SANTA CLARITA VALLEY March 2019 | Vol. 11 | No. 03 | SCVBJ.com
Purchasing power: Westfield evolves with new mall investment Four Questions: Local perspective with Jason Crawford, John Musella The List: Publicly Traded, Public Employers
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CONTENTS COVER STORY 8 Westfield: Changes underway at Valencia mall
NEWS & FEATURES 6 Four Questions: Jason Crawford, John Musella 10 Filming generates $33M SCV home prices rise Wilk Lackey earn top marks 21 The List: SCV’s publicly traded companies and largest employers 26 Wilk honors Signal from Senate floor Tycam Marketplace offers handmade items 27 PR firm announces new business, client
REAL ESTATE DATA 16
Residential & Commercial
SCV BUSINESS VOICES 7 11 12 23 24
Dr. Kevin Bolder, Audiology Associates Steve Nunez, Mission Valley Bank Holly Schroeder, SCV Economic Development Corp. Patrick Moody, Henry Mayo Newhall Hospital John H. Shaffery, Poole & Shaffery
6 Jason Crawford offers insight on his role with the city of Santa Clarita. PHOTO BY AUSTIN DAVE / THE SIGNAL
FROM THE EXPERTS 0 2 22
Ken Keller: 55 lies that we tell ourselves Paul Butler: Is “bad” now considered “good”?
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Holly Schroeder discusses what’s new with the SCV EDC. SIGNAL FILE PHOTO.
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26 Filming generates tens of millions of dollars for Santa Clarita each year. SIGNAL FILE PHOTO.
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PEOPLE, PLACES AND PICTURES
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1. SCV resident Gretchen Zovak, pictured, recently opened The Chocolate Pub, a drive-thru location in Canyon Country where she sells her signature line of “HappyHour chocolates.” 2. Rob Mahan, CEO of Exer More Than Urgent Care, center, welcomes attendees to the new Exer facility in Canyon Country at the grand opening in February. 3. Here’s a rendering of the new elementary school in Santa Maria for which Santa Clarita general contractor AMG & Associates recently won the bidding. 4. Students of Light Force Academy learn martial arts sword fighting with a “Star Wars” flair at Iron Fist Martial Arts Academy in Newhall. 5. David Heredia put together a free three-day workshop at College of the Canyons to help other local artists learn from his experiences in making a living as a freelancer. 6. Gia Vezzali, 13, gets the opportunity to look through a total station surveyor’s tool during the College to Career Day held at COC. 7. StretchLab, which just recently opened a Valencia location, hopes to introduce people of all ages, fitness levels, genders and sizes to the health and wellness benefits that can result from a regular routine of stretching. 8. College of the Canyons welding student, Uriel Melchor, right, assists an attendee who wears a virtual helmet while getting a hands on virtual lesson on welding during the College to Career Day held at COC. PHOTO 1 BY TAMMY MURGA / THE SIGNAL. PHOTOS 2, 6, and 8 BY DAN WATSON / THE SIGNAL. PHOTOS 3 and 7 COURTESY PHOTOS. PHOTO 4 BY CORY RUBIN / THE SIGNAL. PHOTO 5 BY MATT FERNANDEZ / THE SIGNAL.
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March 2019 | Vol. 11 | No. 3
EDITORIAL
EXECUTIVE STAFF
EDITOR Perry Smith psmith@signalscv.com 661-287-5599
Richard Budman rbudman@signalscv.com 661-287-5501
PUBLISHER
ADVERTISING DIRECTOR
Brad Lanfranco blanfranco@signalscv.com
ADVERTISING MULTIMEDIA ACCOUNT EXECUTIVES Roni Charlton, Maureen Daniels, Toni Sims, Peter Smith
ART/PRODUCTION PRODUCTION MANAGER Doña Uhrig
A Proud publication of
PHOTOGRAPHERS Austin Dave, Cory Rubin, Dan Watson
100 YEARS
SignalSCV. com
ADVERTISERS INDEX
Audiology Associates, College of the Canyons, Henry Mayo Newhall Memorial Hospital, LBW Insurance, Liberty Building Maintenance and Services, Inc., Louis Design Studio, Lyfe Networks, Mission Valley Bank, Persia Lounge and Restaurant, Poole & Shaffery, R & R Awards, SCV Chamber, SCV EDC, VIA, Westfield Valencia Town Center
Hart High School student Jacob Rasmussen, 15, left, talks to Keith Kawamoto, Fire Technology Department Chair about the equipment used in firefighting during the College to Career Day held at College of the Canyons in Valencia. PHOTO BY DAN WATSON / THE SIGNAL
LICENSE B-699132
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Spring is upon the Santa Clarita Valley, and as we eagerly await our warmer Southern California weather, and move forward with our plans for 2019, the March issue features a look at aerospace and retail in the Santa Clarita Valley. This month we have more big news from one of the largest factors in our local retail market, Westfield Valencia Town Center, as well as an interesting look at how the aerospace industry has evolved locally. This month’s list shares some information about the Santa Clarita Valley companies that are publicly traded. We also asked for insights from a nearly two-decade presence in the city’s marketing and outreach efforts, and from A1.0 one of the Santa Clarita Valley’s most influential voices in public relations. Enjoy and thanks for reading, 12429 Hortense Street
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Santa Clarita Valley Business Journal (a Signal publication), © 2019, is published monthly by the Santa Clarita Valley Signal newspaper, Paladin Multi-Media Group, Inc., 26330 Diamond Place, Santa Clarita, CA 91350. The SCV Business Journal is intended to provide business executives with a cross-section of industry news and information, trends and statistics that impact our growing community. Information gathered in the pages of the SCV Business Journal has been collected from what are considered reliable sources, and is believed to be accurate, but cannot be guaranteed. Articles may not be reprinted without publisher’s written permission. For reprint requests, please call 661-259-1234.
THE VOICE OF BUSINESS ADVOCACY IN ACTION PUBLIC POLICY PILLARS
2019 LEGISLATIVE PRIORITIES
The SCV Chamber of Commerce seeks to help sustain and enhance local businesses and the community. The following outlines the initiatives and projects the Chamber supports.
Our 2019 Legislative Priorities were established based on input and suggestions from the local business community.
Business Climate ► Sensible changes in state labor laws that ease workplace administration ► Infrastructure projects that impact as few businesses as possible during construction ► Revisions to state workers’ compensation system that affect balance and fairness ► Unionization as workers’ choice
Taxation ► Policies that enhance competitiveness of local businesses
Land Use ► Thoughtful growth under One Valley, One Vision general plan ► Policies that encourage smart growth planning and jobs/housing balance
Energy/Environment ► Efforts to move towards use of renewable forms of energy ► Recycling, conservation, green development, LEED certifications for all new construction and working towards Net Zero goals ► Reliable sources for gas, water, and other resources
Transportation ► Policies that improve safety, mobility and roadway congestion ► Increase of alternate vehicle fueling infrastructure
Education ► Reforms that increase community engagement and entrepreneurship, promote autonomy, and create school systems that fulfills the needs of employers for highly-skilled employees
Public Safety ► Increase in size and presence of police and fire departments
Tourism ► Policies to maintain and increase tourism
Economy & Jobs 1.
Oppose attempts to raise statewide cap on local sales and tax use
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Promote diverse energy resources
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Policy that promotes growth of technology sectors
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Oppose legislation that prohibits/limits local government’s ability to contract out
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Advocate for regulations/processes to facilitate filming
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Advocate for reinstatement of flexible work week
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Support career technical, vocational, computer science and STEAM funding in schools
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Ensure federal funding is set aside for community health centers
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Support legislation that limits work compensation filing time after termination
10. Advocate minimum of 65-day right to cure period before a lawsuit can be filed 11. Amend the minimum salary threshold for exempt employees, separating it from minimum wage
Land Use 12. Reform and streamline California Environmental Quality Act 13. Oppose legislation that interferes with authority of local municipalities 14. Oppose legislation that circumvents local control to address homelessness 15. Support housing for all economic levels 16. Support decisions that encourage economic vitality and quality of life 17. Support policy solutions to protect against wildfires and natural disasters
Transportation GOVERNMENT AFFAIRS The Government Affairs Council convenes to discuss policy decisions on local, county, state, and federal levels. Attend the meeting to have your voice heard throughout the Santa Clarita Valley and take a stance on some of today’s most pressing issues. Tuesday, March 12, 2019 | 10:30 AM Henry Mayo Fitness & Health 24525 Town Center Drive | Santa Clarita, CA 91355
scvChamber.com 28494 Westinghouse Place | #114 | Santa Clarita, CA 91355 (661) 702-6977 | www.scvchamber.com Content provided by the SCV Chamber
18. Support legislative /regulatory efforts for fair share of transportation and increase funding for local transportation, transit programs and projects 19. Support acceleration of Measure M-funded Metro projects 20. Oppose legislation which reduces SCV representation on LA County Metropolitan Transportation Board of Directors
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FOUR QUESTIONS
JOHN MUSELLA
the most high-profile real estate developments in the nation. The company was in the midst of trying to secure DreamWorks as a major tenant while finishing the entitlements needed to get the development under construction. It was the best first job I could have asked for.
relations. Words matter more today than ever before. We have to be brief, but we have to be bold.
2. How has the industry changed since you’ve become involved?
I’ve learned it’s all about the story. We have to be storytellers to be effective communicators. And people love a fighter. They love a turnaround or a comeback kid. It makes for a great story that grabs people’s attention and gives them something they can relate to in their own lives.
Public relations has changed tremendously. Having a company website was still a new thing and social media was a mere twinkle in Mark Zuckerberg’s eye at that point. When I started in this career, we were still faxing press releases, in addition to emailing. Now, with today’s technology, you can manage communications from anywhere in the world with your mobile device. The press release was once the king of messaging. Now it can be done in a tweet.
PHOTO SCHLICK ART
1. How’d you get started in the public relations and marketing industry?
4. What do you think is one of the most important lessons you’ve learned from your experience in public relations and marketing?
JASON CRAWFORD
3. What aspect of your job do you enjoy the most?
I majored in public relations, and got my first job working on the Playa Vista development project in West L.A. At the age of 23, I was managing a $4 million corporate affairs department budget and working on one of
I love the strategy part of the job: figuring out how to move the needle of public opinion or how to get a project approved with the least amount of resistance. The messaging is still vital in public
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I love being able to see the positive impacts from the work we do. Some projects are completed quickly: a tv production has a complicated request, we figure out how to accommodate it, they film and it airs on tv all within maybe two weeks. While other projects take longer, but are even more satisfying, like the activities we are seeing in Old Town Newhall with great new restaurants and business opening up over the past couple of years, and the Laemmle movie theater coming this summer. My favorite thing though is the variety. Every day is different, and coming up with the best approach for the city often takes a combination of creative and technical thinking that keeps things ever-interesting. 3. Can you share an example of how the city partners with its business community to improve the business climate?
R E S TA U R A N T
Free y r Delive
2. With your multi-faceted role with the city, which involves planning, marketing and economic development — which aspect do you enjoy the most, and why?
PHOTO AUSTIN DAVE / THE SIGNAL
1. You have a variety of experience in working with Santa Clarita for business development: How has your role with the city changed over the last few years, and what is your role now? I have been lucky enough to grow professionally with the city over the 18 years I have worked here. My first business development role was attracting and strengthening the film/ tv industry here, which we have seen amazing success with. Over the years, I took on additional economic development programs, such as tourism, retail and business, and I have managed the Economic Development Division since 2007. Most recently my role expanded in 2016 to include managing the Planning Division, as well, which has been a great opportunity. We have been named “Most Business Friendly City” twice now, and that’s something we continue to strive to improve upon every day, providing excellent customer service, quick answers and creative solutions.
Partnerships is one of the things that we do best in Santa Clarita. Whether with the Economic Development Corporation, College of the Canyons, the Chamber or so many other groups, we truly work together to create the best community we can…for business and for residents and for visitors. Sometimes the city is in the lead with other groups helping, sometimes other groups are in the lead with the city helping… but we all work together in way that is really special and unique. 4. What are some of the most important things for new businesses to understand, if they’re new to Santa Clarita? Get involved. There are so many ways to get involved in our community, which will translate to more awareness of your business and greater chance of success. There are great business organizations, such as the SCV Chamber of Commerce or VIA, to get involved with to stay up-to-date on what is going on, learn something new or just make great new connections.
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SCV BUSINESS VOICES
TRANSFORM YOUR HEARING AIDS INTO A WIRELESS STEREO HEADSET KEVIN BOLDER AuD, Audiology Associates
W
ith the right pair of hearing aids, you can have more energy and even improve your happiness, health and overall well-being. The Oticon Opn is one of the most recommended hearing aids for our patients at Audiology Associates. This revolutionary device allows those with all levels of hearing abilities to achieve better hearing without exerting too much effort. One exciting addition to the Oticon Opn is its ConnectClip. This small and portable device is compatible with Apple and
Android phones and can clip directly to the collar of your shirt, allowing you ultimate control over your hearing aids. One benefit of the ConnectClip is that you can make hands-free phone calls and stream music from your smartphone. ConnectClip transmits a call directly to both of your hearing aids, and the built-in microphones receive your voice, so you can be heard clearly by the person you are speaking with. This is also true for video calls using apps such as Skype and Facetime. You can also listen
to someone speaking from a distance using the remote microphone functionality. If you are in a lecture or a crowded environment, you can give your ConnectClip to the speaker, and this will heighten your ability to hear their voice clearly through the noise. One additional feature is that you can use ConnectClip as a discreet remote control for your hearing aids. You can control things such as the volume, and the program your hearing aids are on. You can even mute your hearing aid microphones with the
press of a button! The advanced features on the ConnectClip only add more value to the Oticon Opn™ and all it has to offer. To learn more about Oticon Opn™ and the ConnectClip, make an appointment with Audiology Associates at (661) 284-1900. Patrice Rifkind, Au.D. and Kevin Bolder, Au.D are two of the best in Santa Clarita and San Fernando Valley. Visit our website at www.AudiologyAssociates.net or stop by our office located at 23838 Valencia Blvd, Suite 100, Valencia.
