Seraphine Fall/Winter 14 Brochure

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FALL/WINTER 14 PARIS | LONDON | NEW YORK | HONG KONG


WELCOME TO SÉRAPHINE

CONTENT

THE NEW COLLECTION IS HERE

Wishing you all the best for your 9 months journey

Cécile Reinaud AW14

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54 GOOD FOR BUSINESS

60 LONDON

72 DENIM

78 NURSING

94 ESCAPE TO THE SUN

100 LUXE

TY

LE

S

U

R

PIE

CES, ENDLE

SS

S

38 NEW YORK

FO

From Paris to New York to London this season’s collection has a distinctly international flavor! You'll find a mix of high fashion styles together with wardrobe must-haves, and our luxe collection offers every special occasion dress you can dream of. With twelve years of experience, the Séraphine label has established itself as the international brand of choice for pregnancy fashion. We are proud to have dressed many fashion icons and Hollywood celebrities in the past decade and our passion for stylish maternity clothes is at the heart of every collection we produce.

2 PARIS

#seraphinebumpkit

86 THE BUMP KIT

Many more styles at seraphine.com/us


WELCOME TO SÉRAPHINE

A PEA IN THE POD An exclusive selection of Seraphine maternity styles is now available to browse and buy at A Pea in the Pod stores across the US. We look forward to welcoming you in store soon. EASY WAYS TO SHOP

CONTACT

Shop online at: www.seraphine.com/us

Contact our customer service team: 1 877 781 6191 contact@seraphine.com

If you are planning a trip abroad, you can find the locations of our international maternity boutiques online.

THE SÉRAPHINE PROMISE E

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P HI N E P R

O

M IS E

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SÉRAPHINE'S AWARD

• Express Shipping Winner Specialist Retailer

• Free US Returns • Great Customer Service

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SÉRAPHINE AW14


PARIS

PARIS we love you This season, the capital of fashion and romance provides the perfect backdrop to showcase our new Seraphine collection. You'll find directional prints throughout our dress collection, sexy denim teamed with casual chic tops and elegant outerwear to keep you toasty warm and effortlessly chic all winter long. For elegant occasions you'll fall in love with the clean lines of our dresses, inspired by the perennial queen of fashion Coco Chanel.

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PARIS

Birdie Dress - Printed | $81 Leather Belt - Black | $34 Tights - Black | $19

Ruffle Dress - Gray Marl | $95 Leather Belt - Black | $34 Tights - Black | $19

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PARIS

"SĂŠraphine has been a revelation for me recently. Well-made, classic and stylish pieces - meaning I've actually had choice in what I wear over the last 9 months. Highly-recommended first stop after the positive pregnancy test!" NATASHA MCNAMARA, EDITOR GLAMOUR ONLINE

Waterfall Jacket - Black | $117 Graphic Maternity Dress - Printed | $99 Tights - Black | $19

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COVER UP Nothing defines your style for the season quite like a glamorously draped winter coat. You’ll be wearing it more than any other piece in your wardrobe, so opt for our coat made in high quality wool with 10% cashmere, and cut to grow with you.

Wool and Cashmere Coat Black | $232 Luxe Skinny Jeans - Gray | $117


PARIS

THE FUR JACKET Add a touch of luxe to your winter look with silky faux-fur trimmed cuffs and collars.

Fur Trim Knitted Jacket - Black | $142 Long Line V Neck Sweater - Gray | $81 Faux Leather Detail Pants - Black | $81 AW14

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PARIS

"Being pregnant is such an incredible experience, and discovering a brand like Séraphine just makes it even more enjoyable." LAURA HAMILTON, BLOGGER & TV PRESENTER HELLO! MAGAZINE

APRÈS SKI CHIC Keep yourself and your bump toasty and rock an ultra chic après ski vibe.

Puffer Jacket - Black | $160 Roll Neck Nursing Top - Black | $58 Super Skinny Jeans - Black | $95 Many more styles at seraphine.com/us

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Polka Dot Asymmetric Twist Dress - Blue | $95 Tights - Black | $19


PARIS

SO CHIC Discover your perfect day dress for stylish city adventures.

“Séraphine's maternity dresses were a lifesaver during my pregnancy.” ROSAMUND DEAN, ENTERTAINMENT DIRECTOR RED MAGAZINE

Wrap Nursing Dress - Evergreen | $99 Tights - Black | $19 Many more styles at seraphine.com/us

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PARIS

ACCESSORIZE Create a dramatic high fashion look with the faux-fur removable collar. Mock Wrap Dress - Pebble Print | $99 Tights - Black | $19 Faux-Fur Collar - Black | $52 Baby Doll Dress - Striped | $99

IT’S ALL IN THE DETAILS Many more styles at seraphine.com/us

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ADMIRE THE VIEW


PARIS

Ruched Knitted Dress - Ink Marl | $95 Sheen Tights - Black | $19 Cashmere Blend Double Zipped Coat - Black | $250

“I loved wearing Séraphine Maternity throughout my pregnancy, and I felt sexy, chic and comfortable in their designs while maintaining my personal style. Very important to this new mom!” ROXY MANNING, PRESENTER REDCARPETROXY.COM

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“Séraphine was the brand I turned to both during my pregnancy for maternity clothes and afterwards when I was breastfeeding. The clothes are stylish, comfortable and practical and there is so much choice that whatever you need for whatever occasion, they’ve got it.” SARAH JANE SMITH, BEAUTY WRITER THE DAILY TELEGRAPH Cashmere Blend Coat - Black and Gray | $259 Slim Leg Pants - Black | $89


PARIS

CREATE YOUR LOOK For a quintessentially Parisian winter look, choose chic black essentials and build up your outfit around them.

