ADVERTISING RATES AND SPECIFICATIONS Rate card #21 - Effective January 2013
BLACK & WHITE SPACE RATES (DISPLAY): Size
1 X
3 X
6 X
12 X
24 X
36 X
48 X
Full Pg............ $2,375.......$2,245...... $2,090.......$1,965........$1,915.......$1,780....... $1,695 2/3 Pg................1,875......... 1,730........ 1,580.........1,465......... 1,360.........1,285......... 1,265 1/2 Pg................1,470......... 1,370........ 1,275..........1,165..........1,155......... 1,015............970 1/3 Pg................1,265..........1,140........ 1,035........... 950............895........... 790............750 1/4 Pg................1,005............925........... 770........... 720............670........... 585............570 1/6 Pg.................. 855............ 740........... 655............610............545........... 525............505 Frequency rates are earned by the number of separate display advertisements one-sixth page or larger used within a contract year.
2013 ISSUE CLOSING DATES:
COVERS AND SPECIAL POSITIONS:
Inside Front.... $4,345....... $4,190...... $3,990...... $3,730.......$3,700.......$3,510.......$3,325 Inside Back....... 4,050.........3,945........ 3,730........ 3,530.........3,500....... .3,335.........3,210 Back Cover....... 4,590.........4,430.........4,190........ 3,985.........3,960........ 3,780.........3,625 Rates for covers include 4-color process. Rates for special positions other than covers are 10% of space and color costs.
DIGITAL MARKETING OPTIONS*:
Email blast to IBI’s list………………......….….$1ת,500/blast Rotating tower ad on IBI website ………......…..500/mo. Online hosting of sales brochure....…..….....…...500/mo. * All digital services are half off for current advertisers.
MECHANICAL SPECIFICATIONS: Width
Depth
Full Page Trim..................... 8”...... 10-3/4” Full Page Bleed............8-1/4”.............11” Spread Trim...................... 16”...... 10-3/4” Spread Bleed.............16-1/4”.............11”
1/2 Pg............................$998 1/3 Pg .............................665 1/4 Pg .............................499 1/6 Pg............................. 333 $70 per column inch
Four Color Process....................$400
Four Color Process....................$800
Full Page.......................7-3/4”...... 10-3/8” 2/3 Page Vertical..........4-3/4”.............10” 1/2 Page Island............4-3/4”........ 7-1/2” 1/2 Page Horizontal......7-1/4”........ 4-3/4” 1/2 Page Vertical..........3-1/2”.............10” 1/3 Page Horizontal......4-3/4”........ 4-3/4” 1/3 Page Vertical..........2-1/4”.............10” 1/4 Page Horizontal......4-3/4”........ 3-1/2” 1/4 Page Vertical..........2-1/4”........ 7-1/2” 1/4 Page Vertical..........3-1/2”........ 4-3/4” 1/6 Page Horizontal......4-3/4”........ 2-1/4” 1/6 Page Vertical..........2-1/4”........ 4-3/4”
Size
CLASSIFIED COLOR RATE:
DISPLAY COLOR RATE (PER PAGE OR FRACTION):
Size
BLACK & WHITE SPACE RATES (CLASSIFIED):
Issue
Closing Date Material Due Date
January...............12/7/12.......................12/18/12 February.............1/11/13........................1/18/13 March................. 2/8/13.........................2/15/13 April.................... 3/8/13.........................3/15/13 May..................... 4/9/13.........................4/15/13 June.................... 5/9/13.........................5/16/13 July..................... 6/7/13.........................6/14/13 August................7/11/13........................7/18/13 September.......... 8/9/13.........................8/16/13 October..............9/10/13........................9/18/13 November..........10/11/13......................10/18/13 December...........11/7/13.......................11/14/13 January ‘14.........12/9/13.......................12/16/13
COMBO DISCOUNTS
Combine the best of IBI’s play to receive the best pricing! • Print • Digital • Email • Online
TO ADVERTISE OR LEARN MORE, CALL
(818) 789 - BOWL (2695)
INFO@BOWLINGINDUSTRY.COM ASK ABOUT OUR NEW ADVERTISER SPECIALS VISIT US ONLINE AT WWW.BOWLINGINDUSTRY.COM OR EMAIL
AGENCY COMMISSIONS: 15% commission allowed to recognized advertising agencies. Agency must submit complete digital files with color matchprint; otherwise, typesetting and artwork will be charged at trade rates and no commission can be taken.
PRODUCTION CHARGES: All production services will be billed at publisher’s costs. Please request quotes in advance. GENERAL REGULATIONS: All advertising is subject to publisher’s approval. All cancellations must be in writing. Cancellations are not accepted after space
reservation closing date. Special cover positions are non-cancelable. If a contract advertiser does not supply new copy by materials and copy due date, publisher will repeat previous advertisement. Advertisers will receive a rebate if, within a 12-month period from date of first insertion, they have used sufficient additional space to earn a lower rate than that at which they have been billed. Advertisers will be charged back if, within a 12-month period from the date of first insertion, they did not use the amount of space upon which their billing has been based. All accounts are payable net 30 days. A 1.5% monthly finance fee will be charged to accounts over 30 days. If unpaid bills must be turned over to a collection service or attorney, advertiser will be charged for all related fees and expenses. B2B Media, 12655 Ventura Blvd., Studio City, CA 91604