MX2017
MX17
FALL 16
FALL 16 MX17
AMONG SHEEP
WE ARE WOLVES
WE ARE THE BRAND FOR THE BOLD AND
FEARLESS, THE ARMOR FOR THE PURIST.
WE ARE THE FASTEST. WE GO THE BIGGEST. WE
HAVE THE MOST FUN. WE STAY TRUE TO OUR
IDEALS. WE BELIEVE IT MATTERS HOW YOU
MAKE IT, THAT STYLE AND AUTHENTICITY DEFINE OUR INDIVIDUALISM.
WE RACE, AND WE RIDE. ALONE, WITH FRIENDS,
OR WITH OTHERS LIKE US. ON THE TRACK, IN THE
HILLS, AND ANYWHERE IN BETWEEN. WHEREVER
AND WHENEVER WE CAN, WE ENJOY THE RIDE.
WE ARE DIFFERENT. WE ARE SHIFT.
FALL 16
SHIFT
MX17
4
MX17
FALL 16
FALL 16 MX17
/ CONTENTS
SHIFT
5
02
WE ARE SHIFT
04
CONTENTS
06
TEAM
08
BLACK & WHITE
10
BLACK LABEL
20
WHITE LABEL
34
YOUTH WHITE LABEL
38
WHITE LABEL HELMETS
40
RECON
48
GOGGLES
49
PROTECTION
50
TEES
51
FLEECE
51
HATS
FALL 16
SHIFT
MX17
6
MX17
FALL 16
FALL 16 MX17
/ SYNDICATE
noun /’sindikit/ a. a group of individuals combined to promote a common interest. b. a group, combination, or association of gangsters controlling organized crime activities or one type of crime. see also, cartel.
CHAD REED JEREMY “TWITCH” STENBERG JEFF EMIG
JOSH GRANT BEN TOWNLEY KEVIN STRIJBOS BLAKE “BILKO” WILLIAMS KRIS FOSTER GENKI WATANABE ANDY BAKKEN CEDRIC SOUBEYRAS BEAU BAMBURG BRET TRIGG JACK SIMPSON LUKE ARBON CHEYNE BOYD LUKE CLOUT ESTEBAN CASTILLO DAVID RINALDO
7
SHIFT
JOSH HANSEN
RIDE IN COLOR
LIVE IN BLACK & WHITE
SHIFT MX17 FALL 16
8
MX17
FALL 16
FALL 16 MX17
/ MX17 COLLECTION
For MX17 we stripped away the frills, cut through the fat, hammered down and...focused. We focused on building more of what our riders need: improved performance, affordable quality, and unique, unrepressed, individualistic style. The results are more of what you need and less of what you don’t in our all new 3LACK and WHIT3 label products. Welcome to the next chapter of SHIFT.
SHIFT
World class performance meets world leading style. Designed to increase mobility and reduce weight by combining superior materials and innovative construction, 3LACK label sets the bar for lightweight, technical racewear with an uncompromised fit and unbeatable price.
This is where uncompromised value is defined. Combining simple construction with quality fabrics and unique graphic techniques, WHIT3 racewear sets out to eviscerate former expectations of what you “can’t” do with one hundred dollars.
Tried and true. With proven durable construction and overall inherent value, the classic Recon kit continues to dominate the freeride market and is unmatched in its infectious style and attitude.
9
3BLACK LABEL COLLECTION
C
3LACK LABEL COLLECTION
L
FALL 16
SHIFT
MX17
CHAD REED / 3LACK LABEL MAINLINE JERSEY AND PANT / 3LACK LABEL MAINLINE PRO GLOVE / FLO YELLOW
22 12
FALL 16 MX17
SHIFT
World class performance meets world leading style. Designed to increase mobility and reduce weight by combining superior materials and innovative construction, 3LACK label sets the bar for lightweight, technical racewear with an uncompromised fit and unbeatable price.
