2015 COLLECTION
LEADER SUARE COMFORT IDEAL STAR
LEADER COLLECTION
N
Why design? What purpose does it serve? It’s not purely aesthetic, nor wholly analytical and functional. When considering the design of your projects, you must think about how everything fits together in harmony - some would call this a holistic approach, but it’s really the only practical way to approach design problems, as I see it.
LEADER
YATAK ODASI/ مونلا ةرجح/ BEDROOM
LEADER
DOLAP / سبالملا ةفرغ/ WARDROBE
DESIGN IMPROVES SOCIETY SOCIAL ENGAGEMENT Designers bring empathy and creativity to social challenges. The first helps to understand the human-centered solutions that can make a real difference in real people’s lives; creativity can defeat habits with innovative approaches to making a measurable difference. It is the designer’s approach to the process of solving complex problems, particularly in the willingness to test risky options that transcend the traditional view of problems, that is a strategic advantage. Every designer is encouraged to become engaged with socially relevant projects in order to use their creative talents to their highest and best purpose and to demonstrate the value of designers and design thinking.
LEADER
DOLAP / سبالملا ةفرغ/ WARDROBE
LEADER
YATAK / ريرسل ا/ BED
LEADER
ŞİFONYER / جاردألا/ DRESSER
DESIGN CREATES VALUE FOR BUSINESS STRATEGY Design is an investment in innovative thinking, positioning, branding and communication that creates value for businesses in terms of competitive advantage, customer trust and loyalty, and market share. In a rapidly changing global and local business environment, design thinking helps business counter the complexity of conditions with creative solutions. In a global economy in which production gravitates toward the lowest cost producer, human-centered design provides the competitive differentiation needed to gain market share. Design is a critical strategic asset that is most effective when employed early in corporate plans, not as a decorative finality.
LEADER
BOY AYNASI - ÇAMAŞIRLIK / هيبناجلا هآرملا- يبناج قحلم / Stant the MIRROR - CHEST
How is design different from other activities? Perhaps the most obvious attribute of design is that it makes ideas tangible, it takes abstract thoughts and inspirations and makes something concrete. In fact, it’s often said that designers don’t just think and then translate those thoughts into tangible form, they actually think through making things. This ability to make new ideas real from an early stage in developing products or services means that they have a greater chance of becoming successful more quickly. Another, sometimes less obvious, attribute of design is that it is human-centred. Designers are sometimes caricatured as self-obsessed, but the truth is that really great designers care hugely about the real people who will use the product, service, building or experience they are developing. This focus on users inspires great ideas and ensures that solutions meet real needs, whether the users are fully aware of them or not.
LEADER
Duvar ÜnİTESİ / رادجلا ةدحو/ WALL UNIT
A movement to ignite, accelerate and amplify design-driven social change Design for Good is a platform to build and sustain the implementation of design thinking for social change. This platform creates opportunities for designers to build their practice, their network, and their visibility. Design for Good recognizes the wide range of designers’ work and leadership in social change which benefits the world, our country and our communities.
LEADER
Duvar ÜnİTESİ - BED/ رادجلا ةدحو- ريرسل ا/ WALL UNIT -BED
SUARE COLLECTION
N
Why design? What purpose does it serve? It’s not purely aesthetic, nor wholly analytical and functional. When considering the design of your projects, you must think about how everything fits together in harmony - some would call this a holistic approach, but it’s really the only practical way to approach design problems, as I see it.
SUARE
YATAK ODASI/ مونلا ةرجح/ BEDROOM
SUARE
DOLAP / سبالملا ةفرغ/ WARDROBE
DESIGN IMPROVES SOCIETY SOCIAL ENGAGEMENT Designers bring empathy and creativity to social challenges. The first helps to understand the human-centered solutions that can make a real difference in real people’s lives; creativity can defeat habits with innovative approaches to making a measurable difference. It is the designer’s approach to the process of solving complex problems, particularly in the willingness to test risky options that transcend the traditional view of problems, that is a strategic advantage. Every designer is encouraged to become engaged with socially relevant projects in order to use their creative talents to their highest and best purpose and to demonstrate the value of designers and design thinking.