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WESTFIELD VALENCIA TOWN CENTER’S LATEST EVOLUTION BY TAMMY MURGA Signal Staff Writer
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etail and malls in America have evolved throughout the years, amid a competitive and ever-changing market. The Westfield Valencia Town Center is no exception, and our largest local retailed also has had to adjust to consumer demands of the times. Today, Santa the Clarita Valley’s mall still stands tall and has continued to evolve over the years, with a fundamental vision at the core since its establishment more than 20 years ago. “This has always been a part of the master plan for the Santa Clarita Valley, a design to be this community hub,” said Corrine Barchanowicz, Westfield Valencia Town Center senior general manager. “That has really been at the forefront of our strategic planning and everyday operations.” To continue enhancing the foundational goal of creating a destination for shopping, dining and entertainment, Westfield Valencia Town Center officials announced in November its plan to invest $20 million in renovations at the mall. As of February, work to upgrade the mall commenced. BECOMING WESTFIELD VALENCIA TOWN CENTER At a glance, renderings of the mall as it was first envisioned in the 1960s by internationally recognized urban planner Victor Gruen appear similar to the ideas applied today, with openspace concepts for the indoor shopping center and communal, green areas for socializing outside. The actual project, dubbed “the Valencia Town Center,” by owners Newhall Land and Farming Co., a compnay that is now known as FivePoint, was complete and ready for its first customers in 1992. A decade later, the Australian shopping center company Westfield Group bought a quarter interest in the property, and acquired majority control by 2005. In June 2018, Unibail-Rodamco, a French-based real estate firm bought Westfield for nearly $16 billion to form Unibail-Rodamco-Westfield. The company announced at the time that merging as one “combines two of the strongest and most respected names in the real estate industry to
Holly Schroeder, left, president and CEO of the Santa Clarita Valley Economic Development Corporation and Chris Kitchen, vice president of development for Westfield, third from left, join with Mayor Marsha McLean, City officials and members of the Santa Clarita City Council as they hold golden sludge hammers for a photo op to promote renovations at the Westfield Valencia Town Center. PHOTOS BY DAN WATSON / THE SIGNAL Renovations are expected to be said the idea was to create “a more build on their legacies.” complete by November of this year, The joint company has since seamless overall experience” with said Barchanowicz. As construcattracted 1.2 billion visitors anThe Patios and the interior of the nually across its 102 centers, tion and upgrades take place, so will mall. characterized as “flagship shopthe addition of new stores such as The November-announced ping destinations,” according to Pressed Juicery and ice cream shop renovations focus heavily on design Unibail-Rodamco-Westfield. Honeymee, which are slated to open and experience enhancement for “The quote that says, ‘Pride in the the inside portion of the Westfield as early as March. past, commitment to the future,’ I Despite recent retailers closing Valencia Town Center. think that’s still true today in how down at the mall such as Char“We’re pretty much touching we’re evolving,” said Barchanowicz. every surface of the interior mall to lotte Russe in February, Unibail“We do take pride in the past and Rodamco-Westfield has welcomed make it more modern and conwhat we’re able to achieve. There stores like Lululemon, Brighton temporary,” Barchanowicz said. In is an absolute commitment to the Collectibles, Apple, Japanese lifestyle February, renovations began with future.” market Miniso, and dining locations flooring to replace the varied styles Today, Westfield Valencia Town including The Cheesecake Factory, of tiles into one consistent design. Center houses 182 retailers across Paint, upgraded restrooms and land- The Canyon-Santa Clarita, Saddle 1.1 million square feet of space that Ranch Chop House and The Dudes’ scape will also be upgraded. still mirrors the open and green Brewing Company. Among the first construction space concept seeded in the master projects set for the mall will take RESPONDING TO CHANGE plan of the 1960s. place in the food court area, which Critics have voiced their thoughts “The Town Center has come will have furniture replaced with on the $20 million investment, some along nicely with the patios and new more modern, family-style seating believing the city is behind funding restaurants,” said Tom Lee, one of and workspaces. All lighting features the renovations and should instead the first CEO of Newhall Land. will change to LED and additional go toward addressing Santa Clarita “(Growth) was all part of the plan IT infrastructure will help respond issues such as traffic and congestion. since the beginning for Valencia as a to the changing needs of consumers However these upgrades are a whole.” and retailers, Barchanowicz said. Unibail-Rodamco-Westfield “capital Funds will also go toward a new THE RENOVATIONS investment,” Barchanowicz said. family lounge with a children’s play Before announcing the $20-mil“Really, the investment in these area, as well as some exterior uplion investment in renovations, the improvements is for us to be very grades like awnings and a new facade responsive to the customers we company had already introduced to the entry at Town Center Drive. new consumer experiences to the serve and the retailers we serve.” Local artists may also have the opValencia locale. The changing needs of both conIn 2010, the indoor-outdoor shop- portunity to display their artwork sumers and retailers are what mall ping concept with the addition of its thanks to a partnership between the officials consistently study to stay on Shops at The Patios was completed. mall, the city of Santa Clarita and Unibail-Rodamco-Westfield officials California Institute of the Arts. See WESTFIELD, next page
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top of demand. Despite the challenges that malls face with online shopping, Barchanowicz said that’s part of the change and is something the Valencia shopping center is adjusting to and accommodating for its visitors. “We want to be a destination to shop and run errands and a place to socialize,” she said. “You can’t get that online, that human interaction, get together with friends, get together with family and community.” One way the Westfield Valencia Town Center has tried to bring online shoppers to the stores is by
bringing digital brands, such as Kylie Cosmetics and Warby Parker, to local consumers. Last year, anchor store Macy’s introduced its buyonline-pickup-in-store feature as a convenience factor. Mall officials said they plan on bringing more brands and shopping options such as these in the future. All stores at the mall will remain open throughout the process as a way to “welcome the community to see changes as it evolves,” said John Musella, president and chief strategist of The Musella Group, which represents the mall. To follow along with the changes, officials plan on providing updates via the Westfield Valencia Town Center social media accounts.
Corrine Barchanowicz, senior general manager at Westfield Valencia Town Center, Holly Schroeder president and CEO of the Santa Clarita Valley Economic Development Corporation and Chris Kitchen, vice president of development for Westfield take a tour as they discuss plans for renovations at the Westfield Valencia Town Center.
THE CHANGING FACE OF RETAIL BY TAMMY MURGA Signal Staff Writer
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he retail industry changes almost as fast as one can blink with the everchanging needs of customers and the level of competition among businesses. Somewhere between the evolutions and the ghostly images of dead malls in America, the Westfield Valencia Town Center has successfully persevered. “Retail touches everybody’s lives,” said Chris Kitchen, vice president of development at Westfield. More closely, “The mall carries an iconic special place in everybody’s lives.” But how our go-to malls looked like when we were children or when our parents were younger may most likely appear differently today. THE CHANGING FACE OF RETAIL To understand how retail space has changed over the years, one must look at the consumer, said Kitchen. “Consumers’ behaviors have changed, changed in a more permanent way in that they are more value-focused,” he said. “Their needs and desires are different in how they prioritize.” This is really what move retailers in the way they respond with their products and services. For many years, the department store sector was the anchor in bringing in people to malls. While many chains such as Macy’s remain as the leading department names, the department store cluster has lagged the retail sector as a whole with declining foot traffic, according to data from Retail Metrics. Just 10 years ago, an estimated 42
Giselle Esqueda looks at different tops at Forever 21 in the Westfield Valencia Town Center. PHOTO BY EDDY MARTINEZ / THE SIGNAL percent of sales came from department stores at Westfield Valencia Town Center, said Kitchen. Sales now range somewhere around 28 percent. Today, technology has played a significant role in improving in-store shopping experiences, with trends such as checkout-less payment, orderonline-pickup-in-store features to augmented reality and virtual reality. Corrine Barchanowicz, senior general manager Westfield Valencia Town Center, said, the goal is to bring digital shoppers to the stores and convenience comes in the form of these cutting-edge shopping technologies. OFFERING MORE THAN DEPARTMENT STORES Besides using technology to improve services, malls are looking to transform into community central hubs where consumers can not only purchase apparel products but also eat, find entertainment and socialize. Food options at Westfield locations across the nation have changed to better accommodate what the target market is searching for today and the Valencia mall is leading the way. “We have more food varieties at
Valencia than probably any other (Westfield) property in the west coast,” said Kitchen. “(Westfield Valencia Town Center) really started the trend and is the leader in moving away from just apparel.” That goes for entertainment as well, with the Valencia locale’s addition of The Canyon, which offers visitors dining options, live music and other events such as poker tournaments. Other Westfield malls, such as its Topanga location, is anchored by stores such as Neiman Marcus and Target. A lifestyle center across the mall includes REI and Costco, as well as high-end restaurants. These additions are a result of learning that “the luxury consumer is also the value consumer,” said Kitchen. The Century City bring health and wellness into the picture with the addition of a UCLA clinic, three different gyms and marketplaces such as Gelson’s. “We’re trying to serve the needs of health and wellness,” said Kitchen. “Customers can go there to get a checkup at the mall in addition to shopping and (dining).” RETAIL APOCALYPSE Thousands of stores closed down
in 2018, and many more small retail closures are underway, including locations in the Santa Clarita Valley. Experts have labeled the record 145 million square feet of retail space emptied as a “retail apocalypse.” However, Westfield has shown itself as well-adapted to the changing marketplace, with this investment as evidence of that. “We feel very strongly about the death of the malls as overstated,” said Kitchen. “A lot of (closures) are not necessarily due to the underlying brand.” Some companies like Amazon have challenged traditional retailers to attract foot traffic, forcing businesses to shift their sales strategies, which have been successful to only some. Nordstrom, for example, is moving away from building full stores and investing heavily on digital sales by experimenting with concepts such as pickup-in-store feature. THE FUTURE FOR RETAIL AND MALLS Consumers will continue to guide the way retailers and malls change their services and products. Kitchen believes the future of malls will continue to evolve more into “ a place that becomes the town center for communities. It’s going to continue to be the place not only for apparel but for dinner, everyday needs, the doctors, gym and the market.” Westfield is already taking properties one step forward by connecting homes and malls, through residential towers around shopping town centers. “These are planned all across the U.S., where the community starts to live and breathe the retail that they will have in their downtown,” said Kitchen.
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FILMING GENERATES $33M TO LOCAL ECONOMY BY TAMMY MURGA Signal Staff Writer
S
anta Clarita wrapped up 2018 as yet another robust year of location filming, which generated an estimated economic impact of nearly $33 million to the local economy. “It’s been another great year of filming in Santa Clarita,” said Mayor Marsha McLean in a prepared statement. By the end of last year, the Santa Clarita film office recorded 547 film permits and 1,376 location film days, all which contribute to what is generated locally. The non-reported numbers by the department include film days and economic benefit from filming that takes place on certified
sound stages since they do not require a film permit. Television production, alone, made up more than half of the filming days in 2018. These shows were mostly those based in Santa Clarita, including “Future Man,” “Good Trouble,” “Goliath,” “Mayans MC,” “NCIS,” “Santa Clarita Diet,” “Shooter,” “S.W.A.T.,” “Untitled Suits Spin-off” and “Westworld.” Numerous feature films also took advantage of local film areas, such as “A Quiet Place,” “Bird Box,” “Call of the Wild,” “Captain Marvel,” “Ford vs. Ferrari,” “Once Upon a Time in Hollywood,” and “Vice.” Commercials for Under Armour and United Healthcare, as well as music videos, still photo shoots and online
content also shot in Santa Clarita. Evan Thomason, economic development associate with the city of Santa Clarita said these figures, resulting in an average of $30 million in economic impact, has remained consistent over the last several years and believes “2019 is also looking strong.” What has helped Santa Clarita establish itself as a filming destination is a list of features such as having more than 20 sound stages and 10 movie ranches, affordable permit fees and expedited permit processing and having film-friendly locations “that can be dressed up to play different locations around the world,” said Jason Crawford, the city of Santa Clarita’s economic development manager. The area is also located within the
film industry’s 30-mile zone. The city’s own film incentive program and Movie Ranch Overlay Zone have also continuously appealed to filmmakers. The Santa Clarita Valley has also benefited tremendously from the California Film and Television Tax Credit Program as numerous approved projects have filmed and continue to do so on location in the area, according to the film office. “It’s no wonder why our city is one of the preferred destinations for film production and location filming in the Los Angeles area,” said McLean. “Filming remains a critical part of our business community and local economy by supporting high paying jobs and companies involved in the industry.”
SCV HOME PRICES RISE, BUYERS GAIN LEVERAGE BY SIGNAL STAFF
H
ome prices in the Santa Clarita Valley rose in 2018, which resulted in weakened sales and negotiating leverage for buyers, the Southland Regional Association of Realtors recently reported. Single-family home sales last year fell by just more than 9 percent from 2017, while the condominium tally was off 15 percent. Data showed this was the second consecutive year local home sales declined and the first year since 2011 that condominium sales did not exceed the 1,000-sale benchmark. A total of 3,225 home and condominium transactions were reported in 2018 and generated $1.8 billion for the local economy, which does not include
related economic benefits of remodeling, landscaping, home furnishings and purchase of new appliances that often accompany home sales. Combined sales total fell by 1.1 percent, while the dollar volume was off by nearly 6 percent from the 2017 totals. Amanda Etcheverry, the 2019 chair of the SCV division of the association, said 2019 will show a similar pattern but with more negotiating power for buyers. “While still early in the process with the housing shortage still providing sellers an edge, the market is giving buyers some advantages, especially as houses sit longer on the market, inventory grows slightly, and many active listings report price reductions,” she said.
Due to rapidly rising prices, many prospective buyers were left behind, according to Etcheverry and Tim Johnson, the association’s chief executive officer. “We’ve hit a point where there may be downward pressure on prices as the market shifts to the middle in an effort to regain buyers who have been priced out,” Johnson said in a statement. Prices may overall continue to swell in 2019, but at a much slower pace, while sales will stay similar to 2018 results, he added. Up 4.6 percent from a year ago, the annual median price of a singlefamily home was $594,242. The association called Santa Clarita “unlike most Southern California communities,” in that the present
real estate cycle has not posted a new record-high home price, but rather kept the $603,492 record posted in 2006 at the height of the boom market of the last decade. The record-high condominium annual median price of $389,575 was up 8.5 percent over a year ago. It broke the prior record of $380,583 set in 2006. In 2018, the average monthly active listing count was 544 listings, up 18.5 percent from 2017 and short by more than 2,000 listings seen in 2007. Data also showed a nearly 64 percent surge in new listings just in December, though that represented a mere 2.6-month supply at the current pace of sales.