Draped Back Sweater - Charcoal | $99 Slim Leg Pants - Black | $89

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Sheer Flutter Maternity Top - Black | $70 Skinny Jeans - Indigo | $89

ELEGANTLY DRAPED Love this season’s trend for sexy sheer fabrics and feminine drapery to inject a touch of glamour into your everyday style.


Roll Neck Wool and Cashmere Sweater - Black | $117 Winter Floral Skirt - Floral Print | $58 Tights - Black | $19 Zipper Detail Tunic - Black | $89

“I love Séraphine! From an easy to wear winter jacket to a classic black dress, I found myself living in their pieces throughout my pregnancy” CORRI MCFADDEN, FASHION BLOGGER CORRIMCFADDEN.COM


LOVE LEGGINGS! Made in the softest natural bamboo fabric, these leggings are temperature regulating with antibacterial properties. They provide great support and allow your skin to breathe for all day comfort.

Bamboo Active Leggings - Black | $45 Striped Snap Down Tunic - Gray and Navy | $95


PARIS

SAY "OUI" TO BRETON STRIPES

Nautical Snap Down Sweater - Striped | $89 Premium Under Bump Skinny Jeans - Blue | $117

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PARIS

DENIM & KNITWEAR The perfect partners

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PARIS

DENIM TREND ALERT Ripped, faded and distressed to perfection; discover the slimming secrets of our stylish distressed denim. Pair ripped jeans with a cozy sweater and heels for a relaxed fall look.

Love No.1 Sweater - Gray | $52 Over Bump Ripped Skinny Jeans - Blue Wash | $95

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PARIS

ON THE STREETS OF PARIS

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“Count on Séraphine becoming top choice for moms-to-be." ELLE MAGAZINE

Nursing Sweater - Salt and Pepper | $89 Luxe Skinny Jeans - Gray | $117 Roll Neck Nursing Top - Black | $58 Bamboo Nursing Shawl - Striped | $81 Parisian Print Top - Gray Shades | $58 Waterfall Jacket - Black | $117


PARIS

Cable Knit Cape Sweater - Almond | $106 Premium Under Bump Skinny Jeans - Blue | $117

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PARIS

SERAPHINE SKINNY JEANS The pregnant fashionista’s secret weapon; find your perfect pair of skinny maternity jeans and discover the super slimming power of this popular denim style. Fitting close to your legs all the way down from hips to ankles, a stylish skinny pair is the perfect way to show off your legs through your winter pregnancy.

Sitting comfortably under your bump, the elasticized under-bump band allows plenty of growing room for your new curves, and feels just like your regular low-rise look.

Slim Leg Jeans - Black | $89

Luxe Skinny Jeans - Gray | $117

Premium Under Bump Skinny Jeans - Blue | $117

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PARIS

COMBINING STYLE AND FUNCTION At SĂŠraphine we like to design clothes that are as fashionable as they are practical, and many of our tops look great during pregnancy and adapt perfectly for nursing with easy access systems such as our pretty snappers or clever zips. Being a yummy mommy has never been so easy! Long Line Snap Down Nursing Top - Purple or Latte | $70 Over Bump Ripped Skinny Jeans - Blue Wash | $95 AW14

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Snood Nursing Sweater - Ink Marl | $101 Slim Leg Jeans - Black | $89 Glitter Nursing Top - Green | $76 Premium Under Bump Skinny Jeans - Blue | $117


PARIS

EVENING GLAM As the evening draws in, you’re getting ready to head out! Explore the glamorous potential of a classic little black dress or inject some color with rich winter berry shades – feel the heads turn as you walk in the room!

Sheer Polka Dot Dress - Black | $89

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PARIS

BRING A DRESS TO LIFE WITH THE RIGHT ACCESSORIES

Knot Front Dress - Orchid | $89

Thank you Stella & Dot for lending us jewelry for this fashion story! Find the full collection at stelladot.com

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THE SALONS of PARIS Master the monochrome trend this season for a perennially chic evening look. You simply can’t go wrong with this classic combination.

Crossover Dress - Monochrome Print | $99


PARIS

"I have Séraphine to thank for helping me look elegant when 8 months pregnant at my sisterʼs wedding and stylish with a newborn baby. From easy day wear to sophisticated evening wear, itʼs a must for maternity style." HANNAH SWERLING, COMMISSIONING EDITOR ELLE

Piped Dress - Black and Ivory | $106

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PARIS

"It is lovely to find maternity clothes that are classic yet still fashion forward." VICTORIA IBBETSON, PICTURE EDITOR GLAMOUR MAGAZINE

Pearl Necklace by Stella & Dot Find the full collection at stelladot.com

Ruched Crossover Top - Cream | $70 Tweed Look Skirt - Gray Shades | $81

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PARIS

"The Séraphine Collection has a chic, timeless appeal to it that fashion-forward moms-to-be will embrace." LISA HORTEN - LIFESTYLE EDITOR

Flutter Sleeve Top - Raspberry | $63 Leather Belt - Black | $34

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AT HOME WITH CLAIRE

at home with

Claire Meet our Seraphine Model We caught up with our stunning Seraphine model Claire, and she let us in on some of the Seraphine styles she’s been wearing through her pregnancy.

