Mistakes To Avoid While Choosing A Domain Name
If you are planning a website, it is very good for business as you are going to establish the online presence. But as a novice, you might not be aware of the effect of choosing a domain name on your business as well as on the entire marketing strategy. So if you are planning a new brand or taking an old business online, these are some mistakes that you can avoid while selecting the domain name.
Mistake-1: Choosing A Name Which Is Similar To An Existing One It is important that you go for a unique name. It must reflect what the site is all about. If you choose a domain name which is similar to a popular one, it is certainly going to confuse the customers. It is especially true when you are yet to establish a strong brand.
Mistake-2: Choosing the Wrong Suffix Your choice of top-level domain is key to online success. Most popular TLD is “.com domain” which is used by more than 60 percent of the internet. While domain name like “.net” & “.org” has gained some popularity but you must avoid going with cheaper names like “.cc” or “.co.com” etc. They are very confusing and are used by the spammers & people with questionable practice. The country level domains are good only for a specific region like “.fr,” “.uk” are good for the audience of France and United Kingdom but will consumers in, Australia be comfortable using this domain name?
Here are some tips that you might find useful:
• .com is popular TLD, but you may have to be careful to find a unique name.
• .biz was meant for businesses, but it is hardly used these days • .net is meant for networks, but it is usually seen as good alternative to .com domain • .me usually is meant for CV sites • .edu id meant for educational institutions and links to these are very valuable for your website.
Mistake-3: Making It Difficult To Spell Or Type Don’t go with bizarre spelling and it can seriously affect the potential visits of the customers as they may find it difficult to remember. Similarly, if the name is too difficult to type, then you might be turning many visitors away as well.
Mistake-4: It’s Too Long You have chosen a .com domain, but the name is too long. Will it affect the visits? Researchers suggest that domain names that are 20 or more characters long are good enough. With every extra character, you might be making it difficult to recall the name. So you are better off thinking concise names.
Mistake-5: Using Hyphens & Numbers Site name like “abc4u.com” is longer in vogue. You should be avoiding names with hyphens and numbers, and your domain name should have one word or the set of words.
In The End It is better to go with “.com domain” & you must avoid these mistakes to get more visits.