REASONING

In this exclusive interview with Jake Graves, SEO authority Luca Tagliaferro, discusses AI and the future of digital marketing along with all the opportunities this brings to fruition.

Nesta entrevista exclusiva com Jake Graves, autoridade de SEO, Luca Tagliaferro discute a IA e o futuro do marketing digital, com todas as oportunidades que essa área traz.

How is ChatGPT going to change SEO and the ecosystem as a whole?

ChatGPT is meant to be a reasoning tool, not an information tool. The difference is that information tools, like search engines help you find new information about anything you want. Instead, the reasoning tools like ChatGPT are meant to help you think about something in a more advanced way.

That’s why it is called “Chat” and not a search engine. You should interact with the tool as if it were your assistant and vice versa. But people still use it as a search engine, which is the wrong use of the machine. When people start using it as a reasoning tool, they’ll be able to perform some of their tasks much quicker.

What do you think is the biggest challenge when trying to teach someone about SEO?

Like any other tech jobs, the biggest challenge is continuously learning new things and staying updated. Google launches over 1,000 updates per year, so how do you know which one you should worry about? Which one can you ignore? Which is going to get you results?

It’s easy to teach someone the basics, but the learning never ends and that’s why I recommend that everyone adopt an attitude towards self-learning and self-motivation. It’s easy to know which SEO techniques can work, but when things change, you're learning new things and you should adapt to the new situation.

In which direction do you believe AI should be headed in order to both improve the technology and its usefulness within your field?

AI should be focused on providing more accurate and relevant search results to users. This can be achieved by developing AI algorithms that can understand and interpret natural language, allowing them to better understand user intent and provide more relevant search results.

AI should also be focused on providing more personalised and contextually relevant search results to users, based on their individual preferences and search history.

It would be good if the AI could feed real time information, at the moment the info is updated to December 2021. With real time information, SEO professionals would be able to receive updated AI answers.

What steps should industry leaders and legislative bodies take, to integrate and improve the function of ChatGPT and other similar technologies in your industry?

1. As AI and other advanced technologies continue to evolve, it's important to establish guidelines for their ethical and responsible use. This may involve working with industry associations, academic institutions, and government agencies to develop best practices and standards.

2. To fully leverage the capabilities of ChatGPT and other similar technologies, industry leaders and legislative bodies should invest in research and development. This could involve partnering with technology companies, supporting academic research, and conducting pilot projects to test new ideas.

Como o ChatGPT vai mudar o SEO e o ecossistema do qual faz parte como um todo?

O ChatGPT deve ser uma ferramenta de raciocínio, não de informação. A diferença é que ferramentas de informação, como mecanismos de busca, ajudam você a encontrar novas informações sobre o que quiser. Em vez disso, as ferramentas de raciocínio, como o ChatGPT, destinam-se a ajudá-lo a pensar de uma maneira mais avançada. É por isso que se chama "Chat" e não um mecanismo de pesquisa. Você deve interagir com a ferramenta como se fosse seu assistente e vice-versa, mas as pessoas ainda o usam como mecanismo de busca, o que configura o uso errado da ferramenta. Quando começarem a usá-lo como uma ferramenta de raciocínio, poderão executar tarefas muito mais rapidamente.

Qual é o maior desafio ao tentar ensinar alguém sobre SEO, na sua opinião?

Como qualquer outro trabalho de tecnologia, o maior desafio é continuamente aprender coisas novas e se manter atualizado. O Google lança mais de 1.000 atualizações por ano, então saber como qual delas você deve se preocupar? Qual delas ignorar? Qual vai te dar resultados?

É fácil ensinar o básico a alguém, mas estamos sempre aprendendo e é por isso que recomendo que todos adotem um compromisso consigo de autoaprendizagem e automotivação. É fácil saber quais técnicas de SEO podem funcionar, mas quando as coisas mudam, você aprende coisas novas e deve se adaptar à nova situação.

Em que direção você acredita que a IA deve seguir para melhorar a tecnologia e sua utilidade no setor?

A IA deve se concentrar em fornecer resultados de pesquisa mais precisos e relevantes aos usuários. Isso pode ser alcançado desenvolvendo algoritmos que possam entender e interpretar a linguagem natural, permitindo que eles entendam melhor a intenção do usuário e forneçam resultados de pesquisa mais relevantes.

Também deve se concentrar em fornecer resultados de pesquisa mais personalizados e contextualmente relevantes aos usuários, com base em suas preferências individuais e histórico de pesquisa.

Seria bom se a IA pudesse alimentar informações em tempo real, no momento, por exemplo, as informações são atualizadas para dezembro de 2021. Com informações em tempo real, os profissionais de SEO poderiam receber respostas atualizadas da IA.

Que medidas os líderes do setor e os órgãos legislativos devem tomar para integrar e melhorar a função do ChatGPT e outras tecnologias similares em sua área?

À medida que a IA e outras tecnologias avançadas continuam a evoluir, é importante estabelecer diretrizes para seu uso ético e responsável. Isso pode envolver o trabalho com associações industriais, instituições acadêmicas e agências governamentais para desenvolver as melhores práticas e padrões.