Lace Trim Under Bump Dress - Black | $89 Tights - Black | $19

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AT HOME WITH CLAIRE

Describe your maternity style? “I've enjoyed showing my new figure with bump-hugging styles like that cute little black dress. It’s been my go-to dress ever since my bump peaked out. I also love the cozy feel of the Seraphine knitted sweaters. I'm planning to nurse my baby so the easy access for breastfeeding will be perfect.”

Drape Front Nursing Tunic - Ink | $86

Alpaca Blend Nursing Sweater - Chestnut | $95 Premium Over Bump Straight Leg Jeans - Blue | $95

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AT HOME WITH CLAIRE

Claire’s Favorites

Bamboo Nursing Shawl - Brown | $76 Bamboo Active Leggings - Black | $45

Asymmetric Twist Detail Dress Chain | $95

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AT HOME WITH CLAIRE

Color Block Nursing Dress Navy and Sapphire | $99 Tights - Black | $19

Knot Front Dress - Claret | $89

Which Seraphine style have you enjoyed wearing most? “I'm a big denim fan, but pregnant I have really enjoyed wearing dresses that give a more feminine silhouette I had to have the famous knotted dress that Kate Middleton wore. I chose mine in this lovely deep burgundy, and it's true to say that I feel like a princess in it!” Many more styles at seraphine.com/us

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NEW YORK

NEW YORK

Cropped Peplum Jacket - Ivory | $149 Straight Leg Premium Jeans - Blue Wash | $89

YOU ROCK

The city that never sleeps is a constant source of inspiration for what’s new and fashion forward, and has inspired this collection of hip designs for the urbanista working girl in you! When the night sets in, our evening wear collection glints with touches of gold and offers you some fabulous party outfits. Our must-have dresses are inspired by the inimitable style icon Audrey Hepburn and are designed to take you from dawn to dusk.

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GO FOR A LOOSER CUT TO CREATE THE BOYFRIEND LOOK


Luxe Skinny Jeans - Gray | $117 Sheer Blouse - Charcoal | $81


INJECT SOME STYLE Have fun with fashion this season and step up your style with accessories and just a touch of attitude! It doesn’t take a lot to make a big impression – try a trendy hat to inject that inimitable NYC quirk into your style. Slim Fit Skinny Jeans - Indigo | $89 Cotton Empire Line Shirt - White | $76


NEW YORK

STYLE YOUR DENIM FOR FALL WITH AN OVERSIZED KNIT AND TIGHTS Wool and cashmere Wrap Cardigan Cream | $125 Pleated Nursing Top - Taupe | $70 Slim Fit Skinny Jeans - Indigo | $89 Denim Skirt - Blue | $83 Tights - Black | $19

multiway cardigan Our Multiway Cardigan in wool and cashmere is the ultimate luxury cover up to step up your style as the temperature drops. Wear it open as a flowing waterfall style, or button it up for an edgy asymmetric drape and a feminine cowl neckline.

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NEW YORK

DENIM CITY Discover your perfect pair of jeans and you’ll look fantastic wherever you wear them! Style them up for a night on the town or dress them down for essential daytime style.

Sequin Cardigan - Black | $89 Slim Leg Jeans - Black | $89 Long Sleeve Nursing Top - Black | $52

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NEW YORK

UNDER BUMP FIT LOOKS 100% LIKE YOUR REGULAR JEANS

1. Luxe Skinny Jeans - Gray | $117 2. Straight Leg Premium Jeans - Blue wash | $89 3. Slim Fit Skinny Jeans - Indigo | $89

FIND YOUR PERFECT STYLE AT SÉRAPHINE

SEAMLESS BUMP BAND FEELS LIKE A SECOND SKIN

4. Premium Over Bump Straight Leg Jeans - Blue | $95 5. Slim Leg Jeans - Dark Wash | $95 6. Over Bump Boot Cut Jeans - Black | $95

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NEW YORK

HELLO STRIPES

Striped Tunic - Blue and Black | $89 Skinny Tie Belt - Black | $29 Tights - Black | $19

Striped Sweater - Black and Sand | $89 Tailored Treggings - Black | $63

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NEW YORK

"ALL THE STYLISH MOMS-TO-BE LOVE SÉRAPHINE" ROSIE NIXON, EDITOR HELLO! MAGAZINE

Lace Detail Woven Shirt - Black | $95 Slim Fit Skinny Jeans - Indigo | $89

DETAILS BRING A DESIGN TO LIFE Whether it’s beautiful peek-a-boo lace or a bold stripe, don’t be afraid to experiment with your wardrobe. Wide stripes are a great way to show off your bump and contrast your figure to elongate your silhouette.

