Rangers Public Relations Team Proposal

Page 1

T U C SO N C O M PA N Y

P U B L IC R EL A T IO N S P R O P O SA L For internal purposes only May 24, 2019


Pu blic Relat ion s


Pu r pose of Pr oposal

Th is w ill allow t h e Tu cson Com pan y t o: - Increase paid duties - Recruit new quality Rangers - Generate corporate donations - Build new strategic partnerships - Improve relationships with LEO's - Set the standard for others to follow - Free premium training for Rangers an d m or e...


LEVERAGE OUR ASSETS

SOME OF OUR RANGERS HAVE INCREDIBLE TALENTS:

- WELL RESPECTED - WELL CONNECTED - GOOD AM BASSADORS - GREAT PUBLIC SPEAKERS - SOCIAL MEDIA MASTERS - MARKETING PROFESSIONALS - PROFESSIONAL CONTENT WRITERS


CREATE A PUBLIC RELATIONS TEAM

CREATE A PUBLIC RELATIONS TEAM TO LEVERAGE THOSE ASSETS TO BENEFIT THE TUCSON COMPANY


OUR GREAT PUBLIC SPEAKERS Will speak at: -

Chamber of Commerce Meetings Trade Associations Meetings Law Enforcement Events Corporate Trade Shows and more...


RESULTS OF PRESENTATIONS

They ask for: -

Quality Volunteers Corporate Donations Paid Duties (not taking existing from LEO's) Speaking opportunities Strategic Introductions


BUILD STRATEGIC PARTNERSHIPS Our PR Team Members will build Strategic Partnerships with: -

Law Enforcement Agencies Community Leaders Event Managers and Promoters Event Venue Owners Tactical Training Companies Law Enforcement Equiptment Retailers Gun Ranges Firearms Dealers Nonprofits who support Law Enforcement and more


BENEFITS OF PARTNERSHIPS

Strategic Partnerships will benefit the Tucson Company in many ways: -

Generate Corporate Donations New Paid Duties (not taking from LEO's) Recruit Quality Rangers Improved Relationships with LE Agencies Free Quality Training for Rangers Substantial Discounts for Rangers Free Equiptment for the Company and more


LEVERAGE SO

OUR SOCIAL M EDIA EXPERTS

IMPROVE COMMUNITY AWARENESS OF THE RANGERS PROVIDE KUDOS TO LAW ENFORCEMENT AGENCIES CREATE SPEAKING OPPORTUNITIES

RECRUIT QUALITY RANGERS


OCIAL

S WILL

M EDIA

USE THESE TOOLS TO:

IDENTIFY NEW STRATEGIC PARTNERSHIPS

STAY IN TOUCH WITH EXISTING PARTNERS

GENERATE CORPORATE DONATIONS

AND MORE


QUALITY CONTENT Our marketing and content experts can help make everything effective: - Design beautiful presentations - Draft compelling messages - Create effective social media posts - Develop corporate sponsor campaign - and more


I KNOW WHAT YOU ARE THINKING

We are a volunteer organization...

Is going to spearhead this effort?


I CAN HELP My expertise is in Marketing, Business Development and Building Strategic Partnerships

M y Exper ien ce Th at Will Help - 2oo+ newspaper articles on marketing and Help biz development My Experience That Will - Marketing Director for SCORE Southern AZ for past 9 years. - Successfully built large strategic partnership between the BBB, SCORE, ASBA, Marana Chamber, Hispanic Chamber, NAWBO, Oro Valley Chamber and other Business Trade Associations. - Extensive public presentation skills, including keynote speaker for organizations like: The United Way, Keller Williams, SAHBA, American Marketing Association, National Association of Women Business Owners and International Nanny Association. - Consulted with more than 200 business owners


SUMMARY By leveraging the talents we have, the Tucson Company can: 1. Recruit quality Rangers 2. Improve relationships with LEO's 3. Generate new paid duties 4. Collect corporate donations 5. Build good strategic partnerships 6. Get free quality training for the Rangers 7. Set the standard for others to follow 8. and a LOT more!


L ET

M E KN O W T H O U G H T S. . .

T U C SO N C O M PA N Y

YO U R

Bill Nordbrock 481-5505

P U B L IC R EL A T IO N S P R O P O SA L For internal purposes only May 24, 2019


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