Project Reports AMR Week Project BY: IVSA KFS It's a well -known fact that if you want to make a change, you should always start at by planting and irrigating the roots. For this year’s AMR week, our IVSA team in Kafr El
-Sheikh, Egypt, decided to take actions
on both online and offline levels.
- ONline Campaign Our social media accounts covered the AMR week with awareness posts along our offline run with a reach of more than 7000.
- Offline Campaign Since the wrong usage of antibiotics is imbedded deep in our culture and life, we decided to reach out for all the ages and different sections of people. We wanted to provide all the information that they might need to correct our wrong concepts. th
â?– We started on the 14 of November with the young generation in a school campaign where we used interactive and fun ways to simplify the issue. We acted out a short play using puppets to illustrate the antimicrobial mechanism for the elementary students in Hoda Shaa'rawy schools in Kafr El Sheikh. The students' reaction was great and very promising. So we didn't only educate the families of now, but we also helped change the view for the future.
41
Project Reports - AMR - VPHJ #13