Blog: Sequentlearning.com
The Relationship Between Product Development And Its Context Successful product launch and ensuring that maximum number of businesses is able to use it in their specific scenarios involve understanding its context. What purpose is it going to serve? Why would people purchase it? Context signifies the beginning when you start visualizing its important features that will help the users. Is it going to be for office purposes or will it have an expanded application covering varied markets and user groups? Only the people related to the development cycle including the managers, executives, and the team members can answer this. When they are completely clear regarding the product they are developing, they will be able to communicate it to their sales representatives. Convincing businesses and clients these days is not that easy. They have a plethora of choices before them each one promising more than the other does. Here the role of the product manager is quite crucial. They are the people who are going to envision the product right from its rudimentary stage and discuss with people who will actually do the job. If your product is not associated with the particular context, even if it has all the materials to be a showstopper, your audience is going to reject. With high competitions and each launch trying to vie for attention, ask, what is the USP of your product? What it is going to offer that no one else does? If there are similar products in the market, it should provide something additional. Learn everything that you ought regarding product strategy and more by visiting the website Sequentlearning.com.