Danish Thai Chamber of Commerce
Historlcal Exhibiiion to open in Dennrar Successful web vvvvw.danG
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Private in Asia SKANDINAVISKA ENSKILDA BANKEN
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Skandinaviska Enskilda Banken AB (publ) Singapore Branch Marketing Asia
rYvwy. s ebp Jan
Wiberg
rivateb ank. co m
Ole Fr.
IIamre Anna Eweft
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Thai-Danish Trade News is published and distributed to selected Thai and S€ndinavian business executives and officials with an interest in Thai-Danish relations by DanishThai Chamber of Commer@, Floyal Danish Embassy and S€nd-Media CorP , Ltd.
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Drft|tlld $fiiDorot Cdlffi 14022 14th Fl, Glas Haus 'l Sukhumvit 25 Road, North Klongtoey, Wattana, Bangkok 101'10 Tel : (66 2) 661-7762 Fd: (66 2) 661-Z/64-5 Email contact@ dancham.oith
H.E. Niels K. Dyrlund Ambassador
Prgufft Mr. Tom Sorensen
DFOS Transport (Thai) Ltd. Tel : 266 272 Fd: 266 5666 Email: toms@dancham.o[lh
UFPTE|dilT ML Axel Blom Scandinavian Airlines System Iel.i 2606252 Fa: 260-6269 Email: del blom@sas.se
Dear Reader
Scmt|r y&t!0al Afibor Mi Kamthom Ounhirunskul Kamthom, Surachet & Somsak Tel.: 440-0288-97 Fq: 440-0298-9 Email: kss@loxinlo co th TE6lffi Mr Soren Presmann Presmann (Thailand) Co , Ltd Tel : 962 1151 Fil: 962 1152 Email: soren@Presmann co th For0lgr GhrnDe3' Goodlnatng Comlttod Mr. Preben Hjodlund Schmidt Scientific (Ihailand) Ltd Tel : 643 1330-9 Fd: 643 1340 Email: preben @ schmidtthailand,com
tombffinlD no|dhrt Mf, Leo Al€xandeFen Emdal Ltd. T€l : 689 0497 Fd: 689 0496 Email: leo@e-mdal.com PuUh nrffibG Mr. Jorgen lb Hedes Sun Paratech Co , Ltd (035) 221 010-8 Fd: (035) 221 019 Email; tl@rings@acce$.inet @ th & Mr. Allan Jensen APV (Thailand) Ltd. Tel : 367 5341-6 Fq: 367 5019 Email: ajensen @ apvco,uk
PngmGmillbo Mr lvlichael Schulz The Arrivals Company Tel : 319 0396-7 Fd: 719 4173-4 Email; michaels@ksc15 ih com & Mr Peter Llnnemann Maersk Bangkok Branch Tel : 752 9000 Fd: 751 9575-8 Email: thamng@maerek com W rD Sllo Mrs Charlotte D Parks Jewel Purpose Int'l Limited Tel.; 653 3470 Fax 653 3476 Email: charlotte@jewelpurpose com
Ex
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lrs llne
Hylleberg Royal Danish Embassy Tel i 213 2012 #17 Faxi 213 '1752 Email: tinhyl@bkkamb.um dk Ex
oq[Yo Dlnctor
irr John Svengren Danish-Thai Chamber of Commerce Tel:661 4462 Fd:661 7765 Email: john@dancham oith
To my regret, this is the last opportunity that I will have to write this initial column in Thai Danish Trade News. After four years of service here in Thailand it is time to return to Copenhagen for a new assignment in September. lt has been an honour and pleasure to serue as ambassador in the hospitable country of Thailand with which Denmark has so longstanding, close and excellent relations. In terms of economic and trade developments the past four years have been characterized by the economic crisis in 1997 and the subsequent recovery process. lt has been a difficult and arduous road towards recovery. Happily economic growth has returned, but doubts still linger as to its sustainability. lt will be important for Thailand to continue the ongoing reform
process, not least in the corporate and financial sectors. Reforms are in my judgement a pre-requisite for Thailand's future competitiveness in a globalized world and for securing substantial foreign investments. Also for Danish expofts the past five years have been difficult. Before the crisis the trade between the two countries were balanced, but 1998 and 1999 saw a considerable decline in Danish exports. Against this background it was a good sign that Danish exports in the year 2000 showed a substantial increase across the board. Danida's mixed credit programme with large deliveries within the health and educational sectors played an important role in this positive development. The further recovery of the Thai economy and the continued active endeavours by the Danish business community will undoubtedly give rise to many opportunities for further collaboration between Denmark and Thailand in the coming years. In this regard I believe that Danish businesses can contribute substantially within their specialities and niches in the process of restructuring Thai industry towards more technology based production as well as assisting Thai agriculture in the areas of agroindustry and agroprocessing. Also areas such as education, health and the environment will continue to be focus areas for future cooperation. During my tenure here in Thailand it has indeed been a pleasure to work together with the members of the Thai-Danish Chamber of Commerce and I would like to use the occasion to thank the members of the Chamber for the excellent cooperation over the past years. I would again like to especially emphasize the invaluable contribution that the members of the Chamber made to the successful State Visit in February. I believe that the network that the Chamber represents between individual Danish firms and between the Danish and Thai business communities is essential to the development of our mutual economic and trade relations. I wish the Chamber every success in its continued endeavour to furthering the important commercial and economic ties that exist between Denmark and Thailand. Sincerely yours
notal ltanlrn Enbatsy Commercial Section, 10 Soi Attakarn Prasit Sathorn Tai, Bangkok 10500 Thailanc Tel : 21 3-2021 -5 F aK 21 3-17 52
Ms-TinsHylleberg Commercial Counsellor, Head of Section Mr. JesDer Vibe-Hansen, Counsellor Mr Attakorn SaroDala, Senior Comm Officel irs Srisuda Vilyalai, Comm. Officer GEDhlc
Prcduct0
&
il!iloilno
Scand-M€dia Corp. Ltd. 4f74 Moo 3, Thanyakarn Village, Ramintra Soi 14, Bangkok 10230 Tel.: 943-7166-8 Fax: 943-7169 Email: scandm€dia@scandmedia com
4
N. K. Dyrlund Ambassador
www.da ns keba n k.co m/l
u
" I expect to be in for some hard work to re-establish our presence among our potential clients and have cautioned our owners, that we must have some patience" says Arne L. Christensen, Managing Director of Carnitech Asia Ltd.
Carnitech back in Thailand Danish food processing equipment manufacturer Garnltech in April re-established their presence in Thailand after alnrost a decade of covering the rnarket from Eennnark"
the company established a socalled Representative Office in Bangkok. Arne L.l Christensen first came to Thailand to work out of this office as a sales engineer. When the office a few years later was moved to Singapore, Mr.
Christensen stayed on, however, working for the likewise Danish company Nordfab (today
arnitech in April established a new company Carnitech Asia Limited in Thailand underthe leadership of two of the most exoerienced Danish-Thai businessmen available, Mr. Arne L. Christensen and Mr. Ole Schewing Christensen in charge of operations and finances respectively. Carnitech is one of the leading suppliers of turnkey fish and shellfish processing plants world wide and a specialist within seafood processing technology as well as within meat processing. Carnitech's history in Thailand goes back to 1988, when
6
DrsA). "We have not had any office in South East Asia since we
closed the company in Singapore in 1997," says Mr. Thorkild Christensen, Managing Director of the Danish parent company Carnitech A/S, in a surprisingly long statement for a man of othenrlrise very few words. "Shrimp production," he ads when asked what segment of the market he expects to be most interesting for the new company. Arne L. Christensen gained
a fresh insight into the latest freezing and chilling technology
needed in the processing of
sure the best quality.
shrimps during his brief period
"The special thing about
at the helm of Sabroe - later York
Carnitech's various freezer systems is, that they are designed
will now come of good use for Carnitech. "We have previously set up - in Thailand. This
complete processing lines from
sorting, de-heading, cooking, freezing, weighing and packing
of the big "tiger shrimps"," Mr. Christensen explains. Within these systems, the freezers are always a crucial element to en-
to be highly flexible which makes
it possible to apply them both when setting up new lines but also when upgrading existing production lines," he adds. Other features include control panels, which makes it relatively simple for the customers to live up to industry quality stan-
dards like the HACCP-standard. "l am happy to be back with Carnitech, which since my first employment by the company still maintains its position as "one of the best" suppliers of equipment to the food processing industry," Mr. Christensen says.
