Colourism in Fashion

COLOURISM IN FASHION.

JULIE WRIGHT, SHADES OF NOIR.

How can garments create an experience that teaches its wearers about the effects of colourism?

The purpose of the garments is to represent the different skin tones that play a role in the colourism hierarchy. Originally they were made so guests could try them on as a way of feeling the different experiences of each skin tone instead of having it explained to them. As part of the design, the texture and look of the garments feel and look like real human skin and as a guest tries each one on, the weight on the shoulders from the lightest shade to the darkest changes i.e. the lightest shade feels light and comfortable whilst the darkest shade feels the heaviest and the most uncomfortable garment to wear out of all three, therefore creating a subtle metaphor that articulates the experiences of the different skin tones.

After testing this at my end of year degree show, I learned that an exhibition would be a more effective and inclusive way for everyone to understand the purpose of my project as not everyone could fit the garments I created and missed the point. This will hopefully be happening later this year.

thejuliearchive.com Styling & Design: Julie Wright Photography: Isaac Kariuki Hair & Makeup: Joanna Queenton Models: Anthanasie Eva Munyaneza, Lakilah Davies-Tetteh, Chloe Barclay