Para aproveitar plenamente as capacidades do ChatGPT e outras tecnologias semelhantes, os líderes do setor e os órgãos legislativos devem investir em pesquisa e

3. The integration of ChatGPT and other similar technologies into SEO and digital marketing will require collaboration between different industries, such as technology, marketing, and SEO. By fostering collaboration, businesses can share knowledge and expertise, and work together to create new solutions.

4. As these emerging technologies become more prevalent, there will be a growing need for education and training. Industry leaders and legislative bodies should provide resources for businesses and individuals to learn about these technologies, including how to use them effectively and responsibly.

What other emerging technologies seem to have capabilities that could benefit digital marketing SEO?

I believe the Internet of Things (IoT): The IoT refers to the network of physical devices, vehicles, and other objects that are embedded with sensors, software, and connectivity, allowing them to collect and exchange data. By integrating IoT devices with SEO strategies, businesses can gain valuable insights into customer behaviour and preferences.

Another one is Natural language processing (NLP). This technology allows search engines to better understand the meaning behind search queries and web content, which can lead to more relevant search results. By optimising content for NLP, businesses can improve their chances of ranking higher in search engine results pages (SERPs).

How will these make a difference and when will they become viable?

The adoption of these emerging technologies in SEO has the potential to make a significant difference in the performance of businesses’ online marketing efforts. Here are some potential benefits of these technologies: desenvolvimento. Isso pode envolver parcerias com empresas de tecnologia, apoio à pesquisa acadêmica e realização de projetos-piloto para testar novas ideias.

· Higher search engine rankings: By optimising content for NLP, businesses can improve their chances of ranking higher in search engine results pages. This can lead to increased visibility and traffic, which can ultimately translate into more revenue.

· Increased efficiency: By leveraging these emerging technologies, businesses can automate certain SEO tasks, such as content creation and optimization, which can save time and resources.

A integração do ChatGPT e outras tecnologias semelhantes em SEO e marketing digital exigirá a colaboração entre diferentes setores, como tecnologia, marketing e SEO. Ao promover a colaboração, as empresas podem compartilhar conhecimento e experiência e trabalhar juntas para criar novas soluções.

À medida que essas tecnologias emergentes se tornarem mais predominantes, haverá uma necessidade crescente de educação e treinamento. Os líderes do setor e os órgãos legislativos devem fornecer recursos para que empresas e indivíduos aprendam sobre essas tecnologias, incluindo como usá-las de forma eficaz e responsável. Que outras tecnologias emergentes parecem ter recursos que poderiam beneficiar o SEO do marketing digital?

Eu acredito na Internet das Coisas (IoT): Ao integrar dispositivos IoT com estratégias de SEO, as empresas podem obter insights valiosos sobre o comportamento e as preferências do cliente.

Outra tecnologia é o processamento de linguagem natural (PLN). Ela permite que os mecanismos de pesquisa entendam melhor o significado por trás das consultas de pesquisa e do conteúdo da Web, o que pode levar a resultados mais relevantes. Ao otimizar o conteúdo para PLN, as empresas podem melhorar suas chances de classificação nas páginas de resultados do mecanismo de pesquisa (SERPs).

Como isso fará a diferença e quando se tornará viável?

A adoção dessas tecnologias emergentes em SEO tem o potencial de fazer uma diferença significativa no desempenho dos esforços de marketing on-line das empresas. Eis alguns benefícios destas tecnologias:

· Classificações melhores nos mecanismos de busca: ao otimizar o conteúdo para PLN, as empresas podem melhorar suas chances de classificação nas páginas de resultados dos mecanismos de busca. Isso pode levar a uma maior visibilidade e tráfego, o que pode se traduzir em mais receita.

· Maior eficiência: ao aproveitar essas tecnologias emergentes, as empresas podem automatizar certas tarefas de SEO, como criação e otimização de conteúdo, o que pode economizar tempo e recursos.

Gala Grigoreva

CMO www.adsterra.com

Adsterra is a global advertising and CPA network with tons of genuine traffic for gambling offers and a unique Partner Care approach. Since 2013, Adsterra has been helping advertisers grow their ROI and publishers to get maximum eCPM and engage their user base with flexible traffic solutions.

Carlos Radice

CFO www.alps.cl

ALPS is a Latin American fintech that provides local, regional knowledge and awareness. Payment Gateway bespoke to the LATAM regions enabling both DEPOSITS and PAYOUTS within a single integration.

Dinos Stranomitis

COO www.altenar.com

Altenar provides a fully-managed sportsbook solution, integrated seamlessly into your Client Management Platform and portal. Our state-of-the-art software offers the stability of an established product, hosted on our secure and redundant infrastructure. Altenar sees to risk management, as well as trading and business support services on a 24/7 basis.

Sirina Koliakova

CEO www.amavito.group.com

Amavito has 15 years developing digital technologies, with representations in 9 countries around the world and more than 200 employees. More than 5,000,000 users use our products every day. Our experts speak 6 languages, offering services such as Amavito Sportsbook, live broadcasts, cash out, risk management, sports promotions and live & prematch odds service.

