cel-

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Ecco Shoes moves ahead

Mobilix moves rn

Ecco Shoes in Thailand is expanding its five-year-old factory in Ayutthaya province with a new tannery. The whole project will cost around 350 million baht to complete. At the same time, Ecco fihailand) | +i i^ i,.^+ ^h^,,+ +^ ^ -^ uo. LLo. rs lusr aoour Io acnteve

ISO 14000 environmental certification. Since February this year. Geoff Johnson, the 43-year-old British CEO, has been at the helm of the Danish factory assisted by

General Manager Kitti Chaiwattanatom and Jan Hoeg. his Danish Production Manager. Of the total staff of 1.650 people,

high standard. In fact, the first building erected in 1994 in the 84,524 sq,m. compound was a building for training the staff, Any new worker at the factory still has to pass a six week training course before being allowed to produce an ECCO shoe.

The new expansion takes

Phone firm Mobilix announced

workers employed by the factory. "The women are especially quick to learn skjlls and after their training, they soon become highly efficient. They also take few days of sick leave." Jan Hoeg came to Thailand around Christmas last year after I6 years in production manage-

nnhr 1fl aro fnroinnarc

aims to replace the leather, currently imported from ECCO's Indonsian factory with locally produced Thai leather.

Entering the factory in Saharattanakorn Industral Estate

The new tannery will be as

land from back in Denmark, he points to the lack of a real dia-

thoroughly high tech as with

logue with the staff as to how pro-

ECCO shoe production. Although

duction methods could be improved or what changes would make the production more safe and efficient - or any other

Nakornluang south of

Ayutthaya, the Danish flag hoisted next to theThai will leave a visitor

the wages in Thailand are lower than in Denmark, the level of au-

in no doubt about which nationality the Ecco shoes claim. This flag-waving trait is typical for the southern part of Denmark. The

tomation is almost the same. And the wages are not low compared to the other factories in the area.

mother company is situated in Bredebro, close to the German border, and a sense of Danish nationalism has traditionally been

stronger in this part of Denmark than among Copenhageners. A keen attention to quality is also typically Danish. The com-

"Our workers typically take home 8,000 - 10,000 baht per month," says Jan Hoeg. For the most experienced workers, that is almost double the wages in similar shoe factories in Thailand. "ln fact, we are among the 25

highest paying factories in the

pany insists that the quality of

province," Jan Hoeg adds.

ECCO shoes produced anywhere

At the same time, Mr Hoeg praises the quality of the Thai

in the world must be the same

ment at the mother factory

Bredebro. When asked what he finds significantly different in Thai-

change they might suggest. "They expect me to make all decisions," he laments. Goeff Johnson started off in the shoe business twenty years ago. When he thought to retire, he was called up by the founder and still active CEO of ECCO shoes, Karl-Heinz Toosbuy.

"lt is

mainly Karl-Heinz

Toosbuy's enthusiasm that made me change my mind and stay in the shoe business," Mr. Johnson says.

International Private Banking for Skandinaver Union Bank of Norway International SA.

Luxembourg Legger De vregt pi:

recently an agreement with archrival Tele Danmark that will provide the French-owned company actual physical space in a number of Tele Danmark facilities. The nr rrnnqc nf thc elcal lg lg permit Mobilix better physical access to the Tele Danmark "raw copper" network, partial use of which Mobilix is set to lease. "This is an agreement that we

are not exactly jumping for joy about," Mobilix Administrative Di-

rector Monique Moull6Zetterstrom said, "but one we

have been forced into, in order to carry out development and tests

of the products we will be offering our customers as soon as our access to the 'raw copper' is in place."

In nrar:ticc the aoreement means that Mobilix will transfer some parts of its exchange and technical equipment, as well as some personnel back-up, into Tele Danmark buildings, alongside Tele Danmark's own equipment.

"We simply have no other choice if we are going to provide a competitive service, particularly in the area of high-speed Internet access, " Moull6-Zetterstrdm said.