13
MX17
FALL 16
— BLACK LABEL MAINLINE JERSEY — Engineered with articulated, multi-panel construction for a superior fit on the bike Technical moisture wicking polyester main body Full mesh paneling for maximum ventilation Fade resistant sublimated graphics Athletic precision-fit comfort collar design —
3LACK LABEL mainline JERSEY FLO YELLOW ST18764 - 130 -
SHIFT
S
M
L
XL
XXL
— BLACK LABEL MAINLINE PANT — 600D polyester main body construction provides durability while minimizing overall weight Form-fitting construction for a perfect fit on the bike Stretch rear yoke and front gusset allow for unrestricted movement when riding Double layer knee construction provides internal abrasion resistance External leather knee-panels provide extreme heat and abrasion resistance 4-way stretch paneling provides an unrestricted fit around knee braces or guards Vented knee and thigh panels for enhanced airflow and comfort —
WHIT3 LABEL ninety seven PANT FLO YELLOW ST18765 - 130 $159.95
28
GEAR SETS
30
32
34
36
38
14
3LACK LABEL
MX17
FALL 16
3LACK LABEL mainline JERSEY
3LACK LABEL mainline JERSEY
NAVY/RED ST18764 - 248 S
M
L
BLACK/ORANGE ST18764 - 016 XL
XXL
S
3LACK LABEL MAINLINE PANT
30
32
L
XL
XXL
34
36
XL
XXL
34
36
3LACK LABEL MAINLINE PANT
NAVY/RED ST18765 - 248 $159.95 28
M
BLACK/ORANGE ST18765 - 016 $159.95 34
36
38
28
30
32
38
SHIFT
3LACK LABEL MAINLINE JERSEY
3LACK LABEL MAINLINE JERSEY
BLUE ST18764 - 002 S
M
L
XL
GREY ST18764 - 006 XXL
S
3LACK LABEL MAINLINE PANT
3LACK LABEL
30
32
L
3LACK LABEL MAINLINE PANT
BLUE ST18765 - 002 $159.95 28
M
GREY ST18765 - 006 $159.95 34
36
38
28
15
30
32
38
GEAR SETS
FALL 16
SHIFT
MX17
JEREMY “TWITCH” STENBERG / 3LACK LABEL MAINLINE JERSEY AND PANT / 3LACK LABEL AIR GLOVE / BLACK/ORANGE
16
FALL 16
T
W
I
T
C
H
MX17
SHIFT
17
MX17
FALL 16
— BLACK LABEL PRO MAINLINE GLOVE — Single layer Clarino® palm and thumb reinforcement Lightweight, breathable and flexible top of hand materials Pre-curved, articulated finger sidewalls Silicone fingertips for increased lever control —
3LACK LABEL PRO MAINLINE GLOVE BLACK/ORANGE ST18767 - 016 -
M
L
XL
XXL
SHIFT
S
3LACK LABEL PRO MAINLINE GLOVE
3LACK LABEL PRO MAINLINE GLOVE
FLO YELLOW ST18767 - 130 -
NAVY/RED ST18767 - 248 -
3LACK LABEL PRO MAINLINE GLOVE BLACK/WHITE ST18767 - 018 GLOVES
18
3LACK LABEL
MX17
FALL 16
— BLACK LABEL AIR MAINLINE GLOVE — Single layer Clarino® palm Silicone lever grip Max airflow Slip-on cuff design —
3LACK LABEL AIR GLOVE RED ST18768 - 003 -
S
M
L
XL
XXL
SHIFT
3LACK LABEL AIR GLOVE
3LACK LABEL AIR GLOVE
BLACK ST18768 - 001 -
ORANGE ST18768 - 009 -
3LACK LABEL AIR GLOVE
3LACK LABEL AIR GLOVE
BLUE ST18768 - 002 -
3LACK LABEL
FLO YELLOW ST18768 - 130 -
19
GLOVES
WHIT3 LABEL COLLECTION
IT
SHIFT MX17 FALL 16
20
FALL 16 MX17
WHIT3 LABEL COLLECTION
SHIFT
21
MX17
FALL 16
SHIFT
47
JEFF EMIG / WHIT3 LABEL NINETY SEVEN JERSEY AND PANT / WHIT3 LABEL PRO GLOVE / GREEN
22
FALL 16 MX17
SHIFT
This is where uncompromised value is defined. Combining simple construction with quality fabrics and unique graphic techniques, WHIT3 racewear sets out to eviscerate former expectations of what you “can’t” do with one hundred dollars.