Phillip Douglas

CPO www.arcadem.com

Arcadem believes that by caring for our people, clients and partners, we can unleash the full potential of our collective genius. We achieve it by mastering the values of collaboration. Crafting the optimal conditions for a team to perform at its best, in a multicultural environment that collects thoughts, views, opinions and life experiences.

Eddie Morales

Sales Director www.atlas-iac.com

Atlas-IAC is a next-generation sportsbook platform that is faster and more scalable than a vast majority of legacy platforms. Based on inhouse built proprietary components (Sportsbook, Casino, CRM, Risk Management, Antifraud, Bonus engine and Retail suite), Atlas offers a leading Sportsbook and Casino ready for launch in just 2 days!

Sergey Chernyavski

Director of Marketing & Sales www.free-slot.belatragames.com

Belatra Games - a company with decades of experience in iGaming industry. Thanks to the right strategy and team of inspired professionals, we do have an ability to create highend games that are fully complied with global standards and trends. Belatra games have unique mathematics and algorithms, outstanding design, various themes and diverse bonus features. We’re passionate about our product, and proud of our portfolio of exceptional games.

Tiago Nunes

CEO www.bet7.com

Bet7 represents the new generation of sportsbook. Simple and intuitive, we offer a clean and transparent platform to our players. We use our experience in the industry to provide the best product possible at all verticals.

Christoph Jungeilges

COO www.bet-final.com

FinalAffiliates is the affiliate platform behind Betfinal, a leading online sportsbook and casino in GCC and Brazil. Offering top of the class betting features, casino games, localized payments and support at its core, the company also launched an online crypto casino – CosmosWin. Visit finalaffiliates.com to find out more and join the success story!

Aleksandar Dodevski

CEO www.betoxygen.com

Bet Oxygen provides innovative products, solutions and services for casino and sportsbetting operators, online and retail. We design our Applications, Solutions & Services with security and privacy as fundamental aspects and high scalability, high availability and manageability as primary features. We bring high quality solutions and services to your business.

Javier Del Aguila Cmo

Betsat aims to offer the best experience in sports betting and online gaming to users in Brazil. We have the ultimate technology and provide customer support 24/7. Our technology is developed to be safe, reliable, and fun, with the latest top attractions of the international entertainment market. br.betsat.com

SHAKYRA JONSSON Planning and Execution

Betsson Group has more than 50 years’ experience of gambling.To us, offering gaming in a responsible and controlled way is fundamental. It’s the only way to run a business with happy,healthy customers who enjoy our products, decade after decade.

www.betssongroupaffiliates.com

SIMON HOVMAND-STILLING Director Group Media

Better Collective is a global sports betting media group with platforms that empower & enhance the betting experience for sports fans & iGamers. With editorial content, bookmaker information, data insights, betting tips, communities & educational tools. www.bettercollective.com

Niklas Fagerstr M

Head of Affiliates www.betwinneraffiliates.com

BETWINNER Sportsbook includes over 1,000 events daily. Over 400,000 online users bet with BETWINNER.com. We endeavour to give you the best experience. We use a personal approach for every partner, helping to maximize benefits by taking into account the peculiarities of the platform the partner is willing to use.

Maksym Boronenko

Chief Commercial Officer

Bill_line is a Ukrainian fintech company with Partner Care principle. This principle includes deep understanding of your business, high-end customized analytics and best payment processing capabilities from experienced team. Their main features are custom checkout pages, individual payment links, recurring payments and reliable cascading of transactions. www.billline.net

NINA JELEN Marketing Manager

BlueOcean Gaming is a B2B online casino software provider with long-time experience in the online gaming industry. Our lead product is GameHub, a game aggregation platform, which allows operators to quickly launch more than 90 casino game providers via single API integration. Other products we develop include Whit Label, Turnkey and Site Provider API solution.

www.blueoceangaming.com

Marinos Shiapanis Ceo

Campeón Gaming is an innovative multibrand operator, with an ever-growing and solid affiliate network. We operate in many jurisdictions across the globe, including, but not limited to, LATAM, Central & Northern Europe, North America, and Far East. Innovation is at the core of our operations, offering versatile solutions from groundbreaking ideas.

www.campeongaming.com

Rebecca Sotomora

Chief Commercial Officer

Cbet is a multi-licensed international brand offering Sports Betting and Casino games online focused on LATAM. Cbet has known a figurative growth in few years thanks to its maximalist approach, 24-hour customer support, offering the best services at the highest payouts for its customers, improving the online gaming experience like few have done before. Cbethas built a reliable reputation online as the most trusted betting brand in the world with over 97% excellent reviews on the internet’s leading online review website «Trustpilot» and a score of 8.6/10 on «Reclame Aqui». www.cbet.gg.com

DARCO AIVAZIAN Head of Malta Office

There’s no other affiliate network like Chilli Partners! Their exclusive and globally influential casino brands are only rivalled by their trusted reputation. With exclusive offers, ready-made funnels, and 24/7 expertise and guidance, you’ll be hard pressed to find such a unique team determined to grow in the iGaming industry.