Broader law needed on child pornography A call for stricter and broader laws

on child pornography will be put

parliament today by the

spokesperson for Dansk Folkeparti, Peter Skaarup. He will be putting forward a call to include computer-generated animations and drawings in the current law as well as demanding stronger sentencing.

"The current maximum sentence for distribution of child pornography is 6 months, and this is far too little" claims Skaarup. This comes after the foreman for the Danish National Council for Chil-

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Danish legislation, passed in 1994, does not encompass the distribution of animations and/or drawings depicting child pornography on the Internet.

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Mermaid marine ies," Mr Lundbaek commented. "We haven't tried it for that yet." After lunch at a seafront restaurant, Ambassador Dyrlund departed f or Bangkok. Mr Lundbaek wrapped up some work in his office and sped off in his Volvo for an appointment in Bangkok at the Stable Restaurant, of which he is part owner. On the way, he reminisced about his 33 years in Thailand: "l came here on November 2,

1966. This was after a year in Vietnam, working for the Americans in Da Nang and Dong Ha. started out on tugs and barges

hauling ammunition and then was trained in diving by the US I

Marines. My job was defuse

bringing ammunition from -Sattahip to Bangkok. And I

thought: why go back to Vietnam? | still have the key to my rented house in Da Nang. lf I go back, will they ask me for 33 years

making. l d been a merchant sea-

man with Maersk since 1960. joined as a mess boy at the age of fifteen. From Vietnam, I came to Bangkok for R&R and I never I

left Thailand until March

22,1978.

I first got a job with Con Am Consolidated American Services

recorqer.

"After three years, the contract ended. Con Am offered me a job in Alaska, but instead I got together with an English captain and a Danish engineer to open a marine survey company: Little Mermaid, Captains we knew were complaining that their required fire

and safety maintenance work couldn't be done in Bangkok. We

bar and restaurant business: the Small Mermaid Restaurant on Soi

B, the Mermaid Inn on Satorn Road, and the Mermaid Rest in South Pattaya. "When lfirst came to Pattaya in 1966, there was nothing," he recalls. In 1988, he opened the Mermaid Beach resort on Jomtien Beach which developed into the major center for Danish tourists.

Center staff has encountered

would experiment with Asian home remedies that worked all too well, leaving them to fly home with a pillow in their lap. Vtt handles about ten insanity cases per year too. "This does

not include substance abuse plenty on Koh Samui which are not covered. We have cases

a psychiatrist from Chulalongkorn

University to talk to mental patients and assess their condition in consultation with a psychiatrist in Copenhagen. Later, a doctor and a nurse will fly here and escod the patient home." Crime is relatively rare. In Viet-

nam, people have their wristwatches snatched on the street, while bungalows on Bali's Kuta Beach are burglariZed. "But in general, the crime rate is not too high, I am happy to note," Ytt sarrs "Pcnnlc .lnn'f nAi rObbed and beaten up on the street." In death cases, Consulates

mine. I had the Sportsman's Club

floor space facing Sukhumvit, plus another 100 sq meters of mezzanine. The entire five-story building will be called the Clinton Entertainment Plaza." Married to a Thai, a 33-year permanent resident of Thailand, Jorgen Lundbaek has a22-year old son who works with him and

a 28-year-old daughter who

First Secretary at the Embassy of

the United Arab Emirates. After a 45 minute high-speed drive, he reaches Rama Xl Road,

near his home by Ramkhamhaeng Stadium. "Thirty years ago,

I bought my home for 348,000 baht," he recalls. "Now it's worth 10 million. The house was in the middle of nowhere then. Now it's surrounded by Bangkok."

night for Internet

investors when two leading banks, Den Danske Bank and Unibank, failed to correct the share price of major industrial Superfos on their Internet trading sites. Fnr 2 n2ri nf an arreninn l.rotween 6-10 pm, the banks continued to offer Superfos shares at their

Copenhagen Stock Exchange closing price of DKK 102.

But during that period the actual value rose to DKK '137, following a takeover bid for the company

from British investment house CVC.

