Entrepreneur - Book club boost
Book club boost
by Helen Lloyd
T
he international lockdown caused by Covid-19 has resulted in one entrepreneurial bookseller reporting a 52 per cent rise in sales in just four weeks. Rare Birds Book Club was launched in 2017 to provide the latest and best in contemporary
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women’s fiction. Books that deliver gripping plots, fascinating stories, amazing heroines and, when the occasion calls for it, smouldering love interests have found favour with an increasing number of new readers. The monthly book delivery service, complimented by an online digital book club, has become a welcome distraction
and meaningful network for women across the world
Since its emergence onto the scene three years ago, the Edinburgh-based business has seen growth of 86 per cent and 57 per cent year on year respectively. However, following the introduction of nationwide lock down measures, the service has seen subscriptions rise by
