MARKETING LISTING CONSULTATION
PREPARED EXCLUSIVELY FOR:
AGENT NAME 8580 RODEO DRIVE BEVERLY HILLS, CALIFORNIA 90210
The information provided herein has been gathered from sources which are proprietary to Keller Williams Realty. As such, we understand this report to be for the private and confidential use of Keller Williams Realty, its’ representatives and you, the property owner. Accordingly, this report should not be copied, reproduced or distributed in any way to third parties without our prior mutual agreement.
YOUR NAME HERE
PREPARED BY:
YOUR NAME
124 Anywhere, Any City, CA 123456 Office: 310.555.1234 | Fax: 310.555.1234 Email: abcd@kw.com | Website: www.agentwebsite.com
John Doe 1234 Anywhere Place Anywhere, Any State 123456
Dear Jane Doe, This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client.
where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. Sincerely,
John Doe
124 Anywhere, Any City, CA 123456 Office: 310.555.1234 | Fax: 310.555.1234 Email: abcd@kw.com | Website: www.agentwebsite.com
Your Name Managing Partner Keller Williams Realty This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of your accomplishments. • Listing Things here • Listing Things here
JOHN DOE
John Doe Group
This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of your accomplishments. This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of your accomplishments.
124 Anywhere, Any City, CA 123456 Office: 310.555.1234 | Fax: 310.555.1234 Email: abcd@kw.com | Website: www.agentwebsite.com
MARKETING STRATEGY
INTERNET MARKETING
EXTENDED MARKET REACH When you list with me, we’ll have access to the Keller Williams Listing System, or KWLS. This proprietary, exclusive system ensures your property is marketed online 24/7 through more than 350 of the most popular search Websites.
PRINT MEDIA
PRINT MEDIA
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Put specifics about your print publications
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Fully editable images and text
LA TIMES EXCLUSIVE SAT/SUN PAGE
PRINT MEDIA
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MLS Caravan Exclusive
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2 Page Feature
MLS CARAVAN EXCLUSIVE 2 PAGE FEATURE
PROFESSIONAL PHOTOGRAPHY
PROPERTY FLYERS
EXTENDED MARKET REACH
TECHNOLOGY DRIVEN MARKETING
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Your Property Virtual Tour will be loaded on YouTube for Online Marketing Exposure.
POSTCARD MAILINGS
WEBSITE EXPOSURE
Insert Images of your website here
www.yourwebsite.com
SOCIAL MEDIA
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www.yourwebsite.com
STAGING
We want your home to be shown in the best possible light to prospective buyers to get you top dollar in the shortest amount of time. We will create a warm and inviting environment focusing on the best architectural features and selling points of your home.
WHY KE LLE R WI LLI AM S
Keller Williams is not your traditional Real Estate company. That is why it is not surprising that we are the #1 Real Estate Franchise in the World, by agent count. Our phenomenal growth is only part of the story: •
A network of over 112,000 real estate consultants with a projected growth of 300,000
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700+ offices in the US and Canada (50 Major Markets), including International presence in Costa Rica, Dubai, Indonesia, Mexico, Portugal, South Africa, Turkey, Spain, the UK and Vietnam.
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Excellence in cutting-edge real estate training, real estate coaching and real estate education
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Most Innovative Real Estate Company – Inman News
WHY KE LLE R WI LLI AM S
Technology • Leading-edge tech tools and training give me the edge in effectively marketing your property online, 24 hours a day, seven days a week! Through KW’s exclusive Keller Williams Listing System (KWLS), your property is fed to more than 350 online search engines and available on KW’s Web network of more than 76,000 sites. Best of all, because of Keller Williams Realty’s “My Listings, My Leads” philosophy, every single Internet inquiry on your property will come directly to me so that I can follow up quickly on potential buyers for your property. Teamwork • Keller Williams Realty was designed to reward agents for working together. Based on the belief that we are all more successful if we strive toward a common goal rather than our individual interests, I’m confident that every Keller Williams professional shares the common goal of serving you, my client, in the best way possible. Knowledge • Keller Williams Realty helps me stay ahead of trends in the real estate industry through its comprehensive, industry-leading training curriculum and research resources. It’s what prepares me to provide you with unparalleled service. Reliability • Founded on the principles of trust and honesty, Keller Williams Realty emphasizes the importance of having the integrity to do the right thing, always putting your needs first. It reinforces my belief that my success is ultimately determined by the legacy I leave with each client I serve. Track Record • I’m proud to work for #1 Real Estate Franchise in the World, by agent count! It’s proof that when you offer a superior level of service, the word spreads fast.
WHY KELLER WILLIAMS
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Keller Williams offices all located all across the United States, which serves as the location of our international headquarters.
WHY KELLER WILLIAMS
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Keller Williams Realty is WORLDWIDE. Our international presence includes offices in Canada, the United States, Costa Rica, Dubai, Indonesia, Mexico, Portugal, Spain, South Africa, Turkey, and the United Kingdom.
WHY KELLER WILLIAMS
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Keller Williams Realty is the Largest Real Estate Franchise in the world, by agent count.
CONSUMER-CENTRIC.com
KELLER WILLIAMS AWARDS & HONORS
MARKET STATISTICS
I NFORMATI ON SOURCES USED I N HOME SEARCH
VALUE OF WEBSI TES
WHAT BUYERS WANT MOST FROM THEI R AGENTS
HOW BUYERS FOUND THEI R AGENT
PRICING
PRICE RIGHT – ATTRACT BUYERS
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Pricing your property competitively will generate the most activity from agents and buyers.
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Pricing your property too high may make it necessary to drop the price below market value to compete with new, well priced listings.
PRICING MISCONCEPTIONS
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The value of your property is determined by what a buyer is willing to pay and a seller is willing to accept in today’s market.
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Buyers make their pricing decision based on comparing your property to other properties SOLD in your area. Historically, your first offer is usually your best.
PRI CE AHEAD OF THE MARKET
PRI CE AHEAD OF THE MARKET
PRICE RIGHT – TIME ON THE MARKET WORKS AGAINST Y OU
WHAT SELLS – PRICE RIGHT
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To get your home sold for the most money in the least amount of time, we have to price it “in the market”.
PRICE COMPETITIVELY – THE FIRST 30 DAY S ARE CRITICAL