"l guess all we can say

good luck to whoever managed to buy shares at a discount,"

Unibank Director Christian Clausen said the next day, A statement from Superfos concerning the takeover bid was published by the Stock Exchange

shortly before 6 pm, but was missed by bank personnel operating the Internet sites. "Under normal circumstances we would have immediately withdrawn the shares from offer until the next day," stated Den Danske

nate mistake,"

(rrompsls)

take the prime responsibility, Vtt and her staff will help with

but the

transport and lodging of

family

Insurance does not

cover visa

members.

fines for overstaying a tourist

but, if the reasons for overstaying are medical, the Euro staff

will

tel room. They'll accuse the hotel staff of the theft, which is serious - people could lose their jobs, So we check the night logs and security cameras. We find that the men come back to the hotel with what they call in the trade 'joiners'. They wake up in the morning and everything is gone. Nor-

immigration. What percentage of insur- mally, your insurance doesn't

contact police and

fraudulent? "About five percent, that we can tell without a doubt," Ytt answers. ance claims are

And how can you tell? "lntuition. And experience.

You learn how

It was bonanza

Bank spokesman Mads Jakobsen, "But we made an unfortu-

Euro Center some odd insurance claims. Before Viagra, elderly male tourists

ing restaurants is a hobby of on Suriwong, Cafe Scandia on'

At the same time, Jorgen Lundbaek was getting into the

"l didn't think about that, just

"l didn't have time to operate all the businesses," he says. "That's why I have partners in the Check Inn and The Stable. Open-

the corner of Patpong and Silom, the Top Cat on Thaniya. Now I've got plans for a night club on Sukhumvit between Sois 13-15, next to the Thermae. The club will occupy 200 sq. meters of ground

Wasn't that kind of danger-

about how much money I was

rs)

brand new state-of-the art tape

bombs in the river and bring them

ous?

rent? | left behind a TV and a

thought we could do that and set up Mermaid Maritime in 1982."

I 'uv '^ +^ LU +h^ Lr rs our ^, ,#^^^ rovv.

ffrom

Banks Take Bath in Internet Blunder

to interview

people. Some are very big insur-

ance cases involving a lot of money. Once in Pattaya, a businessman was setting up a laundry and insured a great many washers and dryers. Then he claimed that they had been stolen in transit, We went to Pattaya

and found the equipment in his house. He dropped his claim. "lt is also common for men to be robbed by women in their ho-

cover this. You are responsible fo safeguarding your own possessions. lt's very common for men to be outsmarted." Ytt notes that the travel industry is constantly changing and

that she is always tracking the movement of travellers and asking: what's the next new place? "Sri Lanka in coming back, India is growing fast too. In Thailand, Koh Chang is the next new place. AIso Hua Sai in Laos, over the border from Chiang Rai. You can drink a beer at a riverside res-

taurant and watch a hundred people - old, young - going down the river to Luang Prabang. Next will be the road to China."

Word of the blunder spread quickly amongst Internet investors, and by the time the banks were alerled both had sustained substantial losses.

However, although neither bank was prepared to state ex-

actly how big a bath they had actually taken, insiders suggest

that both banks escaped relatively cheaply. "We intend to insure that this

does not happen

again," Unibank's Clausen said afterwards. "At least this shows that our Internet site is well-used."

German unpopular. Interest amongst language stu-

dents for advanced German

steadily falling, as more and more

opt for English instead.

Out of 150 students at one

further education college

Aarhus, only five chose German as their degree language.

Danish embassy is bullish on Singapore Secondly, industrial estatos liktt

By James Eckardt

the Jurong Town Corporation "Regardless of the present currency crisis in Asia, ltake a buoyant view of the long term pros-

(Left) J. Orstrom Moller, Danish

Ambassador to Singapore is optimistic about rising trade between Denmark and Southeast Asra. He estimates

pects of Danish-Singaporean trade relations," declares J. Orstrom Moller, Danish Ambassa-

dor to Singapore. "Because of the crisis, more Danish companies are looking at Singapore. The

jump in interest about Singapore has been exponential since the crisis. Before, everyone knew about the Asian Tigers. The region was always there for later investment. Now the crisis has

that 1,0@ Danes live in Singapore, working for nearly lN companies.

focused their attention. The question is not whether they should come in but where, when, how? Singapore has attracted their in-

terest. They have been made more aware of investment oppor-

tunities here. Singapore has a high profile now, in contrast to surrounding countries." Senior Trade Officer Anthony Leong agrees that the Asian currency debacle has been a blessing in disguise for Singapore.

