How Email Validation and Verification Works
Finding a firm that offers their professional services in cleaning up email address list through the process of validation to verify email addresses nowadays is an absolutely daunting and tough task. Certainly there are a number of firms and providers currently in the market, but the prices and the selection are all over the place. And depending on what the customer needs, a particular customer may eventually end up either overpaying or underpaying for a kind of service that just does not fit their actual needs, at the very least. Firms and Providers who offer their professional clean up email lists services usually have two main objectives.
Validation The process of email list validation is comprised of the removal of the following email address types: · · · · · · · · ·
Botclickers Bounces Complainers Departmentals Disposables Duplicates False Positives Slow responses Spamtraps
Validation also checks for any format errors and usage of Unicode characters as well as the mail exchange records for numerous and several other warning flags and signs to prepare the email list for verification.
Verification The process of verification of the email list involves the final removal of bounce-bound emails, regardless of it being hard, transient, or soft bounce, challenge emails, feedback report emails, forwarder response emails, mail block relay response emails, vacation emails, automated replies from list servers, as well as false positives. The process that bears the most importance depends on the type of the customer’s email list. There are several types of email lists. And they are:
Harvested Email List Harvested email lists are email addresses that have been collected and “scraped off” directly from the internet. It is a common SPAM technique that is both absolutely and undeniably risky and not worth any person’s effort. But up to this day, there are still a huge number of Spammers who still utilize such a technique. It is not uncommon to see a number of Business-to-Business email lists that are mended together from the “harvested” email addresses from the internet. Validation and Verification are necessary since there is no indicator whether a list is a harvested list, or not.
Third Party Email List Purchased, rented, or traded lists are considered a type of gorilla style email marketing and is often frowned upon, most especially by spam fighters. If a certain email recipient did not make any request for any information from the sender, then a complaint or report would wound up with the ISP or worse a Spam fighter. With a third party email list, it is definitely in their best interest to have it both validated and verified.
Opt-in Email List An opt-in email list is a database of people who openly requested to receive information from the sender. When information is received, the recipients trust the sender and would receive future information coming from the sender. For this type of list, the process of verification is necessary
More info: https://neverbounce.com http://doinge.jimdo.com/2016/01/22/how-emailvalidation-and-verification-works/