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NEW YORK

WE CAPES

Knitted Cape - Black | $142 Slim Fit Skinny Jeans - Indigo | $89

Worn by Doutzen Kroes

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NEW YORK

Worn by Kate Middleton

Baby Doll Dress - Black | $99 Mock Wrap Dress - Polka Dot Print | $99 Tights - Purple | $19

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NEW YORK

working girl Work it at the office with crisp tailoring, specifically designed to grow with your changing curves. With beautifully fitting clothes you’ll achieve that perfect professional polish, giving you the confidence to take charge and get things done. Stretch Blazer - Black | $99 Cotton Empire Line Shirt - Striped | $76 Slim Fit Skinny Jeans - Indigo | $89

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NEW YORK

1 dress 3 styles

"THE LBD IS ONE OF MY FAVORITES FROM THE SÉRAPHINE COLLECTION. I LOVE THIS DRESS BECAUSE IT CAN BE WORN FROM THE DAYTIME RIGHT THROUGH TO THE EVENING!" ROSIE NIXON, EDITOR - HELLO! MAGAZINE

OFFICE

DAY

EVENING

Dress for success - a clean silhouette, with a stylish belt to define your empire waist.

Create a versatile daytime look – add a cozy long line cardigan and a statement purse.

Shift Dress - Black | $70 Adjustable Belt - Black | $29 Tights - Black | $19

Long Line Cardigan - Gray | $99

Perfect for a party or a hot date night add some sparkle with a glitzy belt and killer heels

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NEW YORK

the little black dresses Worn by Gwen Stefani The little black dress is an essential style in every woman’s wardrobe. A true investment piece; the LBD is a master of disguise - dress it up for the office, down for the daytime or vamp up the style for the evening! Zipper Detail Dress - Black | $117 Sheen Tights - Black | $19

"GWEN STEFANI CONTINUES TO LOOK FABULOUS IN HER THIRD TRIMESTER IN HER FAVORITE MATERNITY BRAND,SÉRAPHINE. STAYING TRUE TO HER ROCK CHIC STYLE, THE STYLISH MOM-TO-BE HAS BEEN A BIG FAN OF SÉRAPHINE THROUGHOUT HER PREGNANCY." GURGLE.COM

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Worn by Gwen Stefani

Cowl Neck Glitter Dress - Black | $89 Faux Leather Detail Leggings - Black | $81


gl

am

NEW YORK

g

n i

n e ev AW14

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Gold Sequin Cocktail Dress - Black | $149 Sheen Tights - Black | $19


NEW YORK

THE MULTIWAY DRESS One dress, so many ways to wear it: The silky sashes can be tied, twisted, draped, knotted and criss-crossed to create myriad different styles!

Multiway Maxi Dress - Midnight | $305

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good for business Clean lines and a slick silhouette; nothing beats our classic black maternity suit for 9 to 5 glamour. Expertly tailored in ultra-soft Ponte di Roma, the style will grow with you for a perfect fit at every stage.

“These days I'd be in wardrobe Hades without my Séraphine pencil skirt. A must for expecting mamas!” THANDIE NEWTON, ACTRESS


the blouse Our flowy viscose blouse is a must-have for your working wardrobe.

Stretch Blazer - Black | $99 Secret Support Vest - White | $45 Stretch Pencil Skirt - Black | $63 Pintuck Blouse - Ivory | $89 Leather and Metal Belt - Black | $29 Stretch Cotton Sateen Pants - Black | $89


GOOD FOR BUSINESS

"SĂŠraphine fulfils all the shopping criteria my clients look for when building their yummy mommy wardrobes.The designs are both fashionable and practical, allowing moms to embrace their bump and stay looking effortlessly stylish the whole nine months and beyond." DANIELLA MARKS, FREELANCE STYLIST GURGLE MAGAZINE

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boardroom chic Strong lines and sharp monochrome shades can be combined to create a stylish look for the office. Our tailored shirts will grow with you, allowing you to create adaptable office outfits throughout your pregnancy.

Contrast Cuff Dress - Navy | $95 Stretch Blazer - Black | $99 Shawl Collar Shirt - Gray/White | $81 Stretch Pencil Skirt - Black | $63 Cotton Empire Line Shirt - Striped | $75 Stretch Cotton Sateen Pants - Black | $88


Monday

Asymmetric Twist Dress - Chain | $95 Tights - Black | $19

ne

Cécile, Founder of Séraphi

Cécile’s Smart Styling Tips Black, white and neutral shades are the must-haves for a professional wardrobe. Inject some pattern with a stylish day dress, and cut down on ironing with one of our mock shirts which look really sharp and don’t crease easily. For a more feminine look, pick one rich color to mix with your staple black and accessorize in the same shade. With good color coordination you will always look sharp.


GOOD FOR BUSINESS

Stay chic at the office a week in style

Tuesday

Mock Shirt - Black and Stripe | $76 Stretch Tailored Pants - Black | $85

Wednesday

Classic Wrap Dress - Black | $76

Friday

Thursday

Side Ruched Dress - Ink | $95 Tights - Black | $19

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Textured Silk Blouse - Oyster | $125 Tailored Maternity Pants - Black | $89

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LONDON THE REGAL CITY This collection blends traditional tailoring with the latest trends, offering luxurious coats in wool and cashmere and our sumptuously soft knitwear to keep the chilly weather at bay. We are honored to have been a brand of choice to the Duchess of Cambridge during her pregnancy, and our now world renowned knotted dress is at the top of every woman’s wish list this season.