BUSINESS GROUP GIVES WILK, LACKEY 100% VOTE SCORE BY BRENNON DIXSON Signal Staff Writer
T
he National Federation of Independent Business recently released its legislative scorecard, which details the legislation that’s important to the group and the way Senate and Assembly members voted. State Sen. Scott Wilk, R-Santa Clarita, and Assemblyman Tom Lackey, R-Palmdale, were two of 25 elected representatives in the state to earn a 100 percent on the NFIB’s legislative scorecard, according to the organization. Wilk said in a release on
Wednesday that it was an honor to be recognized for his efforts on behalf of small business owners in the area, before adding that he will continue to prioritize policies that encourage job growth in the state and stop the ones that don’t. “Small business is the economic engine of California, representing 99.8 percent of all California businesses and creating two-thirds of all private sector jobs. These companies come in all shapes and sizes, but most importantly, they employ almost half of all Californians,” Wilk said in the release. “Supporting small business is supporting my community, my constituents and their families.”
Lackey, whose district includes a small eastern portion of the Santa Clarita Valley, agreed that small businesses are the backbone of both the national and state economies. “I’ve always been a person who’s believed that the benefits of small businesses far outweigh those found in large corporations,” Lackey said, citing an increased sense of community and lesser commute. “But it’s truly becoming more and more difficult for small businesses to comply with certain statutes.” This is why the NFIB identified eight issues that it believed were important to the 20,000 members the organization represents in California.
The legislation highlighted in this year’s score card included bills that help small businesses comply with the Americans with Disabilities Act, support the creation of an economic development strategic action plan and others that could assist small businesses throughout the state. Sen. Henry Stern, D-Calabasas, received a 38 percent on the scorecard and his office did not respond to a request for comment Wednesday. His district includes a western portion of the SCV. To view how other elected officials fared on the organization’s score card, visit the website bit.ly/2sS3ycC.
11
M A R C H 2019
SCV BUSINESS VOICES
CYBER SECURITY — THINK BEFORE YOU CLICK STEVE NUNEZ
B
Vice President, Mission Valley Bank
illions of people were affected by data breaches and cyberattacks in 2018 with losses surpassing tens of millions of dollars, according to global digital security firm Positive Technologies. In today’s business climate, cybercriminals aggressively target not only large companies but also small businesses with ever-increasingly sophisticated attacks. Spoofed emails, malicious software and online social networks to obtain login credentials to businesses’ accounts, transfer funds from the accounts and steal private information are on the rise. So, what can and should businesses do to protect themselves? Because cyber-crime can devastate any small business, the best defense is a strong offense. Businesses need to start with a secure IT environment that includes up-to-date antivirus programs, anti-spyware programs, firewalls and strong passwords that are changed frequently. However, strong IT infrastructure and internal controls aren’t enough; employee education is key. Employees need to understand that cyber-crime is a real threat and that cyber security must be taken seriously. Today’s environment requires that all businesses take the necessary steps to continually educate staff members on safe Internet and email practices. Instill a “think before you click” attitude throughout the organization. It’s important to remember mistakes can happen. But even more important is what happens next. Every member of the team needs to clearly understand that if they suspect someone has mistakenly opened a suspicious email attachment or possibly revealed sensitive information — it’s reported to the appropriate people ASAP. If your workforce understands
that by alerting management and network administrators – the issue can be addressed, they may be more likely to alert you to a possible problem. Begin monitoring for any suspicious or unusual activity, immediately change passwords that might have been revealed, etc. (If the same password is used for multiple resources, change it for
each account and do not use that password in the future). When it comes to your banking, combating account takeover is also a team effort between you and your bank. In addition to constant internal education, Mission Valley Bank works with clients to establish and explain safeguards small businesses need to
protect themselves with online activity. Mission Valley Bank is a locally owned, full service, independent community business bank headquartered in Sun Valley, California with a business banking office in Santa Clarita. Steve Nunez can be reached at (661) 752-5681. For more information visit www.Mis sionValleyBank.com.
YOUR SUCCESS IS OUR MISSION 2018
ACCOUNTS RECEIVABLE At Mission Valley Bank, we understand no two businesses are alike. That’s why our Relationship Bankers customize Banking Solutions to fit the individual needs and unique situation of your business. Experience the Mission Valley Bank difference.
Mission Valley Bank’s Accounts Receivable (AR) Financing Program can help your business bridge the cash gap between payables due today and receivables you won’t see for 30 days or more. Let’s discuss if AR Financing is the right solution for your business.
CALL US TODAY: 877.394.2306
Bank with a trusted source. FULL-SERVICE BUSINESS BANKING ACCOUNTS RECEIVABLE LENDING MERCHANT BANKCARD SERVICES COMMERCIAL LENDING EQUIPMENT FINANCING SBA FINANCING
M I S S I O N VA L L E Y B A N K . C O M Branches located in: SAN FERNANDO VALLEY CORPORATE HEADQUARTERS 9116 Sunland Blvd., Sun Valley
SANTA CLARITA VALLEY CENTRE POINTE BUSINESS BANKING CENTER 26415 Carl Boyer Drive, Santa Clarita
SOUTH BAY LOAN PRODUCTION OFFICE 21515 Hawthorne Blvd., Suite 420,Torrance
818.394.2300
661.753.5693
310.432.0290
12
M A R C H 2019
SCV BUSINESS VOICES
2018 — A YEAR OF GROWTH, DEVELOPMENT FOR SCV HOLLY SCHROEDER President & CEO of SCVEDC
T
he Santa Clarita Valley Economic Development Corp.’s overarching goals are to support the creation of high-paying jobs for our trained
workforce, stimulate economic activity that grows the regional tax base, and strategically position the SCV and its businesses to better compete in the global economy. Each year, the Santa Clarita Valley Economic Development Corp., or SCVEDC, compiles an annual report that details our
key accomplishments that help us further our mission. SCVEDC remains focused on four key areas: business attraction and expansion, business assistance, community marketing and economic information. In 2018, we worked with 27 companies on attraction, expansion or retention, and 125 companies on
BUSINESS ASSISTANCE Your Santa Clarita Valley Business Advantage ONE-STOP RESOURCE CENTER The Santa Clarita Valley Economic Development Corporation is your single point of contact for all your business needs. From access to tax incentives to workforce training at low or no cost, from expediting business issues resolution to managing local business coalitions, SCVEDC connects your company to the right resources, and provides the solutions to keep your business thriving.
80% of job growth comes from the expansion of existing businesses. We’re here to help you grow! Our first visit to SCVEDC was the real reason we moved here. They are always looking after our best interest.
SCVEDC’s assistance with expediting the development process enabled us to hit our very aggressive construction schedule.
- Melissa Ramirez, Airbolt Industries
- Matthew Shepherd, Scorpion
stillgolden.org
scvedc@scvedc.org
661.288.4400
business assistance. Expanding on the trend we saw last year, 2018 brought action both on the business attraction side and on the growth of existing businesses across all our target industry sectors. These sectors were prioritized because they provide high-quality job opportunities and because we have a strong ecosystem to support them. There were local gains in aerospace, biotech and especially digital media and entertainment, with interest spanning into 2019. LOOKING AHEAD The SCVEDC will remain focused on our target business clusters. There are opportunities that come from having properties available for lease. Needham Ranch, Vista Canyon, IAC, and Gateway V development projects all provide a strong pipeline for continued job growth across the Santa Clarita Valley. With a combination of sophisticated digital tools for outreach and research, as well as oldfashioned meetings and phone calls to reach prospects, we will continue to nurture relationships with those that are currently in the market and those who will be looking to expand down the road. Interest in the SCV is going to increase. Our Economic Outlook event is already sold out, even after we added more seats. It’s a great testimony to the fact that people are excited to learn what is ahead for our community. I firmly believe that the approach to economic development in the SCV is truly unique and perfectly suited to our region. As a public-private partnership between the city, the county, College of the Canyons and the private sector, we bring together each entities’ unique perspective and assets to create a single approach to economic development for our growing region.
If you have questions about the SCV Economic Development Corp., contact the SCVEDC at (661) 288-4400 or scvedc@scvedc.org.
13
M A R C H 2019
Economic Development Corporation Santa Clarita Valley
26455 Rockwell Canyon Road | UCEN 263 | Santa Clarita, CA 91355 | (661) 288-4400 | www.scvedc.org
GROW YOUR WORKFORCE THROUGH INTERNSHIPS BY HOLLY SCHROEDER
President and CEO of the SCV Economic Development Corp.
N
ow’s the perfect time to start planning your internship program. SCVEDC has an internship job board that will match qualified students with local companies seeking to hire interns — either for the summer as students return home from school, or during the year for students attending local colleges and universities. SCVInternships. com provides resources for both students and businesses. If you are a student looking for a paid internship, or are an employer seeking an intern in the Santa Clarita Valley, this is your go-to website. For businesses, the “Employer Resources” section offers guidance on designing an internship program to maximize the return on investment for both the company and the intern. SCVInternships.com also provides resources for students, such
as resume writing and interviews, along with tips for a successful internship. Here are just a few benefits of a robust internship program: Fresh perspective — it can be invigorating to a project or a team to get insight from someone who is outside your organization. Reduce overall employee workload — interns mean a few extra pairs of hands on the job. Improve your social media presence — we all know that
most young people are experts at social media. Create mentorship opportunities in your company — placing current employees in leadership positions over interns is a great way to encourage accountability and motivation within your organization. Entry level hires — 80 percent of Fortune 500 companies retain their interns as entry-level hires, you should, too. If you have questions about starting your own internship program, contact SCVEDC at
(661) 288-4400 or visit SCVInternships.com. The Santa Clarita Valley Economic Development Corporation (SCVEDC) is a unique private / public partnership representing the united effort of regional industry and government leaders. The SCVEDC utilizes an integrated approach to attracting, retaining and expanding a diversity of businesses in the Santa Clarita Valley, especially those in key industry clusters, by offering competitive business services and other resources.
Econo Watch Santa Clarita Valley
Q4 ’18
Q3 ’18
Q4 2018 Sq Ft
Commercial Vacancy Rates Office Space
12.58%
15.90%
2,778,112
Industrial Space
4.90%
6.80%
23,285,079
Total Marked Sq. Ft. Vacancy Percentage 26,063,191 Office Space - as a % of Vacancy
10.66%
9.97%
N/A
Industrial Space - as a % of Vacancy
89.34%
90.03%
N/A
Building Permits New Commercial/Industrial Building Permits Commercial Tenent Improvements/Alterations
Jan. ’19
Dec. ’18
Jan. ’18
8 39
1 33
4 13
Local Company Stock Prices Bank of Santa Clarita (BSCA) California Resources Corp (CRC) Carnival Corp. (CCL) Mission Valley Bank (MVLY) Six Flags * (SIX) Woodward (WWD) Lennar (LEN)
Jan.’19 18.27 20.15 57.583 14.01 61.59 90.85 47.42
Dec. ’18 17.75 17.04 49.3 14 55.63 74.29 39.15
% Change 2.93% 18.25% 16.80% 0.07% 10.71% 22.29% 21.12%
Unemployment Rates Santa Clarita Palmdale Lancaster Glendale Los Angeles County State
Dec. ’18 4.6% 6.7% 7.1% 4.4% 4.6% 4.1%
Nov. ’18 4.5% 6.5% 7.0% 4.3% 4.6% 4.1%
% Change 2.22% 3.08% 1.43% 2.33% 0.00% 0.00%
Housing Stats SCV Median Home Value SCV Median Condo Value SCV Home Sales SCV Condo Sales SCV Avg. # of Days on Market (SF) SCV Single Family Home Inventory
Jan. ’19 587,000 360,000 103 51 115 365
Dec. ’18 600,000 363,000 132 71 96 92
Jan. ’18 575,000 390,000 148 55 85 235
ELEVATING EVERYDAY EXPERIENCES IN 2019 For more information, visit: westfield.com/valencia/transformation
@WestfieldValenciaTownCenter
@WestfieldVTC
16 · S A N TA C L A R I TA VA L L E Y B U S I N E S S J O U R N A L
M A R C H 2019
RESIDENTIAL REAL ESTATE
Source: Santa Clarita Valley Economic Development Corporation
Housing Stats - Santa Clarita Valley
January ’19
December ’18
January ’18
SCV Median Home Value SCV Median Condo Value SCV Home Sales
$587,000 $600,000 $575,000 $360,000 $390,000 $390,000 103 132 148
January ’19
December ’18
January ’18
71 96 92
55 85 235
SCV Condo Sales 51 SCV Avg. # of Days on Market (SF) 115 SCV Single Family Home Inventory 365
January Sales Acton 01/2019 01/2018 New Listings. . . . . . . . . . . . . . . . . . . . . 21 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 Total Active Listings. . . . . . . . . . . . . . . 49 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39 New Escrows Closed . . . . . . . . . . . . . . . 9 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 Median Sale Price. . . . . . . . . . . $630,000 . . . . . . . . . . . . . . . . . . . . . . . . $630,000
Newhall 01/2019 01/2018 New Listings. . . . . . . . . . . . . . . . . . . . . 32 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33 Total Active Listings. . . . . . . . . . . . . . . 50 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44 New Escrows Closed . . . . . . . . . . . . . . 15 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 Median Sale Price. . . . . . . . . . . $360,000 . . . . . . . . . . . . . . . . . . . . . . . . $470,000
Agua Dulce New Listings. . . . . . . . . . . . . . . . . . . . . . 4 Total Active Listings. . . . . . . . . . . . . . . 18 New Escrows Closed . . . . . . . . . . . . . . .3 Median Sale Price. . . . . . . . . . . $512,000
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 . . . . . . . . . . . . . . . . . . . . . . . . . $569,000
Saugus New Listings. . . . . . . . . . . . . . . . . . . . . 50 Total Active Listings. . . . . . . . . . . . . . 107 New Escrows Closed . . . . . . . . . . . . . .21 Median Sale Price. . . . . . . . . . . $560,000
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 61 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42 . . . . . . . . . . . . . . . . . . . . . . . . $535,000
Canyon Country New Listings. . . . . . . . . . . . . . . . . . . . . 69 Total Active Listings. . . . . . . . . . . . . . 114 New Escrows Closed . . . . . . . . . . . . . . 43 Median Sale Price. . . . . . . . . . . $435,000
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 79 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 81 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43 . . . . . . . . . . . . . . . . . . . . . . $509,000
Stevenson Ranch New Listings. . . . . . . . . . . . . . . . . . . . . 11 Total Active Listings. . . . . . . . . . . . . . . 21 New Escrows Closed . . . . . . . . . . . . . . . 5 Median Sale Price. . . . . . . . . . . $685,000
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 . . . . . . . . . . . . . . . . . . . . . . . . $640,000
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 . . . . . . . . . . . . . . . . . . . . . . . . . $610,000
Valencia New Listings. . . . . . . . . . . . . . . . . . . . . 85 Total Active Listings. . . . . . . . . . . . . . 152 New Escrows Closed . . . . . . . . . . . . . . 41 Median Sale Price. . . . . . . . . . . $595,000
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 69 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 62 . . . . . . . . . . . . . . . . . . . . . . . . $565,000
Castaic New Listings. . . . . . . . . . . . . . . . . . . . . 21 Total Active Listings. . . . . . . . . . . . . . . 39 New Escrows Closed . . . . . . . . . . . . . . 17 Median Sale Price. . . . . . . . . . . $545,000
COMMERCIAL REAL ESTATE
23323 - 23453 Lyons Avenue
(INDUSTRIAL, OFFICE, RETAIL AND LAND) Retail Buildings
Sq. Ft.
