Gaming Portal & Key characteristics of Consumer Engagement
Introduction •
You might have seen that one site often gets better traffic from the other with same content? Or, they get better visibility with almost zero bounce rate? This happens quite frequently with the gaming portals where two sites with same potentiality get different levels of traffic. Well it depends a lot on the optimization of the website. A well-optimized website attracts more traffic than the other. And hence, the catch is to get customers with elements that usually interest them.
A spectacular visual •
As we land up in a site, the first thing that attracts us is the visual of the site. And that’s why, a gaming portal should have eye-catching visuals. And we being visual creature often tend to stay on places that arrest our vision. For the designers, a bright and spectacular designs attract eyeballs.
Effortless navigation •
A better navigation helps reducing bounce rate. Moreover, as people land on a gaming portal, they navigate through the pages to explore the site more. And without a better navigation, it’s hardly possible to keep your users interested about the games in the site. Most of the time, the gaming site has the better content, but simply the lack of proper navigation alienate the potential traffic.
Top-notch interaction •
Any gaming portals these days run on the power of interaction. If things are not interactive, people will soon lose their interest. Most importantly an interactive platform offers users a great way to stay connected. In fact, interactive games help users keep returning time to time. It’s a great way to attract traffic to the gaming portals.
Feedback centre •
A feedback hub is an important aspect of the gaming portal. Without a feedback hub, you cannot gauge the opinions and outlooks of the users. Quite obviously, you won’t be able to offer them what they are looking for in your site. And this is how the traffic of your site tend to decrease. Moreover, a feedback hub in a gaming portal increase interaction among the participants, which will attract a great deal of users.
Lucrative rewards •
A gaming portal should come with exciting rewards. Keep in mind that rewards actually work as a lure to attract gamers. The more attractive are the rewards, the more will be the number of gamers in your site. Most of the gaming portals nowadays come with the rewards s like cash prizes, reward points, discount coupons and many more. Accumulating the reward points the gamers can also win attractive prizes. And that’s how the interest about such games increase.
Conclusion •
With internet becoming a source of entertainment, people are becoming increasingly interested about online games. And the attractive prizes are simply icing on the cake. These days, the web world is flooded with thousands of gaming portals and most of them are free to register. From a large number of multiplayer tourneys, one can also spot a wide range of single player, puzzles, and quizzes in the world of online games.
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