AUTUMN/WINTER 14 PARIS | LONDON | NEW YORK | HONG KONG
WELCOME TO SÉRAPHINE
CONTENT
THE NEW COLLECTION IS HERE
Wishing you all the best for your 9 months journey
Cécile Reinaud AW14
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54 GOOD FOR BUSINESS
60 LONDON
72 DENIM
78 NURSING
94 ESCAPE TO THE SUN
100 LUXE
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LE
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U
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PIE
CES, ENDLE
SS
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38 NEW YORK
FO
From Paris to New York to London this season’s collection has a distinctly international flavour! You'll find a mix of high fashion styles together with wardrobe must-haves, and our luxe collection offers every special occasion dress you can dream of. With twelve years of experience, the Séraphine label has established itself as the international brand of choice for pregnancy fashion. We are proud to have dressed many fashion icons and Hollywood celebrities in the past decade and our passion for stylish maternity clothes is at the heart of every collection we produce.
2 PARIS
#seraphinebumpkit
86 THE BUMP KIT
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WELCOME TO SÉRAPHINE
OUR LONDON STORES 45 Marylebone High Street, W1U 28 Kensington Church Street, W8 79B Hampstead High Street, NW3 102 Northcote Road, SW11
EASY WAYS TO SHOP
CONTACT
Shop online at: www.Seraphine.com
Contact our customer service team: 0844 287 0001, contact@Seraphine.com
Or at one of our four London Stores
See the website for details of our international boutiques and concessions
Selected styles in our department store concession at: Peter Jones, Sloane Square, SW1
THE SÉRAPHINE PROMISE E
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SÉRAPHINE'S AWARD
• Express Shipping Winner Specialist Retailer
• Free UK Returns • Great Customer Service
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SÉRAPHINE AW14
PARIS
PARIS we love you This season, the capital of fashion and romance provides the perfect backdrop to showcase our new SĂŠraphine collection. You'll find directional prints throughout our dress collection, sexy denim teamed with casual chic tops and elegant outerwear to keep you toasty warm and effortlessly chic all winter long. For elegant occasions you'll fall in love with the clean lines of our dresses, inspired by the perennial queen of fashion Coco Chanel.
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PARIS
Birdie Dress - Printed | £45 Leather Belt - Black | £19 Tights - Black | £10
Ruffle Dress - Grey Marl | £52 Leather Belt - Black | £19 Tights - Black | £10
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PARIS
"Séraphine has been a revelation for me recently. Well-made, classic and stylish pieces - meaning I've actually had choice in what I wear over the last 9 months. Highly-recommended first stop after the positive pregnancy test!" NATASHA MCNAMARA, EDITOR GLAMOUR ONLINE
Waterfall Jacket - Black | £65 Graphic Maternity Dress - Printed | £55 Tights - Black | £10
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COVER UP Nothing defines your style for the season quite like a glamorously draped winter coat. You’ll be wearing it more than any other piece in your wardrobe, so opt for our coat made in high quality wool with 10% cashmere, and cut to grow with you.
Wool and Cashmere Coat Black | £129 Luxe Skinny Jeans - Grey | £65
PARIS
THE FUR JACKET Add a touch of luxe to your winter look with silky detachable faux-fur trimmed cuffs and collars.
Fur Trim Knitted Jacket - Black | £79 Long Line V Neck Jumper - Grey | £45 Faux Leather Detail Treggings - Black | £45 AW14
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PARIS
"Being pregnant is such an incredible experience, and discovering a brand like Séraphine just makes it even more enjoyable." LAURA HAMILTON, BLOGGER & TV PRESENTER HELLO! MAGAZINE
APRÈS SKI CHIC Keep yourself and your bump toasty and rock an ultra chic après ski vibe.
Puffer Jacket - Black | £89 Roll Neck Nursing Top - Black | £32 Super Skinny Jeans - Black | £52 Many more styles at seraphine.com
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SÉRAPHINE AW14
Polka Dot Asymmetric Twist Dress - Blue | £52 Tights - Black | £10
PARIS
SO CHIC Discover your perfect day dress for stylish city adventures.
“Séraphineʼs maternity dresses were a lifesaver during my pregnancy.” ROSAMUND DEAN, ENTERTAINMENT DIRECTOR RED MAGAZINE
Wrap Nursing Dress - Evergreen | £55 Tights - Black | £10 Many more styles at seraphine.com
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PARIS
ACCESSORISE Create a dramatic high fashion look with the faux-fur removable collar. Mock Wrap Dress - Pebble Print | £55 Tights - Black | £10 Faux-Fur Collar - Black | £29 Baby Doll Dress - Striped | £55
IT’S ALL IN THE DETAILS Many more styles at seraphine.com
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ADMIRE THE VIEW
PARIS
Ruched Knitted Dress - Ink Marl | £52 Sheen Tights - Black | £10 Cashmere Blend Double Zipped Coat - Black | £139
“I loved wearing Séraphine Maternity throughout my pregnancy, and I felt sexy, chic and comfortable in their designs while maintaining my personal style. Very important to this new mum!” ROXY MANNING, PRESENTER REDCARPETROXY.COM
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“Séraphine was the brand I turned to both during my pregnancy for maternity clothes and afterwards when I was breastfeeding. The clothes are stylish, comfortable and practical and there is so much choice that whatever you need for whatever occasion, they’ve got it.” SARAH JANE SMITH, BEAUTY WRITER THE DAILY TELEGRAPH Cashmere Blend Coat - Black and Grey | £149 Slim Leg Trousers - Black | £49
PARIS
CREATE YOUR LOOK For a quintessentially Parisian winter look, choose chic black essentials and build up your outfit around them.