23
MX17
FALL 16
— WHIT3 LABEL NINETY SEVEN JERSEY — Technical Polyester fabric provides moisture wicking function as well as increased durability V-Neck collar increases comfort and performance Fade resistant sublimated graphics Relaxed fit for added comfort Drop tail keeps jersey tucked in —
WHIT3 LABEL NINETY SEVEN JERSEY GREEN ST18784 - 004 -
SHIFT
S
M
L
XL
XXL
— WHIT3 LABEL NINETY SEVEN PANT — 600D main body material provides excellent durability Articulated design in the hip and knees conform to the rider while in the ride position Multiple stretch-zones ensure mobility and a contoured fit Low profile cuff provides extra comfort while tucked into the boot —
WHIT3 LABEL NINETY SEVEN PANT GREEN ST18785 - 004 28
GEAR SETS
30
32
34
36
38
24
WHIT3 LABEL
MX17
FALL 16
WHIT3 LABEL NINETY SEVEN JERSEY RED ST18784 - 003 S
M
L
XL
XXL
WHIT3 LABEL NINETY SEVEN PANT RED ST18785 - 003 28
30
32
34
36
38
WHIT3 LABEL NINETY SEVEN JERSEY BLACK ST18784 - 001 S
M
L
XL
XXL
3XL
SHIFT
WHIT3 LABEL NINETY SEVEN JERSEY WHITE ST18784 - 008 S
M
L
XL
XXL
WHIT3 LABEL NINETY SEVEN PANT WHITE ST18785 - 008 28
30
32
34
36
38
WHIT3 LABEL NINETY SEVEN PANT BLACK ST18785 - 001 28
30
WHIT3 LABEL
32
34
36
38
40
42 44
25
GEAR SETS
MX17
FALL 16
SHIFT
CHAD REED / WHIT3 LABEL TARMAC JERSEY AND PANT / WHIT3 LABEL AIR GLOVE / WHITE
26
MX17
FALL 16
SHIFT
R E
E
22 27
D
MX17
FALL 16
— WHIT3 LABEL TARMAC JERSEY — Technical Polyester fabric provides moisture wicking function as well as increased durability V-Neck collar increases comfort and performance Fade resistant sublimated graphics Relaxed fit for added comfort Drop tail keeps jersey tucked in —
WHIT3 LABEL TARMAC JERSEY BLACK ST17213 - 001 -
SHIFT
S
M
L
XL
XXL
3XL
— WHIT3 LABEL TARMAC PANT — 600D main body material provides excellent durability Articulated design in the hip and knees conform to the rider while in the ride position Multiple stretch-zones ensure mobility and a contoured fit Low profile cuff provides extra comfort while tucked into the boot —
WHIT3 LABEL TARMAC PANT BLACK ST17113 - 001 28
GEAR SETS
30
32
34
36
38
40
42 44
28
WHIT3 LABEL
MX17
FALL 16
WHIT3 LABEL TARMAC JERSEY
WHIT3 LABEL TARMAC JERSEY
ORANGE ST17213 - 009 S
M
L
RED ST17213 - 003 XL
XXL
S
WHIT3 LABEL TARMAC PANT
30
32
34
36
38
28
L
XL
XXL
S
34
36
38
28
L
XL
XXL
S
WHIT3 LABEL
32
L
XXL
30
32
34
36
XL
XXL
34
36
38
M
L
WHIT3 LABEL TARMAC PANT
BLACK/PINK ST17113 - 285 30
M
BLUE ST17213 - 002 -
WHIT3 LABEL TARMAC PANT
28
XL
38
WHIT3 LABEL TARMAC JERSEY
BLACK/PINK ST17213 - 285 M
36
WHITE ST17113 - 008 -