"l expect to be in for some hard work to re-establish our presence among our potential clients and have cautioned our owners, that we must have some patience. But we are fortunate to have a great number of reference installations in the region - Vietnam, Indonesia, etc. - which will make it easier." The level of processing in the region depends on commercial factors like the customs duties put on the shrimps when im-
ported to their main markets. Most importers therefore prefer
a lower level of processing
in
order to finalize the production in their own country. This is a pedect situation for Carnitech, because the company has sup-
plied most of the processing lines, which are taking over the semi-processed shrimps when imported from Thailand. "When our clients in Europe
receive the semi-processed shrimps, they kind of "continue" the processing we have initiated in Asia as if it was all done within the same processing line. Should the present customs rates change later, it is easy for Carnitech to assist our clients in moving one or more steps of the processing out from Europe to Asia," Mr. Christensen explains.
The new company with an initial staff of four persons has
been established in the
B. Grimm building on Soi Lertnava,
"Maersk delivered the container on time and also came back to haul it out again within the hour; they had promised," a relieved Dr. Trier commented after
all the items had been packed down and shipped off to Copenhagen.
Historical exhibition moving to Denmark The historical exhibition "Thai-Danish Relations Through Four Centuries", which was opened by HM Queen Margrethe during the State Visit in February, will open in Denmark in early September.
within the hour, they had promised," a relieved Dr. Trier commented after the job was done and he and his wife Birgit took
In Denmark, the Thai community has already embraced the exhibition with the same
time off for two days of relax-
community in Thailand did up
ation on Koh Samet before returning to Denmark.
to and during its showing
Among the uncertainties was, to what extend the Thai side was willing to participate in the exhibition in Denmark by
fter a tremendous suc-
cess at the Bangkok National Museum in February, March and beginning
of April, the exhibition "Thai Danish Relations Through Four Centuries" will now be set up
at Asia House - the old EAC headquarters in Copenhagen Free Port - in September. Beginning of April, Dr. Jesper Trier - the mastermind be-
allowing items from the exhibition in Bangkok to be shown in Denmark - when they had to pay for the transportation back to Thailand themselves. Last minute, when any coooeration had been deemed unlikely to materialise, Ambassador Dyrlund stepped in and managed to ensure some eight items of highest relevance to
Krungthepkeetha Road in the Bang-kapi district of Bangkok,
hind the exhibition - returned to
illustrate the Danish past in Thailand to be released for
Bangkok to pack down all the
valuable exhibits and send them back to Copenhagen.
travelling abroad.
phone 379 4200 or email: carnitech @ carnitech.co.th Since the start-up one of the first new initiatives has been the establishment of a representative office in HCMC in Vietnam, headed by Nguyen Van Phuoc -
an extremely well-connected businessman in Vietnam within the seafood industry. At present, Carnitech is exploring the benefit of establishing a similar representative office in Indonesia. Gregers Moller
Maersk Sealand, Siam Shoreside Services and Maersk Logistics had sponsored handling the transportation to and from Bangkok and everything went like a clockwork.
"Working with a professional, Danish transpoftation company like Maersk and its subsidiaries both here and at home was a relief when everything else was clouded in Thai uncertainty. Maersk delivered the container on time and also came back to haul it out again
By then, the owner of all the
private gold items of Admiral Andreas Plessis de Richelieu, Nonruegian coin collector and
trader Mr. Jan Aamlid had promised, that as for his items he would personally flythem to Copenhagen and back again after the exhibition. "lt's an impressive commit-
enthusiasm as the Danish in
Bangkok. Especially long time Thai resident in Denmark, Mr.
Pracha (Peter) Sontidech is working closely with Dr. Trier
and Mr. Dencker Nielsen in adding special Thai-Danish events to the exhibition. "Mr. Sontidech will arrange a Thai dance performance and we try in general to combine the exhibition with a promotion
of Thailand in Denmark." Dr. Trier explains. In Thailand, the exhibition attracted an impressive number of 50,000 visitors. In Den-
mark, due to the personnel cost the exhibition will only be open in the weekends, but considering not least the thousands of Thais and their children and families living in Denmark, the number could be quite impressive as well.
The catalogue from the showing in Thailand, produced
by Dr. Trier and printed by Scand-Media, has been reprinted in 3,000 copies and will be sold in connection with the
ment and one we of course highly appreciate," says Mr.
exhibition to help co-finance
Carsten Dencker Nielsen,
the expenses.
Chairman of Asia House and former Managing Director and later Chairman of the Board of EAC Thailand.
7
cord fThoilondl Ltd.
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SAS to
expand capacity
by 50o/o SAS plans
to increase its passenger capacity by ten million, primarily through organic Arowth but also through an aggressive takeover strategy in the coming four yearc. Chief executive of Scandinavian
Airlines System (SAS), Jorgen
Lindegaard, said the airline plans to increase its capacity 50% by 2005, an increase of ten million customers on current figures. He commented that one rea-
son for the move is to ensure that SAS remains an independent company "Sooner or later we are going to see a consolidation such
as has happened in the US. I don't want to predict how long or inclusive the process is going to be, but my clear ambition is to make SAS one of the surviving companies."
However, SAS plans to expand primarily through organic growth, starting by winning back former customers. 'We will seek to win back the market shares that we have lost to competitors. On top of that we plan to grow slightly faster than
other airlines. On overseas routes especially, we have lost customers that naturally belong to us," Lindegaard said. In recent years there has been growing concern among the company's employees that the increasingly close ties with Lufthansa would lead to a take-
over by the German airline giant. Lindegaard rejected these worries with his announcement of the strategy for continued independence. "Lufthansa is a good partner
and competitor, ulhich is as it should be. Our goal is to domi: nate the Northern European market. I see Lufthansa as a strong company in Central Europe," Lindegaard said.
Danish Watchmaker Opens Shop in Bangkok anish master watch
passing the Big C supermarket.
maker, Jannik Torp on Saturday May 12,2001 opened a subsidiary in Bangkok of his fathers famous Copen-
"ln fact, the street is well
Jannik, 30, admits to being more into clocks and watches
known for being at'\uatch street" with a majorwhole selleralready
than the average guy. When his friends played with cars he
hagen repair shop for clocks and
watches "Friends of the Old ClocK'.
"My father has been travelling to Bangkok for many years before me. Sometimes, when colleagues here didn't know how to handle a difficult repairiob, he would take it home to Copenhagen and do it there," Jannik Torp explains.
"We charged our ordinary rates for it then and we imagine,
that the colleague in Bangkok marked up our price. So we didn't do much market research before setting up "Friends of the Old ClocK'. lf that could go then, we will for sure be able to take our regular prices today here in Bangkok also - saving the transportation cost and the add-on of the local shop." Jannik and his father Jan Torp did, however, spend some time looking forthe right location.
Their first selection was the Amarin Plaza. But the present location in Bazaar Road provides easier access for anyone either coming down from the Petchburi-exit of the expressway and turning right to go down to Ploenchit - or coming in from across the World Trade Center
located here, a representative
played with alarm clocks. He
for Rolex and Rado, and another repair shop two houses from our
was never in doubt what profes-
shop," Jannik explains. A question that comes natural is, - what can a Dane possi-
shop - opened in 1968 - turned out to be the peffect place to
bly do, that the local Thaiwatchmaker is not capable of?
'They are good at opening, disassembling, cleaning and reassembling the clocks," Jannik says. "What they are not good at is producing new parts if the old broken part is not available as a spare part in the market. lt may be a broken spring, a worn out bearing or things like that. This is the kind of job, where we are needed." "We expect foreigners to be our main client segment in the beginning. As a service to European clients, we have also decided to let the guarantee on repairs be valid in Copenhagen as well." "But Thai clients may soon become the majority. Many well off Thais have an antique or just an old clock in their home which needs repair or cleaning once in a while," he adds. Or maybe they would just like to have someone evaluate the old clock or watch and estimate its age and origin.
sion to choose and his dads have his practical training. In 1991 he graduated a master watchmaker entitling him to teach other watchmakers the old
profession. After some years in Copen-
hagen he moved to Phuket in 1998 and spend the ne)d two years here doing something completely ditferent, living as an instructor in scuba diving and assisting in building up the dive shop "Warm Water Divers". When Phuket last year became too boring(!) - and work permits became more of a private business for the authorities - he and his father decided to set up the shop in Bangkok.