www.chillipartners.com

Marija Odnolko

Senior Affiliate Manager

Combo Partners Affiliate Program was created by Experts for Experts. With over 10 years of experience in the online gambling industry we have mastered the ins and outs of the market like no one else. Payments without delays, transparency, flexible commission plans (Revenue Share, CPA,Hybrid), three amazing casinos with more than 7000 games to fit every taste. www.combopartners.online

Andre Schuartz

Founder

Copacabana Games is a Brazilian live casino studio that offers tropicalized games with a Brazilian touch. The company’s first game, Live Roulette, features our main characteristics in games; professional dealers and an interactive studio environment. Additionally, our live Bingo, aims at providing a friendly and engaging experience for Brazilian gamblers. Copacabana Games aims to offer innovative and secure products for the gaming industry. www.copacabanagames.com

Christopher Smith

Chief Commercial Officer

CreedRoomz is a live casino provider offering 4 main solutions: Data feed, Generic API, Dedicated and Land to Live Technologies. Game portfolio includes 20+ games: classic, Asian and show games broadcast in 7 languages, 150+ tables, to 700+ partners worldwide. Company presents an innovative ROBA Robot Croupier developed and built in-house. www.creedroomz.com

Lachezar Petrov

CEO

CT Interactive is a global online games provider. The company offers a versatile catalogue of highly successful 200+ titles, attractive Jackpot concepts, and gaming solutions. CT Interactive regularly releases new slot titles, creating content that appeals to different players. The games have various mechanics and excellent maths models and are certified for over 17 markets. www.ct-interactive.com

Oren Cohen Shwartz

CEO

Established in 2010 with offices around the world, Delasport delivers a one-stop-shop solution of sports betting, online casino, and PAM platforms. As an expert in sports and risk management, Delasport offers operators flexible solutions tailored to their needs including fully managed white-label, plug & play iFrame, and complete turnkey www.delasport.com

Simon Westbury

Chief Business Officer

Digitain is a GLI certified global iGaming software solutions provider, offering its partners a world-class sportsbook and casino platform either as a TURNKEY or an API. The company’s primary focus is on the regulated European market, with ambitious plans to expand its geographical footprint into the Americas and Asia. www.digitain.com

MARIANA MANCHINA Sales Manager

EGT Digital is a Bulgarian fast-growing company in the iGaming sector and is a part of the family of the leader in the global gaming industry Euro Games Technology. Its portfolio includes a wide range of developments: casino and lottery games, sports betting and an all-in-one online betting platform.

www.egt-digital.com

Danko Vukovi

Managing Director

Elbet was founded in Belgrade, Serbia in 2002 as an IT company specializing in development of software solutions for the gaming industry. Our extensive portfolio of virtual games includes number games, crash and virtual casino games. We provide outstanding games to 250+ operators on five continents, including 5 state lotteries. www.elbet.rs

Valeriya Nasypova

Sales Executive www.endorphina.com

We’re a team of skilled professionals providing top online slot games for casinos around the globe. Releasing dozens of games per year, we lead the way forward with a stunning iGaming portfolio. By keeping players in mind during game development, we are able to engage and capture the attention of players and different markets.

Fellipe Fraga

Chief Business Officer

EstrelaBet is one of the most important iGaming operators in the Brazilian market and sponsor of nine football clubs. The company is focused on multi-channel entertainment involving support to music concerts and prominent artists. In 2023, EstrelaBet released Stelar, an instant-successful crash game. www.estrelabet.com

MONICA UMANA Head of LATAM

The Evolution Group is a leading B2B provider of online casino content, offering an unparalleled portfolio of unique games. Our brands are synonymous with the very best solutions and the widest choice in the online gaming world. As well as being a world-leader of live dealer gaming with our Evolution and Ezugi brands, our NetEnt, Red Tiger, Big Time Gaming and Nolimit City studios produce some of the industry’s most innovative and commercially successful slots.

www.evolution.com

SAŠA EROR Sales Manager

ExeFeed is a sports betting provider specialized in odds calculation and the development of easy-to use trading tools, enabling each client to have a fully customized solution. Currently, ExeFeed delivers: Pre-match odds data service, Live odds data, service, Live Bet Builder, Virtual games www.exefeed.com

Damjan Stamenkovic Ceo

Expanse Studios as an casino games provider offers an extensive portfolio of top-quality casino games for both established and emerging markets. The games fuse traditional themes with contemporary design and cuttingedge technology, ensuring a distinct gaming experience. With slots, table games, poker, and turn-based strategies, there’s something for every player. www.expanse.studio.com

ANDREA STOJANOVIC Head of Sales - iGaming

The leading manufacture in the casino industry. Innovative, cuttingedge HTML5 online casino games with the greatest performances for all kinds of players. More than 500 satisfied operators and 30 integrated platforms recognized the quality of unique game content with adjustable UI. www.fazi.rs

Fernando Saffores

Founder & CEO

Focus Gaming News is a media group that produces a daily digital newspaper aimed at international gaming executives. This communication tool is monthly visited by more than 100,000 readers around the world and delivers up-to-date news from the gaming and iGaming businesses. www.focusgn.com

Alessandro Gherardi

Co-Founder and Director fomento.agency

Fomento is an affiliate network based in London that offers quality traffic to the igaming companies. The team of experts specializes in traffic such as SEO, social media marketing, and PPC advertising. We target GEOs such as Latam, Asia, Africa with igaming companies of all sizes to help them achieve their goals and drive results.