LONDON

“The Duchess of Cambridge was the picture of elegance in the 'Jolene' dress ...the brand's signature knot dress is designed to flatter the female form through the use of subtle gathering.”

Worn by Kate Middleton

HELLO! MAGAZINE

“Séraphine: The crown jewel of maternity fashion” GRAZIA

Wool & Cashmere Luxe Coat - Blush | $275 Side Pleated Dress - Claret | $89 Faux-Fur Scarf - Gray | $45

Knot Front Dress - Navy | $89

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Knitted Skirt - Black | $70 Roll Neck Nursing Top - Black | $59 Tights - Gray | $19


LONDON

"Séraphine is a wonderfully chic, yet comfortable maternity brand. Just because you are expecting doesn't mean you can't be stylish. I love their trendy knitwear and their elegant evening wear. You are always able to find an outfit for any occasion" LAURA HAMILTON, BLOGGER & TV PRESENTER HELLO! MAGAZINE

Wool and Cashmere Wrap Cardigan - Gray | $125 Striped Side Pleat Top - Gray and Navy | $70 Fleece Maternity Skirt - Gray | $63 Tights - Navy | $19 Tote Baby Changing Bag - Navy | $125

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LONDON

Wool and Cashmere Roll Neck Sweater - Chestnut | $117 Luxe Skinny Jeans - Gray | $117

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THE COATIGAN Fall in love with our sumptuous knitwear hybrid - fusing the comfort and soft lines of a cozy cardigan, with the warmth and style of a structured winter coat. Made in the very softest lamb’s wool, it will keep you warm and toasty indoors or out. Coatigan - Black | $135 Slim Fit Skinny Jeans - Indigo | $89


Bamboo Nursing Shawl - Gray | $76 Neon Stripe Snap down Top - Gray | $70 A-Line Cord Skirt - Black | $70


LONDON

LUXE CASHMERE COATS Invest and indulge in our clean cut winter coats, made in a luxurious cashmere blend. Choose between smart navy and creamy blush to enhance your winter style. Wool & Cashmere Luxe Coat Navy or Blush | $275

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LONDON

"Séraphine is one of my go-to labels for fabulous maternity wear. I particularly love the winter floral print dresses in the new collection – great for during pregnancy and after…" CHARLOTTE KEWLEY, ACTING CONSUMER EDITOR MOTHER & BABY

Knitted Tie Back Dress - Charcoal | $106 Tights - Black | $19

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LONDON

ACCESSORIZE Accessories can give your maternity wardrobe the versatility to create new looks with your classic staple pieces.

Floral Print Dress - Purple | $81 Lace Print Scarf - Blue | $34 Tights - Purple | $19 Adjustable Belt - Snake Print | $29 Tote Baby Changing Bag - Navy | $125

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Worn by Jessica Alba

Print Scarf - Leopard | $52 Bamboo Nursing Sweater - Brown | $89 Slim Fit Skinny Jeans - Black | $89


"I absolutely lived in Séraphine during my pregnancy, it got me from day to night and through every trimester perfectly. I rave about the brand to all my friends and expectant mothers at InStyle, so it’s lovely to see the brand looking so well." INSTYLE, FASHION DIRECTOR

Wool and Cashmere Wrap Coat - Black | $250 Luxe Skinny Jeans - Gray | $117


DENIM

Ruched T-Shirt Gray | $47

Wool and Cashmere Wrap Cardigan Gray | $125 Long Line Snap Down Nursing Top - Latte | $70

Boyfriend Jeans - Blue | $95

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Slim Fit Skinny Jeans - Indigo | $89

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DENIM

dress

your

Trench Coat Beige | $160

denim A good pair of maternity jeans will take you right through pregnancy and beyond in comfort and style. Everyone has that special pair of jeans that always look great - whether it's the cut, the color, or both, you can rely on them not to let you down. Whether you dress them up to the nines or dress them down for a casual day around the house, jeans go with just about everything, making it an absolute breeze to put together an outfit. Denim is your perfect partner during pregnancy.

Boyfriend Jeans - Blue | $95

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celebs our gray skinny

jeans Our gray luxe skinny jeans are a true celebrity favorite. Worn and loved by several stylish expectant moms at the top of the Hollywood Hotlist, these slimming skinny jeans have real star quality. Harness the sparkling celebrity style and dress the jeans your way!

J A N U A RY J ONES

A A ALB

OLIVIA WILDE

JESSIC


DENIM

Style them the celeb way the jeans!