"lt has really been such a relief to find the legal working conditions for foreigners much more straightforward and trans-
parent in accordance with the rules and laws here in Bangkok.
Bangkok is my city!" he exclaims.
The new transparency has now further encouraged him to
apply for an import permit for antique
clocks.
gm
Miller Freeman
liller Frr''
Thailand's young Danish Project Manager Mimi lpsen will among others be in charge of marketing the Thai exhibitions as international events.
Danish companies at Entech Exhibition Grundfos Thailand Ltd. had booked the largest stand on this year's Entech exhibition where the company launched Grundfos'new corporate branding campaign "Be-ThinkInnovatett. "Our campaign "Be-Think-lnnovate" has been well received by our regular customers. On the opening day of Entech we had organized a two hour presentation which was very positively received by the over 20 representatives from our customers, who participated", says Sales
Manager Balee Panichiri of Grundfos Thailand Ltd. She adds that for Grundfos in Thailand the majority of the customers are small or medium sized enterprises, typically OEM manufacturer where the management is actively involved in the production. Persuading them to pull out one day of the month to participate in a product seminar had been no easy task.
Another Danish-Thai exhibitorwas DISA (Thailand) Co., Ltd. which last year started produc-
10
"The luunch of ttur EBeThink Innovate" campaign received a very positive response from our customers,6 says Sales
Manager
Balee Panichsiri of G rundfits Tha i I and Ltd..
tion in Thailand of galvanized pipes for the air cleaning sys-
tional standards of quality and this has led to a demand for
tems of the company.
more advanced and exact cali-
countries.
Mimi lpsen graduated an MBAfrom Ecole d'Affairde Paris where she had specialized herself in South EastAsia. The past two years, she has been living
On display was also ad-
bration equipment like ours,"
vanced, Danish manufactured temperature calibration equip-
says Business Development
mentfrom the Jofra. The calibration equipment of Jofra has its main market within the petrochemical industry, which is one
sanga from Uni Thai Group Ltd.,
in Thailand working for
which is representing Jofra in
jewellery exporting company. 'The strong industrial groMh
booming industry in Thailand
Scandinavian offensive Miller Freeman Thailand, the
today, reaching a near total production capacity. "Thailand's refineries and
Manager Siriramphai Ngam-
Thailand.
a
of Thailand has again made
organizer of the Entech and sev-
eral other exhibitions in Thai-
downstream petrochemical industry has over the past few years become more and more
land, recently employed a young Danish Project Manager, Mimi lpsen. Her task is among others
export oriented. To do that, the industry must live up to interna-
to market Miller Freeman's Thai exhibitions in the Scandinavian
Thailand an interesting place for foreign investors and business partners. We have taken this as an opportunity for us to position our exhibitions in Thailand as truly international event and increase our marketing efforts," she says. Henrik Houtved
Attractive Asian markets Danish Export Council has published an analysis, which shows considerable market opportunities in Asia. 012
3 4 5 5 7 8 I 101112L3t4
Although the growth in the Danish export to Asia is alreadY high,
Asia remains a region where there is a great under-utilized export potential, concludes a newly published analysis from the Danish Export Council. Es-
pecially within the sectors, where Denmark is usually competitive, there are a varietY of market opportunities.
The report highlights the markets in Japan, China, South
Korea, India and Indonesia. These markets are economicallY and politically very different and so are the market opPoftunities. Danish exports to Asia increased aboutlT% in 2000 and 9% in the fist three month of this
year compared to the same months last year. Still, Danish exoorters have within several
15161?18 graphs shov:s lhe tlttil,v t:oll P(tttern
Web site proves to be business site a ic *ttern, stl38 *se *ea *reB fe es s*f s?atisâ‚Ź&**, s * s uxs*at*s*
ee
ge
c cs Fn t eslt*ln t e *rn!m *$t efeene **ev*n t * * i*e. he web site of the Dan
ish Thai Chamber of Commerce to be found
our move to take this initiative.
visitors from the morning round - to see what the daily uPload of
Now comes the long haul to
new announcements brought
stay active and constantlY Pro-
up.
vide the people, who every day share a few seconds of
"The upload takes Place at noon every business daY," explains Charlotte D. Parks, the board member of the chamber
30 percent of the members checking in on the site dailY.
their internet life with us, with more useful information - and thereby also giving our supporlive sponsors more value for their money." To fufther develoP the web site according to the interest of the majority of the mem-
There is a cleartendency to click a bit more around during the af-
been circulated with questions
responsible for the f urther devel-
opment of the web site. "At present, we have about
areas lost market share to other EU-countries. The rePort attempts to identify the most Potential market segments in order to helo reverse this situation. For each of the five markets, the report provides . an individual presentation of each country's situation in terms of politics, economy, and imPoft
on www.dancham.or.th re-
'
know what time of the daY,
Visitors from overseas are
they check in, from which
still not many. This is an area
country they are accessing the site, what links brought
where growth will come slow-lY.
an analysis of the Danish ex-
port compared to that of the other EU-countries o a presentation of oppodunities from a short term to a mid term perspective The report points to the most
attractive opportunities within
the environmental sector, energy, care for the elderlY and health care and lT and telecom-
munications. The rapid industrialization is changing the needs and Priorities in Asia and this is felt nowhere more cleaily than in these
sectors. The sectors generallY enjoy a high public PrioritY and should be attractive to a range of Danish companies.
cently switched to use a more advanced provider of statistics regarding visitors to the website. Previously, we would onlY
know that "You are visitor number 10001 since 'l . January 2001." Today, we get to
them there, etc. The picture - although still based on only a few weeks with the new system - con-
ternoon call. That is ProbablY due to the links provided during the upload at noon." "Weekend's are comPlete-lY dead, but that's actually fine with us, as we are first and foremost a Thai-Danish business site," she adds.
But surely. "We have been confirmed in
bers, a questionnaire has like "How often do You think
the web site should be uPdated?"
The present agreement between Scand-Media and the Danish-Thai Chamber of Commerce to develop the site on a fifty{ifty basis exPires on June 30. The feed back from the members will be an imPor-
tant indication what to focus on in the renegotiations.
Scandrfalizr A rlines
firms the intentions of the Danish Thai Chamber of Commerce when establishing
the web site. The front Page of www.dancham.or.th has become a page, which the members check in the morning when logging on to the Internet - then leave it again when nothing new was posted. In the afternoon, an-
ihe tode E lo dscdme pioblems
D
lhs contracl, lhe 3nd reoull
16
lhE rame
>>21 M.y Busines Dinner wilh Mininer ol Comnerce iltu aBided lo a Nodic ChambeG DhnerThuâ‚Źdav, Mal 241n ffi1 haNinq lhe Mhig{orCohmsce N E Dr tusa Eodharamk, Mln5ler0r Menbere
other wave of visitors come in - some of them probablY the
11
Maersk companies showered with shipping and logistics awards aersk Sealand has been named 'Best GlobalShipping Line', 'Best Shipping Line - Transpacific', 'Best Shipping Line - Asia-
Europe', 'Best Shipping Line Asia-Middle East' in this year's Asian Freight Industry Awards (AFrA). The AFIA is an annual event organised by Cargonews Asia to acknowledge excellence in global freight transportation. Into its 15th year, the AFIA have be-
come the highlight of the Asian freight industry calendar. These awards are the onlyAsian freight awards in which the customers
and not a panel of judges are asked to vote for the best service providers. The award ceremony was held in Hong Kong on the 16th March 2001 .
Maersk Sealand has won the category'Best Shipping Line
- Asia-Europe' from 1988 to 2001 for a total of 13 consecutive years and is also proudly holding the title of 'Best Shipping Line - Transpacific' for the 11th year running. The awards for' Best Shipping Line - Asia-Middle' and 'Best Global Shipping Line' are handed to Maersk Sealand for the 7th consecutive time. Mr. Flemming lpsen, Chief
Executive Officer Asia Maersk Sealand, said: "We are delighted to receive these accolades. This acknowledgement of our customers is very important. We would like
more than 50,000 employees, offices in 325 cities in some 100 countries around the world. Besides shipping and logistics, the A.P. Moller Group is engaged in the exploration and production
to thank them for their oast and continued support, but also all our people who are committed to the delivery of quality services." Maersk Logistics was awar-
of oil and gas, shipbuilding, aviation, industry, supermarkets, and lT services.
ded "Best Forwarder - Seafreight" and "Best Forwarder Multimodal" separately in the
Awards (CFIA) ceremony held in Beijing on Aprn25,2001, Maersk
Awards. Maersk Logistics views the awards as an encouraging vote of confidence from its clients.