Sale/Lease
Price
GATEWAY VILLAGE 28225 Newhall Ranch Road 8090 Lease 28231 Newhall Ranch Road 1500 Lease 28233 Newhall Ranch Road 1500 Lease 28307 Newhall Ranch Eoad 1275 Lease
$2.50 SF/MO/NNN $3.25 SF/MO/NNN $3.25 SF/MO/NNN $3.25 SF/MO/NNN
COOPER RANCH PLAZA 25170 Rye Canyon Road 2100 Lease
$3.00 SF/MO/NNN
SECO CANYON VILLAGE 27959 Seco Canyon Road 1600 Lease 27935 Seco Canyon Road 1210 Lease
$2.50 SF/MO/NNN $2.50 SF/MO/NNN
THE PROMENADE @ TOWN CENTER 27033 McBean Parkway 1695 Lease
$4.25 SF/MO/NNN
DEL RIO CENTER 23001 Soledad Canyon Road 1200 Lease 23005 Soledad Canyon Road 1200 Lease
$1.95 SF/MO/NNN $1.95 SF/MO/NNN
PLAZA DEL RANCHO 27674 NEWHALL RANCH ROAD Suite # D 5 1450 Lease
$2.50 SF/MO/NNN
SKYLINE PLAZA NWC Plum Canyon/Skyline Ranch Road 1,200 - 40,000 Lease
Negotiable
REDDY PLAZA (FORMERLY SANTA CLARITA PLAZA) 26811 Bouquet Canyon Road 1,000 - 3,500 Lease $1.75 - $2.25 SF/MO/NNN
2,575, 2,280
Lease
$1.50 - $3.25 SF/MO/NNN
HIGHRIDGE CROSSING 28130 - 28166 Newhall Ranch Road 1,090, 1,825, 2,022, 1,825 Lease
$2.75 SF/MO/NNN
CENTER POINTE MARKETPLACE 26583 Golden Valley Road 1005 Lease
$2.75 SF/MO/NNN
CANYON SQUARE 18507 - 18597 Soledad Canyon Road 7,703, 1,292, 975 Lease
$2.00 - $2.50 SF/MO/NNN
Patti Kutschko (Daum Commercial) 661-670-2003 28200 BOUQUET CANYON ROAD Unit A 3500 Lease Unit B 900 Lease
$1.25 SF/MO/NNN $1.25 SF/MO/NNN
CASIDY COOK (NAI CAPITAL) 818-904-2400 EXT. 1615 PLAZA POSADA 23546 Lyons Avenue 1400 Lease 23558 Lyons Avenue 1200 Lease
$1.65 SF/MO/NNN $1.65 SF/MO/NNN
Cameron Gray (Daum Commercial) 661-679-2004, Cole Taylor (Daum Commercial) 661-670-2002 LYONS VILLAGE 23240 Lyons Avenue 1230 Lease 23226 & 23228 Lyons Avenue 2570 Lease
$1.75 SF/MO/NNN $2.00 SF/MO/NNN
VISTA VILLAGE CENTER 25856 Tournament Road; Unit # K 1446 Lease 25864 Tournament Road; Unit # A 2736 Lease 25864 Tournament Road; Unit # B - C 2526 Lease 27303 Luther Drive 3120 Sale
$1.50 SF/MO/NNN $1.50 SF/MO/NNN $1.50 SF/MO/NNN $447 SF/$1.4M
SANTA CLARITA MARKETPLACE 26910 Sierra Highway; Suite # D-2 1400 Lease
$3.00 SF/MO/NNN
VISTA CANYON Lost Canyon & Sand Canyon 1,200 - 40,000 Lease
Yair Haimoff (Spectrum Commercial Real Estate) 818-579-8540, Andrew Ghassemi (Spectrum Commercial Real Estate ) 661-567-1241, Matt Sreden (Spectrum Commercial Real Estate) 661-567-1243 25710 The Old Road 11451 Sale Not Disclosed 25710 The Old Road 4,000 - 11,451 Lease $2.00 SF/MO/NNN
Negotiable
CASTAIC VILLAGE CENTER 31810 - 31970 Castaic Road 1,000 - 45,000 Lease
Yair Haimoff (Spectrum Commercial Real Estate) 818-579-8540, Randy Cude (Spectrum Commercial Real Estate) 661-567-1244
Negotiable
OLD TOWN NEWHALL PROPERTIES 24357 Main Street 1550 Lease $2.00 SF/MO/MG 22520 Lyons Ave; Laemmle Theatre Project 2058 Lease $2.25 - $3.00 SF/MO/MNN
NEWHALL CROSSINGS SEC Lyons Avenue & Main Street 1,100 - 10,000 Lease
$3.00 -$3.25 SF/MO/NNN
John Cserkuti (NAI Capital) 661-705-3551 VALENCIA MART 23154 Valencia Boulevard 1,200 - 10,300 Lease
$1.25 - $2.25 SF/MO/NNN
GRANARY SQUARE 25830-25848 McBean Parkway 1,200, 2,800 Lease
$2.50 - $3.50 SF/MO/NNN
GOLDEN OAK PLAZA 21515 Soledad Canyon Road 4895 Lease CENTRE POINTE MARKETPLACE 26477-26557 Golden Valley Road 922, 1,022, 1,239 Lease OLD ORCHARD SHOPPING CENTER
$1.25 - $1.65 SF/MO/NNN $2.00 SF/MO/NNN
GOLDEN VALLEY PLAZA 26573 Golden Valley Road 783 Lease 26583 Golden Valley Road 1005 Lease
TBD TBD
RIVERVIEW PLAZA 19931 Sierra Highway 1479 Lease 19935 Sierra Highway 2074 Lease 26883 Sierra Highway 1220 Lease
$2.00 SF/MO/NNN $2.00 SF/MO/NNN $3.25 SF/MO/NNN
STEVENSON RANCH PLAZA 25860 Hemingway Avenue 2330 Lease 25836-40 Hemingway Avenue 1,071 - 2,142 Lease
$2.25 SF/MO/NNN $2.25 SF/MO/NNN
LYONS PLAZA
23740 Lyons Avenue
Lease
$2.00 - $2.50 SF/MO/NNN
THE VINE CASTAIC LAKE 31709 Castaic Road 4952 Lease 31725 Castaic Road 1063 Lease 31729 Castaic Road 1220 Lease 1742 Lease 31731 Castaic Road 31735 Castaic Road 1077 Lease 31743 Castaic Road 1216 Lease 1400 Lease 31749 Castaic Road 31759 Castaic Road 1450 Lease 31765 Castaic Road 1422 Lease
2,000 - 8,500
$1.00 SF/MO/NNN $1.00 SF/MO/NNN $1.00 SF/MO/NNN $1.00 SF/MO/NNN $1.00 SF/MO/NNN $1.00 SF/MO/NNN $1.00 SF/MO/NNN $1.00 SF/MO/NNN $1.00 SF/MO/NNN
SAN FERNANDO PLAZA 23630 Newhall Avenue; Unit C 1000 Lease
$1.50 SF/MO/NNN
SANTA CLARITA LANES PLAZA 21613 Soledad Canyon Road 43046 Ground Lease 25057 - 25067 Peachland Avenue 6960 Sale 27421 Sierra Highway 28059 Sale
TBD $366 SF/$2,550,000 $14.00 SF/$395,000
SUTTER POINT PLAZA 27737 Bouquet Canyon Road Suite # 109 1031 Lease 1020 Lease Suite # 112 Suite # 116 1040 Lease 894 Lease Suite # 119 Suite # 123 1079 Lease Suite # 126 850 Lease 1,095- 2,191 Lease Suite # 132/133 1,700 – 7,000
Lease
VALENCIA TOWN CENTER 24300 – 24305 Town Center Drive 997 – 8,565 Lease
$1.85 SF/MO/NNN $1.85 SF/MO/NNN $1.85 SF/MO/NNN $1.85 SF/MO/NNN $1.85 SF/MO/NNN $1.85 SF/MO/NNN $1.85 SF/MO/NNN Negotiable $2.20 -$3.50 SF/MO/NNN
Cody Chiarella (CBRE) 818-502-6730, Doug Marlow (CBRE) 818-502-6707, David Solomon (CBRE) 818-907-4628 VALENCIA TOWN CENTER 24510 TOWN CENTER DRIVE Suite # 102 VTC I 1006 Lease Suite # 110 VTC III 997 Lease 2472 Lease Suite # 170 VTC III 1706 Lease Suite # 190 VTC III
$3.50 SF/MO/NNN $3.50 SF/MO/NNN $3.00 SF/MO/NNN $3.00 SF/MO/NNN
Cody Chiarella (CBRE) 818-502-6730 SOLEDAD PLAZA 20655 SOLEDAD CANYON ROAD Suite # 5 700 Lease Suite # 24 3032 Lease 990 Lease Suite # 42 1833 Lease Suite # 25
$1.95 SF/MO/NNN $1.75 SF/MO/NNN $1.95 SF/MO/NNN $1.75 SF/MO/NNN
SWEETWATER PLAZA 33321 Agua Dulce Canyon Road 750 Lease
1.75 SF/MO/MG
Yair Haimoff (Spectrum Commercial Real Estate) 818-579-8540 SANTA CLARITA PLAZA 26111 BOUQUET CANYON ROAD Suite # D003B 3662 Lease
Office/Commercial Buildings
Sq. Ft.