"Look around and you see

all

banks in trouble: Thailand, Malaysia, Indonesia. Singapore's banks are still solid. Our plans and strategy to be an international center of finance are still intact. ln one

sense, the currency crisis was good for us, Our banks were not mauled. We showed we could perform. lt was like running a tensecond mile. You could do all the

training and preparation you want, but the proof is in the run, We showed that we could run." Not that Singapore avoided a major hit to its economy. A record

29,086 workers lost their jobs in 1998. Hardest hit were those in manufacturing, especially in elec-

tronics: 18,929. Those laid off stayed jobless for three months on average. By December 1998, ten people were competing for an average four job openings, and

the unemployment rate had clirnbed from 1.8% Io 4.3o/o. "Singapore has allotted several hundred million US dollars for the retraining of retrenched workers," Mr Leon'g counters. "The government has squirelled away US$70 billion in reserves, among the top 15 in the world. The goal is to retrain workers for a knowledge-based economy. And not

just to train once, but life-long training. You can't just wait for your next unemployment for train-

ing, but it should be an ongoing process every year. In the lT industry, every B-12 months is a new generation. We have to stay in the race.

tors to take advantage of the cheap labor in these countries combined with a replicated Singaporean industrial park with their efficient water and electrical supplies, garbage and waste dis-

posal. You'll wind up with the

"The government is also

same platform as Singapore." As an example, Mr Leong

pushing companies to produce

cites a Danish company that

you

makes toasters. The government

don't improve, you'll be out of

would recommend that the factory be located in China for its

high value-added products.

business. The government also funds R&D and manpower training. I tell Danish companies that

cheap labor costs and suggest a Singapore site for a higher tech product like computer parts. The company would also locate its regional headquarters in Singapore where expat managers would be drawing quarter million dollar salaries and employing local managers at high salaries too. "lt's a win-win situation," Mr Leong maintains. "You can piggyback on Singaporean efficiency and walk away smiling. Singapore becomes a global city, attracting talent from all over the world. The whole population is thus lifted up." Responding to the immediate Asian crisis, Singapore has been quick off the mark. In June and November'1 998, the government came up with a package to

China, Batam, Philippines,

help businesses reduce costs.

Thailand's Eastern Seaboard. Now the Vietnamese are asking us to build one in their country

Employers' contributors to workers' pension funds were cut in half from 2OVo of salaries: a de facto

too. We recommend some inves-

10% reduction in wage costs.

Singapore is a good base for R&D, for a regional marketing headquarters, for technical services and high value-added manufacture. lf the government decides you have a good project, they have R&D funds that you can dip into: in 1996-1999, 3.4 billion

Singapore dollars. lt seems too good to be true but it is true." Mr Leong goes on to explain that the Singaporean government will even advise companies if their investment plans are not suitable

to the island nation. "lf a product doesn't suit Singapore, we will help you locate to industrial parks

in other countries that are coowned by the Singapore govern-

ment or companies linked to it.

These industrial parks are

have given rebates on land rent als. In March 1999, the goverrtment also announced a 1Oo/o re'

duction in individual income taxes.