"This exoerience fufiher fuels our motivation to continue to
deliver leading edge logistics services with a dedication to quality and results," affirms Mr. Henrik Ramskov, Managing Director for Maersk Logistics Asia.
ponant sign of recognition for Maersk Logistics", says Maersk Logistics China Managing Director Steffen Schiottz-Christensen,
previously based in Bangkok. "They demonstrate that the Chinese market acknowledges Maersk Logistics as a lead logistics provider in all disciplines of the industry."
"We have been very fo-
More Awards in China
At the China Freight Industry
cused to provide customers with tailored service solutions in the
growing Chinese market, and
Logistics China was also hon-
we consider the awards as a
ored with four awards in the following areas: Excellent Warehousing & Logistics Company in Supply Chain Management, Excellent Warehousing & Logistics Company in Logistics Solution Service, Excellent Warehousing
vote of confidence in our com-
& Logistics Company in Informa-
across the country. In the recent CFIA session, some 40,000 voters including
tion Management System, and
mitment to the People's Republic of China", continues SchiottzChristensen. Maersk Logistics
China has its head office in Shanghai with nine branch and f
ive reoresentative
of
f
ices
ized solutions for integrated sup-
Excellent Fonrvarder in lnformation Technology Service. The awards are sponsored by the China Shipping Gazette, official weekly Chinese magazine published by the State De-
ply chain management, warehousing and distribution, and
velopment and Planning
companies and government officials were invited to nominate and vote forthe best companies in five categories. Government officials monitored the votino re-
Commission, and carried out
sults.
sea- and airfreight transport. Both Maersk Sealand and Maersk Logistics is part of the A.P. Moller Group, which has
every second year by the China Communication & Transportation Association. "The awards are a very im-
Maersk Logistics is a recognised leader in the international logis-
tics market, providing custom-
vendors, customers, shipping
M4or obstacle cleared for transfer of Danish prisoners nree Danes imprisoned for years in Thailand for drug smuggling moved
Denmark.
Correspondent Michael Rastrup Smith quoted Manuk Soipet of the Thai Correction foreign division, explaining that as soon as the legal documents had been received from Denmark the committee in charge of evaluating reguests for transfers would be able to handle the three cases.
In an article in Berlingske Tidende on May 16, Foreign
little as one day to reach a deci-
f
II
one step closer to their expected transfer back to Denmark, when
a Danish court recently passed sentences for them to serve prison terms upon their return to
12
The committee could take as
sion, Manuk Soipet added.
ly
Michael Rastruo Smith briefrecounted the cases of Bo
Nannestad (41), Ann Beverly Bland (53) and Thomas Darboe (35) who were all sentences to death but consequently had their sentences convefied lo 26,25 and 40 years imprisonment respectively.
He further ouoted Manuk
Soipet for explaining that if the applications were approved, the three would be transferred to Denmark under a Danish police escort as they were not being released but transferred from one prison to another. Back in Denmark, their eventual release would depend on the Danish rules for release on oarole.
"I{ot Just a Becut
Outstanding K-
Team
Cators
"
12 * Boardin g 4-12
:9* I,::1
Director of Education President Lister W. Hannah and Operations Previously Headmaster Dr. J. Mark Hensman Previously Headmaster Napier Boys High School, New Zealand
Geelong Grammar, Australia Munich lnternational, Germany United Nations lnternational Senior High School, New York
www, premcenler, org
P,O,
:
t:
Head of College Carolyn Solomon
Principal of Junior Middle School
Previously Principal Tauranga Girls' College, New Zealand Previously Deputy Principal United World College of South East Asia, Singapore
Previously Principal Toronto District, Canada United Nations School, Hanoi
Box 1 Mae Bim
Tel: +66-53-301 500. Fax: +66-53-301
Ron Auckland
CHIANGMAI THAILAND
507
Email: enquiry@premcenter.in.th PREM TINSULANONDA CENTER FOR INTERNATIONAL EDUCATION
Anders Normann New Chairman of EAC Thailand Mr
Carsten Dencker Nielsen first came to Thailand i 1977 when he was appointed Managing Director of EAC Thailand.
Mr, Garsten Dencker Nielsen released of his long-standing position. Mr. Jan Dam Pedersen has now taken o\ter as CEO of EAC Thailand instead of Mn Anders Normann.
f, | It tl M
Company's Annual General
Company succeeding Mr. Carsten Dencker Nielsen. As Chairman, Mr. Normann will relinquish his direct operational responsibilities in respect of the Industrial Ingredients busi-
enmark will try to place education high on the agenda of the Asia-Europe Meeting (Asem) to be held in September 1992 in Copenhagen, according to an interview published recently in The Nation
with Danish Foreign Minister Mogens LykketoftMr. Lykketoft said Asian and European ministers would discuss the issue in detail at a pre-
paratory meeting in Beijing on May 24 and 25. He was well aware, that discussions at the
14
tional expansion during the com-
ing year, while domestic activities will more or less remain at the Dresent level. The two Danish giants employ a combined 28,000 people worldwide out of whom 12.000 people are employed in Den-
ness, and in consequence EAC Thailand has appointed Mr. Jan Dam Pedersen, Chief Executive Officer of EAC Thailand. The appointment took effect as per May 1, 2001. The development of the dis-
tribution business both in Thailand and in the Region will continue to receive highest priority, and in their respective capacities, Mr. Normann and Mr. Ped-
ASEM would focus mainly on international trade according to World Trade Organisation rules. He therefore cautioned that education was an important issue, which should not be overlooked. "Denmark is preparing to assist Asian countries on this issue," he said, adding that Denmark would
like to see as much emphasis placed on education as on economics, bringing Asians and Europeans closer together. "G iven
today's fast-changi ng
world, countries must invest heavily in education," he said. European leaders will also raise the issue of human rights at the summit. "The dialogue between Europe and Asia has improved, es-
pecially on human rights," he noted. But Denmark would not
hundred more people in our
sen's 24 years involvement in
company in Bjerringbro in Denmark," group CEO Jens Jorgen Madsen from Grundfos told the Danish daily Berlingske Tiden-
EAC Thailand goes back to 1 977
de.
when he was appointed Managing Director of the Company, a position he held for ten years until in 1987 he moved back to the Head Otfice in Copenhagen.
'But in 2001, this will not be repeated. In fact a slight reduction of our Danish staff is more what we expect," he added.
Shortly after, he was elected Chairman of the Board of Directors of EAC Thailand. In 1992, Mr. Dencker Nielsen
was appointed Managing Director of the EAC group of companies world wide.
ASEM more than trade Denmark plan to Bush for education to be a major topic at the coming Asia-Europe Meeting in Denrnark next year"
trial corporation, Danfoss and Grundfos recently released plans for a substantial interna-
"Last year, we employed six
ersen will work closely together to realize the overall financial growth targets of EAC Thailand. Mr. Carsten Dencker Niel-
Nielsen. Chairman of EACThaitand. retired as Chairman of the Board of Directors of EAC Thailand at the
rector of EAC Thailand, was elected new Chairman of the
Two of Denmark's largest indus-
marK.
r. Carsten Dencker
Meeting on 30th April, 2001: At a board meeting immediately after the meeting, Mr. Anders Normann, Mariaging Di-
Large Danish companies to grow overseas
soften its position on the issue of the human rights violations
Forestry support to be continued The Danish government in May granted 7,9 Mill DKK to continue the efforts to build up a higher level of forest seed expertise in Laos. Cambodia and Vietnam In presenting its proposal to the Danish parliament, the gov-
ernment stressed the impor-
committed by Burma, he added. The junta's human- and labour rights records have for the past three years served as an ob-
tance of the forestry sector in the three South EastAsian countries in preserving the environmental balance. At the same time, income from the forests is of ma-
stacle to closer ties between
jor importance to the eco-nomy
Europe and the Association of
in each country. The proposal pointed to Vietnam as having the most serious problems, but mentioned also illegal logging in Cambodia as an area of concern. Since Denmark
Southeast Asian Nations, of which Rangoon is a member. Burma's leaders and their family members have also been banned from entering European countries. ln the interview with Jeeraporn Chaisri of The Nation, Mr. Lykketoft also welcomed Supachai Panitchpakdi to the post of WTO director-general, adding that his appointment would in his
opinion promote better understanding between the developed
and developing countries.
in 1997 started its forest seed project in the three countries, policies and government strategies on forestry management have improved considerably, it says. The new funds will enable the program to be successfully completed before the end of 2003.