Sale/Lease
27413 TOURNEY ROAD Suite # 140 1008 Lease Suite # 160 1200 Lease 40559 Sale 28310 Kelly Johnson Parkway 24711 Avenue Rockefeller, Unit C 27907 Smyth Drive
1560 3308
Sublease Sale
28338 CONSTELLATION ROAD Suite # D 1/900 6640 Lease/Sale $289.00 SF
22621 LYONS AVENUE Suite # 201 559 Lease Suite # 202 361 Lease 26340 DIAMOND PLACE Suite # 100 2200 Lease Suite # 110 4794 Lease Suite # 120 2000 Lease LYONS VILLAGE 23226 - 23248 LYONS AVENUE Suite # 203 595 Lease Suite # 216 879 Lease 1201 Lease Suite # 219/220 22777 LYONS AVENUE Suite # 105 500 Lease
Randy Cude (Spectrum Commercial Real Estate) 661-657-1244 $418 SF/$1.5M
Ron Berndt (Daum Commercial) 661-670-2000, Patti Kutschko (Daum Commercial) 661-670-2003 CINEMA PARK 23300 Cinema Drive 150 - 1,300 Lease
28494 WESTINGHOUSE PLACE Suite # 112 1720 Lease Suite # 209 1290 Lease 1510 Lease Suite # 303 Suite # 306 2270 Lease Suite # 308 1290 Lease Suite # 314 1510 Lease
2,655 SF
Lease
TOURNEY PLACE PHASE II 27421 TOURNEY ROAD Suite # 105 2368 Lease 7622 Lease Suite # 207 VALENCIA EXECUTIVE PLAZA 27201 TOURNEY ROAD Suite # 210 1530 Lease 31519 Castaic Road 1228 Sale
1000 1500
Lease Lease
Not Disclosed Not Disclosed Not Disclosed
TOURNEY PLASE PHASE II 27433 TOURNEY ROAD Suite # 200 2331 Lease
$2.65 SF/MO/FSG
RIVER COURT 25106 AVENUE TIBBITTS Suite # 100 2039 Lease Suite # 101 1713 Lease Suite # 102 1163 Lease Suite # 103 2875 Lease Suite # 104 2510 Lease 10255 Lease 2nd Floor
$2.85 SF/MO/FSG $2.85 SF/MO/FSG $2.85 SF/MO/FSG $2.85 SF/MO/FSG $2.85 SF/MO/FSG $2.85 SF/MO/FSG
Yair Haimoff (Spectrum Commercial Real Estate) 818- 579-8540, Andrew Ghassemi (Spectrum Commercial Real Estate) 661-567-1241, Matt Sreden (Spectrum Commercial Real Estate) 661-567-1243 24270 WALNUT STREET 1st Floor 1000 Lease 2nd Floor 5694 Lease
$2.25 SF/MO/MG $2.25 SF/MO/MG
24262 WALNUT STREET Suite # 1 325 Lease Suite # 2 325 Lease
$2.08 SF/MO/GROSS $2.00 SF/MO/GROSS
$1.50 SF/MO/NNN $2.50 SF/MO/NNN $3.00 SF/MO/NNN
Randy Cude (Spectrum Commercial Real Estate) 661-567-1244 THE VINE AT CASTAIC LAKE 31709-31725 1,603 - 7,235 Lease 31749 1216 Lease 31759 1216 Lease 31731 1743 Lease 31735 1077 Lease 31675 1422 Lease
$2.85 SF/MO/FSG Not Disclosed
$1.45/SF/NNN
Bruce Powell (Cornerstone Realty Advisors) 661-295-9000 23334 Valencia Blvd 18560 Via Princessa
$2.80 SF/MO/NNN $2.80 SF/MO/NNN
OLD TOWN NEWHALL OFFICE
Pamela Verner (SCV Commercial Real Estate Services) 661-714-5271 PLAZA CLARITA 25835 - 25845 Railroad Avenue 1,300 - 2,701 Lease
$2.25 SF/MO/MG $2.25 SF/MO/MG $2.25 SF/MO/MG $2.25 SF/MO/MG $2.25 SF/MO/MG $2.25 SF/MO/MG
$1.75 SF/MO/NNN
Reena Newhall 661-253-3344 23340 Cinema Drive Unit 5/6
Not Disclosed
VALENCIA ATRIUM
$2.50 SF/MO/NNN
Not Disclosed Not Disclosed
$1.75 SF/MO/MG $1.75 SF/MO/MG $1.75 SF/MO/MG
THE LYONS BUILDING
CANYON CORNER 16507 Soledad Canyon Road 766 Lease
27516 THE OLD ROAD Pad # 1 2500 Lease Pad # 3 3000 Lease
Not Disclosed Not Disclosed Not Disclosed
Yair Haimoff (Spectrum Commercial Real Estate) 818-579-8540
$0.99 SF/MO/NNN 0.99 SF/MO/NNN
$1.75 SF/MO/NNN $1.25 SF/MO/NNN
$2.08 SF/MO/FSG $2.08 SF/MO/FSG
CENTRE POINTE BUSINESS PARK
28212 KELLY JOHNSON PARKWAY Suite # 200 6077 Sale Suite # 250 1610 Sale Suite # 165 & # 175 4520 Sale
APPLE VALLEY PLAZA 24777-24890 Apple Street Suite # 24872 3500 Lease Suite # 24876 600 Lease
$2.20 SF/MO/FSG
UMALI OFFICE CENTER
SWC THE OLD ROAD/LIVE OAK ROAD 29435 The Old Road 1500 Lease 29465 The Old Road 2000 Lease
Sale
$17.6 SF/MO/FSG $295 SF/$975,860
Doug Sonderegger (CBRE) 818-907-4607, Craig Peters (CBRE) 818-907-4616
RYE CANYON BUSINESS PARK
3582
$2.65 SF/MO/FSG $2.65 SF/MO/FSG $480 SF/19.5M
Richard Ramirez (CBRE) 818- 907-4639, Craig Peters (CBRE) 818- 907-4616
$1.25 SF/MO/NNN
CASTAIC CREEK PLAZA
31703 Castaic Road
Price
Sam Glendon (CBRE) 818-907-4616
Tim Crissman (RE/Max Crissman Commercial Services) 661-295-9300 27630 The Old Road
Commercial Real Estate) 661-567-0012 Randy Cude (Spectrum Commercial Real Estate) 661-567-1244
$1.50-2.00 SF/MO/NNN $2.00 SF/MO/NNN $2.00 SF/MO/NNN $2.00 SF/MO/NNN $2.00 SF/MO/NNN $2.00 SF/MO/NNN
Randy Cude (Spectrum Commercial Real Estate) 661-567-124, Alan DiFatta (Spectrum
Tim Crissman (RE/Max Crissman Commercial Services) 661-295-9300 TOURNEY POINTE 27200 TOURNEY ROAD Suite # 100 29679 Lease Suite # 410 5081 Lease
$2.65 SF/MO/FSG $2.65 SF/MO/FSG
Kevin Fenenbock (Colliers Int.) 661-253-5204 VALENCIA OAKS 23822 VALENCIA BLVD. Suite # 200 1905 Lease Suite # 204 962 Lease Suite # 208 2443 Lease
$2.35 SF/MO/FSG $1.95 SF/MO/FSG $2.35 SF/MO/FSG
Suite # 306
2925
Lease
$2.35 SF/MO/FSG
David Solomon (CBRE) 818-907-4628, Matthew Heyn (CBRE) 818-907-4619
Kevin Fenenbock (Colliers Int.) 661-253-5204
VTC IV
BANK OF AMERICA TOWER
24200 MAGIC MOUNTAIN PARKWAY Suite # 120 (can combine suites 120 and 130) 4169 Lease 1446 Lease Suite # 130 (can combine suites 120 and 130) 1753 Lease Suite # 135
23929 VALENCIA BOULEVARD Suite # 101 1427 Lease 1750 Lease Suite # 415
$2.50 SF/MO/FSG $2.50 SF/MO/FSG
David Solomon (CBRE) 818-907-4628, Douglas Marlow (CBRE) 818-502-6707
Kevin Fenenbock (Colliers Int.) 661-253-5204 SUMMIT AT VALENCIA 27202, 27220 & 27240 Turnberry Suite # 100 29839 Lease Suite # 110 2856 Lease Suite # 110/120 5911 Lease Suite # 120 3055 Lease Suite # 210 12195 Lease Suite # 220 1866 Lease Suite # 240 1494 Lease Suite # 250 5596 Lease
VALENCIA PARK EXECUTIVE CENTER $2.35 SF/MO/FSG $2.35 SF/MO/FSG $2.35 SF/MO/FSG $2.35 SF/MO/FSG $2.35 SF/MO/FSG $2.35 SF/MO/FSG $2.35 SF/MO/FSG $2.35 SF/MO/FSG
Kevin Fenenbock (Colliers Int.) 661-253-5204, John Erickson (Colliers Int.) 661- 253-5202
$1.50 SF/MO/MG $1.50 SF/MO/MG
Kevin Fenenbock (Colliers Int.) 661-253-5204 24801 PICO CANYON ROAD Suite # 201 1346 Lease Suite # 102 1439 Lease Suite # 103 1593 Lease Suite # 301 2741 Lease Suite # 102/103 3032 Lease Suite # 300 3811 Lease
$2.25 SF/MO/FSG $2.25 SF/MO/FSG $2.25 SF/MO/FSG $2.25 SF/MO/FSG $2.25 SF/MO/FSG $2.25 SF/MO/FSG
Kevin Fenenbock (Colliers Int.) 661-253-5204 $1,215,550/$450 SF $674,900/$425 SF
25060 AVENUE STANFORD Suite # 100 18252 Lease 1732 Lease Suite # 145 Suite # 155 1342 Lease 2405 Lease Suite # 160 Suite # 250 4268 Lease Suite # 260 2973 Lease
$2.15 SF/MO/FSG $2.15 SF/MO/FSG $2.15 SF/MO/FSG $2.15 SF/MO/FSG $2.15 SF/MO/FSG $2.15 SF/MO/FSG
25031 AVENUE STANFORD Suite # 100 1818 Lease
$1.25 SF/MO/IG
PARAGON BUSINESS CENTER 24730 Avenue Tibbitts, Suite # 100 700 Lease 26326 Citrus Street 2191 Lease
$1.75 SF/MO/FSG $2.25 SF/MO/MG
John Erickson (Colliers Int.) 661-253-5202, Chris Erickson (Colliers Int.) 661-253-5207 $1.80 SF/MO/NNN $2.50 SF/MO/NNN
Craig Peters (CBRE) 818-907-4616, Doug Sonderegger (CBRE) 818-907-4607 WESTRIDGE EXECUTIVE PLAZA 26650 THE OLD ROAD Suite #100 5081 Lease Suite #105 3060 Lease Suite #110 4709 Lease Suite #300 21720 Lease
$2.85 SF/MO/FSG $2.75 SF/MO/FSG $2.75 SF/MO/FSG $2.75 SF/MO/FSG
Richard Ramirez (CBRE) 818-907-4639, Craig Peters (CBRE) 818-907-4616 THE COMMONS AT VALENCIA GATEWAY
Richard Ramirez (CBRE) 818-907-4639 VALENCIA CORPORATE PLAZA 28480 Avenue Stanford 50351 Lease/Sale $2.85 SF/MO/FSG; $315 SF/$15.9M 28470 Avenue Stanford 1,459 - 8,616 Lease $2.75 SF/MO/FSG
Craig Peters (CBRE) 818-907-4616, Richard Ramirez (CBRE) 818-907-4639 27441 Tourney Road, Suite 100 27441 Tourney Road, Suite 140
4486 445
Lease Lease
$2.65 SF/MO/FSG $2.65 SF/MO/FSG
LYONS PLAZA 23502- 23504 Lyons Avenue 1,320 - 5,710 Lease
$1.75 SF/MO/FSG + J
VALENCIA FINANCIAL CENTER 23734 Valencia Boulevard 1,100 - 1,523 - 2,105 Lease $2.10 SF/MO/FSG + J 28110 Avenue Stanford, Suite A 2120 Lease $1.50 SF/MO/MG + electric 28097 Smyth Drive, Suite B 1645 Lease $2.45 SF/MO/FSG + J PLAZA POSADA 23542- 23560 Lyons Avenue 450 - 1,070 Lease
$1.65 SF/MO/NNN
Cameron Gray (Daum Commercial) 661-679-2004, Cole Taylor (Daum Commercial) 661-670-2002 27819 Smyth Drive 1871 Lease $1.85 SF/MO/FSG + J Cameron Gray (Daum Commercial) 661-679-2004, Patti Kutschko (Daum Commercial) 661-670-2003 25050 AVENUE KEARNY Suite # 103 1004 Lease Suite # 206B 350 Lease 1510 Lease Suite # 212 1416 Lease Suite # 215
$0.99 SF/MO/FSG $1.50 SF/MO/FSG $0.99 SF/MO/FSG $0.99 SF/MO/FSG
Randy Cude (Spectrum Commercial Real Estate) 661-567-1244 HERTITAGE OAK 24961 THE OLD ROAD Suite # 104 1432 Lease
Not Disclosed
RYE CANYON BUSINESS PARK 28412 Constellation Road 350 Lease
Not Disclosed
Matt Sreden (Spectrum Commercial Real Estate) 661-567-1243 AVENUE SHERMAN BUSINESS PARK 29021 Avenue Sherman Suite # 101 2662 Lease
$1.65 SF/MO/FSG
Yair Haimoff (Spectrum Commercial Real Estate) 818-579-8540, Andrew Ghassemi (Spectrum Commercial Real Estate) 661-567-1241 CANYON BUSINESS CENTER 18335-18345 SIERRA HIGHWAY Suite # 5 1400 Lease Suite # 7 1400 Lease Suite # 13 1400 Lease Suite # 22 1000 Lease
$1.25-$1.50 SF/MO/MG $1.25-$1.50 SF/MO/MG $1.22 SF/MO/MG $0.85-$1.00 SF/MO/MG
Randy Cude (Spectrum Commercial Real Estate) 661-567-1244, Alan DiFatta (Spectrum Commercial Real Estate) 661-567-0012 APPLE VALLEY PLAZA 24777-24890 APPLE STREET Suite # 24872 3500 Lease
$1.75 SF/MO/NNN
Randy Cude (Spectrum Commercial Real Estate) 661-567-1244
25152 SPRINGFIELD COURT Suite # 120 3251 Lease 3484 Lease Suite # 140 Suite # 170 2073 Lease Suite # 200 2470 Lease Suite # 240 (can combine suite 240 and 295) 3733 Lease Suite # 250 2870 Lease 3083 Lease Suite # 295 (can combine suite 240 and 295) 2221 Lease Suite # 320
$3.05 SF/MO/FSG $3.05 SF/MO/FSG $3.05 SF/MO/FSG $3.05 SF/MO/FSG $3.05 SF/MO/FSG $3.05 SF/MO/FSG $3.05 SF/MO/FSG $3.05 SF/MO/FSG
25154 SPRINGFIELD COURT Suite # 170 6125 Lease
$3.05 SF/MO/FSG
David Solomon (CRRE) 818-907-4628, Douglas Marlow (CBRE) 818-502-6707 THE COMMONS AT VALENCIA GATEWAY 25124 SPRINGFIELD COURT Suite #200 12058 Sublease Suite #250 3260 Sublease Suite #260 3380 Sublease Suite #270 4800 Sublease Suite #200-270 22850 Sublease
2.00 SF/MO/FSG $1.85 SF/MO/FSG
REBEL PROFESSIONAL CENTER
28212 KELLY JOHNSON PARKWAY Suite # 110 2699 Sale 1588 Sale Suite # 280
SOUTHERN CALIFORNIA INNOVATION PARK 25102 Rye Canyon Loop; Suite # 110 7687 Lease 25134 Rye Canyon Loop 4483 Lease
25115 AVENUE STANFORD Suite # A 318 1720 Lease 1346 Lease Suite # A 340
Richard Ramirez (CBRE) 907-4639
EXECUTIVE CENTER VALENCIA 25600 RYE CANYON ROAD Suite #105 1743 Lease Suite # 210 1250 Lease
$2.25 SF/MO/NNN $2.25 SF/MO/NNN $2.25 SF/MO/NNN
$2.25 SF/MO/FSG $2.25 SF/MO/FSG $2.25 SF/MO/FSG $2.25 SF/MO/FSG $2.25 SF/MO/FSG
Richard Ramirez (CBRE) 818-502-4639, Craig Peters (CBRE) 818-907-4616 GATEWAY PLAZA 25350 MAGIC MOUNTAIN PARKWAY Suite # 350 1535 Lease
$2.85 SF/MO/FSG
25360 MAGIC MOUNTAIN PARKWAY Suite # 270 (can combine suites 270 and 280) 1835 Lease Suite # 280 (can combine suites 270 and 280) 2503 Lease
$2.85 SF/MO/FSG $2.85 SF/MO/FSG
Office/Medical Buildings 25775 McBean Parkway 25880 Tournament Road
Sq. Ft.