WHIT3 LABEL TARMAC JERSEY
S
34
SHIFT
32
32
WHIT3 LABEL TARMAC PANT
FLO YELLOW ST17113 - 130 30
30
WHITE ST17213 - 008 -
WHIT3 LABEL TARMAC PANT
28
XXL
WHIT3 LABEL TARMAC JERSEY
FLO YELLOW ST17213 - 130 M
XL
RED ST17113 - 003 -
WHIT3 LABEL TARMAC JERSEY
S
L
WHIT3 LABEL TARMAC PANT
ORANGE ST17113 - 009 28
M
BLUE ST17113 - 002 34
36
38
28
29
30
32
38
GEAR SETS
FALL 16
SHIFT
MX17
JEREMY “TWITCH” STENBERG / WHIT3 LABEL NINETY SEVEN JERSEY AND PANT / 3LACK LABEL AIR GLOVE / RED
30
MX17
FALL 16
T W SHIFT
I T C H
31
MX17
FALL 16
— WHIT3 LABEL PRO GLOVE — Single layer, lightly padded Clarino® palm and thumb reinforcement Lightweight, breathable and flexible top of hand materials Pre-curved finger sidewalls provide a superior grip Silicone fingertips for increased lever control —
WHITE LABEL PRO GLOVE
FLO YELLOW ST18776 - 130 M
L
XL
XXL
SHIFT
S
WHITE LABEL PRO GLOVE
WHITE LABEL PRO GLOVE
BLACK ST18776 - 001 -
S
GLOVES
M
L
BLACK/WHITE ST18776 - 018 -
XL
XXL
3XL
S
32
M
L
XL
XXL
WHIT3 LABEL
MX17
FALL 16
— WHIT3 LABEL AIR GLOVE — Single layer, padded Clarino® palm and thumb reinforcement Lightweight, breathable and flexible top of hand materials Pre-curved, articulated finger sidewalls Silicone fingertips for increased lever control —
WHIT3 LABEL AIR GLOVE
RED ST19098 - 003 S
M
L
XL
XXL
SHIFT
WHIT3 LABEL AIR GLOVE
WHIT3 LABEL AIR GLOVE
BLACK ST19098 - 001 -
S
M
L
WHITE ST19098 - 008 -
XL
XXL
S
WHIT3 LABEL AIR GLOVE
WHIT3 LABEL
M
L
M
L
ORANGE ST19098 - 009 -
XL
XXL
WHIT3 LABEL AIR GLOVE
BLACK/WHITE ST19098 - 018 -
S
WHIT3 LABEL AIR GLOVE
XXL
3XL
4XL
S
M
L
M
L
XL
XXL
XL
XXL
WHIT3 LABEL AIR GLOVE
FLO YELLOW ST19098 - 130 -
XL
S
BLACK/PINK ST19098 - 285 -
XL
XXL
33
S
M
L
GLOVES
MX17
FALL 16
YOUTH WHIT3 LABEL YOUTH TARMAC JERSEY
WHIT3 LABEL YOUTH TARMAC JERSEY
ORANGE ST17219 - 009 S
M
L
BLACK ST17219 - 001 -
XL
S
WHIT3 LABEL YOUTH TARMAC PANT
24
26
28
22
26
28
BLUE ST17219 - 002 -
XL
S
M
L
XL
SHIFT
L
24
WHIT3 LABEL YOUTH TARMAC JERSEY
FLO YELLOW ST17219 - 130 M
XL
BLACK ST17220 - 001 -
WHIT3 LABEL YOUTH TARMAC JERSEY
S
L
WHIT3 LABEL YOUTH TARMAC PANT
ORANGE ST17220 - 009 22
M
WHIT3 LABEL YOUTH TARMAC PANT
WHIT3 LABEL YOUTH TARMAC PANT
FLO YELLOW ST17220 - 130 22
24
26
BLUE ST17220 - 002 -
28
22
YS/5 L
28
FLO YELLOW ST17229 - 130 -
BLACK/PINK ST17219 - 285 M
26
WHIT3 LABEL YOUTH AIR GLOVE
WHIT3 LABEL YOUTH TARMAC JERSEY
S
24
YM/6
YL/7
XL
WHIT3 LABEL YOUTH AIR GLOVE BLACK/WHITE ST17229 - 018 -
WHIT3 LABEL YOUTH TARMAC PANT
YS/5
BLACK/PINK ST17220 - 285 22
24
26
YL/7
WHIT3 LABEL YOUTH AIR GLOVE
28