The Danish strength in Singapore is in mid-tech companies. Ambassador Moller cites Danfos, the world leader in heat

regulators, and the pump

manfacturer Grundfos. The two largest Danish banks ire well es-

tablished in Singapore: Danske and Unibank. The largest Danish company, by far, is Maersk. "The biggest operator in the biggest porl in the world," Ambassador Moller observes. Other major investors are the East Asiatic Pacific trading company, which has

moved its global headquarters from Copenhagen to Singapore, and Jebsen & Jesson whose CEO and son reside in Singapore. Ambassador Moller, DePutY Foreign Minister at the EU Secre-

tariat for eight years, has been at his present post for a year and a

half. He estimates that 1,000 Danes live in Singapore, employed by slightly under 100 companies. "The typical Dane here is

aged 30 or 40 and is here for business," Ambassador Moller observes. "The impact of the currency crisis was not very strong. Only a very few companies pulled out of our Danish Business Association. A new company which arrived a year ago is Columbus, an lT high flyer, the Microsoft of Denmark. They specialize in accounting systems software and currently employ three Danes who are training another fifteen Singaporeans." Anthony Leong also notes the

recent arrival in Singapore of Novo Nordisk. This Danish pharmaceutical company is the world leading maker of insulin and other diabetes care products. On February 3, 1999, Novo Nordisk inaugurated a US$10 million Clini-

cal Development Center which will manage and coordinate clinical trials of new drugs in 11 AsiaPacific countries, including Australia and New Zealand. Previously the company's clinical trials

were only conducted in Europe, the US and Japan.

Solar Energy:

The industry of the future The strong focus on wind energy has left Denmark lagging ergy industry could be markedry behind in solar energy development, but the start of the strengthened, largest solar cell project in Denmark by an energy "Denmark could play a leadcompany in Jutland heralds a new beginning. ing role in the electronic-side of solar cell production, as that is

Solar cells will be installed in 300 houses in Jutland and Fyn bythe end of next year. The energy sector estimates that the solar cell industry could in time become as strong as wind turbine technology is today. The initiator of the project is

Encon, an energy company based in Bredstrup. With the support of the Danish Energy Agency and Eltra, the project will

cover detached houses and week-end cottages in eight different locations in the Jutland-Funen area.

The size of the systems will vary but the aim of the solar cell

installation is to supply up to three-quarters of all power required by an average family.

According to Eltra spokesman Torben Bulow, solar energy is still relatively expensive. At DKK

3 per kilowatt-hour, the cosr ro an average household is double that

where we are the strongest," says

from conventional sources.

area where one must convert the

"As I see it, solar energy tech-

nology is today where wind turbine technology was at the beginning of the BO's," says project Leader Flemmin Kristensen. "And Ithink it is going to move forward quickly. The advantages are clear. Unlike wind turbines there is no conflict with the surrounding environment. And one can kill two birds with the same stone: roofs can just as well be made of solar cells as from traditional material. That applies to windows as well." Kristensen maintains that the Danish focus on wind energy is the main reason why Denmarx has left solar energy development to Holland, Switzerland and Germany. However, he strongly believes that the domestic solar en-

Kristensen. "This includes the electricity of the solar cell to the

230 Volt alternating current,

Jan Zneider, CEO of rne solar cell manufacturer Electronic In-

dustry considers Denmark to be one of the leading countries in the

world in electoniic applications to solar cell production known as "effectelectronic"' He sees this becoming as big an industry for

Denmark as wind turbines or hearing aids are today.

which is what comes out of our electricity sockets."

Emergency direct Followingarecentbathingtrag- - the first response to a 112 edy in Jutland where both par- emergency call was from staff ents in a family lost their lives, manning a Tele Danmark al! mobile phones will ring di- switchboard,whothenpatched rectly in to state emergency

vices when the alarm

dialed.

ser-

number

112 is Formerly - and as was case for a German tourist observed the double-drowninq

the who

the caller on to the appropriate service. This arrangement caused

delays and incorrect informa_ tion.

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Very speciol offer for sole/ rent of prime locotion. Attroctive for Scqndinovion ... o must see! o Town house in Sukhumvit Soi 39 with 24 hrs security, colm ond peoceful locotion with swimming pool, direct telephone line, semifurnished ond reody to move in.

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EU threatening

Dulwich International College

court action

Dulwich International College is a coeducatlonal day and boarding school located on the picturesque island of Phuket.