I
1
Attracti
The exceptionally high interest rates in lceland make investment in lcelandic Government issued T-bonds very attradive. The annual yield of an A/M-rated T-bond, 2003, is now I I o/o.
government has had a budget surplus on the Government finances. This, together with the fact that lceland is one of the least indebted countries in Europe, makes an investment there attractive.
Recently, lceland's economy was evaluated by Swiss lMB, as the lOth most competitive economy
lnterested in an attractive yield?
in the world. For three successive years, the
Then contact our Danish team in Luxembourg.
KAUPTHINC BANK
@
12, rue Guilloume Schneider
L-2522 Luxembourg
Telefon: OOI 352 46 31 31 45 ot OOI 352 46 31 31 204 Fox: OOI 352 46 31 32 E-moil: ruben@koupthing.lu Fu rth er i nfo rm oti o n www.ko u pthing.n et
Koupthing Bonk is quoted on the lcelondic stock exhonge, the mojority of shores is held by the lcelondic sovings bonks. The subisidiory in Luxemboug hos 6o employees, of which to ore Donish. At the moment the copitol odministrotion in Luxembourg corresponds to DKK 6.5 billion.
Annual Report from Danish Export Gouncil he first Annual Report of the Danish Export Council / Danish Trade Council was released in April. The report reflects the very busy year in establishing the new organization. The council is governed by a board of 11 active businessmen and the report describes how the board has among other things focused on increasing the visibility of the services of the council and the Danish representations abroad. According to the Chairman Kjeld Ranum the board has set up a new 3-year strategy covering the key targets of achievement. Apart from stressing the
start export
Kjeld Ranum, Chairman of the Danish Export Council had a busy year in 2000.
Danish Export Council developing suppon package for SME to develop exports.
overview of the many services offered by the Danish Export Council together with the official Danish representations all over the world. lt also contains a few interesting case stories like how the Danish embassy in Tel Aviv
The Danish lT-company Addatel/Digitech North of Copenhagen ls a typical Danish company within the so called "new
helped Aalborg Industries
A,/S
during a commercial crisis in Gaza, or what difference he Danish embassy in Brussels when vital Danish expoft inter-
ests are at stake has been an area of attention. Special pro-
importance of a high level of customer satisfaction, building up a
grams to assist SME's developing exports has also been devel-
crisis management capability to
opeo.
be deployed on short notice
Danish SME's get help to
The reports provides an
meant, when Navision fuS were about to establish themselves in
Belgium. The Annual Report is available on the homepage of the export council or by calling the council on ohone 00145 33 92 05 00.
Denmark World Leader in Development Cooperation Danish Minister for Development Gooperation hopes to spend more Danidafunds in cooperation with private Danish cornpanies.
.J
last year disbursed a total of 12 Bill. DKK in development aid. The substantial figures - over 60,000 Mill. THB - brings Denmark in a unique position as the
only country in the world which spending 1,06 percent of its GNP on development cooperation. Denmark's minister for Development Cooperation Mrs. Anita Bay Bundegaard was convinced, when presenting the figures to the Danish press in May, that the level would help inspire
other countries to follow the Danish example. Mrs. Anita Bay Bundegaard
t6
is also keen on sparking a public debate in Denmark about how Danish government funds could
untied mixed credits, and a
best support private business development in the countries supported by Danida. In a re-
strengthening of the information flow to companies within the Danish business sector. The initiative should benefit not only the usual advisory com-
lated action plan entitled "Partnership 2000" Mrs. Bundegaard presents the fundamental idea
panies - a sector thriving on Danida pro1ects - but also "ordinary" Danish suppliers of manu-
as well as specific examples
facturing equipment or consumables or private Danish
how Danida may support private business comoanies to the benefit of the poorest segment of the population in the country. The new element in the ac-
tion plan is that business development becomes an active priority area and an integrated in-
strument in the development cooperation, especially within the sector support programme.
Mrs. Bundegaard invites anyone with comments and innovative ideas to propose ways to better use the specific business support instruments like the Private Sector Programme. Among the suggestions in her action plan is the introduction of
comoanies interested in investing directly in partnerships with local companies through the Private Sector Programme which covers 11 countries in Africa, Asia and Latin Amarica or in cooperation with IFU - the Industrialization Fund for Developing Countries. The Annual Report is available on www.danida.dk and may be requested for free by email to bdm @ bech-distribution.dk and comments to the Partnership 2000 is encouraged until the 'l 5th of June.
economy". The company has a staff of less than ten people, the yearlyturnover is around 25 Mill. DKK and the products show a substantial growth- and export potential. The company is one of the SME's which Denmark's Export
Council are targeting with its new Export Starter program. The main purpose of the program is
to assist the SME's of the new economy in starting up or expanding their expotls by offering
personal advice and give financial support to use the export service offered by the council. In April, Minister for Foreign Affairs Mogens Lykketoft visited the company to see how the program - developed within his ministry - worked.
"The embassies abroad have helped AddaTeliDigitech identify markets and customers and developed contacts for the
company in three countries. Given this assistance, we expect
quite soon to see the company enlarge its exports," Mr. Lykketoft says. "We have learned a lot in the process - and it is always exciting to be part of marketing a new
Danish product abroad," he added.
The products "Surf'nTalk" and may be installed both in offices and in orivate homes with a need to be on the internet and make ordinarytelephone calls at the same time. The special feature is, that the ordinary phones may be used even if the line is busy connected to the Internet.
IxTSRNATIoNAL BaccALAUREATE (IB) pA HpnLUFSHoLM KosrsKoLE EN INTERNATIONAL STUDENTEREKS MED DANSKE RADDER
Prus pn. An lzoooTzoor;'
GnuNpsrolE oG GYMNASIUM KosrsLev, Kn.55.400,-
Prusrtlucc ron Herlufsholm Skole tilbyder bide Den danske Studentereksamen og Den internationale Sfudentereksamen - International Baccalaureate (IB). Dansk studentereksamen er tre-Arig, mens IB er en engelsk to-Arig uddannelse,
der aldersmessigt er placeret sanunen med 2. og 3. 9. Som indgang til IB har skolen en pre-IB klasse, som svarer til 1. g matematisk, hvor undervisningen ogsA er tilrettelagt pA engelsk.
INTURNATIoNAL
BnccereuREArE (IB) En
Kn.30.000,-
KoNrRrr os - sA SENDER vI INFORMATIONSMATERIALE OM KOSTSKOLEN OG VORES UDDANNELSER
Hrnrursnorm Grundl€t
1565
Klaus Eusebius Jakobsen
rektor 4700NresWed
Tlf. +45 55 75 35 00 Fax + 45 55 75 351.4 IB-fax + 45 55 75 351.5 e-mail adresse : rektorkontor@herlufsholm.dk Eller rektor privat telefon + 45 55 75 35 25
Brsgc os pA sxornN ELLER pA rNrrnNrrrrr: www.herlufsholm.dk
Bangkok Viki ngs winners of Viki ng Cup in Manila he Bangkok Vikings - the
football team of the Dan-
ish and other Nordic countries in Thailand - this year won the regional "Viking Cup" tournament against Viking football teams from around the Asia Pacific rim. The other contesters for the cup, which was played in Manila in April, were the K.L Vikings, Singapore Vikings, Jakarta Vikings, Hong Kong Vikings and Greater China Vikings. The six
teams were drawn into two groups of 3 teams. On the first day, the Bangkok Vikings met the Jakarta Vikings - the defending champions, and the Singapore Vikings.