Olivia Wilde Stunning New York actress Olivia worked a chic monochrome look, pairing the gray jeans with a black top and a stylish leather jacket. Luxe Skinny Jeans - Gray | $117 Long Sleeve Ruched Top - Black | $59

Jessica Alba The darling of the fashion press, Jessica teamed the jeans with a floaty white shirt, a long line winter coat and cute red ballerina pumps. Wool & Cashmere Luxe Coat - Blush | $275 Pintuck Blouse - Ivory | $89 Luxe Skinny Jeans - Gray | $117

January Jones A-lister actress January Jones rocked stylish horizontal stripes to flatter her growing figure, and finished off the look with statement winter boots. Luxe Skinny Jeans - Gray | $117 Nautical Snap Down Sweater - Striped | $89

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Séraphine styles loved by Hollywood moms We can’t all afford the services of a private stylist, so take inspiration from those who can and have chosen Séraphine as a fashion destination during their pregnancy!

"I just wanted to let you know that the Séraphine jeans are amazing!!! The only ones to stay up so far!!" MARIELLA TANDY, RETAIL EDITOR - TATLER

R

MINOG

E R GARN

DANNII

JENNIFE

K AT E W INSLET

UE


DENIM

Dannii Minogue

Jennifer Garner

Dannii loved our jeans so much, she continued to wear them after the birth! She styled them with our signature nursing sweater for effortless on-the-go style.

Stylish a-list actress Jennifer spruced up our Black and Sand Long Line Sweater with a fiery red scarf, and was a big fan of our maternity denim styles throughout her pregnancy.

Bamboo Nursing Sweater - Brown | $89 Print Scarf - Leopard | $52 Tote Baby Changing Bag - Navy | $125 Slim Fit Skinny Jeans - Black | $89

Striped Sweater - Black and Sand | $89 Premium Over Bump Straight Leg Jeans - Blue | $95

Kate Winslet Glamorous Hollywood mom Kate styled our black skinny jeans with a classic black blazer and heels to achieve an ultra chic look for the red carpet. Slim Fit Jeans - Black | $89 Nursing Vest - Black | $40 Stretch Blazer - Black | $99

Many more styles at seraphine.com/us

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NURSING

Nurse in style Breastfeeding your baby is not only great for your baby’s health, but it also nurtures a unique and special bond. That is why at Seraphine we design clothes that look great throughout pregnancy and can easily transition for nursing. Featuring clever hidden panels and our unique snap down opening system, feeding can be simple and stylish. Wrap Front Nursing Sweater - Indigo | $99 Premium Over Bump Straight Leg Jeans - Dark Wash | $95

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NURSING

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NURSING

Breastfeeding the must-haves A good collection of basic nursing tops to mix, match, layer & accessorize with is a must for every new mom. Simply lift up the top layer to reveal easy access for nursing!

“Séraphine's gorgeous maternity clothes make you feel decidedly stylish - which, let me tell you, is quite a feat if you're eight months pregnant or a breastfeeding mom. I actually think I'll keep wearing the poncho, pregnant or not!” LUCY CLELAND, EDITOR COUNTRY & TOWNHOUSE

Pleated Nursing Top - Black | $70 Nursing Vest - Black | $40 Nursing Top - Striped | $52 Long Sleeved Nursing Top - Black | $59 AW14

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NURSING

Bamboo Nursing Shawl - Brown | $76

The nursing shawl

A must have for discreet nursing

Sumptuously stylish and ever practical, Séraphine’s knitted shawl is a maternity must have. The super soft bamboo yarn drapes over the shoulders creating a luxe layered look. The easy open snaps allow this versatile piece to double up as a practical and discreet breastfeeding shawl. The endless possibilities make this an investment piece that your wardrobe and lifestyle should not be without. Many more styles at seraphine.com/us

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Sweet dreams...

Luxuriously soft Our entire nursing collection is designed with you and your baby in mind, so we use only the softest fabrics to be gentle on sensitive skin. Long Line Snap Down Nursing Top - Latte | $70 Bamboo Active Leggings - Black | $45

Shop breastfeeding styles online at seraphine.com/us


NURSING

Stylish Nursing Knitwear This sweater drapes beautifully over your bump and adapts effortlessly to nursing with our snap down front opening system! Long enough in the body to cover your hips and thighs, this style will neatly conceal your bump and provide an excellent option for concealing post-birth belly. The slinky, lightweight bamboo knit feels silky soft and has temperature-regulating properties.

Bamboo Nursing Sweater - Gray or Brown | $89 Post Maternity Leggings - Black | $45

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NURSING

Feminine & Sexy More lingerie styles online at seraphine.com/us

Lace Trim Nursing Bra - Black or Mocha | $45 Lace Trim Briefs - Black or Mocha | $19

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NURSING

Convenient Clips

Our must have nursing vest features convenient clips for quick and easy nursing access. Made in the softest stretch bamboo fabric; this vest allows your skin to breathe and helps your body to regulate its temperature by wicking away moisture. The fabric’s innate hypoallergenic and antibacterial properties make this an essential style for breastfeeding.

Bamboo Seamless Nursing Vest - Nude | $52 Bamboo Active Leggings - Black | $45

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THE BUMP KIT

the BUMP kit Your best friend throughout pregnancy and beyond, this kit will provide the core basics of your maternity wardrobe, allowing you to mix, match and style your bump. These are wardrobe winners with maximum styling potential!

