Shop Rochester 2018 Media Kit

Page 1

Shop Rochester

.org

JULY ISSUE

.org

Rochester

THIS IS OUR NEW

Happy P lace Shopping, Dining,

...

Entertainment & More

! Build EVERYTHING HOME

it. Buy it. Fix it.

urant Guide Ever!

Our Largest Resta Golf Specials

2018 MEDIA KIT

Serious about growing your business? 2018

We are.

Media Kit


Digital Coupons

Meet The New Couponer...

Well-Off, Educated, And Tech-Savvy 4 Facts About Coupon Marketing 1. Households with incomes of $100,000 or more are twice as likely to coupon as those who earn less than $35,000. 2. College-educated people are 78% more likely than the non-college educated to be coupon users. 3. Coupons are second only to word-of-mouth when it comes to influencing consumer purchasing decisions. 4. More than 90% of Millennials (now the largest buying group) say they use coupons to plan their shopping. Gallimore Industries, Inc., Valassis, Ipsos Marketing Research

DIGITAL RATES (MINIMUM 12 MONTHS) Ad Description First Coupon Each Additional Coupon Featured Coupon

Rate Per Month $10 $5 $50


Reach The BIG 3

Only With Us... REACH: ◆◆ 100,000 Rochester Area Consumers ◆◆ High-income residents in Greater Rochester ◆◆ 2.7 million visitors

10

$

Add Digital To Your Print Order For $10 Pe r Month!

We Reach Consumers At Home And On The Go.


THIS IS

BIG!

UNMATCHED: Quality, Quantity & Distribution ➥➥ 11 Mailings Per Year ➥➥ 50,000 Homes Mailed USPS. Includes High-Income Homes In Greater Rochester ➥➥ Page Content To Extend Shelf-Life ➥➥ 4 Stands In The Kahler Subway ➥➥ 4 Stands In The Skyway ➥➥ Mayo Clinic ➥➥ ➥➥ ➥➥ ➥➥ ➥➥

NEW!

48 Hotels 40+ High Traffic Locations Around Town Your Ad On-Line At ShopRochester.org Radio Spots To Announce Each Issue Shop Rochester Digital Version Promoted On Social Media to the following cities: Byron, Cannon Falls, Chatfield, Dodge Center, Eyota, Kasson, Lake City, Mantorville, Mazeppa, Oronoco, Pine Island, Plainview, Red Wing, Rochester, Saint Charles, Spring Valley, Stewartville, Zumbrota


2018 Print Rates

Same Great Rates For The Past 7 Years!

Built To Outperform Everything Else In The Mailbox. PRINT RATES INCLUDE: DESIGN, PRINT & DELIVERY Regular Sections Half Page Full Page

1-7 Issues

8-11 Issues

$525

$475

$995

$895

Two-Page Spread

$1,900

$1,700

Back Cover (Upon Availability)

$1,400

Specialty Sections (Upon Availability)

1-7 Issues

8-11 Issues

Quarter Page

$250

$210

Third Page

$340

$300

Half Page

$470

$420

Full Page

$930

$830

THE RESULT: Your ad in Shop Rochester will receive unmatched exposure to your potential customers!

50,000+

Home Delivered

48

Rochester Hotels

40+

High-Traffic Locations

4,600+

Facebook Followers

1.3 Million Annual Visitors


Special Sections WEDDING GUIDE 2018! DELIVERED JANUARY 24-26, 2018

Wedding Guide Rides Inside Of Shop Rochester

Weddings & Celebrations

The Best of Rochester...

Rochester

1 High-Income Homes In Greater Cover Rochester

Unmatched Quality, Quantity & Distribution

➥ Page Content To Extend Shelf-Life ➥ 4 Stands In The Kahler Subway ➥ 4 Stands In The Skyway ➥ Mayo Clinic

Events at Apache

HALF PAGE

Inside Flap

$450

Back Caver

Front Caver

Inside Flap

2017

Ultimate Home Guide

Frot

➥ 48 Hotels FOR OVER 30 YEARS, WE’VE BEEN PROUD TO SERVE. THANK YOU FOR LETTING US BE A PART OF YOUR LIVES. OUR FAMILY OF COMPANIES:

POWERSVENTURESMN.COM

.org

➥ 50,000 Homes Mailed USPS Includes

Buy It. Fix it.

➥ 40+ High Traffic Locations Around Town ➥ Your Ad On-Line At ShopRochester.org ➥ Radio Spots To Announce Each Issue ➥ Shop Rochester Digital Version Promoted On Social Media to Greater Rochester

Inside Panel

Inside Panel

2

Inside Panel

3

Inside Panel

4

FULL PAGE

$850 • Rowers • Limousines • Hotels • Catering • Tuxedos • Music

• Wedding Venues & Receptions • Invitations • Wedding Gowns & Dresses • Photographers • Videographers • Hair & Makeup Artists

Rochester

.org

Shopping, Dining, Entertainment & More...