Draped Back Jumper - Charcoal | £55 Slim Leg Trousers - Black | £49 ShoeTherapy Ballerina Shoes - Black | £65 ShoeTherapy Ballerina Shoes - Nude | £79 Many more styles at seraphine.com
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Sheer Flutter Maternity Top - Black | £39 Skinny Jeans - Indigo | £49
ELEGANTLY DRAPED Love this season’s trend for sexy sheer fabrics and feminine drapery to inject a touch of glamour into your everyday style.
Roll Neck Wool and Cashmere Jumper - Black Winter Floral Skirt - Floral Print Tights - Black Zip Detail Tunic - Black
“I love Séraphine! From an easy to wear winter jacket to a classic black dress, I found myself living in their pieces throughout my pregnancy” CORRI MCFADDEN, FASHION BLOGGER CORRIMCFADDEN.COM
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£65 £32 £10 £49
LOVE LEGGINGS! Made in the softest natural bamboo fabric, these leggings are temperature regulating with antibacterial properties. They provide great support and allow your skin to breathe for all day comfort.
Bamboo Active Leggings - Black | ÂŁ25 Striped Popper Tunic - Grey and Navy | ÂŁ52
PARIS
SAY "OUI" TO BRETON STRIPES
Nautical Popper Jumper - Striped | £49 Premium Under Bump Skinny Jeans - Blue | £65 ShoeTherapy Ballerina - Red | £89
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PARIS
DENIM & KNITWEAR The perfect partners
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PARIS
DENIM TREND ALERT Ripped, faded and distressed to perfection; discover the slimming secrets of our stylish distressed denim. Pair ripped jeans with a cosy jumper and heels for unbeatable autumnal allure.
Love No.1 Sweater - Grey | £29 Over Bump Ripped Skinny Jeans - Blue Wash | £52
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PARIS
ON THE STREETS OF PARIS
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“Count on Séraphine becoming top choice for mums-to-be." ELLE MAGAZINE
Nursing Jumper - Salt and Pepper | £49 Luxe Skinny Jeans - Grey | £65 Roll Neck Nursing Top - Black | £32 Bamboo Nursing Shawl - Striped | £45 Parisian Print Top - Grey Shades | £32 Waterfall Jacket - Black | £65
PARIS
Cable Knit Cape Jumper - Almond | £59 Premium Under Bump Skinny Jeans - Blue | £65
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PARIS
SÉRAPHINE SKINNY JEANS The pregnant fashionista’s secret weapon; find your perfect pair of skinny maternity jeans and discover the super slimming power of this popular denim style. Fitting close to your legs all the way down from hips to ankles, a stylish skinny pair is the perfect way to show off your legs through your winter pregnancy.
Sitting comfortably under your bump, the elasticated under-bump band allows plenty of growing room for your new curves, and feels just like your regular low-rise look.
Slim Leg Jeans - Black | £49
Luxe Skinny Jeans - Grey | £65
Premium Under Bump Skinny Jeans - Blue | £65
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PARIS
COMBINING STYLE AND FUNCTION At Séraphine we like to design clothes that are as fashionable as they are practical, and many of our tops look great during pregnancy and adapt perfectly for nursing with easy access systems such as our pretty poppers or clever zips. Being a yummy mummy has never been so easy! Long Line Popper Nursing Top - Purple or Latte | £39 Over Bump Ripped Skinny Jeans - Blue Wash | £52 AW14
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Snood Nursing Jumper - Ink Marl | £56 Slim Leg Jeans - Black | £49 Glitter Nursing Top - Green | £42 Premium Under Bump Skinny Jeans - Blue | £65
PARIS
EVENING GLAM As the evening draws in, you’re getting ready to head out! Explore the glamorous potential of a classic little black dress or inject some colour with rich winter berry shades – feel the heads turn as you walk in the room!
Sheer Polka Dot Dress - Black | £49
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PARIS
BRING A DRESS TO LIFE WITH THE RIGHT ACCESSORIES
Knot Front Dress - Orchid | £49
Thank you Stella & Dot for lending us jewellery for this fashion story! Find the full collection at stelladot.co.uk
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THE SALONS of PARIS Master the monochrome trend this season for a perennially chic evening look. You simply can’t go wrong with this classic combination.
Crossover Dress - Monochrome Print | ÂŁ55
PARIS
"I have Séraphine to thank for helping me look elegant when 8 months pregnant at my sisterʼs wedding and stylish with a newborn baby. From easy day wear to sophisticated evening wear, itʼs a must for maternity style." HANNAH SWERLING, COMMISSIONING EDITOR ELLE
Piped Dress - Black and Ivory | £59
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PARIS
"It is lovely to find maternity clothes that are classic yet still fashion forward." VICTORIA IBBETSON, PICTURE EDITOR GLAMOUR MAGAZINE
Pearl Necklace by Stella & Dot Find the full collection at stelladot.co.uk
Ruched Crossover Top - Cream | £39 Tweed Look Skirt - Grey Shades | £45
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PARIS
"The Séraphine Collection has a chic, timeless appeal to it that fashion-forward mums-to-be will embrace." LISA HORTEN - LIFESTYLE EDITOR
Flutter Sleeve Top - Raspberry | £35 Leather Belt - Black | £19
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AT HOME WITH CLAIRE
at home
Claire with
Meet our Séraphine Model We caught up with our stunning Séraphine model Claire, and she let us in on some of the Séraphine styles she’s been wearing through her pregnancy.