The still-current EU Environment Commissioner, Ritt Bjerregaard, is threatening to take her native

The school delivers a diverse and challenging programme to

Denmark to court on negligence charges. Greece, France, lreland, ltaly and Holland are facing similar EU action. The reason is that these countries

have failed to report back to the Commission concerning implementation of one of the statutes Denmark actually fought hardest to get implemented as EU legislation, namely the monitoring and control of dangerous waste. Denmark should have delivered a status reoort to the Com-

mission last Seotember but hasn't yet done so. "This is wrong, and Denmark must ensure that the mistake will be corrected quickly. These status reports are the only way we in the Commission can be sure that member countries are following rules. lt could be that Den-

mark is doing so but I cannot know that without feedback from them" Bjerregaard said.

Embarrassment about the situation is being expressed from

both sides of the political spec-

students from 3 to 18 years old

(Kl

to year 13), based on the best practices of British and inter-

Committee, wants an explanation from Environment Minister Svend

Auken. Jesoersen believes Denmark's credibility could be weakened in future environmen-

national curricula (IGCSE and International Baccalaureate) at competitive fees. Our link with Dulwich London is a vital ingredient of our success

tal negotiations.

ensuring that our educational

"One should take this seriously. lt is grotesque that we are

while also attracting highly

not keeping to the

rules,"

Jespersen said to daily newspaper Berlingske Tidende. Leftist MEP Bertel Haarder agrees with Jarn Jespersen. "lf another country neglected reporting to the Commission, they would be met with grave criticism

standards are carefully monitored

qualified teachers.

We also offer: 12 weeks Preparatory Courses

English Sammer School Sports and Adventare Camp

from Danish ooliticians. lt is always easier to find excuses when ones own country is making the mistake" Haarder told Berlinqske Tidende. On receipt from the Commission of the initial charge, Denmark will have two months to replv to the accusation.

Phuket . Tel z (6676) 238 7ll- 20,Fax: (6676) 238 750 Bangkok . Tel: 245-5492, F ax: 245-5490 http://dulwich-phuket.com Email: admin,enquiries@dulwich.rsu.ac.th

trum.

Jorn Jespersen, foreman for

the Parliamentarv Environment

Gooperation between Reltec (US) and Dantherm (DK) The Danish company

A/S

Dantherm has entered into an agreement with American Reltec to build a new air conditionerfactory in Skive. With headquarters in Ohio, USA, Reltec is moving production and jobs from the UK to Denmark. The compafiy had a turnover of about 5 billion DKK last year

and employs 4500 people in 13 companies around the globe. A producer of equipment for

heating, cooling and ventilation, Dantherm s new factory in Skive will begin manufacturing air-conditioning systems in the summer 1

SCAND.MEDIA

998, creating a total of 250 jobs.

Managing Director for the Joint company will be Poul Arne Jensen, former Managing Direc-

tor of

Scania-DAB A/S

Your Partner in Publishing

Silkeborg.

Tel: 943-7166-8 Fax: 943-7169 email: scandmedia

thai.com 27

" I can say just a few words in Danish: hello, thank you," says Sirlita Jentzen, Thailand's latest TV star, half-Danish, half-Thai, "l want to learn Danish. My father's younger brother and friends from Denmark have stayed at our house in Bangkok. They're always asking: when are you coming to Denmark? I hope my father takes me soon. I have Danish nationality."

US penalises

Danish pork

industry The Danish pork industry which exports for DKK 12Bm to the US annually, is now expected to receive a 100% extra punitive tax. This is to counter Denmark's refusal to import US beef that has been treated with hormones. Denmark, ltaly, France and Germany have stood at the forefront of European opposition to the import of hormone treated foods. Food Minister Henrik Dam

Kristensen does not foresee a quick solution to the problem.

Marriot in Gopenhagen US hotel chain Marriot lnternational and Danish financial company Nykredit are currently building a Copenhagen Marriot in the heart of the capital.