Sale/Lease
Price
1,201 - 6,682 1,043 – 4,559
Lease Lease
$2.76 SF/MO/NNN Negotiable
Cody Chiarella (CBRE) 818-502-6730 PLAZA POSADA MEDICAL CENTER 25050 Peachland Avenue 800 - 4,000 Lease
$1.95 SF/MO/NNN
Cameron Gray (Daum Commercial) 661-679-2004, Cole Taylor (Daum Commercial) 661-670-2002 RYE CANYON BUSINESS PARK 28212 KELLY JOHNSON PARKWAY Suite # 200 6077 Sale Suite # 250 1610 Sale Suite # 165 & # 175 4520 Sale
Not Disclosed Not Disclosed Not Disclosed
TOURNEY PLACE PHASE II 27421 TOURNEY ROAD Suite # 105 2368 Lease Suite # 207 7622 Lease
$2.80 SF/MO/NNN $2.80 SF/MO/NNN
Yair Haimoff (Spectrum Commercial Real Estate) 818-579-8540, Andrew Ghassemi (Spectrum Commercial Real Estate) 661-567-1241, Matt Sreden (SPECTRUM Commercial Real Estate) 661-567-1243 SMYTH COMMERCE CENTER 27905 Smyth Drive 2160 Lease
$1.50 SF/MO/NNN
Bruce Powell (Cornerstone Realty Advisors) 661- 295-9000
Land (Commercial, Industrial & Retail) Acres Sale Ridge Route Highway Ridge Route Highway
20 40
Sale Sale
Price
$.37 SF/$325,000 $.33 SF/$575,000
S A N TA C L A R I TA VA L L E Y B U S I N E S S J O U R N A L · 19
M A R C H 2019 21613 Soledad Canyon Road
43560
Sale
TBD
Tim Crissman (RE/Max Crissman Commercial Services) 661-295-9300 28541 Witherspoon Parkway
5.51
Sale
$39.00 SF/$9.4M
Jim Ebanks (Realty Advisory Group) 661-702-8880 x 12, Lauren Hunt (Realty Advisory Group) 661702-8880 x 18 23600 Sierra Highway 10.28 Sale $14.29SF/$6.4M 6.14 Sale $22.42 SF/$6.0M 23658 Sierra Highway 16507 Soledad Canyon Road 25,265 Lease $0.82 SF/MO/GL 3840 Crown Valley Road 113 Sale $0.83 SF/$1.9M
24932 AVENUE KEARNY Suite # 1 5375 Lease
$1.05 SF/MO/MG
RYE CANYON BUSINESS PARK 28381 Constellation Road 3,500-5,000 Lease
$0.80 SF/MO/NNN
DISCOVERY GATEWAY SPECTRUM PHASE II 28368 Constellation Road 3,770 Sale 28368 Constellation Road 3,770 Lease
$299 SF/$1.1M $1.10 SF/MO/NNN
Randy Cude (Spectrum Commercial Real Estate) 661-567-1244
Yair Haimoff (Spectrum Commercial Real Estate) 818-579-8540, Andrew Ghassemi (Spectrum CommercialReal Estate) 661-567-1241, Matt Sreden (Spectrum Commercial Real Estate) 661-567-1243 28372 Constellation Road 3180 Lease $0.95 SF/MO/NNN
Soledad Canyon Road/Camp Plenty NEC Bouquet Canyon Road & Plum Canyon Road NWC Bouquet Canyon/Madrid Road
25570 RYE CANYON ROAD Unit #H 2500 Lease Unit #B 2000 Lease
$1.15 SF/MO/IG $1.15 SF/MO/IG
25040 AVENUE TIBBITTS Unit #L 2880 Lease
$1.10/SF/IG
21170 CENTRE POINTE PARKWAY Unit #220 1963 Lease
$1.10/SF/IG
26911 RUETHER AVENUE Unit #Q 1180 Lease 25215 Rye Canyon Road 12024 Lease
$1.15/SF/IG $0.95/SF/NNN
22 1.86 3.71
Sale Sale Sale
$2.60 SF/$2.5M $25.00 SF/$2.0M $30.00 SF/$4.9M
John Z. Cserkuti (NAI Capital) 661-705-3551 SWC SOLEDAD CANYON RD/GOLDEN VALLEY RD Valley Business Center 1.19 Sale $29.00 SF/$1.5M Valley Business Center 1.9 Sale $29.00 SF/$2.4M Valley Business Center 2.29 Sale $27.00 SF/$2.7M Valley Business Center 2.67 Sale $27.00 SF/$3.1M Valley Business Center 3.86 Sale $26.00 SF/$4.4M Valley Business Center 4.96 Sale $27.00 SF/$5.8M Valley Business Center 6.15 Sale $26.00 SF/$6.9M Kevin Tamura (Daum Commercial) 661-670 -2001, Ron Berndt (Daum Commercial Real Estate) 661670-2000 Sierra Highway/Crown Valley Road 1.4 Sale $8.00 SF/$500,000
Pamela Verner (SCV Commercial Real Estate Services) 661-714-5271 16016 Sierra Highway
1.7
Ground Lease
$0.17 SF/MO/NNN
Ron Berndt (Daum Commercial) 661-670-2000 28541 Witherspoon Parkway
5.5
Sale
$39.00 SF/$9.4M
James Ebanks (Realty Advisory Group Inc.) 661-702-8880 x 12, Lauren Hunt (Realty Advisory Group Inc.) 661-702-8882 x 18 NEWHALL CREEK Railroad Avenue & Wiley Canyon Road 2.76 Sale 7.05 Sale 17559 Sierra Highway
$18.30 SF/$2.2M $7.33 SF/$2.2M
Yair Haimoff (Spectrum Commercial Real Estate) 818-579-8540, Andrew Ghassemi (Spectrum Commercial Real Estate) 666-567-1241, Matt Sreden (Spectrum Commercial Real Estate) 661-567-1243 16166 Sierra Highway 2.55 Sale $6.83 SF/$759,000
Alan DiFatta (Spectrum Commercial Real Estate) 661-567-0012 2836-018-033
5.29
Sale
$10.84 SF/$2.5M
Yair Haimoff (Spectrum Commercial Real Estate) 8180-579-8540 23638 Sierra Highway
33,785
Sale
$17.75 SF/$599,999
Randy Cude (Spectrum Commercial Real Estate) 661-567-1244, Yair Haimoff (Spectrum Commercial Real Estate) 818-579-8540
Industrial Buildings 27420 Avenue Stanford, Unit D 29003 Avenue Sherman
68833 68123
Lease/Sale
Price
Lease Lease
$0.68 SF/MO/NNN $0.73 SF/MO/NNN
Craig Peters (CBRE) 818-907-4616 26245 Technology Drive
60068
Lease
$0.70 SF/MO/NNN
Doug Sonderegger (CBRE) 818-907-4607 REXFORD INDUSTRIAL CENTER 28159 AVENUE STANFORD Unit #175 8098 Lease Unit #180 8241 Lease Units #170 & #185 16339 Lease 5720 Lease 28110 Avenue Stanford; Unit C
$1.20 SF/MO/MG $1.20 SF/MO/MG $1.15/MO/MG $0.90 SF/MO/NNN
John Erickson (Colliers Int.) 661-253-5202, Chris Erickson (Colliers Int.) 661-253-5207 27525 NEWHALL RANCH ROAD Unit # 1 11724 Lease
$0.80 SF/MO/NNN
Chris Jackson (NAI) 818-933-2368, Todd Lorber (NAI Capital) 818-933-2376 28220 Industry Drive
93519
Lease
$0.72 SF/MO/NNN
Craig Peters (CBRE) 818-907-4616, Doug Sonderegger (CBRE) 818-907-4607 28815 Industry Drive 28863 Industry Drive 28875 Industry Drive 28895 Industry Drive
21,222 SF 15,611 SF 8,822 SF 16,450 SF
Sublease Lease Sublease Lease
$0.99 SF/MO/G $0.85 SF/MO/NNN $1.09 SF/MO/G $0.98 SF/MO/NNN
Matt Dierckman (CBRE) 818-502-6752, David Harding (CBRE) 818-502-6731, Greg Geraci (CBRE) 818-502-6741, Billy Walk (CBRE) 818-502-6733 SOUTHERN CALIFORNIA INNOVATION PARK 25161 Rye Canyon Loop 10215 Lease
$0.60 SF/MO/NNN
Craig Peters (CBRE) 818-907-4616, Doug Sonderegger (CBRE) 818-907-4607 BERNARDS CENTRE POINT PARK 26370 Ruether Avenue 2680 Lease
$1.15 SF/MO/MG
24907 AVENUE AVENUE TIBBITTS Unit C 7050 Lease
$1.00 SF/MO/MG
Tim Crissman (ReMax/Crissman Commercial Services) 661-295-9300 28545 Livingston Avenue 28454 Livingston Avenue
173000 134287
Lease Sub-Lease
$0.65 SF/MO/NNN $0.65 SF/MO/NNN
Chris Jackson (NAI Capital) 818-933-2368,Todd Lorber (NAI Capital) 818-933- 2376 26841 RUETHER AVENUE Suite # D 1130 Lease
$1.15 SF/MO/IG
Ron Berndt (Daum Commercial) 661/670-2000 28035 Smyth Drive
3888
Sale
$285 SF/$1.1M
Cole Taylor (Daum Commercial) 661-670-2002, Cameron Gray (Daum Commercial) 661-670 -2004 26846 Oaks Ave, Unit G, Canyon Country 2000 Lease $1.05 SF/MO/MG 26846 Oaks Ave, Unit F & G, Canyon Country 4000 Lease $1.00 SF/MO/MG
Ross Thomas (Delphi Businbess Properties) 818-780-7878 x 104, Chris McKenzie (Delphi Business Properties) 818-780-7878 x 121 26330 Diamond Place #180 26330 Diamond Place #140
2364 3478
Lease Lease
$1.15 SF/MO/NNN $1.15 SF/MO/NNN
Pamela Verner (SCV Commercial Real Estate Services) 661-714-5271
Richard Ramirez (CBRE) 818-907-6745
26541 Ruether Avenue
VISTA BUSINESS PARK 28305 Livingston Avenue 167990 Lease
Randy Cude (Spectrum Commercial Real Estate) 661-567-1244 $0.67 SF/MO/NNN
Nigel Stout (JLL) 818-631-2068 29021 Avenue Sherman; Front Unit 101
6100
Sale
$255 SF/$1.6M
Kevin Tamura (Daum Commercial) 661-670 -2001, Ron Berndt (Daum Commercial) 661-670-2000 28365 - 28369 Constallation Road 34,115 SF (19,687 -14,428) Sale $175 SF/$6.0M Kevin Tamura (Daum Commercial) 661-670-2001, Jerry Sackler (Daum Commercial) 213-270-2267 28358 CONSTALLATION ROAD Suite # 620 5202 Lease
$0.74 SF/MO/NNN
James Ebanks (Realty Advisory Group) 661-702-8880 x 12, Lauren Hunt (Realty Advisory Group) 661-702-8880 x 18
GATEWAY CORPORATE POINT 28486 WESTINGHOUSE PLACE Suite #110 7513 Sale
$225 SF/$1.7M
CENTER POINTE BUSINESS PARK 26450 RUETHER AVENUE Suite # 108 2153 Lease
$1.15 SF/MO/NNN
CENTER POINTE BUSINESS PARK 26340 DIAMOND PLACE Suite #100 2,200 Lease Suite # 110 4,794 Lease Suite # 120 2,000 Lease
Not Disclosed Not Disclosed Not Disclosed
Yair Haimoff (Spectrum Commercial Real Estate) 818-579-8540
8,000
Lease
RYE CANYON BUSINESS CENTER 28412 Constellation Road 350 Lease
$0.95 SF/MO/MG
Not Disclosed
Matt Sreden (Spectrum Commercial Real Estate) 661-567-1243
Major Industrial Projects
Sq. Ft.
Sale/Lease
THE CENTER AT NEEDHAM RANCH SWQ of Newhall Avenue/Sierra Highway 16,000 - 209,559 Sale/Lease
Price TBD
Craig Peters (CBRE) 818-907-4616, Doug Sonderegger (CBRE) 818-907-4607 Gateway V Gateway V
27,940, 50,743 60923
Lease $0.74 SF - $0.79 SF/MO/NNN Sublease $0.69 SF/MO/NNN
VCC; WEST OF I-5/N OF HIGHWAY 126 27788 Hancock Parkway 50930 Lease 27736-27772 Hancock Parkway 5,242 - 15,726 (Showroom) Lease
$0.77 SF/MO/NNN $1.30 SF/MO/NNN
CRAIG PETERS (CBRE) 818-907-4616, DOUG SONDEREGGER (CBRE) 818-907-4607 IAC Commerce Center (Phase 1) 56,106 - 216,320 Lease $0.75 - $0.75 - $0.78 SF/MO/NNN VCC; WEST OF I-5/N OF HIGHWAY 126
John DeGrinis, SOIR 818-618-6955, Patrick DuRoss, SIOR 818-219-8903, Jeff Abraham, SOIR 310-880-7403 (Newmark Knight Frank) Craig Peters (CBRE) 818-907-4616, Doug Sonderegger (CBRE) 818-907-4607
Future Office Projects
Sq. Ft.
Sale/Lease
VTC SQUARE 26701 McBean Parkway 10,000 Lease
Price TBD
SPECTRUM BUSINESS CENTER 28446 Constellation Road 3563 Sale 28446 Constellation Road 3563 Lease
$290 SF/$1.0M $1.05 SF/MO/NNN
DISCOVERY GATEWAY SPECTRUM 28296 Constellation Road 5831 Sale
VISTA BUSINESS CANYON (OFFICE AND RETAIL) 27651 Lincoln Place 57,000 Lease TBD 27335 Tourney Road 45,675 Lease $2.95 SF/MO/FSG
$285 SF/$1.6M
Richard Ramirez (CBRE) 818-907-4639, Craig Peters (CBRE) 818-907-4616, Doug Sonderegger (CBRE) 818-907-4607 NOTE: Parties interested in further information should contact the listing broker(s) or SCVEDC at (661) 288-4400 or scvedc@scvedc.org
VALENCIA INDUSTRIAL CENTER
20 · S A N TA C L A R I TA VA L L E Y B U S I N E S S J O U R N A L
M A R C H 2019
55 LIES THAT WE TELL OURSELVES
KEN KELLER SCVBJ Contributor One of the core values of every organization should be telling the truth. Other words that might be substituted would be integrity or honesty. To have these beliefs as a core value, which are how an organization actually operates on a daily basis, the leaders have to possess and practice, these same values in their words, acts and deeds.