Lace Trim Under Bump Dress - Black | £49 Tights - Black | £10
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AT HOME WITH CLAIRE
Describe your maternity style? “I've enjoyed showing my new figure with bump-hugging styles like that cute little black dress. It’s been my go-to dress ever since my bump peaked out. I also love the cosy feel of the Seraphine knitted jumpers. I'm planning to nurse my baby so the easy access for breastfeeding will be really handy.”
Drape Front Nursing Tunic - Ink | £48
Alpaca Blend Nursing Jumper - Chestnut | £52 Premium Over Bump Straight Leg Jeans - Blue | £52
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AT HOME WITH CLAIRE
Claire’s Favourites
Bamboo Nursing Shawl - Brown | £42 Bamboo Active Leggings - Black | £25
Asymmetric Twist Dress Chain | £52
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AT HOME WITH CLAIRE
Colour Block Nursing Dress Navy and Sapphire | £55 Tights - Black | £10 Knot Front Dress - Claret | £49
Which Seraphine style have you enjoyed wearing most? “I'm a big denim fan, but pregnant I have really enjoyed wearing dresses that give a more feminine silhouette I had to have the famous knotted dress that Kate Middleton wore. I chose mine in this lovely deep burgundy, and it's true to say that I feel like a princess in it!” Many more styles at seraphine.com
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NEW YORK
NEW YORK
Cropped Peplum Jacket - Ivory | £85 Straight Leg Premium Jeans - Blue Wash | £49
YOU ROCK
The city that never sleeps is a constant source of inspiration for what’s new and fashion forward, and has inspired this collection of hip designs for the urbanista working girl in you! When the night sets in, our evening wear collection glints with touches of gold and offers you some fabulous party outfits. Our must-have dresses are inspired by the inimitable style icon Audrey Hepburn and are designed to take you from dawn to dusk.
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GO FOR A LOOSER CUT TO CREATE THE BOYFRIEND LOOK
Luxe Skinny Jeans - Grey | £65 Sheer Blouse - Charcoal | £45
INJECT SOME STYLE Have fun with fashion this season and step up your style with accessories and just a touch of attitude! It doesn’t take a lot to make a big impression – try a trendy hat to inject that inimitable NYC quirk into your style. Slim Fit Skinny Jeans - Indigo | £49 Cotton Empire Line Shirt - White | £42
NEW YORK
STYLE YOUR DENIM FOR AUTUMN WITH AN OVERSIZED KNIT Wool and Cashmere Wrap Cardigan Cream | £69 Pleated Nursing Top - Taupe | £39 Slim Fit Skinny Jeans - Indigo | £49 Denim Skirt - Blue | £46 Tights - Black | £10
multiway cardigan Our Multiway Cardigan in wool and cashmere is the ultimate luxury cover up to step up your style as the temperature drops. Wear it open as a flowing waterfall style, or button it up for an edgy asymmetric drape and a feminine cowl neckline.
Many more styles at seraphine.com
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NEW YORK
DENIM CITY Discover your perfect pair of jeans and you’ll look fantastic wherever you wear them! Style them up for a night on the town or dress them down for essential daytime style.
Sequin Cardigan - Black | £49 Slim Fit Jeans - Black | £49 Long Sleeve Nursing Top - Black | £29
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NEW YORK
UNDER BUMP FIT LOOKS 100% LIKE YOUR REGULAR JEANS
1. Luxe Skinny Jeans - Grey | £65 2. Straight Leg Premium Jeans - Blue wash | £49 3. Slim Fit Skinny Jeans - Indigo | £49
FIND YOUR PERFECT STYLE AT SÉRAPHINE
SEAMLESS BUMP BAND FEELS LIKE A SECOND SKIN
4. Premium Over Bump Straight Leg Jeans - Blue | £52 5. Slim Leg Jeans - Dark Wash | £52 6. Over Bump Boot Cut Jeans - Black | £52
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NEW YORK
hello stripes
Striped Tunic - Blue and Black | £49 Skinny Tie Belt - Black | £15 Tights - Black | £10
Striped Jumper - Black and Sand | £49 Tailored Treggings - Black | £35 ShoeTherapy Studded Loafers - Mink | £89
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NEW YORK
"ALL THE STYLISH MUMS-TO-BE LOVE SÉRAPHINE" ROSIE NIXON, EDITOR HELLO! MAGAZINE
Lace Detail Woven Shirt - Black | £52 Slim Fit Skinny Jeans - Indigo | £49
DETAILS BRING A DESIGN TO LIFE Whether it’s beautiful peek-a-boo lace or a bold stripe, don’t be afraid to experiment with your wardrobe. Wide stripes are a great way to show off your bump and contrast your figure to elongate your silhouette.
