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Digitally Peerless Amanda Morison speaks to Baroness Martha Lane Fox of Soho, who became famous co-founding lastminute.com in the 90s, and today is a passionate advocate for equal digital access across society When I speak to Baroness Lane-Fox of Soho (“please call me Martha”) she’s on her way back from the vet with a cat who has, apparently, been peeing all over the house. Said cat photobombed a BBC Radio4 Today interview (peeing and interview not related), leading to a feature later in the week with a pet psychologist who helped explain why the
nation’s pets are on red alert the second a Zoom ‘you’re on mute, Derek’ hones into view. Given the number of roles Martha juggles – among them non exec director of Chanel, board member of Twitter and Crossbench Peer in the House of Lords – how does she sound so calm? She’s also the mother of four-year-old twins. Wonderwoman? SPRING 2021 schoolnotices.co.uk 39
