INDEX 01 About SEOUL
02 Content 03
Maps and Online Content
04 Distribution 05 Advertising Rates 06 Online Advertising Rates
01 About SEOUL A
Magazine Name
SEOUL
B
Publisher Seoul Selection
C
· Released monthly · Cost: 5,000 won a copy · Language: English (for overseas tourists and international residents of Korea)
D Publication Goals E Basic Information F To promote Korean culture worldwide by providing information on tourism and culture to overseas tourists and international residents of Korea.
· Size: 260 x 380 mm · Distribution: 15,000 copies (changes occasionally)
· Page number: Around 50 pages
Details
Registration with ABC SEOUL is registered with the Korea Audit Bureau of Circulations.
02 Content A
TRAVEL
SEOUL’s travel section plays the role of a guidebook better than any other magazine on the market by developing tourism content to spark the interest of overseas tourists and providing cultural information in an easy-to-understand way.
B
“The magazine is a fun read and makes for a nice souvenir to take back home as well. It has crisp and breathtaking pictures that entices a traveler.”
LIVING& LIFE STYLE
By providing information on food, fashion, shopping and leisure, our living and culture section helps international residents enjoy a richer experience in Korea.
C
EXPAT BUZZ Community Pages
This section talks about communities for expats living in Korea and discusses upcoming events, concerts, and exhibitions.
03 Maps and Online content http://magazine.seoulselection.com/
D
MAPS & COUPONS
Practically a mini-guidebook, our Maps & Guides provides useful information on restaurants, clubs, museums and tourist destinations on a neighborhood-byneighborhood basis.
E SEOUL WEEKLY
F
Sent out every Tuesday by email to 6,000 subscribers and posted online, this online newsletter provides information on the week’s events and happenings in the foreign community. Events are also posted on Facebook and Twitter.
Our online magazine provides useful information to overseas tourists and international residents, activating social networking and strengthening connections with our magazine.
WEBSITE
04 Distribution Distribution Locations
Distribution Locations
Astoria Hotel, Biwon Guest House, Blu Guest House, Bukchon Guesthouse, CO-OP Residence, Fraser Place Central Seoul, Fraser Suites, Gogung Hotel, Grand & Coex Intercontinental Hotel, Hillside, Hostel Korea, Hotel Prima Seoul, Hotel Queen Incheon Airport, Hotel Sevilla Incheon Airport, Hotel Sunbee, Imperial Palace Hotel, Ibis Ambassador Hotel, Ibis Ambassador Seoul, Koreana Hotel, Lexington Hotel, Lim’s House, Lotte City Hotel, Marriott Executive Apartments, Namsan Guest House, Park Hyatt Hotel, Renaissance Hotel, Ritz Carlton, Riviera Hotel, Seogyo Hotel, Seoul Guesthouse, Shilla Hotel, Somerset Palace, Sophia Guesthouse, Tea Guest House, Travelers’ A Hostel, Vabien Seoul, Vabien Suite, W Hotel, Yeha Guest House, etc.
Educational Institutions Local
Asia Pacific International School, Chung Dahm language academies, Ganada language academies, Hanyang University’s International Cooperation Office, Jogyesa Temple, Korea International School, Korea International Christian School, Korea Kent Foreign School, Mrs. Higgins, National Institute for International Education, Pagoda language academies, Seoul Foreign School, Seoul Global Village Center (Seorae Village, Itaewon, Yeonnam, Ichon, Yeoksam), Seoul International School, Seoul Korean Language Academy, Templestay Program, USO, Yongsan International School, etc.
Angel-in-Us (736 shops), Nescafé (86 shops), Starbucks (400 shops)
Restaurants
Major Cafés
Local
Many restaurants in districts frequented by int’l residents (Itaewon, Hannam-dong, Gangnam, Gwanghwamun), including Bärlin, Buddha’s Belly, Gecko’s Garden, Le Saint-Ex, Moghul, Sortino’s, Suji’s, Tomatillo, 3 Alley Pu b
Overseas Cultural Centers
Argentina, Beijing, Germany, Los Angeles, New York, Osaka, Paris, Russia, Shanghai, Tokyo, United Kingdom, Vi etnam, etc.