A star is born

The new complex will be a

By James Eckardt

you coming to Denmark? | hope my father takes me soon. I have

Sirlita Jentzen leaves her Toyota in the tree-shaded parking lot of a shopping plazaon Ekkamai Soi

Danish nationality." "l've just graduated from high school and at the end ofthe year I'm going to Austrtalia for a six month course in English. When come back, l'd like to enroll in a Thai university to study film and television production. I'd like to do

10 and lopes into the Beer & Home Collection Bistro. Sn.: is seventeen, 173 cm t"ll, d;;;;i in black slacks and a tight grey knit top, her light brown hair pulled back, her face pale and scrubbed. She is also a star, the Julia Roberts of Thailand, whose Pretty Woman has been Sapan Dao ("Star Bridge"), the TV soap

opera on prime Tuesday and Thurday night time slots. Everyone in Thailand knows Sirlita Jentzen, the newest look-krueng sensation, half-Danish, half-Thai. Two friends from the television

industry are waiting at a table for her. Joining them, she is a giggly Thai teenager who leans into her friends to slap and pinch them. "My parents met at the Dusit Thani hotel and then travelled a lot," Sirlita tells me in breathless

Bangkok Thai. "l was actually born in Indonesia whdre my Danish father had a business. He's an engineer, specializing in aluminum production. I came to Thailand when I was four. I went to Denmark with my father once, when was eight or nine. I can say just a few words in Danish:hello, thank you. I want to learn Danish. My I

another TV series too, if it's sanook [fun]. Right now, l'm just doing W talk shows - Twilight Show, Teen Talk, Lady's Corner and game shows. A lot oI -game shows. I generally don't have much luck but once I won 60,000 baht."

Sirlita's first job was as a

model for a CP television commercial, She was thirteen years old. This lead to a whole series of modeling jobs, both on W and on the catwalks of Bangkok's five-star hotels. "Fashion work is easy," she says. "But filming is hard, I'd get up at five in the morning, then go to make-up and work from seven in the morning till six at night, sometimes with night shoots too.

The filming of Sapan Dao took three months, I leraned a lot from my director, Khun Tapakorn. He

was very patient. explaining things to me, and he never got angry" Sirlita's co-star was Supha-

father's younger brother and

wat Amprasert, anolher look-

friends from Denmark have

krueng, half Thai, half American,

stayed at our house in Bangkok. They're always asking: when am

who left Thailand for Florida when

he was 16, then worked as a

model in NewYork. lnSapan Dao, their dramatic roles are no stretch. Both play look krueng models. "How do you like being a star now?" l ask.

"lt's fun. l'm pleased that people recognize me." Sirlita points a finger and mimes a bigeyed, surprised fan. "But I lose my

privacy too. Sometimes I'm afraid. People will look at me and point and talk among themselves and I think: what are they going to do now?"

"People always also talk about how thin she s is now.l' says her friend Gao."She lost her baby fat after the filming." Sirlita reaches over to pinch her. "l did. Four kilos." "What do you do for fun?" "l love ice-skating. I learned when I was eight years old at the

five-star hotel with convention facilities for 500 people and will boast an attractive harbor-front location, close to the Tivoli Gardens and City Hall Square. The Copenhagen Marriot will be completed in the early 2001 Marriot International is one of the world's leading hotel chains .

with 1,700 hotels worldwide. Copenhagen willl be the first Scandinavian city to have a Marriot.

Scand-Media Expands On July 14, Gregers Moller, Man-

aging Director of Scand-Media, announced the launch of a new magazine, Thai-Hong Kong Business. The glossy magazine will serve as the official publication of

the Thai-Hong Kong Business

World Trade Center. Skating is good physical conditioning for

Association.

modeling." "Figure-skating?"

joins Scand-Media's stable of the trade magazines for the Chambers of Commerce of Denmark, Norway, Sweden, South Korea and South Africa.