I’ve been around for more than a few years and I’ve found that some owners, CEOs and entrepreneurs pay lip service to the stated core values of their own companies. Furthermore, these same individuals operate under a disillusion of how they think their companies operate. Here are some statements I have witnessed hearing as you think about your own organization works: 1. Our clients will never leave us because they have been doing business with us for so long. 2. We listen to every suggestion received from every employee who makes one. 3. Team work is valued and rewarded. 4. Only individuals with initiative are allowed to work here. 5. We don’t need to do performance evaluations; everyone is doing a great job! 6. Our bank never makes mistakes. Neither does our CPA
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or attorney! 7. Every department has a written mission statement. 8. No one we hire needs to be oriented to their new position or to this company. 9. We communicate so well people are sick of hearing from us. 10. Our managers are constantly coaching their employees. 11. No one reads the manuals or employee handbook so why should we update them? 12. We never have emergencies so why waste time doing a fire or earthquake drill. 13. We can raise prices whenever we feel like it. 14. Employee recognition is a regular part of what we do around here. 15. Managers comply with all the laws when they interview candidates. 16. We’ll never have a case of sexual harassment around here. 17. A succession plan is in place and everyone knows what it is. 18. No one has ever stolen anything from this company. 19. We do regular cash flow forecasting. 20. All departments are in total alignment with each other. 21. Our meetings are useful and productive. 22. Sales people make at least five new prospect calls each day. 23. “Please”, “thank you”, and “you’re welcome” are used by everyone who works here. 24. This company has some Big, Hairy, Audacious Goals and everyone knows what they are. 25. There really isn’t any waste in our operation. 26. All managers have an open door policy. 27. Every employee has their head totally in the game when it comes to work. 28. Our inside people all spend time in the field with sales personnel and customers. 29. We have a solid credit and collection process that we use. 30. The company has a twelve month rolling calendar for planning purposes. 31. Sales people spend at least 80 percent of their time with customers and prospects. 32. I understand my financial
statements as well as my CPA. 33. There are no barriers between departments in this company. 34. There is not one software program on a company computer we don’t have the license for. 35. We don’t have any deadwood at this company. 36. Our employment application conforms to all laws. 37. We’re ready for anything the competition can send us. 38. Our business is recession proof. 39. We’ve streamlined the reporting process so sales people can spend more time with customers. 40. Time cards aren’t checked because everyone is honest. 41. We’ve fired all the internal terrorists. 42. Our web site is updated constantly. 43. The strategic plan is in place and updated at least once each year. 44. We keep making it easier and easier for customers to do business with us. 45. The company has a policy on accepting gifts from vendors. 46. All our marketing materials are current. 47. We so many new products in the pipeline our sales people won’t know which one to sell first! 48. Every incoming telephone call is returned within 24 hours. 49. Our company could be described as lean, mean and fast. 50. We don’t have problems around here we have opportunities. 51. Every employee has crystal clear expectations about what they are supposed to do. 52. Every employee is committed to doing quality work. 53. Employees are like family. 54. Our customers are constantly surveyed for feedback and ideas. 55. At this company, we measure the right things, and only the right things. Ken Keller is an executive coach who works with small and midsize B2B company owners, CEOs and entrepreneurs. He facilitates formal top executive peer groups for business expansion, including revenue growth, improved internal efficiencies and greater profitability. Email: Ken.Keller@strategicadvisoryboards. com. Keller’s column reflects his own views and not necessarily those of the SCVBJ.
S A N TA C L A R I TA VA L L E Y B U S I N E S S J O U R N A L · 21
M A R C H 2019
The List: P ublicly T raded C ompanies I n SCV R ANK
1 2 3 4 5 6 7
COMPANY
# OF EMPLOYEES
LOCATION
LOCAL TOP EXECUTIVE
California Resources Corp.
4,000
Santa Clarita
Todd A. Stevens, CEO
Six Flags
3,200
Santa Clarita
Neal Thurman, Pres.
Carnival Corp (CCL)
2,096
Valencia
Jan Swartz, Pres.
Woodward Inc. (WWD)
680
Santa Clarita
Carl Moffitt, VP & GM
Mission Valley Bank (MVLY)
63
Santa Clarita
Laura Soto, Mgr.
Bank of Santa Clarita (BSCA)
26
Santa Clarita
Frank D. DiTomaso, Chairman & CEO
Pacific Western Bank
20
Valencia
Ashley Duran, Mgr.
The List: P ublic E mployers R ANK
COMPANY
# OF EMPLOYEES
LOCATION
LOCAL TOP EXECUTIVE
1
College of the Canyons
2,115
Santa Clarita
Dr. Dianne G. Van Hook, Chancellor
2
William S. Hart Union School District
2,013
Santa Clarita
Vicki Engbrecht, Superintendent
3
Saugus Union School District
1,712
Santa Clarita
Colleen Hawkins
U. S. Postal Service
1,010
Santa Clarita
N/A
City of Santa Clarita
879
Santa Clarita
Ken Striplin, City Manager
Newhall School District
785
Santa Clarita
Jeff Pelzel
7
Sulphur Springs Union School District
705
Santa Clarita
Catherine Kawaguchi
8
Castaic Union School District
261
Castaic
Steve Doyle
4 5 6
SANTA CLARITA WALMART SUPERCENTER GETS PICKUP TOWER BY TAMMY MURGA Signal Staff Writer
W
almart is launching a new device that will help local customers conveniently and quickly pick up their online purchases. Santa Clarita customers now have access to a 16-foot-tall pickup tower, which serves as a self-service device where customers can retrieve their online orders in its stores in less than 45 seconds, Walmart officials recently announced. There are three Walmart locales in the Santa Clarita Valley but
only the Supercenter at 26471 Carl Boyer Drive has the pickup tower, according to spokesperson Alma Maldonado. “The tower is equipped to handle multiple online orders, which will be quickly available for customers to take home with the swipe of their phone on the tower’s screen,” said Store Manager Panthi Patel. Since their installment at stores across the nation, more than half a million orders have been completed through the pickup tower, where customers can obtain their orders including televisions.
A customer uses the Walmart Superstore’s new 16-foot pickup tower, which sits in front of the Carl Boyer location. The tower acts like a vending machine that fulfills online orders within seconds. PHOTO BY CORY RUBIN / THE SIGNAL
22 · S A N TA C L A R I TA VA L L E Y B U S I N E S S J O U R N A L
M A R C H 2019
IS ‘BAD’ NOW CONSIDERED ‘GOOD’? stroller. My theory didn’t go down and our client contact, (who happens too well, as she immediately pounced to be the human resources director for diversity and inclusion), started PAUL BUTLER on me verbally and began directing using vile language to describe how her verbal spew towards me. Tom Signal Contributing Writer much she hated her boss. was like, “Dude, not a good move.” This doesn’t seem to be a genHave you noticed that vile lanerational or gender problem. And guage and a lack of common courtherein, lies the rub — is bad lanwas riding on the paseos tesy is becoming more common? guage still regarded recently with my friend Tom When did bad and we came to a standstill as taboo, or is it language become Have you noticed now deemed good at the end of our ride, to say our more socially that vile language and for us to let off goodbyes. acceptable? a lack of common steam by using such Two young women, one pushI’m starting ing a stroller, came walking past us to hear foul and courtesy is becoming horrid language? I decided to raise and one of the “ladies” was dropdisgusting language more common? When this with one of ping F-bombs, as she was describeven more now did bad language our other clients ing someone or something she was in the workplace. unhappy with. In my mind, what become more socially over lunch. I won’t name the organizaShe had quite a loud, booming makes it even acceptable?” tion but she works voice and other people walking by worse is when I for a well-known, could hear her and were rolling their hear it from senior federally funded research and develeyes and turning their heads back, leaders, as they set the tone for the opment center that’s a household aghast at the vile diatribe coming out organizational culture. name. The lady I am referring to is of this young mother’s mouth. I was in a client meeting recently I decided to ask her if she could and the chief operating officer started very smart. She has a master’s degree in organizational development and mind her language and maybe use dropping F-bombs, to express his works in human resources at a very different adjectives to describe her frustration about a situation. I was frustration. I thought it would help if about to deliver a keynote address for senior level. After sharing my observations with I pointed out she had little ears in the another client a couple of weeks ago, her about the increasing use of bad language in general discourse and especially within the workplace, she rather patronizingly told me that the use of colorful language has been now scientifically proven to be a Readers of The Signal and signalscv.com want to learn about professional good way of letting of steam. women in the community. She continued by explaining to me it can be an effective way of the distributor of such diatribe to “let go” and “distress.” I was stunned when she said, her organization now
I
“
2019 PROFESSIONAL
WOMEN
actively encourage their leaders to swear in meetings as they believe it creates a better, more inclusive and healthier culture. Huh? Driving home, her high fluting suggestions were racing through my feeble mind and it occurred to me there seemed to be no recognition whatsoever of how the person on the receiving end of the foul language was impacted. It all seemed to be about how the person dishing out the dirt felt. Call me old fashioned, but it seems like we’ve come to a sad states of events, when “bad” language is increasingly being regarded as “good” especially in a professional work setting. My advice is not to fall into the trap. Good is still “good” and bad is still “bad”. People innately know what’s “right” and what’s “wrong”. Light shines brighter when the darkness gets even darker. So as an employee; a supervisor; a senior leader or an entrepreneur I encourage you to mind your language — little ears are listening. Paul Butler is a Santa Clarita resident and a client partner with Newleaf Training and Development of Valencia (newleaf-ca. com). The views and opinions expressed in this article are those of the author and do not necessarily represent those of The Signal. For questions or comments, email Butler at paul.butler@newleaf-ca.com.
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23
M A R C H 2019
SCV BUSINESS VOICES
HOW TO CONQUER ‘COMPUTER NECK’ PATRICK MOODY
Spokesman for Henry Mayo Newhall Hospital
D
o your neck muscles feel tired, stiff and sore whenever you use a computer or mobile device? If so, the problem could be your posture. Often without realizing it, many people compress their necks and jut their heads forward while using their devices. (Picture someone hunched over a laptop or smartphone, as I’m doing right now.) They may do it to look more closely at the screen, to avoid pressure against a headrest or simply because they’re tired. The trouble is, sitting in this position puts more strain on the neck, back and shoulders. This poor posture can contribute to headaches, muscle aches and even an increased risk of spine injury. It might also hurt your productivity by hindering your concentration. PUTTING POOR POSTURE TO THE TEST To test one effect of this kind of head-forward, neck-compressed “scrunching,” researchers asked people to turn their heads — once while scrunching and again while using proper posture (sitting up straight with the head and neck aligned). Nearly all of the participants could turn their heads much farther when they used good posture. In another test, the research team had people scrunch their necks for 30 seconds. Afterward, nearly all of the people reported head, neck or eye pain. The researchers also used special equipment to measure electrical activity in the neck and shoulder muscles of some of the participants. The measurements confirmed that these muscles were more tensed in the headforward, scrunched position. HOW’S YOUR POSTURE? Using good posture while working at a computer may help reduce your risk of achy,
tired muscles, the research suggests. The researchers offered these suggestions for strain-free screen time: To increase your awareness of poor posture, momentarily jut your head forward in an exaggerated manner and scrunch up your neck. Then sit up straight to
feel the difference. If you find yourself scrunching in order to read better, try increasing your device’s font size. If that doesn’t help, you might need computer reading glasses. If you are scrunching because your screen is not at eye level, adjust the height or angle of
your monitor or place it on a stand. Patrick Moody is the director of marketing and public relations at Henry Mayo Newhall Hospital. For more information about local community health programs, visit HenryMayo.com.
24
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SCV BUSINESS VOICES
WAIVERS OF LIABILITY MAY NOT BE ENOUGH JOHN H. SHAFFERY, ESQ.,
Partner at Poole & Shaffery
W
aivers of liability are a common contractual tool that most, if not all, experience-based enterprises make their patrons sign so that in
the case of injury on their business premises, companies can point to and say, “You assumed the risk.” In California, waivers of liability are generally enforceable, and those claiming injuries will generally be barred from recovering damages. These waivers don’t offer absolute protection.
In the recent case an individual prevailed in her negligence claim against a gym despite having signed a waiver of liability. How was this possible? In Ziegler versus Bay Clubs Company, the injured plaintiff was Bay Clubs Company’s gym in El Segundo. She attempted to take a shortcut between two
treadmills and tripped as her foot got stuck on an unsecured wireway lid between the two machines. Plaintiff sustained a fractured and dislocated elbow, and filed suit alleging negligence per se and gross negligence. During trial, plaintiff argued that the defendant committed negligence per se by violating a building code that prohibited placing electrical wireways that were greater than 30 inches wide. Defendant steadfastly maintained that the plaintiff’s claim was barred because she had signed a waiver of liability. The defendant further argued that the space between treadmills was not meant to be an aisle. Prior to trial, plaintiff made a settlement demand of $200,000. This was later increased to $495,000. After three days of deliberations at trial, the jury awarded plaintiff $636,098.18. However, the jury apportioned fault, stating that plaintiff was 25 percent at fault, and reduced the net award accordingly. California Jury Instruction No. 451 instructs jurors to consider whether the defendant’s negligence amounted to negligence per se or gross negligence. If the jury finds that the defendant’s actions amounted to gross negligence or negligence per se, the waiver of liability will not bar the plaintiff from recovering damages. In Ziegler’s case, the jury received a California Jury Instruction No. 451 on a negligence per se theory based on the building code violation of placing wireways in aisles. Forewarned is forearmed. Businesses cannot blindly point to a waiver of liability in the instance where a patron gets injured on your premises. Poole & Shaffery LLP headquarters are located at 25350 Magic Mountain Parkway, Second Floor, in Santa Clarita. More information can be found at www.pooleshaf fery.com
28005 NNSmyth Smyth Drive Drive | Suite 122 134||Valencia, Valencia,CA CA91355 91355| |(661) (661)294.8088 294-8088 | www.via.org | content Content provided by VIA 28005 CoNteNtPREPARED prepAreD byBYpoINt of VIew CommuNICAtIoNS 661.257.4440 | poVpr.Com CONTENT TERESA TODD/POINT OF VIEW COMMUNICATIONS
Advoc At e . educ At e . InnovAt e . VIA Welcomes New Board Members for 2019
The valley Industry Association’s Board of directors is comprised of members that represent a diversity among industries and the type of position they hold in their organizations. vIA strives to achieve complete skill sets on the Board, including skills in the areas of finance, organization, operations, marketing, and fundraising, among others. Members on the vIA Board contribute time, talent and resources to help the organization achieve its top level standing in the business community. “There’s an exciting energy in the board room,” said teresa todd, vIA’s 2019 chairwoman of the Board. “every meeting brings new ideas, fresh ways of thinking, and power-driven partnerships, all for the benefit of elevating the Santa clarita business community. vIA is certainly on track for transformative innovation this year due in large part to the collective talents of its Board of directors.” vIA welcomes Jason Gibbs, Mike Kuhlman, Kathie Martin, Mariella Gratas Masuda, and Brian Schlick to their first term on the vIA Board of directors. Interested in VIA? Contact Kathy Norris, CEO/President, at 661.294.8088 or kathy@via.org, or visit www.VIA.org to learn more.