Over seas
Fashion & Beauty
Hair & Joy, TONI & GUY, Park Jun Beauty Lab, Zen Hair Salon, etc.
Hospitals & Clinics
Bookstores
Bandi & Luni’s (Jonggak, COEX Mall), GS Books (Incheon Airport), Kyobo Bookstore, Seoul Selection Bookshop, Song-In Books, Youngpoong Bookstore
Hu Care, IP&I, Imperial Palace Hotel Medical Center Dentistry , Gangnam Severance Hospital, Jaseng Hospital of Oriental Medicine, Migreen Oriental Medical Clinic, NY Wholistic Care
Cultural Sp aces
Boryeong Mud Festival, Chongdong Theater, Cheongwadae Sarangchae, Korea Foundation Cultural Center, Korea House, NANTA, National Gugak Center, Seoul Partners House, etc.
Local
Others
Relocation companies (Crown Relocation, World One Relocation), Hospitals (Imperial Palace Hotel Medical Square, Jaseng Oriental Medicine Hospital, Gangnam Severance Hospital) and about 20 real estate agencies (in the Hannam-dong and Seongbok-dong areas) specializing in international residents
Local
Hotels and Serviced Residences
Foreign Community
Canada Chamber of Commerce, Chung Dahm language academies, Seoul Academy International School, Seoul Club, Seoul Foreign School, Seoul International School, UK Chamber of Commerce, US Chamber of Commerce, Pagoda language academies, Yongsan International School, KOTRA ISC, SIWA, etc.
Tourist Information Centers
Gwanghwamun, Hongik University area, Incheon Internatio nal Airport, Insa-dong, Itaewon, Jamsil, Myeong-dong, Namdaemun, Samcheong-dong, etc.
Local
Local
Local
Local
Local
Local
Local
05 No.
Advertising Rates (1)
Type
Size (in mm)
Ad location
Price in Korea won (excludes VAT)
Back cover
\6,000,000
Center pages double page spread
1
1p
260 × 380
\5,000,000
Inside front cover
\3,700,000
Inside back & front facing cover
\3,500,000
The last page
\3,000,000
Facing contents page
\2,500,000
Inside page
\2,200,000
2/3p
173 × 380 / 260 × 253
Inside page
\1,200,000
1/2p
130 × 380 / 260 × 190
Inside page
\900,000
3
1/3p
86 × 380 / 260 × 126
Inside page
\600,000
4
2/9p
86× 253 / 173 × 126
Community page,
\400,000
2
No-haggle Pricing
Vertical (2~5)
Goings on 5
1/9P
86 × 126
Around town page
\250,000
Coupons
60 × 26
Coupons
\100,000
Banner in
Type A (40 × 15)
maps
Type B (40 × 30)
\100,000 Banner in maps
\150,000
* Advertorials are 1.5 times greater than the listed advertisement price.
Horizontal (2~5)
05
Advertising Rates (2) Cover
No-haggle Pricing
No.
Size (in mm)
1
65.786 x 27.745
Ad location
Cover ad on top (random)
Price in Korea won (excludes VAT)
\700,000
Cover ad on 2
60.25 x 23.675
right side
\400,000
Ad on â–ś cover
1 65.786 x27.745
â–ź Ad on cover 2 60.25 x 23.675
(random) 3
Cover ad on
3
60.25 x 47.35
right side
\800,000
60.25 x 47.35
(random) Cover ad on 4
60.25 x 71.025
right side (random)
\900,000
4 60.25 x 71.025
06
Online Advertising Rates
No.
Size (pixel)
Ad Location
Price in Korean won (excludes VAT)
1
466 x 125
Top of the website
\3,000,000
2
726 x 88
1st banner below the menu
\3,000,000
3
726 x 88
2nd banner below the menu
\2,500,000
4
640 x 125
5
265 x 109
1st from top on right-hand side
\800,000
6
265 x 109
2nd from top on right-hand side
\700,000
7
265 x 109
Right sidebar box (random)
\500,000
8
125 x 125
Right sidebar box (random)
\300,000
Ads inside articles, Bottom banner (random)
\1,000,000
http://magazine.seoulselection.com/