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Watch the styling video online


Y

S

U

R

PI

EC

ES, ENDLESS

ST

LE

THE BUMP KIT

4 ESSENTIAL

GET THE KIT FOR

STYLES

$149

FO

#seraphinebumpkit

THE VEST

THE SKIRT

The essential white camisole with chic spaghetti straps and secret built-in bust support. Cut long to cover your curves and create a smooth silhouette.

The perfect pencil skirt made in super stretchy jersey. Fitting comfortably over your bump, it contours your curves for a smooth and slinky look.

THE LEGGINGS

THE LITTLE BLACK DRESS

The ultimate maternity leggings, fitting seamlessly over your bump. Designed to smooth and support your curves, for a flexible fit.

The classic LBD, made in soft stretch jersey to flatter your figure at every stage of pregnancy. Dress it down for the daytime or glam it up for an evening out.

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Goodbye to

BACK PAIN & HEAVY LEGS

The revolutionary footwear brand ShoeTherapy is a line of stylish shoes that are medically proven to alleviate back ache, and are the first patented shoes recommended during pregnancy. The inner sole technology which actively corrects your posture, and alleviates muscle strain as you walk, has been developed by a leading french doctor and physiotherapist and is clinically proven to provide real medical benefits. Including cute ballerina pumps and our new fashionable loafer styles, the footwear collection is the perfect match for our stylish maternity wear. You’ll love them so much you’ll be wearing them long after baby arrives! It’s important to choose pregnancy shoes that will look after your feet. Choosing supportive shoes throughout your pregnancy will save your body a lot of strain and pain. Pregnancy causes the balance of the body to be disrupted and your weight to be thrown forwards, which affects the spine, knees, calves and ankles. Our range features an array of elegant and fashionable flat styles with ergonomically engineered soles to stimulate circulation and correct posture. You may not want to go back to heels once you’ve tried our ballet flats!

Winter LOAFER

New In

“So exciting to find a range of flat shoes that actually support your feet and look stylish too. I will be living in them” AW14

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Kate Carter - Life&Style Editor Guardian


SHOETHERAPY

HOW

does it work?

The ShoeTherapy inner sole features raised elements that help support the foot and optimize balance as you walk, ensuring better posture and minimizing muscle strain. The heel’s height and shape also promotes the ideal body posture in order to avoid backache. Most shoes do not allow your feet to find their natural balance, which is often the main cause of bad posture and can result in back and joint pain. With ShoeTherapy you will immediately feel a positive impact on your body equilibrium, and the ergonomically shaped heel provides bounce and support, taking the strain out of walking.

✓ c o r r e c t s your posture ✓ r e l i e v e s back & joint pain ✓ s t i m u l at e s tired legs

✓ ✓

improve

Reduces neck pain

appearance of cellulite

Available in 12 styles Diminishes lower back pain

THE SOLE’S PROPERTIES STABILIZES THE FOOT thus minimizing muscular tension

ASSISTS FORWARD MOTION for a more dynamic walking action

Tones muscles & reduces cellulite

PERFORATED FRONT SOLE to minimize perspiration GUIDES THE FOOT to keep it straight while walking

Minimizes stress on the knees

Reduces the feeling of heavy legs

STIMULATES CIRCULATION thanks to the raised elements of the sole

RECOMMENDED BY:

Alleviates swollen feet

Sarah Stacey - Health Editor at You Magazine Dr Pixie Mc Kenna - Doctor & Channel 4 TV Presenter Pregnancy & Birth Magazine - Winner of Best Innovation 2011 Cathy Butterworth - Fashion & Booking Editor at Elle Magazine Brigid Moss - Health Editor at Red Magazine Many more styles at seraphine.com/us

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AT HOME WITH JOCETTE

at home with

Jocette

Ruched Top - White | $52 Luxe Skinny Jeans - Gray | $117

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AT HOME WITH JOCETTE

Meet our Seraphine Model The lovely Jocette modeled for us through her first pregnancy, and now she is pregnant again. We visited her and her beautiful little daughter Roxette at home for a fun day of dressing up and dancing. Wrap Front Nursing Sweater - Indigo | $99 Mock Wrap Dress - Polka Dot | $99

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AT HOME WITH JOCETTE

Jocette's favorites “Seraphine has been a life saver through both of my pregnancies I’m still wearing a lot of the pieces I bought the first time round, and I’ve had fun refreshing my style from the new Fall Winter range!”

What is your favorite Seraphine piece? “I love the empire line pleated dress - it’s so easy to wear but still feels smart and dressed up!”

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Empire Line Pleated Dress - Gray | $83 Tote Baby Changing Bag - Navy | $125 Tights - Black | $19


What's your fall must-have? “ This trench is so stylish and practical too!” Trench Coat - Beige | $160 Striped Sweater - Black and Sand | $89 Tights - Black | $19


Escape to the Sun

If you’re jetting off for a touch of winter sun this season, our cruise collection is an essential first stop. You’ll find cute summer dresses and sensational swimwear styles to work at the beach as you get your sunshine fix.

