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GDPR an example for the world? Be careful of fool’s gold…
Remember all the spam you got when companies concluded they needed expressed consent under the Canadian Anti-Spam Legislation to keep sending you emails? You would receive an email from a Nigerian prince advising that, while he does not currently have any lucrative commissions on a business transaction for you, he would still like to have your consent to continue sending you email offers. The same thing occurred in Europe leading up to the implementation of the General Data Protection Regulation (GDPR) on May 25. Similarly, California will be putting into action the California Consumer Privacy Act of 2018. The debate is happening now in Canada. There is pressure on the government to redejne consent, increase penalties for non-compliance and increase transparency obligations, even though the new breach notijcation regulations under Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) do not come into force until Nov. 1, 2018. This is a reaction to massive security safeguard breaches and declining trust. On the surface, this seems like a good
idea—let’s give back control of personal data to the individual. However, the wholesale wresting of personal data away from the companies that collect it shatters the social contract of the service/ data exchange that apps are built on and disrupts decades-old established business models. There are many costs to this new regime in Europe. The obvious one is compliance—acquiring the technology to successfully respond to individual requests for data transparency, retooling for data portability and extracting personal data across multiple platforms. The traditional business model is also affected. The idea that an app was free was never accurate—if you’re not paying for something, then you’re the product, as the saying goes. Disrupting this model could increase the cost of apps and other digital services or platforms and stiie innovation. Data and the techniques and technologies employed to collect and analyze it will allow us to solve some of the world’s most pressing economic, social and environmental problems. Data is now the engine of economic growth and prosperity. Countries that promote data availability and use it for societal
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good and economic development will lead the fourth industrial revolution and give their citizens a better quality of life. But to seize this opportunity, people and businesses need to be Canada responds to disruptions in Internet reguable to share lations. If you’re not paying for something, then data with one you’re the product, as the saying goes another. Finally, and fraud. Government agenregulatory overreach could discies should follow the money rupt the free iow of information, and prosecute those who comwhich is one of the digital age’s mit fraud online. greatest benejts. For instance, The right framework for the Los Angeles Times has Canada’s data economy is responded to GDPR by cutting one that both creates trust and access to its website in most incentivizes innovation. In this European countries—something new world, we cannot ignore that goes against the basics of the role that companies that the internet. are yet to be created will play— Ironically, none of these new both as innovators and wealth rules will have any impact on creators. Canada’s framework how data is protected. Almost for the data economy must half of IT decision makers in the help SMEs start up, grow and EU note that cyber attackers will become world leaders in the still jnd a way to access almost digital space. anything they want. More needs Scott Smith, director, Intelto be done to go after those who lectual Property and Innovation cause the most harm, such as Policy, Canadian Chamber of those who engage in cybercrime Commerce
The Richmond Chamber of Commerce has been “Proudly serving our community since 1925.” In partnership with local media the Chamber produces the Business Report once per month. The statements and views expressed in this publication are not necessarily those of the publisher. The publication’s intent is to keep Chamber members, and prospective members, informed on important information, events, and educational items. The Richmond Chamber of Commerce is located at Suite 202 - North Tower - 5811 Cooney Road, Richmond, BC, V6X 3M1. For more information and to reserve tickets for the events, please call 604-278-2811, email rcc@richmondchamber.ca, or see us online at: richmondchamber.ca .
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