BLACK ST17229 - 001 YS/5
YOUTH
YM/6
34
YM/6
YL/7
WHIT3 LABEL
MX17
FALL 16
JOSH HANSEN / WHIT3 LABEL TARMAC JERSEY AND PANT / WHIT3 LABEL AIR GLOVE / FLO YELLOW
H
A
N
S
E
N
SHIFT
35
FALL 16
SHIFT
MX17
167 36
MX17
FALL 16
B A K K E N SHIFT
ANDY BAKKEN / WHIT3 LABEL TARMAC JERSEY AND PANT / WHIT3 LABEL AIR GLOVE / WHIT3 LABEL TARMAC HELMET / BLUE
37
MX17
FALL 16
— WHIT3 LABEL SOLID HELMET — Injection molded polycarbonate shell 9 Intake and 4 exhaust vents DRI-LEX comfort liner ECE/ DOT 22-05 certification —
WHIT3 LABEL SOLID HELMET MATTE BLACK ST16109 - 255 $139.95
S
M
L
XL
XXL
SHIFT
XS
— WHIT3 LABEL TARMAC HELMET — Injection molded polycarbonate shell 9 Intake and 4 exhaust vents DRI-LEX comfort liner ECE/ DOT 22-05 certification —
WHIT3 LABEL TARMAC HELMET RED ST17232 - 003 $139.95
XS
HELMETS
S
M
L
XL
XXL
38
WHIT3 LABEL
MX17
FALL 16
WHIT3 LABEL TARMAC HELMET
WHIT3 LABEL TARMAC HELMET
BLACK ST17232 - 001 $139.95
XS
S
M
ORANGE ST17232 - 009 $139.95
L
XL
XXL
XS
WHIT3 LABEL TARMAC HELMET
M
L
XL
XXL
XS
WHIT3 LABEL
M
XXL
S
M
L
XL
XXL
L
XL
XXL
WHIT3 LABEL TARMAC HELMET WHITE ST17232 - 008 $139.95
BLACK/PINK ST17232 - 285 $139.95
S
XL
BLUE ST17232 - 002 $139.95
WHIT3 LABEL TARMAC HELMET
XS
L
SHIFT
S
M
WHIT3 LABEL TARMAC HELMET
FLO YELLOW ST17232 - 130 $139.95
XS
S
L
XL
XXL
XS
39
S
M
HELMETS
RECON COLLECTION
O
SHIFT MX17 FALL 16
40
FALL 16 MX17
RECON COLLECTION
SHIFT
E
41
FALL 16
SHIFT
MX17
42
MX17
FALL 16
Tried and true. With proven durable construction and overall inherent value, the classic Recon kit continues to dominate the freeride market and is unmatched in its infectious style and attitude.
SHIFT
43
MX17
FALL 16
— RECON CHECKERS JERSEY
RECON CHECKERS JERSEY BLACK ST17216 - 001 -
— Technical, moisture wicking polyester and mesh fabrics throughout Four-panel construction
S
Technical collar design
M
L
XL
XXL
Relaxed fit designed to be worn outside of pants Relaxed fit with drop tail —
— RECON RIDE PANT
RECON RIDE PANT
BLACK ST17217 - 001 -
— 600D main body material
SHIFT
Relaxed, over the boot pant design Zip off lower legs convert pants into long-length shorts
28
30
32
34
36
38
40
42
Full grain leather inner knee panels Large cargo pockets Adjustable waist tabs —
— ENFORCER KNEE/SHIN GUARD — High-impact plastic shell Two-piece pivoting design Ventilated foam padded backing with abrasion resistant binding Dual elastic adjustment straps with hook and loop closures —
— ENFORCER ELBOW GUARD — High-impact plastic shell Pre-curved design conforms to the body Ventilated foam padded backing with abrasion resistant binding Criss-cross cinch system for evenly distributed retention and reduced slippage —