-
1-0 the score turned in the middle of second half to 1-2. Only shortly before time the Bangkok Vikings managed to level itto 2-2 and the game went into 10 minutes sudden death playing time. Eventually, the
cibility, the Bangkok Vikings later
game had to be decided in penalty shoot-out and with Bangkok Vikings scoring on all penalties and our goalie saving their second attempt the road was now clear for the Bangkok Vikings to go to the finals later on the same
next spring in Phuket, where additional sponsors may be needed to host the event. At
day. In the finals against Greater
China the Bangkok Vikings scored theirfirst goal 15 minutes
into the match. Then Greater China leveled it to 1-1. This
By the end of that day, the
stand off lasted for the rest of the
Jakafta Vikings had been beaten 5-1 while the match against Singapore ended 1-1.
match and 10 minutes of sudden death game didn't change
Next day, the Bangkok Vikings faced the K.L. Vikings in a grueling fight. After being ahead
in the evening went on to beat the rest of the contesters at the beer-drinking match during the gala-dinner. Viking Cup 2002 will now return to Thailand to be played
first attempt saved by Greater China's goalkeeper, hence the Bangkok Vikings where down by 1 goal right untilthe fifth and last
attempt from China which the Bangkok Vikings goalie amazingly saved. Now, penalty shoot-out went into a golden goal state i.e. one attempt from each team until the
winner is found. Finally, the
this. Finally, also this match had to be decided in a penalty shoot
Bangkok Vikings managed to save one shot and the Vikings
out.
Cup 2001 was won! Bangkok kicking off saw their
present, the Vikings are sponsored by o Jebsen & Jessen Group of Companies (Thailand) Ltd. o Gulf Agency Company (Thailand) Ltd. o SAS - Scandinavian Airlines System o B-K Medical (Thailand) Ltd. o L.E.K Consulting o Swatch Group o IKEA o Maersk Sealand o Starkist r Expect Sports Betting
Adding to the image of invin-
Seidenfaden passed aw ay A photo from one
passed away a few
Gunnar Seidenfaden's expeditions in Thailand. It was taken by his colleague Kaj Larsen and
days before he would have turned 93 years old after a rich and fascinating life filled with more achievements than most.
publishedfor
opened in Bangkok in February 2001 by HM Queen Margrethe and HRH Prince Henrik.
was filled with orchids and other on the special position of the or-
of the theory of evolution - who had originally pointed to this phe-
longest lasting passion of his life.
chids of Southeast Asia in the transition zone between two of
As a research'er, Gunnar Seidenfaden has been de-
the worlds main flora-geographical regions - SoutheastAsia and
which became the third and
first time
historical exhibition
second in command on other expeditions led by Lauge Koch. The result was scientific books about the flora and fauna discovered as well as more popular travel books. Later in his life, he became a carrier diplomat. This brought him to Thailand and in touch with the world of orchids,
the
inthe catalogue ofthe
As a young student he participated in his first expedition to Greenland and soon became
nomenon, but it was Seidenfaden's research, which most
scribed as strictly empirical. lt
Australia - and the variations
was the certain definition of a
within the species, this had led
concrete specimen, which interested him. His research focused
to. lt was the British scientist
convincingly proved him right. A characteristic feature of all his work is also his meticulous and eminent drawings.
A.R. Wallace - the second father
His home Borsholmgaard
18
of
unnar Seidenfaden has
memorabilia from his many years as the Danish ambassador to Thailand and numerous scientific expeditions into the jungle to search for new species. On the walls, his great collection of straw hats from all corners of Thailand was on permanent display.
\l/e deliwer certainty E
No matter who you are or where you are, we
;
are committed
.9
that you can count on.We have probably the
a
to providing high quality service
broadest range of experience in globat supply chain management of any company in the
E
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3
;3
But big is only better if you make sure that your customers get equal importance And at Maersk LogistiG, it's our first priority.When you consider our proven track record, unique lT systems, gtobaI facilities and locaI representatives, you'[[ be convinced of our care and commitment
to
every aspect of every tink in the supply chain.
Including the know-how to manage it
$l unensK LtrErsTttrs *" o",dl.},..'
Maersk Logisti6 (lhailand) Ltd.6th Fl., BangnaTowerB, 2/3 Moo 14, Bangna-Trad Km.6.5, Bangpleq Samutprakarn 10540,Thailand Phone: (662) 752 9200 Fil: (662) 31 2 0390, 3l 2 0575-6 E-mail: thalogmkt@maersklogistiGcom
Something in
the aif... Smoke, fumes, dust, grinders and a lot more
Smoke and fumes in the melting area, dust in the sand section and grinders constantly in action are some of the
elements that make it difficult not only to keep working areas clean but that are also harmful to the environment in a foundry. All in all, they represent some pretty good reasons for ensuring that your extraction system is well suited to every situation. For more than 30 years, D|SA has enjoyed a close working relationship with the iron foundry industry. The result is several thousand systems installed that fully comply with the
regulations governing working conditions, but that are also economical
DISA
to
buy and run.
- intelligent air
DISA (Thailand) Co., Ltd. 2311 10-1 13 Sorachai Building, 25th Floor Soi Sukhumvit 63 (Ekamai), Sukhumvit Rd , North Klongton, Wattana, Bangkok 101 1 0
DISA
Tel +66 2 714 3989
2 714 3983 E-mail: disath@disa.co.th www.disagroup.com
Fax: +66
19
Danish timber company falls
victim of NcO-attack ne of the world's leading timber companies, Dalhotf Larsen & Hor-
ber products, appearing for example on outdoor furniture sold through nationwide chains such
nemann (the DLH Group), has
as FDB shops, IKEA, Jysk
become the target of criticism by
Sengetlslager, SiMan, and RA
environmental groups, accusing
d & DAd.
the company of selling wood from endangered tropical forests.
The rainforest-protection
Albrechtsen claims that many of the DLH Group's sales offices are currently being pre-
pared
However, the company is concerned that awareness of the FSC certification is low among
responsibly in supplying environ-
its worldwide customers.
that the DLH Group sells to customers worldwide is ceftified as
grown and felled under socially
and environmentally accountable conditions.
The DLH Group's environmental chief, Erik Albrechtsen, calls it both'unfortunate and disappointing' that Nepehthes has placed the company on its environmental blacklist. Albrechtsen maintains that the company has
had a good dialogue with environmental organisations, includ-
ing the Forest Stewardship Council (FSC). The FSC product mark is an independent environmental certification for tim-
Dane Hans Fey from Silkeborg in Jutland became Denmark's latest hotelier in Thailand when he recently purchased "Sunny Clown Guest House" in Hua Hin from another Dane. The guest
to handle FSC timber.
group Nepenthes and the WWF World Nature Fund allege that the DLH Group has failed to act
mentally certified timber. Less than one per cent of the timber
Dane buys guest house in Hua Hin
Nepenthes director Jacob
house is newly build and all
Andersen said that he can 'understand that Dalhoff Larsen & Hornemann are whining' about their inclusion on a blacklist, but he counters that the dialogue on environmental concerns has worn on for several years al-
rooms have minibar, TV, etc.
The Sunny Clown Guest House has been purchased by Malee HF Co., Ltd. which apart from the guest house exports used motors from Bangkok and owns a fruit plantation and a few houses in the North of Thailand. The company's main owners are Hans Fey's wife, his father, and Hans Fey himself.
ready. 'We want to see action,' said Andersen. Nepenthes does not
accept the argument that customers will not prefer environmentally cedified wood. Andersen commented that the DLH Group could regain the respect of his organisation by publicly declaring that its timber will be environmentally certified by
The Sunny Clown Guest House can be contacted by
phone (032) 512936, (032) 533367, by fax (032) 533368 or by E-mail: sunnvclown @ mail.tele.dk
2010.
Copenhagen Zoo hoping for two female elephants uring the State Visit to Thailand in February,
HM King Bhumibol offered Denmark two three-year
presently in the capable hands of Ambassador Niels K. Dyrlund at the Danish Embassy in Bang-
elephants at the Copenhagen Zoo.The oldest elephant in the zoo is lhe 42-year old male
kok.
Chiang Mai. He was a gift from the King and Queen of Thailand during their State Visit to Denmark in 1962. On that occasion, the Zoo also received a female name Buag Hah, which had to be put down a few year ago due to ill health. The other elephants at the
old female elephants. Butthe gift
When the Royal gift has
has not yet been otficially confirmed.
been formally confirmed, a Dan-
"l don't think one
ish veterinarian working at the
should count ones elephants before
Thai Elephant Conservation
they are in your pocket," HM Queen Margrethe said when
Royal Danish family visited, will assist in the selection of the two female elephants. Thai Airways has previously offered to sponsor the flight to Denmark of the 800 kg heavy elephants.
questioned on the issue immediately before the.Royal f amily's departure from Thailand. However, newspaper reports in the Danish press quotes the Royal Danish Court for saying, that the matter is purely a formality and
20
Centre in the North, which the
The two elephants will not be
the only royally presented Thai
Copenhagen Zoo are Santos and Coco, both descendents of Chiang Mai and Buag Hah, and two old circus elephants, lda and lnda.
