Full business model

- BUSINESS MODEL

JOHOR’S ACTION SPORTS FESTIVAL PROPERTY OF RAC. MALAYSIA

2018-2020 BUSINESS MODEL

- ABSTRACT - MAIN ARENA - CORE BUSINESS

1–3

-

8 – 10

SOUND STAGE CORE BUSINESS CORE ASSET ESTABLISHMENT

- BUSINESS EXTANTION

11 – 15

- GOALS

16

PROPERTY OF RAC. MALAYSIA

2018-2020 BUSINESS MODEL

ABSTRACT

MAIN ARENA

CORE BUSINESS

CORE BUSINESS

CORE BUSINESS

CORE BUSINESS

CONNECTING PEOPLE FROM DOMESTIC TO GLOBAL. PROMOTE TOURISM IN ACTION SPORTS AND MUSIC FESTIVAL

CORE ASSET

ESTABLISHMENT

SKATE COURSE/ OBSTACLE RENTAL / SALE / DISTRIBUTION Structure design and manufacturing of skate parks and other sliding sports equipment.

BUSINESS EXTENSION

SKATE COURSE/ OBSTACLE RENTAL / SALE / DISTRIBUTION Structure design and manufacturing of skate parks and other sliding sports equipment.

BUSINESS EXTENSION

ACTION SPORTS PORTABLE OBSTACLES Are obstacles that can be transported, linked, placed, or moved with only one or two people.

No fork lift required. In the world of action sports there is always an obstacle needed and freshpark and Ramptech is the only company in the world that can do what it does!

Freshpark has only turn-key skateboard/bmx/scooter/inline program in the world. .

Ramptech is committed to crafting American made, high quality, weather resistant exterior ramps for SKATEPARKS and the SKATE AT HOME â„¢

BUSINESS EXTENSION

OSET is the World Leader in the design and manufacture of electric trial, trail, dirt and motocross motorcycles.

BUSINESS EXTENSION

OSET is the World Leader in the design and manufacture of electric trial, trail, dirt and motocross motorcycles.

BUSINESS EXTENSION

BUSINESS EXTENSION

BUSINESS EXTENSION

GOALS

D E M O C R A T I Z E JOHOR’S ACTION S P O R T S DEVELOP A SUSTAINABLE AND MAJOR WORLDWIDE EVENT ORGANIZERMONETIZE EVENTDAYS THROUGH COMMERCIAL ACTIVITIES

STAKE HOLDERS

Organizer // rac malaysia the owner of pro x jam They supply all the assets needed for the event and use all the expertise from their 20 employees.

Sponsor Every event is sponsored by big name brands and local companies. Sponsors use it as a visibility platform and sometimes a way to showcase their products.

Public organization Partnership with msn , and others agencies.

Event are also hosted by cities and region which allocate the area

Atheletes Some are professional athletes and some are amateurs, depending on the event.

Spectators, customers Crowd and customers during events are composed with core spectators but not only, the goal is to touch everyone, expert and non-expert public.

PROFIT CENTER

Minor profit

- Athletes participation fees.

- Merchandising, Apparel, Souvenir

Major profit

- Host the festival , city connection ( district competition ) - Athlete management yearly allocated budget - Vendors / Action Sports Trade show - Product Distribution Event site manufacturing and consultation / services / sales - Sublimation print on site event canopies etc.

- Sale / Rental course and obstacles.

ASSET IDENTIFICATION

Asset identification

+ReputationPartnerships + Organizational Competences+ Brand& Activation management Core asset Developing domestic creative environment Sports tourism

CONPETENCES

Event organization Turnkey solutions and unique sport structures

B2b & brand activation Field, digital activation and communication campaigns

Entertaining athletes management Famous athletes, network, sponsors activation using athletes

Negotiation Show off sports, unique and big sport structures, famous athletes, strong competition

CORE ASSET

ACTION SPORTS SITE EVENT SET UP

REPUTATION BUSINESS MODEL

RESOURCES BUSINESS MODEL

DEVELOPMENT BUSINESS MODEL

LONG TERM GOAL Create a cultural business model by focusing on new resources (and develop linked competencies to create assets) BRAND DISTRIBUTION ( DOMESTIC / INTERNATIONAL)

CULTURAL BUSINESS MODEL

PROPERTY OF RAC. MALAYSIA 2018-2020 BUSINESS MODEL