David Mahon

CEO

Full Color® Games is the world’s first and new class of card and casino gaming featuring Full Color® Cards and the Full Color® Gaming System where Color Cards™ +Increase your score and White Cards™

-Decrease it to create a new set of UP & DOWN gaming action. Certified by BMM with Malta & Curacao gaming licenses. www.fullcolorgames.com

Robert Civill

COO

Gamanza is an ISO 27001 certified technology provider to the international iGaming industry. Gamanza’s iGaming Superstore™ includes a world-class Player Account Management System (PAMS) with an ultra-sleek back office, a flexible compliance framework, regulatory data vault, payment gateway, customisable gamification system and a cutting-edge real-time CRM. www.gamanza.com

Oliver Marco La Rosa

CEO

Globiance aims to provide services to all clients across the world with a global approach. Offering services to corporate and retail clients – Globiance platforms cover the exchange and trading of crypto and fiat currencies, payment solutions and worldwide transfers. Offering GBEX the first exchange token designed in a deflationary way. globiance.com

Mario Fiorini

Director

At IGA Group, we are committed to providing the best possible service to our clients, by using our experience and knowledge to maximise the potential of their business. We have years of experience in the gaming sector, both through previous employment with gaming companies and also through various consultancy engagements. igagroup.com

Javier Gazquez

CEO & Founder www.interamplify.com

We are the only international SEO platform that provides advanced solutions to help global brands to grow in any country. Since 2012, we have overcome the challenge of leading our clients to success in many different countries and markets, and we have built a solid network of connections around the world to make it happen.

Steven Spartinos

Co-CEO kironinteractive.com

Kiron Interactive is a global technology and software company, driving the development and supply of leading virtual sports and numbers games. Recognised across Latin America for innovation and industry excellence, Kiron delivers state-ofthe-art products and profitable solutions to leading gaming operators across the region and offers the most competitive portfolio of virtual titles available.

Omelianiuk Vladyslav

CEO www.partners-ldi.com

Leadsdoit is a performance marketing team with deep long-term expertise in the gambling business. We deliver effective results to iGaming and betting operators – users with high player value and retention rate. Currently, the company works with ASO, UAC, and PPC traffic sources. Leadsdoit acquires players WW and develops their own Android/iOS Apps.

Alex Aglyamov

CEO www.libernetix.com

Here, at Libernetix, we believe in a world with no borders. Our gateway solution enables you to start accepting online payments from your customers in both fiat and crypto. On top of that, we also offer industry-leading client support and easy-to-use, powerful software products.It’s time for you to focus on your business, while we take care of your payments!

Angelo De Gobbi

COO liveg24.com

We provide the first Live Bingo game, beside that we are a software provider specializing in online live casino studios with real dealers. We develop B2B live dealer casino solutions to integrate our games in your platform, and create installations in real casinos or studios.

Nikita Gor Kov

CEO www.mancalagaming.com

Mancala gaming is an online slot provider with a curated portfolio of games with different mechanics and themes to cater to all players. Provider offers direct or reverse integration, jackpots, and unique bonusing tools to increase player retention. Games are HTML5 supporting landscape and portrait mode, language localisation, multiple currencies.

Tajinder Virk Ceo

Established in 2007, we are the largest broker-agnostic social wealth management and the oldest copy trading platform in the world. We revolutionised copy trading by creating a “one of its kind” conflict-free, socially driven, broker and platform agnostic social network. www.zulutrade.com

Taras Dovgal

Vice

President of Product

Münzen offers a payment processing system that simplifies the process of accepting crypto payments for businesses. It is an ideal solution for iGaming operators, providing features such as fast transactions, low fees, advanced fraud protection and 24/7 customer service. Münzen also provides fiatto-crypto on-ramp and bank card processing services. www.munzen.io

MARGARITA MALYSHEVA Head of Marketing

Mascot Gaming is an exciting slot development studio on a mission to create engaging games that provide players with the most thrilling experience possible. Its slots combine striking design with sophisticated mechanics to deliver slots that stand out from the crowd. Its team regularly pushes boundaries, creating unique products.

www.mascot.games

Adam Swanso

Head of Affiliates www.mateaffiliates.com

Mate Affiliates is here to provide an ever-growing network of 7 high-quality brands. We are known in the industry for our high commissions and fast payments, but let’s not forget that our mission is to bring value to every partnership we develop Benefit from dynamic opportunities offered by our team!

Rasmus Kjaergaard

CEO www.mindway-ai.com

Mindway AI is a Danish award-winning provider of sciencebased solutions for automatic detection and monitoring of at-risk and problem gambling behavior. Based on artificial intelligence combined with human experts’ assessments GameScanner becomes your “Virtual Psycholgist”. Gamalyze is a new and innovative way to do self-test as a card game.

Matteo Dimatteo

Owner & Founder mondogaming.eu

MondoGaming, with more than 15 years of experience, is a software supplier for sports betting platforms that offers the possibility to customize the product because in addition to being a supplier it is also developer, in this way it meet the needs of anyone.

