Silvia Taccola PORTFOLIO S I L V I A
T A C C O L A
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I’m Silvia! I’m a fashion and graphic designer focus on Large and Small Leather Goods Accessories.
ABOUT ME
My name is Silvia Taccola, I was born in Milan on 30 September 1993. I grew up in the countryside of the province surrounded by nature and with the desire to explore the outside world.
I consolidated the English language and in Spain as a photographer of aspiring models, thanks to the Erasmus Plus scholarship won through the university. Finally I moved from Milan to Florence for work.
I attended the scientific high school which trapped my artistic side in a corner but helped me develop a considerable dose of determination and adaptability to all situations, laying a solid foundation on which I leaned to face the university. Since I was little I have always loved playing with my mother’s clothes and make-up and then starting to dream and design stage costumes for small theatrical performances and themed parties, so the choice of university address was natural.
I currently carry out a very dynamic job in the world of luxury leather goods for Bulgari Accessori s.r.l. which allows me to explore and touch the creative and productive process at 360 °. For this reason, my approach to work is characterized by two souls, one more creative, curious and open minded, the other more meticulous, organized and aimed at achieving goals. University and work experiences have led me to appreciate teamwork, with which I have always achieved maximum results. I am not afraid to get involved in completely new challenges. I have a strong spirit of adaptation to the different contexts and objectives that are submitted to me. For additional details, I invite you to consult my Curriculum Vitae.
When I started the fashion design faculty at the Politecnico di Milano I thought it was a crazy, artistic world, totally different from the high school I came from. Instead I was able to experiment and cultivate my creativity but following an almost scientific method to channel it into concrete and industrializable projects. I had some experiences abroad, in Ireland, where
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CAREER
Fashion and Graphic Designer | Bulgari Accessori s.r.l. sep 2017 - present I currently work as Fashion and Graphic Designer in the Bulgari Accessories Product Development department. I support the Product Development Director and the designers (Ming Young Jung and Giogia Scarpa) and the in the creative process of Regular Collection and Special Projects. I also collaborate with the Material Research Team on the implementation of new leather printing and semi-finished products techniques. Since two years I’m in charge of FW20, SS21, FW21, SS22 Bulgari Accessories Main Collection moodboard, defining concepts and writing the storytelling. I’m in charge of rendering, managing, placing and drawing prints, organizing and storing colors and prototypes, sketches, technical drawings and creative illustrations. I also collaborate with Bulgari Textile Team in Como to develop new graphics and patterns for the Main Collection. In addition, I develop Special Projects packaging, dealing with research, creativity, creation of files and supplier management. Junior Graphic Designer | Bulgari Accessori s.r.l. mar 2017 - sep 2017 I worked for an internship as a graphic designer in Bulgari Accessories product research and development department, taking care of rendering, managing and placing prints, organizing and storing colors, actively collaborating in the creative process of new creative developments of special projects. Photographer | Grupo Servipublic oct 2016 - dic 2016 Thanks to the scholarship won with the Politecnico di Milano for the Erasmus plus program, I worked in Spain as a photographer, video maker and post production for the creation of photographs and videos for the events organized by the agency and photo books for models and aspirants.
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INDEX 1 . CO L L A B O R A T IO NS 1.1 MARY KATRANTZOU 1.2 YOON AMBUSH 1.3 ALEXANDER WANG 1.4 HIROSHI FUJIWARA 1.5 JUAN AVELLANEDA 1.6 HIROHIKO ARAKI
2 . S P E CIA L P R O J E CTS 2.1 AUTUMN ANIMATION 2.2 SAKURA
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2.3 AUSTRALIA LIM. ED. 2.3 SELFRIDGES/PRINTEMPS
3 . T E X T IL E 3.1 BULGARI GRAFFITI
4 . SPECIAL PACKAGING 4.1 CINEMANIA 4.2 OMOTESANDO 4.3 CHINESE VALENTINE’S DAY 4.4 VALENTINE’S DAY 4.5 WINTER ANIMATION
COL L A B R A T IONS
BVLGARI through the eyes of
MARY KATRANTZOU Special project Capsule Collection in collaboration with the Greek fashion designer Mary Katrantzou T E A M P R OJ E CT A S GRAPHIC DESIGNER - 1 YEAR
BVLGARI MARY KATRANTZOU
“It’s not just about highlighting the Serpenti icon but also about creating a connection to its nature as a symbol for rebirth and transformation. Women have very diverse roles that they occupy and I always feel it’s my responsibility to design with that woman in mind.”. Mary Katrantzou “Bulgari Serpenti through the eyes of Mary Katrantzou”, is a limited-edition accessories collection consisting of bags, minaudières and silk scarves, all revolving around the idea of Metamorphosis. Since ancient times the Serpenti holds powerful symbolism in Roman mythology. Drawn to the idea of metamorphosis, the intention was to highlight the Serpenti as a symbol of femininity, transformation and rebirth.
The idea of Metamorphosis inspired the creation of the printed embellished bags, as well as the artwork on the scarves. The Serpenti starts coiled, with its scales forming a spiral, slowly breaking apart and transitioning into wing-like shapes that ultimately turn into butterflies.
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COLLABORATIONS
Natalia Vodianova, photographed by Hugo Comte. Vodianova donated her compensation to the Naked Heart Foundation, which she founded in 2004.