Australia OK's young travellers taking jobs Denmark and Australia has en-
tered an agreement making it easier for young people from both countries to work legally while on vacation in the other country. The purpose is to facilitate cultural exchange and mutual understanding. The agreement takes etfect
on July 1, 2001 and covers young Danes and young Australians aged 18 - 30 years. Each case is considered separately. Anyone interested should simply contact the nearest Australian or Danish Embassy to inquire if they were eligible for the special permission. A similaragreement is under negotiations with New Zealand.
TURNING
Fr.GveGe@ i Laxembourg
Flytteplaner? Sfl har De brug for en professionel samarbejdspartner. Vi tilbyder Dem:
y' Skandinaviske ridgivere y' Personlig service y' Konkurrencedygtige priser B o D ell gren F re deril<s en Senior Account Manager
Mark B. Pedersen Account Manager
Union Bank of Norway International S.A. P,O. Box 867, L-2018 Luxemhou l. +352 454 945 1. Fax +352 454 945 200 For yderligere information: Navn: Adresse: Telefon/telefax:
Thai-Danish Trade News
2t
Lars Boe leaving Thailand /l fter 21 years in Asia, Lars II Aoe, his Korean wife Jee , lHee and their two chil-
Korean stewardesses.
merce, Lars Boe was elected to the Board and has been active there until the last AGM earlier this year. Lars Boe started his carrier in The East Asiatic Co. Ltd. in Copenhagen. In 1980 he was
moved to Hong Kong where Lise was born, and from there to Taiwan where Peter was born. Lars Boe will still be coming frequently to Thailand he has made an arrangement with Diet-
transferred to Singapore - his first posting abroad - where he was involved in the consumer business. In 1984 EAC wanted to open an office in Korea and
dren Lise and Peter are now leaving Thailand to settle down North of Copenhagen. Continuous health difficulties have lead to the doctor's recommendation of "slowing down", and subsequent early retirement. Lars Boe arrived Thailand in 1990 where his was for the first five years in charge of the Diethelm Consumer Products Divi-
In 1993, at the first AGM of Thai Danish Chamber of Com-
From Korea, the couPle
helm to remain available to the company on a part time basis in future. In this capacity, he will in fact be back in Thailand for some weeks in September and in November this year.
Lars Boe went there to stad f rom scratch. Some good friends from
sion. Since 1996 he has been managing all the trading activities in Myanmar, Laos and Cambodia.
Maersk Line introduced him to his wife, Jee Hee, who was then base chief in Seoul for Northwest Airlines responsible for the
Danish movie at film festival in Bangkok The Danish film "Mifune's Last Song" by Danish director Soren Kragh-Jacobsen was shown in
Bangkok in the beginning of June during this year's Eurooean Union Film Festivar. The film is about a yuppie, Kresten who is dragged back into facing his embarrassingly humble family background when his father dies. The film is a so called "Dogma"-movie, a cinematic attempt to strip the an of film down to its purest form: no
modern film techniques; the camera is hand-held, the music is recorded along with image,
there's no artificial lighting, no props, and no superficial emotions.
Church Aid to Thailand Danish Church Aid was in mid Santa Fe is pleased to announce the acquisition of the Asian operations of Global Silverhawk.
international humanitarian relief
Together the Santa Fe Group offers supreme quality systems and service so that we can continue to excel as we are
work in among other countries
"Moving Ahead 0f The Rest"
in some countries suppoft vic-
SANIA
FE
207 Soi Saeng Uthai, Sukhumvit 50 Road, Prakanong, Klong Toey, Bangkok 10250 Tel: (66 2) 7429890-2 Fax: (66 2) 741 4089 Contact Erik on 01 61 8 8382 for a Free Quotation E- mai I : eri k@ g I ob al s i lverh aw k. co.th
22
May granted an additional 25 mill. DKK to fufiher increase its
Thailand. While the Danish Church Aid
tims of natural disasters. the relief efforts in Thailand are directed mainly towards the civilian victims of the long-standing violent conflict along the ThaiBurma border. The Danish government last
year supported the Danish church Aid with a total of MiII. DKK
1'11
,2
Changing Ambassadors in the region Reshuffle of Danish envoys affects several postings in Asia. Ambassador Niels Dyrlund, who will be leaving back to Copenhagen 1 July to head the Protocol Department, is only one of over A dozen Danish ambassadors worldwide who are shifting positions. Many of the changes take place in Asia or involve diplo-
mats well known for orevious postings in Asia. Ole Lonsmann Poulsen will be new ambassador in Beijing, coming from London. He replaces Christopher Bo Bramsen who will be moving to Madrid. William Friis Msller, former ambassador in Beijing, currently posted in Stockholm, will retire. Michael Sternberg will be new ambassador in Delhi. He is
currently ambassador in Jakarta. In Delhi he will replace Birgit Storgaard Madsen, moving to Dar-Es-Salam. Gert Aagaard Andersen will be new ambassador in Jakarta. Bjarne Sorensen will be new ambassador in Hanoi. He comes from Pretoria and will replace Ove Ulleruo Jensen who will be moving back to Copenhagen. Finn Thilsted, currently ambassador in Dhaka, will be new ambassador Nairobi.
Open Letter from the Chamber President
Dear Ambassado[ On the occasion of Ambassador H.E. Niels K. Dyrlund's departure
from Thailand tne interview in Trade News September 1997 you spoke highly about ASEM. lts objective to help eligible countries in Asia to recover from the financial crisis in the region and the very first summit taking place in Bangkok 1996 with Head of States and Government from Asia and Europe. lt was at the time you took up the position as ambassador to Thailand and neighboring Cambodia and Myanmar accredited. lt was also the time where the Asian crisis was beginning to play havoc with the economy and affecting the lives of everyone. Your arrival to Thailand followed 3 years in Singapore, yourfirstAsian posting after having held various important positions in Denmark and the United States. In US that included Chicago, United Nations in New York and Washington. The Trade News story was published to feature your appointment and was the first time of many to come where we had the pleasure of learning from your vast knowledge and international experience. You are now returning to native Denmark to head the Protocol at the Ministry of Foreign Affairs, a job that somehow will let you stay in touch with Asia, at least in connection with the up-coming 4th ASEM meeting to be held in Denmark next year.
I I I
n
The list seems to be endless when I am trying to recall the many moments and the many activities, which we i.e. yourself, the embassy and the chamber have enjoyed and shared during the last four years. To mind comes of course the many gatherings and meetings, we have been to at the embassy and in your residence. The chamber's annual general
meeting being just one example of your hospitality. I recall lunches and dinners in your residence meeting up with such prominent people as Senate representatives, Thai ministers and your fellow ambassador colleagues f rom other South-East Asian countries. Many of our members have also enjoyed your willingness to officiate at official openings of companies or factories even well outside of Bangkok. The recent visit of H.M. Queen Margrethe ll and the accompanying trade delegation set a new benchmark for how well an embassy and chamber of commerce can work together. We have always seen an ambassador that was extremely well prepared, whether it was on the political and economical situation or the long and extraordinary history that exists between Thailand and Denmark. I know
that a granddaughter is waiting eagerly
to have her grandfather back home, as of course are your two sons. You and your wife Birgit will be leaving a very empty space in all of us. We have been extremely proud of having you as the finest representative for our country. On behalf of the Board of Directors and all members of the Danish-Thai Chamber of Commerce I wish to express our gratitude forthe outstanding support and hospitality you have extended to our business community in Thailand. Yours sincerely, Tom Sorensen
President
Jorgen and Anne Reimers, fo rme r D anish amb as s ado r to Thailand. Jorgen Reimerd, former ambassador in Bangkok, currently in Algier, will be new ambassador in Teheran. Poul Hoiness will be new ambassador in Tokyo.