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NEW YORK
WE CAPES
Knitted Cape - Black | £79 Slim Fit Skinny Jeans - Indigo | £49
Worn by Doutzen Kroes
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NEW YORK
Worn by The Duchess of Cambridge
Baby Doll Dress - Black | £55 Mock Wrap Dress - Polka Dot Print | £55 Tights - Purple | £10
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NEW YORK
working girl Work it at the office with crisp tailoring, specifically designed to grow with your changing curves. With beautifully fitting clothes you’ll achieve that perfect professional polish, giving you the confidence to take charge and get things done. Stretch Blazer - Black | £55 Cotton Empire Line Shirt - Striped | £42 Slim Fit Skinny Jeans - Indigo | £49
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NEW YORK
1 dress 3 styles
"THE LBD IS ONE OF MY FAVOURITES FROM THE SÉRAPHINE COLLECTION. I LOVE THIS DRESS BECAUSE IT CAN BE WORN FROM THE DAYTIME RIGHT THROUGH TO THE EVENING!" ROSIE NIXON, EDITOR - HELLO! MAGAZINE
OFFICE
DAY
EVENING
Dress for success - a clean silhouette, with a stylish belt to define your empire line.
Create a versatile daytime look - add a cosy long line cardigan and a statement handbag.
Shift Dress - Black | £39 Adjustable Belt - Black | £15 Tights - Black | £10
Long Line Cardigan - Grey | £55
Perfect for a party or a hot date night add some sparkle with a glitzy belt and killer heels
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NEW YORK
the little black dresses Worn by Gwen Stefani The little black dress is an essential style in every woman’s wardrobe. A true investment piece; the LBD is a master of disguise - dress it up for the office, down for the daytime or vamp up the style for the evening! Zipper Detail Dress - Black | £65 Sheen Tights - Black | £10
"GWEN STEFANI CONTINUES TO LOOK FABULOUS IN HER THIRD TRIMESTER IN HER FAVOURITE MATERNITY BRAND,SÉRAPHINE. STAYING TRUE TO HER ROCK CHIC STYLE, THE STYLISH MUM-TO-BE HAS BEEN A BIG FAN OF SÉRAPHINE THROUGHOUT HER PREGNANCY." GURGLE.COM
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Worn by Gwen Stefani
Cowl Neck Glitter Dress - Black | £49 Faux Leather Detail Leggings - Black | £45
gl
am
NEW YORK
g
n i
n e ev AW14
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Gold Sequin Cocktail Dress | £85 Sheen Tights - Black | £10
NEW YORK
THE MULTIWAY DRESS One dress, so many ways to wear it: The silky sashes can be tied, twisted, draped, knotted and criss-crossed to create myriad different styles!
Multiway Maxi Dress - Midnight | £175
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good for business Clean lines and a slick silhouette; nothing beats our classic black maternity suit for 9 to 5 glamour. Expertly tailored in ultra-soft Ponte di Roma, the style will grow with you for a perfect fit at every stage.
“These days I'd be in wardrobe Hades without my Séraphine pencil skirt. A must for expecting mamas!” THANDIE NEWTON, ACTRESS
the blouse Our flowy viscose blouse is a must-have for your working wardrobe.
Stretch Blazer - Black | £55 Secret Support Vest - White | £25 Stretch Pencil Skirt - Black | £35 Pintuck Blouse - Ivory | £49 Leather and Metal Belt - Black | £15 Stretch Cotton Sateen Trousers - Black | £49
GOOD FOR BUSINESS
"SĂŠraphine fulfils all the shopping criteria my clients look for when building their yummy mummy wardrobes. The designs are both fashionable and practical, allowing mums to embrace their bump and stay looking effortlessly stylish the whole nine months and beyond." DANIELLA MARKS, FREELANCE STYLIST GURGLE MAGAZINE
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boardroom chic Strong lines and sharp monochrome shades can be combined to create a stylish look for the office. Our tailored shirts will grow with you, allowing you to create adaptable office outfits throughout your pregnancy.
Contrast Cuff Dress - Navy | £52 Stretch Blazer - Black | £55 Shawl Collar Shirt - Grey/White | £45 Stretch Pencil Skirt - Black | £35 Cotton Empire Line Shirt - Striped | £42 Stretch Cotton Sateen Trousers - Black | £49
Monday
Asymmetric Twist Dress - Chain | £52 Tights - Black | £10
ne
Cécile, Founder of Séraphi
Cécile’s Smart Styling Tips Black, white and neutral shades are the must-haves for a professional wardrobe. Inject some pattern with a stylish day dress, and cut down on ironing with one of our mock shirts which look really sharp and don’t crease easily. For a more feminine look, pick one rich colour to mix with your staple black and accessorise in the same shade. With good colour coordination you will always look sharp.
GOOD FOR BUSINESS
Stay chic at the office a week in style
Tuesday
Mock Shirt - Black and Stripe | £42 Stretch Tailored Trousers - Black | £47
Wednesday
Classic Wrap Dress - Black | £42
Thursday
Side Ruched Dress - Ink | £52 Tights - Black | £10
Many more styles at seraphine.com
Friday
Textured Silk Blouse - Oyster | £69 Tailored Maternity Trousers - Black | £49
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LONDON THE REGAL CITY This collection blends traditional tailoring with the latest trends, offering luxurious coats in wool and cashmere and our sumptuously soft knitwear to keep the chilly weather at bay. We are honoured to have been a brand of choice to the Duchess of Cambridge during her pregnancy, and our now world-renowned knotted dress is at the top of every woman’s wish list this season.
