2 minute read

Conservation Jewelry Line Helps Tackle a

Global Problem

1 Tree Mission® Plants One Tree For Every Bracelet Purchased

Sandy and Art Phillips launched 1 Tree Mission® (www.cooljewels.com/collections/1tree-mission) in late 2019 to help reforest the earth after witnessing the impact of deforestation on global warming and wildlife habitats. They are funding the effort through sales of distinctive, semi-precious stone bead bracelets. The design of each of the 10 current bracelet styles, which retail for $19.99, is inspired by a different tree. Every bracelet sold results in one tree being planted.

Trees are planted throughout United States forests and local communities, sub-Sahara Africa, Australia, Borneo and the Amazon rainforest. The husband and wife team, animal lovers who own Cool Jewels® by Phillips International, a jewelry design and distribution company serving the tourism industry for over 44 years, are about 2,000 plantings shy of their first year goal of 125,000 trees. They aim to plant many more in the ensuing years.

The bracelets are available to the trade exclusively through Cool Jewels®. Strong support from industry and consumers has encouraged the company to add many new styles to the line for an early 2021 launch.

Various merchandising options include both POP and floor displays.

Global warming occurs when carbon dioxide, other air pollutants and greenhouse gases gather in the atmosphere, where they absorb sunlight and solar radiation that have bounced off the earth’s surface. Trees remove carbon dioxide and greenhouse gases from the air while releasing oxygen, thus serving as a natural solution to global warming. During its lifetime, a single tree can remove up to one ton of carbon.

“In over 44 years of designing jewelry, I have never spent as much time creating a line as I did with 1 Tree Mission®. It’s a labor of love. Each bracelet is handmade using both recycled cord and packaging, while every stone was carefully selected to represent a unique element of nature,” said Art Phillips. “We are grateful to the many zoos, aquariums, gift shops, other retailers and consumers who have embraced our mission. All of us have a responsibility not only to wildlife, but to each other and future generations. Planting trees is something each of us can do to help address the vital and concerning issues of global warming and preserving wildlife habitats,” Sandy Phillips added. ❖

Reusable Stainless Steel Camp Mug

Stainless Steel Camp Mugs, Water Bottles and Pint Glasses are available from Mountain Graphics. Choose from many eye-catching designs or add one of your own. Reusable, dishwasher safe and BPA-free. Many designs for the outdoor retail market. Name-drops are free. Low Minimums!

(For more information call 1-888-764-6450, visit www.mtgraphics. com, or circle 30 on the reader service card.)

Outdoor Stickers

Eye-catching, outdoor-weather-resistant stickers and magnets are available from Mountain Graphics. Many stock designs to choose from. Name-drops are free. Made in the USA.

(For more information, call1-888-764-6450, visit www. mtgraphics.com, or circle 30 on the reader service card.)

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