Internet Marketing Service: A Digital INDUSTRY IN India
Flow of Presentation
Stats about Internet Generation of India
Industry Growth Vision
Government Support and Investments
Skills and Talent acquisition in Industry
Top Headlines in Industry
Market Share – Digital Marketing
E-Commerce Industry- Digital Edge
A Step towards Digital India Campaign
What makes us different from others?
Why make us your Digital Marketing Partner
Services We Offer
Stats about Internet Generation of India
In December 2014, India’s Internet user base reached 243 million, the third largest in the world behind China (641) and the USA (279), while the number of users of social media and smart phones grew to 100 million.
India had one of the lowest internet penetration with only 19% of its population online, whereas China accounts to 46%, USA 87%, Russia 59%, Brazil 53%, UK 90%, Germany 86%, France 86%, and Japan 86%. – Internet Live Stats
Industry Growth Vision
Indian Consumer Market is witnessing Exponential growth and is projected to go fourfold in near decade and this will make India as 5th largest consumer market by 2025. - McKinsey
India’s Internet economy will grow to almost Rs.10 trillion by 2018, accounting for 5% of the country’s gross domestic product (GDP) compared to Rs. 3.6 trillion contributing 3.2% to GDP in 2013 - BCG & IAMAI
Government Support and Investments o
Government spending in India is set to rise to $3.4 billion from $1.4 billion in the same time frame.
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The country also saw a 10-fold increase in the venture funding that went into Internet companies in 2014 as compared to 2013.
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More than 800 Internet start-ups got funding in 2014 as compared to 200 in 2012 - Boston Consulting Group (BCG)
Skills & Talent acquisition in Industry
Digital Marketing to create 1.5 lakh jobs by 2016 in India as Country is emerging as a digital outsourcing hub for diverse services including online advertising, social media and website design. – Economic Times
Digital Marketer is second hottest Job Profile in 2015 and Digital Marketing Stands in Top 5 Skills - LinkedIn
Top Headlines in Industry
Facebook has signed a partnership with WPP's media agency conglomerate GroupM, its first deal with an advertising agency in India.
Cognizant acquires digital marketing agency Cadient Group.
Amazon India plans spending of Rs150 cr on advertising this Year
Flipkart is pushing fashion lifestyle brands and henceforth acquired myntra
Markets and Markets expanding in India.
IBM opens digital marketing analytics and solutions.
Wipro won 10 deals in digital space in Q3, TCS sees billion $ opportunity in digital, see good FY15.
Market Share – Digital Marketing
The online advertising market in India is estimated to reach Rs 3575 crore (578.13 million) by March 2015
30% rise seen from Rs 2750 crore (US$ 444.72 million) in March 2014.
Search advertisements constitute 38% of total advertisement market share followed by display advertisement at 29%.
India's mobile-ad impression volume grew 260 per cent since July 2013.
The estimated market share of mobile marketing will reach 1400 crore by 2015.
E-Commerce Industry- Digital Edge o
E-commerce Company’s market share by revenues is more than Rs.25000 crore by year 2014.
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Six years back, there was no single billion-dollar Internet company in India; now there are seven of them.
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They comprise three public companies, Info Edge (India) Ltd, Make My Trip Ltd and Justdial Ltd, and four private companies - Flipkart, Snapdeal.com, Paytm.com and InMobi.com.Â
A Step towards Digital India Campaign We, Brainmine Web Solutions as Digital Marketers not only prefer to work with start-ups and accept the challenges that come with new websites; but also prefer to work as consultants to mid-sized company or brands. We understand the need of time that your business starting from having website to online promotion and building reputation and branding.
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What makes us different from others?
Brainmine Web Solutions are strictly white hat SEO firm
Since we are a smaller company that means you will get more personalized attention.
We take on clients where we believe and can help so as to not waste your money or our time.
We have people that come from PR, a web development background or Content Marketing.
Why make us your Digital Marketing Partner
Brainmine Web Solutions Focus on ROI with right execution and adding real value to your Business.
Our approach is different to achieve the goals, the concepts remain same but with every business and industry insights our strategy and plan changes.
We do things differently sometimes structural SEO, PPC, FB ads or improve Social Presence via SMO, mobile friendly website or a mix of multiple strategies.
Cost effective approach that does not mean cheap work but innovative and unique work that weight fundamentals of your market.
Services Brainmine Web Solutions Offers
Search Engine Optimization
Link Earning
Reputation Management Paid Advertising (PPC)
Local SEO
Social Media Optimization
Social Media Advertising
Content Marketing
Email Marketing
Web Design and Development
Mobile SEO and development
Application (Android, IOS) Development & Marketing
SEO Consulting and Outsourcing
Infographic Marketing
Thanks for your time