LONDON
“The Duchess of Cambridge was the picture of elegance in the 'Jolene' dress ...the brand's signature knot dress is designed to flatter the female form through the use of subtle gathering.”
Worn by The Duchess of Cambridge
HELLO! MAGAZINE
“Séraphine: The crown jewel of maternity fashion” GRAZIA
Wool & Cashmere Luxe Coat - Blush | £159 Side Pleated Dress - Claret | £49 Faux-Fur Scarf - Grey | £25
Knot Front Dress - Navy | £49
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Knitted Skirt - Black | £39 Roll Neck Nursing Top - Black | £32 Tights - Grey | £10
LONDON
"Séraphine is a wonderfully chic, yet comfortable maternity brand. Just because you are expecting doesn't mean you can't be stylish. I love their trendy knitwear and their elegant evening wear. You are always able to find an outfit for any occasion" LAURA HAMILTON, BLOGGER & TV PRESENTER HELLO! MAGAZINE
Wool and Cashmere Wrap Cardigan - Grey | £69 Striped Side Pleat Top - Grey and Navy | £39 Fleece Maternity Skirt - Grey | £35 Tights - Navy | £10 Tote Baby Changing Bag - Navy | £69
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LONDON
Wool and Cashmere Roll Neck Jumper - Chestnut | £65 Luxe Skinny Jeans - Grey | £65
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THE COATIGAN Fall in love with our sumptuous knitwear hybrid - fusing the comfort and soft lines of a cosy cardigan, with the warmth and style of a structured winter coat. Made in the very softest lamb’s wool, it will keep you warm and toasty indoors or out. Coatigan - Black | £75 Slim Fit Skinny Jeans - Indigo | £49
Bamboo Nursing Shawl - Grey | £42 Neon Stripe Popper Top - Grey | £39 A-Line Cord Skirt - Black | £39
LONDON
LUXE CASHMERE COATS Invest and indulge in our clean cut winter coats, made in luxurious Italian wool with 10% cashmere. Choose between smart navy and creamy blush to enhance your winter style.
Wool & Cashmere Luxe Coat Navy or Blush | £159
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LONDON
"Séraphine is one of my go-to labels for fabulous maternity wear. I particularly love the winter floral print dresses in the new collection – great for during pregnancy and after…" CHARLOTTE KEWLEY, ACTING CONSUMER EDITOR MOTHER & BABY
Knitted Tie Back Dress - Charcoal | £59
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LONDON
ACCESSORISE Accessories can give your maternity wardrobe the versatility to create new looks with your classic staple pieces.
Floral Print Dress - Purple | £45 Lace Print Scarf - Blue | £19 Tights - Purple | £10 Adjustable Belt - Snake Print | £15 Tote Baby Changing Bag - Navy | £69
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Worn by Jessica Alba
Print Scarf - Leopard | £29 Bamboo Nursing Jumper - Brown | £49 Slim Fit Skinny Jeans - Black | £49
"I absolutely lived in Séraphine during my pregnancy, it got me from day to night and through every trimester perfectly. I rave about the brand to all my friends and expectant mothers at InStyle, so it’s lovely to see the brand looking so well." INSTYLE, FASHION DIRECTOR
Wool and Cashmere Wrap Coat - Black | £139 Luxe Skinny Jeans - Grey | £65
DENIM
Ruched T-Shirt Grey | £28
Wool and Cashmere Wrap Cardigan - Grey | £69
Boyfriend Jeans - Blue | £52
Long Line Popper Nursing Top - Latte | £39
Slim Fit Skinny Jeans - Indigo | £49
ShoeTherapy Studded Loafer Mink | £89
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DENIM
dress
your
Trench Coat Beige | £89
denim A good pair of maternity jeans will take you right through pregnancy and beyond in comfort and style. Everyone has that special pair of jeans that always look great - whether it's the cut, the colour, or both, you can rely on them not to let you down. Whether you dress them up to the nines or dress them down for a casual day around the house, jeans go with just about everything, making it an absolute breeze to put together an outfit. Denim is your perfect partner during pregnancy.
Boyfriend Jeans - Blue | £52
ShoeTherapy Python Ballerinas Grey | £79
Many more styles at seraphine.com
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celebs our grey skinny
jeans Our grey luxe skinny jeans are a true celebrity favourite. Worn and loved by several stylish expectant mums at the top of the Hollywood Hotlist, these slimming skinny jeans have real star quality. Harness the sparkling celebrity style and dress the jeans your way!
J A N U A RY J ONES
A A ALB
OLIVIA WILDE
JESSIC
DENIM
Style them the celeb way the jeans!
Olivia Wilde Stunning New York actress Olivia worked a chic monochrome look, pairing the grey jeans with a black top and a stylish leather jacket. Luxe Skinny Jeans - Grey | £65 Long Sleeve Ruched Top - Black | £29
Jessica Alba The darling of the fashion press, Jessica teamed the jeans with a floaty white shirt, a long line winter coat and cute red ballerina pumps. Wool & Cashmere Luxe Coat - Blush | £159 Pintuck Blouse - Ivory | £49 ShoeTherapy Bow Ballerinas - Red | £65 Luxe Skinny Jeans - Grey | £65
January Jones A-lister actress January Jones rocked stylish horizontal stripes to flatter her growing figure, and finished off the look with statement winter boots. Luxe Skinny Jeans - Grey | £65 Nautical Popper Jumper - Striped | £49 Many more styles at seraphine.com
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SÉRAPHINE AW14
Séraphine styles loved by Hollywood yummy mummies We can’t all afford the services of a private stylist, so take inspiration from those who can and have chosen Séraphine as a fashion destination during their pregnancy!