"No. Hockey. I love playing hockey. We don't play rough. Just

sanook sanan. And I like to ride mountain biks. And sky dive. I did that in Australia." "How you travelled a lot?" "Not much. Just Denmark, Australia, Malaysia, Singapore. My brother, lce, is twenty and a computer expert. He travels with my father all the time all over the world. My father will just say, 'Hey, let's go.' Well, I want to go too, especially Denmark."

Thai-Hong Kong Business

Founded in 1994 by Danish journalist Gregers Moller, ScandMedia serves as a conduit for re-

porting on Thailand and the re-

gion to the countries of Scandinavia.

Scand-Media also publishes Dateline, the quarterly magazine

of the Foreign Correspondents Club of Thailand and a wide variety of year books and topical brocnures.

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Gelebrating Danish Gonstitution Day On Friday evening, June 4, the Danish community

celebrated the l@th anniversary of the Danish Constitution at the Residence of Ambassador Neils Kaas Dyrlund, The Ambassador gave an address to remind the community of the historic importance of the Constitution. Danes then duly celebrated. The jazz was Iively, the draft Carlsberg cold, and the buffet, provided by The Stable, sublime.

Useful Contact ROYAL DANISH EMBASSY Commercial Section 10 Soi Attakarn Prasit Sathorn Tai, Bangkok Tel.: (66 2) 213-2021-5 Fax: (66 2) 213-1752 HE Niels K. Dyrlund

Ambassador Mr. Henrik Petersen Counsellor, Head of Section Mr. Lars Friis Jensen Commercial Counsellor Mr. Attakorn Saropala Senior Commmercial Officer Ms. Srisuda Vilyala Commmercial Officer ROYAL THAI EMBASSY

Norgesmindevej 18 DK-2100 Copenhagen 0 Denmark Tel.: 39 62 50 10 Fax: 39 62 50 59 HE Apiphong Jayanama Ambassador Mr. Prasittidej Vichitsorasatra Counsellor SCANDINAVIAN SOCIETY SIAM G.P.O. Box

Bangkok 1 0501 Tel.: (66 2) 653-0492 Fax: (66 2) 654-1147 Mr. Anders Lundqquist

Chairman DANISH-THAI CHAMBER OF COMMERCE 140212 14th Fl., Glas Haus 1 Sukhumvit 25 Road, North

Klongtoey, Wattana, Bangkok 10110 Tel.: (66 21 661-7761-3 Fax: (66 2\ 661-7764

Change Address DISA NORDFAB Thailand Co., Ltd. 231110-11 3 Sorachai Building,

Jumbo Power Seminar

25th Floor, Soi Sukhumvit 63 (Ekamai), Sukhumvit Road, North Klongton, Wattana, Bangkok 10110 fel. 714 3984-89 Fax: 714 3983

Jumbo Shipping Limited recently held a Jumbs Power Seminar in Kanchanaburi, Picutured during break are employees and the CEO, Torn Sorensen

(tar

email: disath @ disacenter.thweb.com

leftl

OME A MEMBER OF THE DANISH.TIIAI

IIAMBER OF C OMMERCE

Fill in this coupon to receive further information and a full application form for membership.

Mail or fax the courron to:

Contact Name: Company name: Address:

Telephone:

Fax:

Danish-Ttrai Chamber of Commerce 1402/214th Fl.. Glas Haus 1 Sukhumvit 25 Road, North Klongtoey, Wattana, Bangkok 10110 Tel.: (66 D 661-7761-3 Fax: (66 2) 66L-7764

IxTERNATIoNAL BaccALAUREATE (IB) pA HgnLUFSHoLM KosrsKoLE EN INTERNATIONAL STUDENTEREKSAME MED DANSKE R@DDER

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messigt er placeret safiunen med 2. og 3. g. Som indgang til IB har skolen en pre-IB klasse, som svarer til 1. g matematisk, hvor undervisningen er tilrettelagt pA engelsk.

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Tlf: +45 55 72 60 97 +45 Fax 55 77 14 85 - IB-fax +45 55 75 Il75 e-mail adresse : rektorkontor@herlufsholm.dk Eller rektor privat telefon +45 55 72 07 08

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