Christoforos Bozatzidis

CMO

Novibet is an established GameTech company operating in Greece, Brazil, Ireland, Italy, Mexico, Chile, Ecuador, Malta, with tech hubs in Europe and 650+ employees across all countries of operation. Since 2010, we deliver the best sports betting and online casino entertainment to our members, recently adding Poker in our portfolio. novibet.com

Paulo Lopes

Co-Founder

At Oddgate we believe that sustainability is essential to build a successful gaming operations. From Portugal to the world, our platform facilitates the need for rapid development and delivery and provides full flexibility to integrate leading 3rd party product or service available. Oddsgate was founded in October 2021, bringing the decades of operational experience of its founders packed as a multivertical platform. oddsgate.com

Galina Bineva

Commercial Directo OKTO powers digital payments for every entertainment, leisure, and gaming environment. Our unified payment platform combines real-world transactions with the most powerful payment technology to create immersive payment experiences. We improve payment interactions via frictionless digital payments by combining local knowledge, sector expertise and international capabilities, serving international markets including Brazil, Romania, Italy, Greece, Germany, the UK, and Spain. www.oktopay.eu

Seval Kaya

Director of Business Development

OnAir EntertainmentTM was founded in December 2020 and is led by a collective of senior industry professionals with a proven history in live casino. With a vision to be the global innovator of choice for tailored live casino experiences, the management team set about building a new live casino studio from the ground up. onairentertainment.com

WITOLDO HENDRICH JR.

Chief Legal Officer

Online IPS is a full spectrum merchant services organization, focused on delivering trusted and effective omni-channel payment solutions in Europe and the Americas. From regionalized acquiring and multi-currency processing to 3D-secure and custom-tailored risk management, we support a diversity of merchants and payment types in essential and growing commerce regions. www.onlineips.net

Tomer Imber

Senior Sales Director www.optimove.com

Optimove is the first Customer-Led Marketing Platform and a market leader in the gaming sector, working with leading brands including bet365, BetMGM, Pixbet, Bet Nacional and others. Its solutions ensure marketing always starts with the customer instead of a campaign or product and are proven to deliver an average increase of 33% in customer lifetime value.

Marlon Tseng

General Manager www.pagsmile.com

Pagsmile is an innovative payment provider company specialized in payment services and cross-border transactions in Latin America, providing payment facilities to global companies that are eager to expand throughout the region. Today, Pagsmile has more than 150 employees, distributed among its offices in Beijing, São Paulo, Mexico City, Bogotá, Buenos Aires, Santiago de Chile and Lima ready to attend 15+ countries.

Aram Khachatryan

Head of Marketing & B2B

Pascal Gaming is a unique iGaming platform that strongly displays the required tools to help businesses make a difference in the online casino world. We adopt a unique approach and aim to deliver the best service for all partners and players. Pascal Gaming offers comprehensive solutions with full back-office assistance. www.pascalgaming.com

Edson Lenzi

CEO paybrokers.com.br

PayBrokers is an eFX (payment service and international transaction provider) focused on the high-risk market, particularly gaming and gambling, that processes PIX payment method exclusively. Currently, PayBrokers works with over 400 merchants, being responsible for more than 1.5 million transactions per day.

Federico Hern Ndez Ramos

Senior Sales Executive www.payretailers.com

PayRetailers is a leading global provider of online payment services with a Latin American focus. Our flexible and scalable technology architecture enables us to offer merchants access to over 250 local Latin American payment options through a single API. With headquarters in Spain and regional offices throughout Latin America, we help businesses of all sizes expand into the region with end-to-end cross-border transaction flow without the need for a local entity.

Mark Watts

VP Sales EEA Business Development, Head of gambling ecash

Paysafe is a leading specialised payments platform with over 20 years of online payment experience. It enables businesses and consumers to connect and transact across 70 payment types in over 40 currencies globally. It offers industry-leading payment processing, digital wallets (Skrill, NETELLER), eCash solutions (paysafecard, Paysafecash) and digital marketing (Income Access). www.paysafe.com

Jane Guan

Chief Commercial Officer

Pinnacle Solution utilises 25 years of sports betting and risk management expertise to provide a complete B2B sportsbook iFrame, 24/7 service, and a dedicated Esports Hub driving new revenue for its partners. Its award-winning iFrame Solution is easy to integrate, supports multiple odds formats, 50+ currencies, 20+ languages & more. www.pinnaclesolution.com

Yaniv Baruch

VP Sales

Playnance is the home of on-chain financial games, and developer of innovative Web3 DeFI /Dapps. Established in 2019, Playnance is headquartered in Israel and employs a team of 15 industry professionals, including IT, UI, UX, financial and marketing experts. Introducing a brand new decentralized, social pool trading experience, Playnance markets to Crypto enthusiasts, traders, and gamers around the globe. playnance.com

Tsovinar Elchyan

Product Manager

PopOK Gaming is a modern iGaming content provider focusing on creating high-quality games for online casinos and providing the best entertainment. We offer an advanced portfolio of inhouse developed games - slots, live casino, backed with the best graphics, sound effects and mathematical calculations. popokgaming.com

