There’s magic in the air

Toy producer Schleich has partnered with Warner Bros. to create a magical Wizarding World™ line. Family First beat the Daily Prophet to bring you an exclusive!

Capturing the enchantment and wonders of the Wizarding World™, the collection will launch in September this year and will feature six of the series’ main characters accompanied by their animal companion: Harry Potter and Hedwig, Ron Weasley and Scabbers, Hermione Granger and Crookshanks, Hagrid and Fang, Luna Lovegood and a Baby Thestral and Professor Albus Dumbledore and Fawkes. Capturing the drama and imagination of these much-loved books, Schleich will debut six fantastical creatures from the Harry

Potter™ series too: Dobby, Firenze the centaur, Aragog, Buckbeak, Fluffy the three-headed dog and a Hungarian Horntail dragon. Where would we be without Buckbeak?

As always, Schleich attaches great importance to the authenticity and details of the magical animals and creatures to help bring the stories to life. Whenever children play with Schleich characters and sets, they create enchanted worlds of imagination: magical universes like that of the wizarding world, where everything is possible and creativity knows no bounds. The new Schleich product range Wizarding World™ perfectly combines these aspects.

Dirk Engehausen, CEO of Schleich says: “Whenever children play with our characters, they immediately enter their very own universe where there are no rules, no boundaries. What embodies that idea better than Wizarding World™, where so much is possible?”

The range is primarily designed for children aged between nine and twelve, but will also appeal to teenagers, adult collectors and Harry Potter fans. Wizarding World™ range starts from £11.99 and will be available nationwide.

Additional characters and sets will launch in 2024 and 2025, allowing Harry Potter™ fans old and young to re-enact the films in even greater detail and come up with their own magical stories.

Schleich (schleich-s.com) is a longestablished toy brand originating in Germany. It believes that children should be allowed to let their imaginations and curiosity run wild.