"I just wanted to let you know that the Séraphine jeans are amazing!!! The only ones to stay up so far!!" MARIELLA TANDY, RETAIL EDITOR - TATLER
R
MINOG
E R GARN
DANNII
JENNIFE
K AT E W INSLET
UE
DENIM
Dannii Minogue
Jennifer Garner
Dannii loved our jeans so much, she continued to wear them after the birth! She styled them with our signature nursing jumper for effortless on-the-go style.
Stylish a-list actress Jennifer spruced up our Black and Sand Long Line Jumper with a fiery red scarf, and was a big fan of our maternity denim styles throughout her pregnancy.
Bamboo Nursing Jumper - Brown | £49 Print Scarf - Leopard | £29 Tote Baby Changing Bag - Navy | £69 Slim Fit Skinny Jeans - Black | £49
Striped Jumper - Black and Sand | £49 Premium Straight Leg Jeans - Blue | £52 ShoeTherapy Soft Suede Pumps - Grey | £79
Kate Winslet Glamorous Hollywood mum Kate styled our black skinny jeans with a classic black blazer and heels to achieve an ultra chic look for the red carpet. Slim Fit Jeans - Black | £49 Nursing Vest - Black | £22 Stretch Blazer - Black | £55
Many more styles at seraphine.com
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NURSING
Nurse in style Breastfeeding your baby is not only great for your baby’s health, but it also nurtures a unique and special bond. That is why at Séraphine we design clothes that look great throughout pregnancy and can easily transition for nursing. Featuring clever hidden panels and our unique popper opening system, feeding can be simple and stylish. Wrap Front Nursing Jumper - Indigo | £55 Premium Over Bump Straight Leg Jeans - Dark Wash | £52
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NURSING
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SÉRAPHINE AW14
NURSING
Breastfeeding the must-haves A good collection of basic nursing tops to mix, match, layer & accessorise with is a must for every new mum. Simply lift up the top layer to reveal easy access for nursing!
“Séraphine's gorgeous maternity clothes make you feel decidedly stylish - which, let me tell you, is quite a feat if you're eight months pregnant or a breastfeeding mum. I actually think I'll keep wearing the poncho, pregnant or not!” LUCY CLELAND, EDITOR COUNTRY & TOWNHOUSE
Pleated Nursing Top - Black | £39 Nursing Vest - Black | £22 Nursing Top - Striped | £29 Long Sleeved Nursing Top - Black | £29 AW14
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NURSING
Bamboo Nursing Shawl - Brown | £42
The nursing shawl
A must have for discreet nursing
Sumptuously stylish and ever practical, Séraphine’s knitted shawl is a maternity must have. The super soft bamboo yarn drapes over the shoulders creating a luxe layered look. The easy open poppers allow this versatile piece to double up as a practical and discreet breastfeeding shawl. The endless possibilities make this an investment piece that your wardrobe and lifestyle should not be without. Many more styles at seraphine.com
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SÉRAPHINE AW14
Sweet dreams...
Luxuriously soft Our entire nursing collection is designed with you and your baby in mind, so we use only the softest fabrics to be gentle on sensitive skin. Long Line Popper Nursing Top - Latte | ÂŁ39 Bamboo Active Leggings - Black | ÂŁ25
Shop breastfeeding styles online at seraphine.com
NURSING
Stylish Nursing Knitwear This jumper drapes beautifully over your bump and adapts effortlessly to nursing with our popper front opening system! Long enough in the body to cover your hips and thighs, this style will neatly conceal your bump and provide an excellent option for concealing post-birth tummy. The slinky, lightweight bamboo knit feels silky soft and has temperature-regulating properties.
Bamboo Nursing Jumper - Grey or Brown | £49 Post Maternity Leggings - Black | £25
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NURSING
Feminine & Sexy More lingerie styles online at seraphine.com
Lace Trim Nursing Bra - Black or Mocha | ÂŁ25 Lace Trim Briefs - Black or Mocha | ÂŁ10
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NURSING
Convenient Clips
Our must have nursing vest features convenient clips for quick and easy nursing access. Made in the softest stretch bamboo fabric; this vest allows your skin to breathe and helps your body to regulate its temperature by wicking away moisture. The fabric’s innate antibacterial properties make this an essential style for breastfeeding.
Bamboo Seamless Nursing Vest - Nude | £29 Bamboo Active Leggings - Black | £25
Many more styles at seraphine.com
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SÉRAPHINE AW14
THE BUMP KIT
the BUMP kit Your best friend throughout pregnancy and beyond, this kit will provide the core basics of your maternity wardrobe, allowing you to mix, match and style your bump. These are wardrobe winners with maximum styling potential!
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Watch the styling video online
S
LE
S
U
R
PIE
CES, ENDLE
SS
TY
THE BUMP KIT
4 ESSENTIAL
GET THE KIT FOR
STYLES
£85
FO
#seraphinebumpkit
THE VEST
THE SKIRT
The essential white camisole with chic spaghetti straps and secret built-in bust support. Cut long to cover your curves and create a smooth silhouette.