SUARE
DOLAP / سبالملا ةفرغ/ WARDROBE
SUARE
YATAK / ريرسل ا/ BED
DESIGN CREATES VALUE FOR BUSINESS STRATEGY Design is an investment in innovative thinking, positioning, branding and communication that creates value for businesses in terms of competitive advantage, customer trust and loyalty, and market share. In a rapidly changing global and local business environment, design thinking helps business counter the complexity of conditions with creative solutions. In a global economy in which production gravitates toward the lowest cost producer, human-centered design provides the competitive differentiation needed to gain market share. Design is a critical strategic asset that is most effective when employed early in corporate plans, not as a decorative finality.
SUARE
ŞİFONYER / جاردألا/ DRESSER
SUARE
BOY AYNASI - ÇAMAŞIRLIK / هيبناجلا هآرملا- يبناج قحلم / Stant the MIRROR - CHEST
SUARE
Duvar ÜnİTESİ / رادجلا ةدحو/ WALL UNIT
A movement to ignite, accelerate and amplify design-driven social change
Design for Good is a platform to build and sustain the implementation of design thinking for social change. This platform creates opportunities for designers to build their practice, their network, and their visibility. Design for Good recognizes the wide range of designers’ work and leadership in social change which benefits the world, our country and our communities.
SUARE
Duvar ÜnİTESİ - BED/ رادجلا ةدحو- ريرسل ا/ WALL UNIT -BED
COMFORT COLLECTION
N
Why design? What purpose does it serve? It’s not purely aesthetic, nor wholly analytical and functional. When considering the design of your projects, you must think about how everything fits together in harmony - some would call this a holistic approach, but it’s really the only practical way to approach design problems, as I see it.
COMFORT
YATAK ODASI/ مونلا ةرجح/ BEDROOM
COMFORT
DOLAP / سبالملا ةفرغ/ WARDROBE
COMFORT
DOLAP / سبالملا ةفرغ/ WARDROBE
COMFORT
YATAK / ريرسل ا/ BED
COMFORT
ŞİFONYER / جاردألا/ DRESSER
SUARE
BOY AYNASI - ÇAMAŞIRLIK / هيبناجلا هآرملا- يبناج قحلم / Stant the MIRROR - CHEST
COMFORT
Duvar ÜnİTESİ / رادجلا ةدحو/ WALL UNIT
COMFORT
Duvar ÜnİTESİ - BED/ رادجلا ةدحو- ريرسل ا/ WALL UNIT -BED
IDEAL COLLECTION
N
Why design? What purpose does it serve? It’s not purely aesthetic, nor wholly analytical and functional. When considering the design of your projects, you must think about how everything fits together in harmony - some would call this a holistic approach, but it’s really the only practical way to approach design problems, as I see it.
IDEAL
YATAK ODASI/ مونلا ةرجح/ BEDROOM
IDEAL
DOLAP / سبالملا ةفرغ/ WARDROBE
IDEAL
DOLAP / سبالملا ةفرغ/ WARDROBE
IDEAL
YATAK / ريرسل ا/ BED
IDEAL
ŞİFONYER / جاردألا/ DRESSER
IDEAL
BOY AYNASI - ÇAMAŞIRLIK / هيبناجلا هآرملا- يبناج قحلم / Stant the MIRROR - CHEST
STAR COLLECTION
N
Why design? What purpose does it serve? It’s not purely aesthetic, nor wholly analytical and functional. When considering the design of your projects, you must think about how everything fits together in harmony - some would call this a holistic approach, but it’s really the only practical way to approach design problems, as I see it.
STAR
YATAK ODASI/ مونلا ةرجح/ BEDROOM
STAR
DOLAP / سبالملا ةفرغ/ WARDROBE
STAR
DOLAP / سبالملا ةفرغ/ WARDROBE
STAR
ŞİFONYER / جاردألا/ DRESSER
STAR
BOY AYNASI - ÇAMAŞIRLIK / هيبناجلا هآرملا- يبناج قحلم / Stant the MIRROR - CHEST
STAR GREY
BED Y ATAK / ريرسل ا/ BED
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