ROH Minutes 27 02 2017

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Meeting: 27/02/2017 Present: Megan, Sophia, Shelly

Shared our development sketches with each other and discussed the strengths and suggestions for future work. We agreed that Shelly’s motif poster with a figure (ballet dancer) pointing to different elements in the centre was clever and worked well. We also agreed that Megan’s UK map sketch looked good with little trees, mountains, boats etc. Could work really well for bus shelter ads across the country - specific to locations Megan’s sketch of the UK for bus shelter ads:

Discussed other aspects of the campaign - stickers in & around London (mini maps), leaflets with map in (put in service stations, cafes etc).

A current successful 
 sticker idea —>
 Could work well as a GIF - 
 would fit in a square 
 format for Instagram.


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