The perfect pencil skirt made in super stretchy jersey. Fitting comfortably over your bump, it contours your curves for a smooth and slinky look.
THE LEGGINGS
THE LITTLE BLACK DRESS
The ultimate maternity leggings, fitting seamlessly over your bump. Designed to smooth and support your curves, for a flexible fit.
The classic LBD, made in soft stretch jersey to flatter your figure at every stage of pregnancy. Dress it down for the daytime or glam it up for an evening out.
Many more styles at seraphine.com
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SÉRAPHINE AW14
™
Goodbye to
BACK PAIN & HEAVY LEGS
The revolutionary footwear brand ShoeTherapy is a line of stylish shoes that are medically proven to alleviate back ache, and are the first patented shoes recommended during pregnancy. The inner sole technology which actively corrects your posture, and alleviates muscle strain as you walk, has been developed by a leading french doctor and physiotherapist and is clinically proven to provide real medical benefits. Including cute ballerina pumps and our new fashionable loafer styles, the footwear collection is the perfect match for our stylish maternity wear. You’ll love them so much you’ll be wearing them long after baby arrives! It’s important to choose pregnancy shoes that will look after your feet. Choosing supportive shoes throughout your pregnancy will save your body a lot of strain and pain. Pregnancy causes the balance of the body to be disrupted and your weight to be thrown forwards, which affects the spine, knees, calves and ankles. Our range features an array of elegant and fashionable flat styles with ergonomically engineered soles to stimulate circulation and correct posture. You may not want to go back to heels once you’ve tried our ballet flats!
Winter LOAFER
New In
“So exciting to find a range of flat shoes that actually support your feet and look stylish too. I will be living in them” AW14
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Kate Carter - Life & Style Editor Guardian
SHOETHERAPY
HOW
does it work?
The ShoeTherapy inner sole features raised elements that help support the foot and optimise balance as you walk, ensuring better posture and minimising muscle strain. The heel’s height and shape also promotes the ideal body posture in order to avoid backache. Most shoes do not allow your feet to find their natural balance, which is often the main cause of bad posture and can result in back and joint pain. With ShoeTherapy you will immediately feel a positive impact on your body equilibrium, and the ergonomically shaped heel provides bounce and support, taking the strain out of walking.
✓ c o r r e c t s your posture ✓ r e l i e v e s back & joint pain ✓ s t i m u l at e s tired & aching legs
Reduces neck pain
✓ Available in 12 styles ✓ Range from £65 Diminishes lower back pain
THE SOLE’S PROPERTIES STABILISES THE FOOT thus minimising muscular tension
ASSISTS FORWARD MOTION for a more dynamic walking action
Tones muscles & reduces cellulite PERFORATED FRONT SOLE to minimise perspiration GUIDES THE FOOT to keep it straight while walking
Minimises stress on the knees
STIMULATES CIRCULATION
Reduces the feeling of heavy legs
thanks to the raised elements of the sole
RECOMMENDED BY:
Alleviates swollen feet
Sarah Stacey - Health Editor at You Magazine Dr Pixie Mc Kenna - Doctor & Channel 4 TV Presenter Pregnancy & Birth Magazine - Winner of Best Innovation 2011 Cathy Butterworth - Fashion & Booking Editor at Elle Magazine Brigid Moss - Health Editor at Red Magazine Many more styles at seraphine.com
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AT HOME WITH JOCETTE
at home with
Jocette
Ruched Top - White | £29 Luxe Skinny Jeans - Grey | £65
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AT HOME WITH JOCETTE
Meet our Séraphine Model The lovely Jocette modelled for us through her first pregnancy, and now she is pregnant again. We visited her and her beautiful little daughter Roxette at home for a fun day of dressing up and dancing. Wrap Front Nursing Jumper - Indigo | £55 Mock Wrap Dress - Polka Dot | £55
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SÉRAPHINE AW14
AT HOME WITH JOCETTE
Jocette's favourites
“Séraphine has been a life saver through both of my pregnancies I’m still wearing a lot of the pieces I bought the first time round, and I’ve had fun refreshing my style from the new Autumn Winter range!”
What is your favourite Séraphine piece? “I love the empire line pleated dress - it’s so easy to wear but still feels smart and dressed up!”
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Empire Line Pleated Dress - Grey | £46 Tote Baby Changing Bag - Navy | £69 Tights - Black | £10
What's your autumn must-have? “This trench is so stylish and practical too!” Trench Coat - Beige | £89 Striped Jumper - Black and Sand | £49 Tights - Black | £10
Escape to the Sun
If you’re jetting off for a touch of winter sun this season, our cruise collection is an essential first stop. You’ll find cute summer dresses and sensational swimwear styles to work at the beach as you get your sunshine fix.
Wrap Nursing Dress - Ink and Neon | £55
ESCAPE TO THE SUN
While chic and maternity don't always go hand-in-hand, Séraphine makes it easy for style-conscious mums-to-be to look great (and more importantly, feel great)!" LISA HORTEN, LIFESTYLE EDITOR
Polka Dot Mock Wrap Dress - Baby Blue | £52
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ESCAPE TO THE SUN
Worn by the Duchess of Cambridge We are honoured to have been the maternity brand favoured by the Duchess of Cambridge during her pregnancy, and are delighted that she chose our fuchsia knotted dress in particular for her first family pictures. The Duchess is an inspiration to a generation of new mums, and the signature dresses that she chose are now must-have items for every pregnant woman’s wardrobe.