Aleksei Malov

Co-Founder

Seo Dream Team is the leading iGaming provider of organic traffic to online casinos around the world. Our expertise and experience allows to develop websites devoted to games and casinos with high ranking in Google search, which leads to new players and profit for our partners. www.seodream.team.com

Yana Khaidukova

Managing Director

Slotegrator is one of the iGaming industry’s leading software and business solution providers for online casino and sportsbook operators. The company develops software and integrates games and payment systems. Slotegrator also offers Telegram casino, bonus, and affiliate management systems, and provides consulting services in gambling licenseacquisition and business incorporation.

www.slotegrator.com

Guram Gotsadze

CEO www.smartsoftgaming.com

SmartSoft is igaming software supplier and gaming studio founded in 2015. Flagship game JetX created in 2018 was the first breakthrough in the non-traditional game category and still is industry leading crash game. Along with non-traditional games, SmartSoft offers a wide spectrum of products ranging from platform, slots, keno, and live and virtual casino games.

Artyom Ustinov

Head of White Label & Turnkey Solutions www.softgamings.com

SoftGamings is a leading iGaming developer since 2008, offering clients turnkey and white label casino solutions, all top game providers under a single integration, licensing and banking solutions, and more.

Mateo Lenoble

Regional Sales Director www.sportradar.com

Sportradar, founded in 2001, is a leading global sports technology. Sportradar provides sports federations, news media, consumer platforms and sports betting operators with a best-inclass range of solutions to help grow their business. It is a partner of the NBA, NHL, MLB, NASCAR, UEFA, FIFA, Bundesliga, ICC and ITF, and safeguards sports through its Integrity Services division and advocacy.

STEFANO SANGALLI Manager

SS Jogos is a company that has developed a specific integrated platform for the Brazilian market for betting casino live poker video bingo and specific payment systems such as PIX. The offices are rio de janeiro with assistance for operators and players open 16h daily.

www.ssjogos.com

Andrew Sever

Co-Founder and CEO www.sumsub.com

Sumsub is the one verification platform that secures every step of the user journey. With Sumsub’s customizable KYC, KYB, transaction monitoring and fraud prevention solutions, you can orchestrate your verification process, welcome more customers worldwide, meet compliance requirements, reduce costs and protect your business.

Fernandez Ceo

Surfer Penguin Inc is a digital marketing company specializing in generating online leads and traffic. This award-winning Casino Affiliate Company operates in Europe and Latin America. Their services include affiliate marketing and promoting online casinos. In 2022 Surfer penguin was awarded with the Best Startup at Sigma Europe.

www.surferpenguin.com

.T1SOFT is an elite iGaming platform provider – backed by a decade of experience in the industry, we offer complete solutions to both white label service providers and operators. Become a successful operator or platform provider with T1SOFT’s comprehensive platform with over 100+ top-tier games. t1soft.com

RAY LEE Head of Business Development

At TaDa Gaming, we specialize in iGaming products such as slots, fishing, table games, cards, bingo, casual games, and fast games, our core values of excellence and innovation drive us to create original games that offer the best gaming experience to our players, while constantly striving to develop better game content and offer new electronic gaming experiences.

www.tadagaming.com

Rod Askarov

Co-Founder & CEO www.tradeleaf.io

Tradeleaf is all-in-one, blockchain-based trade finance ecosystem that brings together traders, capital and service providers to facilitate global trade. We provide decentralized finance capabilities, opening doors for cost-effective and easy participation in international trade via network of over 500 brokers in 50 different countries with $600+ million volume last year.

Mario Ovcharov Ceo

UltraPlay is an online casino software provider, with proven expertise in the industry, offering a white-label solution, a turnkey platform, a betting API, etc. UltraPlay is part of ODDS Group, an entity unifying five other brands among which Odds.gg, NFT Pay, and Galaxy.bet.

www.ultraplay.co

Tornike Tvauri Ceo

Upgaming is a cutting-edge igaming solutions provider leading the market since 2014, providing a white label, Turnkey, and API solutions for Sportsbook and Casino products. Upgaming’s proven track record of providing reliable and scalable iGaming solutions has made it the trusted choice for businesses looking to enter or expand their presence in the iGaming industry.

www.upgaming.com

Nelli Melik

Sales Team Lead www.uplatform.com

Uplatform is a cutting-edge sports betting and casino platform with outstanding sports, esports, and casino collection coverage. We provide an incredibly comprehensive sportsbook with a wide range of events, markets, and features. We also offer powerful localization tools to ensure commercial success.

Thomas Carvalhaes

Managing Director www.vaidebob.com

VaideBob is a young, yet vibrant sports betting brand in Brazil. Powered by Sportingtech, a leading tech-supplier in Brazil and Latin America, vaidebob has gained the preference of thousands of young and veteran sports betting enthusiasts across the whole of Brazil. The brand has ambitious, yet realistic growth plans and has recently signed freestyle world champion Ricardinho Freestyle as a brand ambassador.

Revaz Chkuaseli

Deputy CEO www.vbet.com

VBET, powered by the award-winning tech giant BetConstruct, is a global betting platform with thousands of sports markets, casino slots, live casino, poker, eSports, and other online games. With 20 years of history, VBET aims to provide an innovative and secure environment for users to enjoy their betting experience responsibly.

