Nicky Grist Stages Media Report

Page 1

Media Footprint

www.nickygriststages.co.uk


Bla

ck

Mo

un

ce

ltic

tai

va

nM

ine

le.c

Pro o.u

k h a

ce

Natu LTIC ral M V inera ALE l Wa ter HA TT ER ra l sp

The

ring

RA wate

Pre

e

m

Brit

ish

ge

.co

.uk

ttle bra oywonur nd

Ridg

miu

llrid

O

LL

r

ter

f

rra

b

Wa

rs o

tte

CE

natu

ral

du

Bo

ttle

dW

ate

r

Co

mp

an

y


The following pages will highlight some of the media exposure & social media gained from the 2012 Nicky Grist Stages

Title Sponsor

Official car supplier

Official drinks supplier


Who has seen, read, posted & discussed the stages

TV Broadcasting • Terrestrial TV & Sky - Motors TV • Online - Motors TV & You T

Printed Media On & Offline • Motorsport News - Front cover & DPS • Regional Press - Sports News Stor • Nicky Grist’s own connections • Nicky Grist Monthly - NG Monthly News • Facebook - NG friends & Fans • Twitter - NG on Twitter Incl

Online, Forums & Social Medi

Core Websites • British Rally.co.uk - Major discussio • Clubs / General - Mainstream Ra

Other Contact Points • Personal websites - With 126 comp • Spectators - Visiting Stages • Spectator Programme - 1,000 copies p • Online Photography sites - 50 sites holdin


Headline Media

: 10,000 x 4 airings = 40,000 Tube : 2,000 + = 2,000

S feature ries

: 35,000 copies : 7,000 copies through 6 Main papers

= 35,000 = 42,000

s Though Constant contact : 3,700 contacts through 4 news postings = 14,800 s : 5,000 x 4 (Min postings) = 20,000 luding NG Stages : 4,100 followers (extensive reports est x 3) = 12,300 = 166,100

Estimated Audience Reach: 204,452

ia

ons & comments Pre / Post event = 23,152 ally Sites = 5,000+

peting cars with teams & families : 800 links (FB, Twitter & Own sites) = and Posting on FB, Twitter Etc (x 2 postings) : 1200 x 2 = printed - Given to Charities to manage sales : 1000 x 2 (Readership) = ng images + long-term viewing (at 100 views / site) =

800 2,400 2,000 5,000

= 32,052


Televised Coverage Terrestrial & O


Online

Over 7 pages on You Tube just on one search criteria


YouTube



Mainstream News articles -


-on & offline


Mainstream News articles -on & offline



Mainstream News articles -on & offline



Mainstream News articles -on & offline



Email marketing



Email marketing




Mainstream Online activity


Full exposure on Key Forums

125 views 79 views 85 views 1,131 views 17 comments 86 views 8,277 views 109 comments 412 views 3 comments 570 views 6 comments 795 views 20 comments 9,811 views 151 comments 97 views 1,160 views 15 comments 140 views 169 views 215 views 3 comments

23,152 views 324 comments



Full exposure on Key Forums



Occupying 14 pages





Mainstream Online activity



Club and Official Posts



Personally Voted by as the Best Rally


Drivers & Teams y of the year! Car No:

Comments

1 23 78 16 17 29 20 43 62 76 71 201 202 208 206 217 218 220 223 219 221 222 227 231 228 225 215 234 74

- Stages brilliant, best stages of the year - Mint - Thoroughly enjoyed it. Thanks very much - Thanks for putting on a good event - Great apart from 5 mins parked on the bank! - Not to bad at all - Excellent day - Thoroughly enjoyed it. - Excellent day, first in class! - Thumbs up from drivers - Brilliant, best stages we’ve done - Fantastic & brilliant - Fantastic, well organised - Nearly got sleep, excellent day - Best rally of the year! - Very well run event, excellent day - Excellent day, well organised - Brilliant, I will be back next year - Excellent event, thoroughly enjoyed it - Cracking day - Excellent, cracking day - Thank you, good day - Good Day - First finish in 12 months - Very good Day. Thoroughly enjoyed it - Excellent event, really enjoyed it. Best so far. THANK YOU! - Thoroughly enjoyed it, Lost 3rd in class by a few seconds - Good day, damaged suspension - Excellent day, excellent stages, marvellous organisation


Personal - Club forums, FB, Twitter



Personal web updates



Personal web updates



Personal web updates


SI

M

PL Y

CL

EV

ER

Th S e Ĺ K Fr u ee p ku er O do so b. DA n al

lm

od

el

Bla

ck

O Co ffici m al bi fu ne el d co 27 n .7 su (10 m .2) ptio -6 n 4. in m 2 (4 pg .4 ). C (lit O res 2 e / m 100 iss k io m) ns fo fo r th rt e he S Su upe pe rb rb Es Es ta ta te te ra ra ng ng e: e: Ur 23 ba 7- n 114 29 g/ .7 (9 km .5 ).

Na EL tura TI lM C iner VA H al W LE AT na T ater tu ral ER sp R r gw

Th

e

Pr

52

.3

r

iu

m

L

sk .4 ), E od xt a.c ra ur o. ba uk n 3 6.

2

Rid

Br

itis

h

Bo

ttl

le

ed

W

.c

ai

n

Pr

o.

uk

M

in

od

ha

uc

at

er

(7.

8)

-7 4. 3

b

er

er

tte

ge

em

va

(5

AL

ate

ou

ltic

C

in

M

nt

ce

s.

.8

),

at

f

llri

dg

ttle y

e.

br o ou an wn r d

(3

W

so

rra

O

al

co

er

C

om

pa

.u

k

ny


Online Image banks



And Finally a Personal Thanks to all those who made the Event such a great Success Official Sponsors

Title Sponsor

Official car supplier

Official drinks supplier

Championships

Championship Sponsors


Organising Club

Media Report produced by Silverback Media Solutions on Behalf of Nicky grist motorsports ltd


See You all in 2013


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.