Knot Front Dress - Fuchsia | ÂŁ46 AW14
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ESCAPE TO THE SUN
“The preferred maternity brand of Kate Middleton” CNN INTERNATIONAL
“In true Duchess fashion, the new mum is loyal to her latest brand of choice, Séraphine Maternity. So loyal, in fact, that she chose to wear its Jolene Dress in the first official portrait of Prince George.” HUFFINGTON POST
Blossom Knot Front Dress - Lavender | £50 Many more styles at seraphine.com
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ESCAPE TO THE SUN
More styles online at seraphine.com
S wim Halter Neck Swimsuit - Black | £45
Flaunt your curves by the pool and feel confident with your new body shape
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| £42 Polka Dot Tankini – Red
ESCAPE TO THE SUN
Mosaic Print Tankini – Blue | £45
Nautical Striped Tankini Navy and White | £42
V
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SÉRAPHINE AW14
LUXE COLLECTION
Red carpet fashion for before, during and after pregnancy A collection designed to embrace women’s changing curves and work beautifully throughout pregnancy. Inspired by the beauty of my native city Paris, the collection is an ode to romanticism and pure elegance. Our luxurious silks and French lace are showcased in versatile shapes to flatter your silhouette and make you feel red carpet ready. - CÊcile Reinaud
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LUXE COLLECTION
Silk Chiffon Polka Dot Dress - Champagne | £139
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SÉRAPHINE AW14
LUXE COLLECTION
Silk Chiffon Cocktail Dress - Orchid | £125 Lace Cocktail Dress - Black | £149
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LUXE COLLECTION
Textured Silk Cocktail Dress - Black | £129
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SÉRAPHINE AW14
A touch of luxe
LUXE COLLECTION
Cropped Peplum Jacket - Ivory | £85 Silk Chiffon Polka Dot Dress - Champagne | £139 Short Sleeve Lace Cocktail Dress - Rose Pink | £149
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LUXE COLLECTION
Many more styles at seraphine.com
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SÉRAPHINE AW14
LUXE COLLECTION
Silk Chiffon Polka Dot Dress - Navy and Ivory | £139 Cropped Peplum Jacket - Black | £85 Short Sleeve Lace Cocktail Dress - Plum | £149
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LUXE COLLECTION
Short Sleeve Lace Cocktail Dress - Black | £149 Silk and Lace Cocktail Dress - Navy and Black | £159
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SÉRAPHINE AW14
Glamorous gowns Stunning dresses that flatter the pregnant form. You will love wearing them post maternity too.
Lace Bodice Silk Chiffon Gown - Navy and Black | ÂŁ295
Embellished Ball Gown - Mist Grey | £249 Silk Multiway Evening Gown - Mulberry | £225
French Lace
LUXE COLLECTION
Lace Cocktail Dress - Navy | ÂŁ149
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Belle of the ball
Elegant drapery falls exquisitely over your pregnant curves to flatter your shape creating a statuesque silhouette
Silk Multiway Evening Gown - Emerald or Royal Blue | ÂŁ225
LUXE COLLECTION
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The Multiway Dress
LUXE COLLECTION
One dress, so many ways to wear it.
Multiway Cocktail Dress - Dove or Petrol Blue | £99 Many more styles at seraphine.com
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SÉRAPHINE AW14
A beautiful dress for your special day In classic white or subtle ivory, our graceful maternity wedding gowns epitomise bridal beauty in soft chiffon and flowing silks
Silk and Lace Wedding Gown - Ivory | ÂŁ295
Exquisitely Crafted Bridal Styles More bridal styles available at seraphine.com
Luxe Lace Wedding Dress - Ivory | £149
Cropped Peplum Jacket - Ivory | £85
Multiway Grecian Wedding Gown - Ivory | £245
CELEBS SHARE THEIR SÉRAPHINE STYLE Follow us on social media to see the latest selfies shared by stylish celebrities and fashion mummys, and share yours too!
Doutzen Kroes & Anna Wintour
Zara Phillips
Gwen Stefani
Doutzen Kroes Christina Aguilera Doutzen Kroes
Dania Ramirez
Megan Hilty
Former Miss France
Roxy Manning & Kate Blanchett
Katherine Parkinson
Jessica Alba
Séraphine is proud
to have dressed...
ALYSON HANNIGAN MILA KUNIS JANUARY JONES
DUCHESS OF CAMBRIDGE JESSICA ENNIS DOUTZEN KROES
ANGELINA JOLIE GWEN STEFANI
SIENNA MILLER KATE WINSLET THANDIE NEWTON KATE HUDSON KATHERINE PARKINSON JESSICA ALBA
DANNII MINOGUE SAM BAILEY KIMBERLEY WALSH JENNIFER GARNER
CHRISTINA AGUILERA CLAIRE SWEENEY
ZARA PHILLIPS OLIVIA WILDE HOLLY WILLOUGHBY... T H A N K Y OU TO AL L TH E S TYL I S H MUMS -TO -B E W HO HAV E R OCK ED SÉRAP H IN E T H RO U GH T H EIR P REGNA NCY
Discover The LUXE Collection at seraphine.com