Ali Atam

Chief Marketing Officer www.videoslots.com

Over 8000 games on Videoslots.com and with over 160 game providers. With rich gamification tools including Battle of Slots, and dedicated customer service. Videoslots is a leader in providing safe and entertaining gaming experience.

Neil Howells

Chief Commercial Office www.vivogaming.com

Vivo Gaming is a market-leading supplier of high-end online gaming software solutions. It has established well over a dozen live dealer studios since its start and boasts a diverse range of its own live casino games. Vivo Gaming offers cutting-edge tools including data feed API and customized products.

Tim Scoffham

CEO www.watechnology.com

WeAreGame is a B2B provider of iGaming software solutions, with a rapidly growing number of clients and partnerships in Brazil, including some of the top Brazilian betting brands. Their services are designed to help operators enter or expand into emerging markets quickly and effortlessly.

Denys Kovtun

Founder www.yodawallet.co

YO-DA is multicurrency wallet for instant cross-border payments. We provide payment solutions in the most complex markets. Currently, we are open to cooperation with betting and gambling industry. We offer: smart fee for payment methods, one easy integration and you have access for more then 60 payment methods via YO-DA, smart compliance process - we save your time and request only necessary documents without bureaucracy.

Rhiannon Burns

Chief Commercial Officer www.zimpler.com

Zimpler is a Swedish next-generation fintech company offering more secure transactions. Specialists in account-to-account payments, we are trusted by consumers and merchants across Europe to pay and get paid. We are rapidly expanding in new key markets with a mission to zimplify payment transactions everywhere.

Ivo Georgiev Ceo

Amusnet crafts advanced online gaming software and solutions which power some of the world’s top casino operators. The company is constantly growing its team of 600+ employees while enriching its portfolio of 240+ games. Amusnet creates an incredible synergy between classic and modern casino games, partnering with 800+ operators in 30+ markets.

www. amusnet.com

Gina Macher I

Peru Regional Director

BetConstruct is a software developer and igaming industry giant. The firm’s philosophy is delivering freedom of choice for clients to maximize their success in the market. With a finger on the pulse of multiple tech trends, the company pushes the limits in igaming providing proven and innovative offerings and the widest gaming and betting portfolio in the industry www.betconstruct.com

La Vilton Tan

Titan Group is one of the top game provider around South East Asia market. Products and Services provided by Titan Group includes Game Provider, White Labels, Affiliates, and Payment Gateway. Certified by MGA license. Titan Group is ready to step into the global market, and will expand its presence globally.

www.titangroup.co

Tim Bottel

BD Manager

Bitolo is a fin-tech company aimed at delivering seamless user experiences when it comes to processing online payments. The proprietary Bitolo platform provides access to local payment methods across Argentina, Brazil, Chile, Mexico, South Africa, Nigeria and South East Asia. Bitolo also provides cross-border settlement and licensed OTC services for all industries. bitolo.io

Regium Finance

Regium Finance offers a unique scope of payment solutions for online merchants. Alternative Payment Methods, Card Acquiring Services, Crypto Processing, OCT Payouts, P2P Payments – you name it, we’ve got it! Truly wide selection of payment methods, amazingly high conversion rates, and solid as a rock settlements – that is all about Regium Finance. regium.finance

Soft2Bet

Soft2Bet is a casino and sportsbook platform provider and operator group offering casino and sports betting options. With four major licenses, Soft2Bet supports over ten projects, including CampoBet, YoyoCasino, LightCasino, ZulaBet, Cadabrus, and Betinia. The company boasts over 60 developed websites, 8,000+ games, 120 providers, and 150 payment providers.

www.soft2bet.com

IMoon

iMoon is a dynamic game developer that creates innovative and exciting games to offer players an unparalleled gaming experience. We’re committed to pushing the boundaries of iGaming with cutting-edge visuals, immersive gameplay and stunning graphics. Our focus is on delivering quality entertainment whilst ensuring fairness and transparency.

www.imoon.com

Linebet

Linebet is an international betting company that provides the best gaming experience possible. Our website has prematch and live markets, casino games, slots, live casino products from providers with in-house solutions.

www.inebet1.com

Big Gaming

Big Gaming is a leading B2B provider of Live Casino and Fishing Games, offering clients a wide range of premium gaming products, top-notch gaming solutions, and reliable services. Step into the world of Big Gaming and join us in an outstanding business partnership.

www.bg77.com

22bet

22Bet is one of the most respected sportsbook and casino brands on the market, operating in 20+ regions around the world, including Europe, LATAM, Africa and South-East Asia. 22Bet Partners, the brand’s affiliate program, offers partners quality products, huge sports and casino games selection, variety of languages and local payment methods for top GEOs.

www.vivogaming.com

Blaze

Work with Brazil’s fastest growing casino brand that is changing the industry forever. Why partner up with Blaze? Loyal players. A developed casino experience that is designed to increase each players’ lifetime. Market leading conversion. Visitors become players. We call it the best door in the business. Well known brand. We are partnered with Neymar Jr and leading soccer teams in Brazil.

www.blaze.com