Wrap Nursing Dress - Ink and Neon | $99


ESCAPE TO THE SUN

While chic and maternity don't always go hand-in-hand, Séraphine makes it easy for style-conscious moms-to-be to look great (and more importantly, feel great)!" LISA HORTEN, LIFESTYLE EDITOR

Polka Dot Mock Wrap Dress - Baby Blue | $95

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ESCAPE TO THE SUN

Worn by Kate Middleton We are honored to have been the maternity brand favored by the Duchess of Cambridge during her pregnancy, and are delighted that she chose our fuchsia knotted dress in particular for her first family pictures. The Duchess is an inspiration to a generation of new moms, and the signature dresses that she chose are now must-have items for every pregnant woman’s wardrobe.

Knot Front Dress - Fuchsia | $83 AW14

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ESCAPE TO THE SUN

“The preferred maternity brand of Kate Middleton” CNN INTERNATIONAL

“In true Duchess fashion, the new mom is loyal to her latest brand of choice, Séraphine Maternity. So loyal, in fact, that she chose to wear its Jolene Dress in the first official portrait of Prince George.” HUFFINGTON POST

Blossom Knot Front Dress - Lavender | $85 Many more styles at seraphine.com/us

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ESCAPE TO THE SUN

More styles online at seraphine.com/us

S wim Halter Neck Swimsuit - Black | $81

Flaunt your curves by the pool and feel confident with your new body shape

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| $76 Polka Dot Tankini - Red


ESCAPE TO THE SUN

Mosaic Print Tankini – Blue | $81

e

Nautical Striped Tankini Navy and White | $76

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LUXE COLLECTION

Red carpet fashion for before, during and after pregnancy A collection designed to embrace women’s changing curves and work beautifully throughout pregnancy. Inspired by the beauty of my native city Paris, the collection is an ode to romanticism and pure elegance. Our luxurious silks and French lace are showcased in versatile shapes to flatter your silhouette and make you feel red carpet ready. - CÊcile Reinaud

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LUXE COLLECTION

Silk Chiffon Polka Dot Dress - Champagne | $250

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LUXE COLLECTION

Silk Chiffon Cocktail Dress - Orchid | $215 Lace Cocktail Dress - Black | $259

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LUXE COLLECTION

Textured Silk Cocktail Dress - Black | $224

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A touch of luxe

LUXE COLLECTION

Cropped Peplum Jacket - Ivory | $149 Silk Chiffon Polka Dot Dress - Champagne | $250 Short Sleeve Lace Cocktail Dress - Rose Pink | $259

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LUXE COLLECTION

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LUXE COLLECTION

Silk Chiffon Polka Dot Dress - Navy and Ivory | $250 Cropped Peplum Jacket - Black | $149 Short Sleeve Lace Cocktail Dress - Plum | $259

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LUXE COLLECTION

Short Sleeve Lace Cocktail Dress - Black | $259 Silk and Lace Cocktail Dress - Navy/Black | $275

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Glamorous gowns Stunning dresses that flatter the pregnant form. You will love wearing them post maternity too.

Lace Bodice Silk Chiffon Gown - Navy and Black | $499


Embellished Ball Gown - Mist Gray | $429 Silk Multiway Evening Gown - Mulberry | $389


French Lace

LUXE COLLECTION

Lace Cocktail Dress - Navy | $259

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Belle of the ball

Elegant drapery falls exquisitely over your pregnant curves to flatter your shape creating a statuesque silhouette

Silk Multiway Evening Gown - Emerald or Royal Blue | $389


LUXE COLLECTION

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The Multiway Dress

LUXE COLLECTION

One dress, so many ways to wear it.

Multiway Cocktail Dress - Dove or Petrol Blue | $170 Many more styles at seraphine.com/us

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A beautiful dress for your special day In classic white or subtle ivory, our graceful maternity wedding gowns epitomize bridal beauty in soft chiffon and flowing silks

Silk and Lace Wedding Gown - Ivory | $499


Exquisitely Crafted Bridal Styles More bridal styles available at seraphine.com/us

Luxe Lace Wedding Dress - Ivory | $259

Cropped Peplum Jacket - Ivory | $149

Multiway Grecian Wedding Gown - Ivory | $399


CELEBS SHARE THEIR SÉRAPHINE STYLE Follow us on social media to see the latest selfies shared by stylish celebrities and fashion mommys, and share yours too!

Doutzen Kroes & Anna Wintour

Zara Phillips

Gwen Stefani

Doutzen Kroes Christina Aguilera Doutzen Kroes

Dania Ramirez

Megan Hilty

Former Miss France

Roxy Manning & Kate Blanchett

Katherine Parkinson

Jessica Alba


Séraphine is proud

to have dressed...

MEGAN HILTY

MILA KUNIS JANUARY JONES

KATE MIDDLETON

ALYSON HANNIGAN

DOUTZEN KROES ANGELINA JOLIE GWEN STEFANI

KATE WINSLET SIENNA MILLER CHRISTINA AGUILERA THANDIE NEWTON OLIVIA WILDE DANIA RAMIREZ JESSICA ALBA JENNIFER GARNER

KATE HUDSON ZARA PHILLIPS DANNII MINOGUE...

T H A N K Y OU TO AL L TH E S TYL I S H MO MS -TO -BE W HO HAV E R OCK ED SÉRAP H IN E T H RO U GH T H EIR P R EGNA NCY


Discover The LUXE Collection at seraphine.com/us


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