February 2017

2017

guide Rochester’s Best Weddings & Celebrations Cake, Reception, Transportation, Venues & More!

Special Feature: TLC Surfaces Visualize Your New Kitchen

Let’s Play Tennis!

Youth & Adult Classes at RTC

WEDDING GUIDE JAN. /FEB. 2018

WARNING CONTENTS WILL MAKE YOU VERY SUCCESSFUL

Great Leads NOW! Reach 50,000 high-income homes in your prime marketing area April - October: Prime Season!

2017 MEDIA KIT

EVERYTHING HOME APRIL - OCTOBER 2018

Shop Rochesters Unmatched Distribution! •  11 Mailings Per Year •  50,000 Homes Mailed  USPS Includes HighIncome Homes in Greater  Rochester

•  4 Stands In The Kahler  Subway •  3 Stands In The Skyway •  Mayo Clinic •  40 Hotels

•  Grocery & Drug Stores •  60+ High Traffic  Locations •  Your Ad On-Line At  ShopRochester.org

GOLF SPECIALS MAY & JULY 2018

Shop

Shopping, Dining,

Rochester

Entertainment

& More...

.org

November

2016

Inside: Holiday Gift Guide

HOLIDAY GIFT GUIDE NOVEMBER & DECEMBER 2018

CUSTOMER FAVES SEPTEMBER & OCTOBER 2018

Reserve Your Space Now For Our Specialty Sections!


2018 Ad Dates 2018 ISSUES February

IN - HOME DATES

APPROVED ADS

THEMES & SPECIAL SECTIONS

January 22-24

1-5-18

March

February 26 - 28

2-9-18

Wedding Guide*** Valentine’s Day 2/14 New Year, New You!*** NEW! Automotive, St. Patrick’s Day 3/17

April

March 26-28

3-9-18

Everything Home, Begins April-October***

May

April 23-25

4-6-18

Events & Meetings Guide*** Mother’s Day 5/13, NEW! Memorial Day 5/28 Golf Specials***

June

May 21-23

5-4-18

Father’s Day 6/18

July

June 25-27

6-8-18

4th of July 7/4 Golf Specials***

August

July 30 - August 1

7-13-18

Festivals Back to School

September

August 27-29

8-10-18

Customer Faves*** Labor Day 9/4 Grandparent’s Day 9/9

October

September 24-26

November

October 29 - 31

10-12-18

Holiday Gift Guide*** Thanksgiving 11/22 Black Friday 11/23

December & January Combined

November 26 -28

11-9-18

Holiday Gift Guide*** Christmas 12/25, New Year’s Eve 12/31

9-7-18

Customer Faves*** Halloween 10/31


You’re In Good Company... “We have been committed to Shop Rochester since we opened. They bring in new guests and our redemption rates are amazing! The customer service and attention to details is by far superior.”

Velinda Neinow, Wild Bill’s “I would recommend working with Shop Rochester for all your advertising needs. This is THE connection that The Shops at University Square needed for reaching the 3 million visitors and the 100,000 local consumers to drive traffic. Shop Rochester is the only game in town and meets all of our marketing and advertising needs. We highly recommend their work. Thank you for your dedication and hard work.”

Carol Bitton, Shops At University Square “We love working with Shop Rochester. We advertise every month in their direct mail magazine and it always produces great quality leads for our business. Shop Rochester has become our top lead generator and is also our go-to-company for all our additional marketing materials. We highly recommend Shop Rochester and have referred several businesses to them over the years.”

Chris & Kristin Proell, Val-U-Blinds “Shop Rochester has played a huge role in the continual growth of our business. They hit all the right mailboxes, and more importantly…people actually look at it, and CALL US! We track our advertising budget closely, and we’ve always done well with our ads in the magazine. The big newspapers, TV, billboards, radio, we continue to use them all, but nothing creates the immediate response & return on our investment like the Shop Rochester.”

Jon Zimmerman, Zimprovements “If you’re a business owner looking for some great exposure, check out Shop Rochester! They are some of the most fantastic people, and it is an absolute pleasure working with them. From my very clueless phone call in the beginning and all throughout the process Cindy has done everything that she can to ensure we are reaching the right audience in the right way and I can’t thank her and her team enough for getting it just right! These guys go the extra mile or 3 to ensure your ad is perfect! They deliver to Rochester and surrounding cities and have stands in hotels and the subway downtown! Have you seen them? We had multiple people from out of town come play at our facility because they picked up a shop Rochester and saw our ad!”

Mike Haskin, Archery Addiction

George Wright: 507-246-6151 • Cindy Schumacher: 507-867-8404 Patty Noone: 507-405-0864 • Greg Kastner: 507-271-5088 Shop Rochester, LLC · PO Box 7267 · Rochester, MN 55903


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.