23
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24
Little Danish School officially inaugurated On the day "Holger's
t-iftle Danish hool" officially opened, teacher Holger Jensen gave his pupils a break' and let them enioy clowns - and the ambassador Niels Dyrlund - rnaking wonderfully silly fools of themselves,
Clown Eckie relied on the Danish youth to help him keep his baLance - a
miscalculation on his
part as Lisa Hollbaum Redekop unexpectedly decided he was a big boy and could do fine on his own his work hasn't escaped ambas-
lowns and soft drinks, the teacher in a party mood. lots of time to play with friends, munching "
sador Niels Dyrlund's attention, and in his speech at the oPening of the school he praised the
Danish teacher for his good work, and the parents for their
frikadelle/'and rye bread, and a cake decorated to resemble the Danish flag - uhmmm. Joining the performers on stage and ending up wearing funny masks or a way, way, WAY oversized bra as a hat - and getting a good giggle out of seeing Denmark's ambassador decked out bY the clowns to an extend so that his own wife barely recognizes the man. And not a scrap of home-
suppon of the school.
Having just discarded the showed great comic talent on the stage, really getting into the spirit of the show and making
faces of the main performers behind their backs. Lisa (7) was
chosen as "crutch" by clown
instance, mention the bicYcle paths, the cleanliness, the fact
that people follow the traffic rules, and that the country aPpears to be very organized. Chil' dren really like to feel that things are in order." He also finds that his students are very thirsty for knowl-
Well, recently at least one day at the Dansk Samvirke's
Eckie while he worked on finding his balance on a uno cYcle. The little imp teasingly stepped aside at a crucial moment, however, leaving the surPrised Performer to his own unsteadY de-
Danish school in Sathorn Soi
vices. Oh yes, a bunch of cheekY
ceives the children late in the day, when they are exhausted
and independent young jetsetters, the students under
after a full nine hour long schedule or so, he describes them as
Holger Jensen's tutelage.
good learners. "Meeting most of them onlY once a week, however, doesn't give me the chance to get to
WOTK.
Oh, if every school daY could
only be like this!
1
was, as the little institution in Thai-Danish life was officiallY opened, having been in exist' ence for about six months. Three parents of children at the school took the initiative to the "grand opening" which was hosted (and, to a large extend, also paid for) by teacher Holger Jensen as he lives in two rooms
above the school, which is in reality the downstairs of a small
townhouse. Generous Parents also brought food and drinks along, and - voila - a few min-
Fairy tale Denmark "They are great kids," enthuses
their teacher who worked at a school in Gladsaxe, Denmarkfor 24years before coming to Thai-
know the children as well as I would like. In Denmark I maY spend ten lessons a week with
land barely four years ago: "l now teach 20 Danish children from six years upwards. They are truly an international bunch. Even the ones with two
Danish parents have experi-
dents' reaction when theY meet him leave no doubt, however,
enced a lot of the world. I also find it amusing when a student with a mother from Hong Kong and a father from Denmark claims to feel most at home in
he claims) enthusiastically enter-
Malaysia..."
dents eagerly jumPed at the chance to be stars of the mo-
culture, and although he re'
a cenain class which, of course, gives us much better oppoftunities to become close," exPlains Holger Jensen.
utes aftertheir arrival, everything was set for a party. Clowns Eckie and Mr. Penguin (nothing to do with Batman, but with his own distinctive walk,
tained children and adults living in the vicinity as well as those affiliated with the dchool. Several of the school's stu-
edge of Danish language and
"According to Holger Jensen
all his pupils speak very nicelY of DenmarK' "They really see it as a fairy
tale country which offers them
ment, and Assi (7) and his
wonderful experiences, and they notice some very interesting as-
brotherAsmus (10) in Pafticular
pects of the country. Many, for
His Bangkok based stuthat they feel appreciated
bY
their "Danish linK', and theY enjoy his company in return. Wanting to build an even closer relationship with and between the more or less Danish children in Bangkok, teacher Holger is Planning to take the lot on a weekend trip to Muak Lek and Khao Yai in the near future.
curly, sunflower yellow wig and u nbecoming spectacles-with-at-
tached huge-nose-and'blackChaplin-moustache with which Mr. Penguin had decorated him for the show, Niels DYrlund
quickly found the blue Plastic handled kitchen scissors for cut-
ting the red ribbon, and put on his semi formal Saturday afternoon face for the occasion. "lt is very important to give the children a Danish foundation to build on. To teach them the language and to introduce them to various aspects of Danish cul-
ture. This school not only offers a good opportunity for Danish
families to give their children valuable education, - and today it's also the only show in town," he added.
The Danish ambassador stressed that a bit of totally unexpected rain in the midst of the supposedly dry season - starting the very minute the outdoor enteftainment was about to begin - should only be seen as a sign of good luck. Thus, the school oPened on
a good note. Maybe another party will be held later when a name is found for this little insti-
tute of learning. So far it lust goes by "The little Danish School" or "Holger's School". Eva Hollbaum RedekoP
Best - and only show Holger Jensen's dedication to
25
-t
President Briefi ng on Thaksin meeting
Useful Contact ROYAL DANISH EMBASSY
dents of the various Foreign
Commercial Section 10 Soi Attakarn Prasit Sathorn Tai, Bangkok Tel.: (66 2) 213-2021-5 Fax: (66 21 213-1752 HE Niels K. Dyrlund Ambassador Ms. Tine Hylleberg Counsellor, Head of Section Mr. Jesper Vibe-Hansen Counsellor Mr. Attakorn Saropala Senior Commercial Officer Ms. Srisuda Vilyalai Commercial Otficer
Chambers of Commerce in Thailand.
FOYAL THAI EMBASSY Norgesmindevej 18
embers of the DanishThai Chamber of Com-
merce were
on
Wednesday 2nd May 2001 briefed by President Mr. Tom Sorensen about Prime Minister
Thaksin Shinawatra's meeting with him and all the other presi-
The briefing, which took place within hours after the meeting with the Prime Minister, put the members of the DTCC
way ahead of next morning's newspapers covering the same event. Speaking to the presidents of the 25 chambers, ), Prime
Minister Thaksin Shinawatra assured the foreign business-
men that Thai government policies regarding trade and investment have not changed. He also sought to clear up any misconceptions about his government's
policy, adding that, for future
technology, adding that transfer
projects, there will be increased focus on the use of local resources. On the trade front, Prime Minister Thaksin indicated that the government was willing to negotiate with any country, so long as the programs were of mutual benefit.
of technology will be a part of the
investment scheme.
Recognizing that the Joint
Foreign Chambers of Commerce in Thailand represents some 8,000 Thai and foreign
increase
businessmen, the prime minister agreed to hold regular meetings between the government and the JFCCT, and assigned
programs and their impact on
Thailand's competitiveness, the
Deputy Prime Minister Pitak
the foreign business community. He indicated there would be no
prime minister vowed to give
Intrawitayanunt to coordinate
strong support to research and
this activity.
major changes to investment
develooment and science and
ln order to
DK-2100 Copenhagen 0 Denmark Tel.: 39 62 50 10 Fax: 39 62 50 59 HE Ambassador Mr. Prasittidej Vichitsorasatra Counsellor SCANDINAVIAN SOCIETY SIAM G.P.O. Box
Bangkok 10501 Tel.: (66 2) 689-0496-7 Fax: (66 2) 689-0496 Mr. Leo Alexandersen
Chairman DANISH-THAI CHAMBER OF COMMERCE 140?/2 14th Fl., Glas Haus 1 Sukhumvit 25 Road, Bangkok 10110 Tel.: (66 2\ 661-7762
Fax: (66 2\661-7764-s Email contact@ dancham.or.th
Farewell Reception for Ambassador Dyrlund he Danish-ThaiChamber of Commerce is organizing a reception Tuesday 19 June 18.30 hours for members to bid farewell to Ambassador Niels K. Dyrlund. Members will be advised separately with further details.
The Ambassador and Mrs.
Larsen coming from an assignment as Danish ambassador in
Birgit Dyrlund will be leaving by the end of the month. Mr. Dyrlund has been appointed Head of the Protocol at the Ministry of Foreign Affairs in Copenhagen. New Danish ambassador to
please contact the DTCC office for a membership form or sign
Thailand willbe Mr. Ulrik Helweo
up on www.dancham.or.th
Prague. For non-members to participate in the reception on 19 June,
BECOME A MEMBER OF THE DANISH-THAI CHAMBER OF COMMERCE Fill in this coupon to receive further information and a full application form for membership.
Mail or fax the coupon to: Contact
Danish-Thai Chamber of Commerce I4O2l214th Fl., Glas Haus 1 Sukhumvit 25 Road, North Klongtoey, Wattana, Bangkok 10110 Tel.: (66 D 661-7762
Company name:
Telephone:
Fax:
Fax: (66 2\ 661-7764-5 Email contact @ dancham.or.th
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