MIKE KUHlMAN deputy Superintendent of the William S. Hart union High School district, Kuhlman joins the vIA Board bringing 24 years’ experience in public school education. He earned his Bachelor of Arts in history from ucLA, a teaching credential from uc Irvine, and an administrative credential from university of La verne. Kuhlman brings to vIA a desire to strengthen the connection between the business community and its future workforce.
KATHIE MARTIN Public Information officer for the Santa clarita valley Water Agency, Martin oversees media relations, communications and outreach to a variety of stakeholders. She has a Bachelor’s degree in Recreation Administration from cal Poly Pomona and serves on the california Association of Public Information officials Board of directors. Martin brings her knowledge of constituent and media relations to the vIA Board of directors.
Event Calendar
Reservations and payment can be made at www.vIA.org/calendar or call (661) 294-8088
TUESDAY, MARCH 19, 2019 11:45 AM | HYATT REGENCY VALENCIA, 24500 town center dr., valencia
2019 SPEAKER SERIES To BE DETERMINED
TUESDAY, APRIL 9, 2019 11:45 AM | HYATT REGENCY VALENCIA, 24500 town center dr., valencia
2019 SPEAKER SERIES
“Workforce Development” CollEgE of ThE CaNyoNs
VIA LUNCHEON DATES 2019 TuEsdAY, MARCH 19 TuEsdAY, ApRIL 9 TuEsdAY, MAY 21 TuEsdAY, JuNE 18 TuEsdAY, JuLY 16
TuEsdAY, sEpTEMbER 17 TuEsdAY, OCTObER 15 TuEsdAY, NOVEMbER 19 TuEsdAY, dECEMbER 17
VIA BOARD OF DIRECTORS
JASON GIBBS deputy director at GP Strategies corporation, Gibbs joins the vIA Board of directors as vice chair, Advocacy. A lifelong californian, Gibbs’ works as both a Project Manager and Systems engineer for multiple Aerospace and Rocket Launch facilities. He graduated california Polytechnic State university - San Luis obispo with a Master of Science degree in Mechanical engineering and brings to vIA a passion for facing and aggressively tackling challenges.
MARIEllA GRATAS MASUDA director of Sales and Marketing for the Hyatt Regency valencia, Masuda works closely with businesses, community organizations and leaders to ensure that her team and hotels are represented as good community partners with the organizations that power the local economy. She started her career in hospitality after college in the Bay Area. Masuda is a businessfocused people-person and chairs vIA’s Membership committee.
BRIAN SCHlICK SchlickArt Photography & video creates visual marketing through engaging video and compelling stories. With a focus on best visual marketing practices, Schlick ensures his clients and community are equipped with everything they need to help them excel in video marketing, from scriptwriting to social sharing. He earned his degree at california State university, Sacramento, and will be an asset to vIA in telling its story.
EXECUTIVE COMMITTEE
BOARD OF DIRECTORS
Point of View Communications
Advanced Audiology
Ed Masterson Immediate Past Chairman
Courier-Messenger, Inc.
Tim Burkhart Vice Chair, Programs
City of Santa Clarita
Hillary Broadwater Vice Chair, Events
William S. Hart Union High School District
Dr. Jerry Buckley Vice Chair, Education
SCV Water Agency
Teresa Todd Chairwoman of the Board
SOS Entertainment
Six Flags Magic Mountain QM Design Group
College of the Canyons
Jason Gibbs Vice Chair, Advocacy
Nola Aronson J.C. Burnett
Denise Covert
Mike Kuhlman Kathie Martin
Mariella Masuda
Hyatt Regency Valencia
GP Strategies Corporation
Brian Schlick
Michael P. Garrison, CPA Treasurer
Ted Sirotta
KKAJ, LLP
Kim Thomson Corporate Secretary
SchlickArt
Henry Mayo Newhall Hospital
Sue Tweddell
SCV Relocation Services
Primerica Financial
Myles McNamara Director at Large
CEO/PRESIDENT
Comfort Keepers
Kathy Norris
Valley Industry Association
26 · S A N TA C L A R I TA VA L L E Y B U S I N E S S J O U R N A L
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WILK HONORS SIGNAL FROM SENATE FLOOR BY PERRY SMITH Signal Managing Editor
S
tate Sen. Scott Wilk, R-Santa Clarita, honored The Signal and Publisher Richard Budman on the Senate floor Wednesday, in honor of the newspaper’s 100th anniversary. “Not only is The Signal known in my district for outstanding reporting, but the organization is renowned in the community for its involvement and generosity,” Wilk said in a statement. “Richard and Chris Budman have a strong commitment to the people and community — it shows every day in how the news is reported, and it shows in their support of local nonprofits, schools or other entities in our area.” Budman expressed his gratitude for the recognition in a conversation with Wilk after the presentation. “Thank you, Sen. Wilk. Thank you for recognizing The Signal,” Budman said. “The Signal is very proud to be a community newspaper for the last century. (There’s) a lot of dedicated, hard-workers that put
State Sen. Scott Wilk (right) presented The Signal Publisher Richard Budman with a special resolution in honor of the newspaper’s 100th anniversary on Feb. 7 in Sacramento. a lot of effort into it, and we look noted a 10 percent increase in circuforward to covering all the events, lation, which represents a reversal of people, places that make Santa a nearly industry-wide trend in print Clarita great, for the next 100 years.” publications. From the Senate floor, Wilk The Signal recently celebrated its praised The Signal as “the No. 1 100th birthday with a series of tabs news source for the SCV,” and and special publications, and will
continue to recognize its history as the area’s leading news source. On Feb. 7, 1919, the Newhall Signal became the weekly hometown newspaper for a community of just 500 people with a circulation of 250 papers. The newspaper grew to become an integral part of the community and now serves over 300,000 in print and online, with over 70,000 households receiving a print copy of the Sunday edition. Wilk also mentioned several accolades from The Signal’s recent past in a news release after his presentation to Budman. In 2006, the National Newspaper Association of America named The Signal the “Best Paper for General Excellence” for newspapers with a circulation of 50,000 or less; and in 2018, The Signal was named the No. 1 news source for local information in a poll conducted by the city of Santa Clarita. “My wife Vanessa and I argue over who gets the paper first every morning,” Wilk said. “I imagine that is something that has been occurring in kitchens in the SCV for the last 100 years.”
TYCAM MARKETPLACE OFFERS HANDMADE ITEMS, WILL OFFICIALLY OPEN FEB. 22 BY TAMMY MURGA Signal Staff Writer
A
mid the rows of stores inside the Westfield Valencia Town Center is one where shoppers will find a variety of products that share one label in common: handmade. TyCam Marketplace, located on the second floor of the mall, is an upscale, permanent venue for local vendors to sell and promote their handmade work. The store held a soft opening Friday and featured 11 artisans’ products that range from greeting cards to wood crafts. The grand opening is slated for Feb. 22. Owner Felicia Smith said the idea came from a feeling she could relate to other vendors as a maker herself. “There are a lot of challenges for not having a storefront for crafters,” she said. “We have to wait maybe twice a year for a festival to come around. There are large rent fees to be able to put your product in a venue, and a lot of stores do not
have opportunities for crafters and artisans to feature their products.” Simply put, TyCam Marketplace is that permanent home “because we deserve it as crafters,” said Smith. The owner, who said the name of the business was inspired by her two daughters Tyler and Cameron, is also a maker herself. The early days of TyCam Marketplace trace back 18 years ago as an online boutique, selling handmade accessories such as scarves, hair ties and gemstone bracelets. Late last year, she decided to take it to the next level by renting a kiosk at the mall and four months later she landed the storefront, a move she said was possible thanks to the “Westfield Valencia Town Center team for believing in the idea and supporting the idea.” Artist Bonny Butler, who is selling mixed-media art collections at TyCam Marketplace, said, “This is about giving local artisans an opportunity to have another venue for us to display our work because it’s so limited in town.”
Felicia Smith, owner of TyCam Marketplace, named the store front after her daughters Tyler and Cameron. PHOTO BY TAMMY MURGA / THE SIGNAL Customers can find products, mainly from Santa Clarita Valley residents, including from Valencia High School students, who sell hand-painted greeting cards and natural, gluten-free soaps. Besides offering local makers a place to sell and promote their work,
TyCam Marketplace will soon offer a variety of workshops including in knitting, crocheting, painting and mixed-media work to “give an opportunity for the crafters to teach and so that the community can learn.” To learn more, visit tycammarketplace. com.
S A N TA C L A R I TA VA L L E Y B U S I N E S S J O U R N A L · 27
M A R C H 2019
THE MUSELLA GROUP MAKES MOVES WITH NEW BUSINESS VENTURE BY TAMMY MURGA Signal Staff Writer
O
ne of the Santa Clarita Valley’s most influential forces in public relations has now evolved, so to speak — with a new venture and an impressive new client. Valencia-based company The Musella Group has managed public affairs and communication efforts for several high-profile businesses in the Santa Clarita Valley and Los Angeles areas such as Starbucks, Westfield and homebuilders Lennar Homes. And now the SCV Chamber of Commerce just announced The Musella Group’s new business venture, Evolve Business Strategies, is being hired to manage its everyday operations. “We are very pleased to have secured The Musella Group’s new entity Evolve Business Strategies to manage the chamber’s operations going forward,” said Nancy Starczyk, chair of the board of directors for the chamber, in a statement at the time of the announcement. “They are the most capable and knowledgeable group to successfully lead the chamber.” The business management company officially started running the day-to-day functions of the chamber on March 1, with all resources outsourced to Evolve Business Strategies. Evolve’s leadership consists of local residents Ivan Volschenk, Musella’s husband, as a managing partner, and Peter Warda as vice president. Prior to joining Evolve,
Volschenk was the founder and CEO of a successful legal management software company in South Africa, where the business grew to more than 2,500 users at 150 of the top-rated law firms across three South African countries. He first joined the Musella Group in 2017 as the chief operations officer and said he is “excited to be coming in full force with our team to make sure the Chamber prospers into what it is capable of becoming.” Warda joined the Valencia company after being with the Valley Industry and Commerce Association. His experience working with nonprofits, startups, tech businesses and health care has allowed him to bring research, advocacy and corporate communication skills to clients of The Musella Group, and now Evolve. Spearheading it all is John Musella, Musella Group’s president and chief strategist and former chair of the board of directors for the SCV chamber. During his tenure as chair in 2017, he offered his company’s resources to supplement the chamber’s operations while the board focused on executing its long-term planning. The Valencia resident is no stranger to the public relations industry as he has racked 20 years of experience, having previously worked in diverse settings, including for former L.A. County Supervisor Don Knabe, where he helped create L.A.’s first Civic Arts Policy. Under public relations firm MWW Group, he worked with Shell Hydrogen in launching renewable energy fueling
John Musella, Ivan Volschenk and Peter Warda of The Musella Group now lead Evolve Business Strategies Business Strategies, which has been hired to handle public relations and marketing for the SCV Chamber of Commerce. PHOTO SCHLICKART stations to the L.A. area, and even helped a major pet food manufacturer in its successful development and implementation of crisis communication strategies for national pet food recall. His experience extends north of L.A. as director of communications for Newhall Land’s Valencia and Newhall Ranch developments. For no less than a decade, Musella has been recognized as an active community leader for the SCV, serving on boards for the SCV Economic Development Corp., the Child and Family Center and LA BizFed. He was also named among 51 of the most influential people in the area. With a robust and well-rounded background in communications and public affairs, he founded The Musella Group in 2011, primarily serving the West Coast in everything
from media relations, strategic planning, crisis communications and grassroots activation. Since its relationship with the chamber, The Musella Group has helped turn the chamber around “financially and establishing a strong foundation for the chamber to grow,” according to Musella, and the vision under Evolve is to continue the same. “We love the Santa Clarita Valley chamber, and we couldn’t be happier to be part of its continued growth and the success of the chamber,” said Volschenk in a statement. “We want to see through what we helped start at the chamber and to ensure the organization has a strong, efficient team behind it to continue its success.”
IN THE BUSINESS OF BEAUTY BY TAMMY MURGA Signal Staff Writer
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t was April Fools’ Day in the 1960s when Ken Maly told his wife Marlene he quit his job and was venturing out to start his own business. “She thought it was an April Fools’ joke,” said John Maly, an 11year partner at Wolf Creek Restaurant and Brewery, and the Malys’ youngest of five children. “But it wasn’t and so he started Maly’s.” The company, a beauty distribution center, started off as a small
operation with the help of his family in Michigan. From combs to clippers and everything in between, the business kicked off with the loading of a single truck early every single morning, John said. Across 40 years of family work into the business, Maly’s quickly turned into a national, multi-milliondollar enterprise before selling to L’Oreal, considered the world’s largest cosmetics company. But it didn’t happen overnight and the four-decade journey was not always smooth sailing. To help depict the reality of running a
growing business and to highlight the relationship between the family in a professional setting, John wrote and published his book late last year titled, “A Beautiful Business: The Maly’s Story.” The book, filled with vintage photos from when his parents met in the 1950s to images of the family at Paul Mitchell conferences, was mostly produced to pass on Ken’s legacy to the family’s younger generations. For the complete story, check out the Business section on SignalSCV.com
PHOTO BY DAN WATSON / THE SIGNAL
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