TH E
N A KO M A A W A RD
BRIEF H ISTO RY
TH E BEST O F TH E BEST
Nakom a Sky w as a lux urious Senior Living Com m unit y, scheduled t o open in Oro Valley som et im e in 2019 - 2020.
The quest for t his answ er began t he m ost com prehensive, dat a driven analysis ever conduct ed in t he Tucson real est at e m arket . Several M LS st at ist ics w ere used t o clearly ident ify t he t op perform ers.
The vast m ajorit y of t heir 180+ resident s w ould need t o sell t heir hom es t o m ake t he t ransit ion t o Nakom a Sky. If t heir client s hired t he w rong Realt or, it could cost t hem t ens of t housands of dollars. The m anagem ent at Nakom a Sky needed t o know w hich Realt ors t hey could t rust referring t heir client s t o. Which Realt ors could sell t heir client s hom es for t he highest price, in a reasonable am ont of t im e w it h t he least am ount of st ress?
They st art ed w it h m ore t han 5,000 Realt ors. They syst em at ically elim inat ed m ore t han 99% of t hem t o ident ify t he very best list ing agent s in t he business. When t hey w ere done analyzing t he dat a, only nine ( 9) Realt ors rem ained. These Realt ors are som e of t he very best list ing agent s you can hire.
Th ey al l r ecei v ed:
" Th e N ak om a Aw ar d"
W e w an t ed t o k n ow w h i ch Real t or s: 1. Sold hom es for t op dollar 2. Out perform ed 95% of all ot her Realt ors 3. Specialized in selling hom es 4. Sold hom es ot her Realt ors could not sell 5. Priced hom es correct ly 6. Had st rong negot iat ion skills 7. Were highly rat ed and recom m ended by t heir peers 8. Were t op rat ed w it h online review s 9. Were recom m ended by t heir Brokers 10. Had at least 10 years full t im e ex perience
TH E TO P 5 %
EX PERIEN CED
TH E BEST STATS
We st art ed w it h about 5,000 Realt ors.
We looked at t he list of t op perform ers, and kept t he ones w it h at least 10 years full t im e ex perience.
We looked up M LS st at ist ics on all of t he rem aining Realt ors t o ident ify w hich:
We ran M LS st at ist ics and ident ified t he Top 5% of list ing agent s by t he num ber of hom es t hey sold during t he past year, as w ell as t he t ot al dollar volum e of hom es sold.
We rem oved any real est at e t eam s w ho have a seasoned " rainm aker" , but t he t eam m em bers doing t he w ork w ere new and inex perienced.
"We identified the top 5% of experienced listing agents in Tucson, whose M LS statistics proved they were the best at marketing, negotiating and selling homes for top dollar!"
1. Sold for t he highest price per square foot by neighborhood, area and value of hom e. 2. Had t he few est price reduct ions prior t o accept ing an offer. 3. Had t he highest rat io bet w een list price and act ual sales price. 4. Had t heir client s pay t he least am ount in buyer closing cost s and repairs. 5. Had good average days on t he m arket .
- Then w e checked t heir online review s and only kept t he Realt ors w it h at least a 4.5 st ar rat ing. - We gave ex t ra credit t o t hose rem aining Realt ors w ho have t aught advanced list ing and m arket ing classes t o ot her t op perform ing Realt ors. - We gave ex t ra credit t o t hose rem aining Realt ors w ho have been published aut hors in real est at e indust ry specific educat ional m agazines.
" Th e l i st i s get t i n g v er y sm al l at t h i s poi n t !
BRO K ER RECO M M EN D ED We sort ed t he list of rem aning Realt ors by Brokerage. At t his point , w e had a few Realt ors from all of t he m ajor brokerages being considered for t he Nakom a Aw ard. We cont act ed each Broker and gave t hem t he list of nam es. We asked t he Broker w hich Realt or t hey w ould hire t o sell t heir hom e, and w hy. We only kept t he Realt ors w ho w ere recom m ended by t heir Broker.
PERSO N A L IN TERV IEW We cont act ed Realt ors t hat rem ained. We w ant ed t o know about t heir syst em s and processes t o handle addit ional referrals w it hout sacrificing qualit y. We needed t o know t hey could cont inue t o provide t he sam e service t hat earned t hem t he right t o be considered one of t he best list ing Realt ors in all of Tucson.
TH E RESU LTS M ore t han 80 hours w as spent ident ifiying t he very best list ing specialist s in Tucson. There has never been a m ore t hurough vet t ing process, driven and backed by relevant dat a. Init ially, m ore t han 5,000 Realt ors w ere considered. That list w as narrow ed dow n t o just nine ( 9) Realt ors.
Th ese ar e t h e " N ak om a Aw ar d" w i n n er s.
K EY TA K EAW AYS: -
When selling your hom e, you w ant t o hire a t rue list ing specialist .
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You w ill sell your house for m ore.
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The crit eria for t he Nakom a Aw ard ident ifies t he best of t he best .
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If you hire any Nakom a Aw ard w inner, you are in very good hands.
CO N GRATS TO
N A K O M A A W A RD W IN N ERS:
TH E KANDOO R EA L ESTATE TEA M