ADULT BLACK ST08082 - 001 ONE SIZE
ADULT BLACK ST08086 - 001 ONE SIZE
YOUTH BLACK ST08083 - 001 ONE SIZE
YOUTH BLACK ST08087 - 001 ONE SIZE
GEAR SETS
44
RECON
MX17
FALL 16
— RECON PHOENIX JERSEY — Technical, moisture wicking polyester and mesh fabrics throughout Four-panel construction Technical collar design Relaxed fit designed to be worn outside of pants Relaxed fit with drop tail —
RECON PHOENIX JERSEY WHITE ST17788 - 008 -
S
M
L
XL
XXL
SHIFT
RECON PHOENIX JERSEY
RECON PHOENIX JERSEY
WHITE ST17788 - 008 S
M
L
FLO YELLOW ST17788 - 130 XL
S
XXL
RECON RIDE PANT
RECON
30
32
L
XL
XXL
RECON RIDE PANT
BLACK ST17217 - 001 28
M
FLO YELLOW ST17217 - 130 34
36
38
40
42
28
45
30
32
34
36
38
40
GEAR SETS
FALL 16
SHIFT
MX17
T
W
I
T
C
H
46
MX17
FALL 16
SHIFT
JEREMY “TWITCH” STENBERG / WHIT3 LABEL NINETY SEVEN JERSEY AND PANT / 3LACK LABEL PRO GLOVE / BLACK
47
FALL 16
SHIFT
H
A
N
S E
N
MX17
48
MX17
FALL 16
100 SHIFT
JOSH HANSEN / WHIT3 LABEL NINETY SEVEN JERSEY AND PANT / WHIT3 LABEL PRO GLOVE / WHITE
49
MX17
FALL 16
MX SUPPLY TEE
MX SUPPLY TEE
BLACK ST19110 - 001 M
L
XL
XXL
S
M
L
CARDINAL ST19110 - 465 XL
XXL
S
M
L
XL
XXL
SHIFT
S
MX SUPPLY TEE
OPTIC WHITE ST19110 - 190 -
BARBOLT TEE
S
M
L
XL
XXL
S
M
L
L
XL
S
XXL
PRISM TEE
CARDINAL ST19132 - 465 S
M
XXL
S
M
L
50
XL
M
L
OPTIC WHITE ST19111 - 190 XL
XXL
S
M
L
XL
XXL
PRISM TEE
CHARCOAL HEATHER ST19132 - 123 XL
LE MANS TEE
BLACK ST19111 - 001 -
BLACK ST19113 - 001 -
PRISM TEE
TEES
LE MANS TEE
BARBOLT TEE
HEATHER GREY ST19113 - 040 -
OPTIC WHITE ST19132 - 190 XXL
S
M
L
XL
XXL
APPAREL
MX17
FALL 16
INSIGNIA ZIP FLEECE BLACK ST19107 - 001 -
S
M
L
XL
XXL
DRAFT ZIP FLEECE BLACK ST19109 - 001 -
DRAFT ZIP FLEECE HEATHER GREY ST19109 - 040 -
SHIFT
S
FLYING TIRE 5-PANEL SNAPBACK HEATHER GRAPHITE ST19106 - 185 ONE SIZE
CHECKERED TRUCKER WHITE ST19104 - 008 ONE SIZE
APPAREL
M
L
CORPO TRUCKER
FLYING TIRE 5-PANEL SNAPBACK
WHITE ST19105 - 008 ONE SIZE
BLACK ST19106 - 001 ONE SIZE
CHECKERED TRUCKER
XL
XXL
CORPO TRUCKER BLACK ST19105 - 001 ONE SIZE
CHECKERED TRUCKER
BLACK ST19104 - 001 ONE SIZE
RED ST19104 - 003 ONE SIZE
51
TEES
MX17
FALL 16
SHIFT
ANDY BAKKEN / 3LACK LABEL MAINLINE JERSEY AND PANT / 3LACK LABEL PRO GLOVE / BLUE/ORANGE
B A K K E N
52
MX17
FALL 16
JEFF EMIG / WHIT3 LABEL TARMAC JERSEY AND PANT / WHITE LABEL AIR GLOVE / BLACK
SHIFT
E
53
M
I
G
— PART NO. P20202-000 ©2016 SHIFT MX ALL RIGHTS RESERVED
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