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BVLGARI MARY KATRANTZOU
The embroidery is a mosaic of crystal beads, gold thread work and custom laser cut paillettes, developed by Montex in Paris. 13
COLLABORATIONS
I collaborated with the MK team to the graphics design process on large leather goods accessories.
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All the Bejewelled bags are hand embroidered over the bespoke printed leather.
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI through the eyes of
YOON AMBUSH Special project Capsule Collection in collaboration with the KoreanAmerican fashion designer Yoon Ambush T E A M P R OJ E CT A S GRAPHIC DESIGNER - 1 YEAR
BVLGARI YOON AMBUSH
“I wanted to express the bold and contemporary character of Serpenti. Snakes are wondrous and fascinating creatures of nature but with Bvlgari they also became a symbol of glamour in constant evolution. Natural beauty meets human creation, all guided by a contemporary aesthetic” Yoon Ambush “Serpenti Through the Eyes of Ambush” is a limited-edition handbags and accessories collection born out of the exciting special collaboration. Grown up with pop culture, which moulded her open mind and diverse creativity, Yoon Ambush is famed for her real-life inspired creations with high-end touch. Today she challenges herself with a new venture. Vibrant colours, unbelievably soft shapes referring to the snake’s stunning
natural beauty and a fresh, cool design are at the core of Yoon’s vision. Inspired by the Tree Python of South East Asia, a species famed for its striking, artificial-looking colours and fascinating movements, Yoon designed three new styles: the Serpenti shoulder bag, the versatile Serpenti belt bag and the dangerously tempting Serpenti Minaudière.
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COLLABORATIONS
Each style is adorned with a camouflaged snakehead closure. Dressed in matching Nappa Leather for a total mono-chromatic look and embellished with unforeseen eyes in mother-of-pearl and in black onyxs, the timehonoured symbol of the collection is refreshed with a modern twist.
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BVLGARI YOON AMBUSH
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COLLABORATIONS
In charge of drawing all the creative illustrations for press, web publications and event exclusive contents.
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI through the eyes of
ALEXANDER WANG Special project Capsule Collection in collaboration with the American fashion designer Alexander Wang T E A M P R OJ E CT A S GRAPHIC DESIGNER - 1 YEAR
BVLGARI ALEXANDER WANG
“My creative thought process starts from this question: “How can I take the things of everyday life and elevate them?”and “How can I relate to precious objects and make them suitable for everyday everyday life?”. So when I read the inspiration behind Bvlgari pieces, I felt a connection with the Maison.” Alexander Wang “Serpenti through the eyes of Alexander Wang was a project launched for the first time in 2017. A metropolitan Eden of belt bags, totes, satchels and shoulder bags, making their debut during Milan Fashion Week. Timeless, precious, functional. This collaboration takes the key elements of the buying ritual at boutiques (watch cases, paper shopping bags, etc.) and “elevate” them, making them very special as only a house with
such a heritage can have. During his research, the designer was attracted to a snake head made in the 1950s, a special piece capable of emanating an authentic aura of timelessness. We replicated that specific design, and so we made it the focal point of the entire capsule collection.
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COLLABORATIONS
Inspired by typical packaging materials such as paper and shopping bags, the designer blends traditional silhouettes and innovative shapes.
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BVLGARI ALEXANDER WANG
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COLLABORATIONS
In charge of drawing all the creative illustrations for press, web publications and event exclusive contents.
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI through the eyes of
HIROSHI FUJIWARA Special project Capsule Collection in collaboration with the Japanese musician, producer, and designer Hiroshi Fujiwara TE A M P R OJ E CT A S GRAPHIC DESIGNER - 6 MONTHS
BVLGARI HIROSHI FUJIWARA
“I felt that Bulgari was looking to do something new that they have never done before. I thought about expanding the possibilities for the Bulgari fans and the people who are interested in the brand.” Hiroshi Fujiwara
As a famed provocateur in fashion and design, the Japanese creative director Hiroshi Fujiwara brings his own disruptive vision to Bvlgari’s best-known icon, Serpenti Forever. Fujiwara is now the creative force behind a new capsule collection that will reveal his way of seeing Serpenti through his eyes. Bulgari Serpenti Forever with Fujiwara moves boldly into new creative territories playing with materials, logo & shapes and
enriching Serpenti Forever existing assortment. Dressing up three styles from the Serpenti universe Fujiwara joins the ultimate street style fabric with an absolute luxury piece. A juxtaposition of opposites, it is but the latest expression of Bvlgari’s rulebreaking attitude in the transformation of surprising materials into supremely luxurious creations.
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COLLABORATIONS
Fujiwara plays with the iconic “BVLGARI” writing, adding his own “FRGMT” signature to the Roman letters. It is a reference to his own brand, Fragment, which was created to challenge and disrupt established designs.
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI through the eyes of
JUAN AVELLANEDA Special project Spain-limited Capsule Collection in collaboration with the Spanish influencer and fashion designer Juan Avellaneda T E A M P R OJ E CT A S F A SHI ON AND GRAPHIC DESIGNER - 1 YEAR
BVLGARI JUAN AVELLANEDA
“It has been a wonderful process, with an incredible team and I can only thank everyone who made this project possible. The way to wear it will be different, but I have thought of both when designing it”. Juan Avellaneda
“Serpenti through the eyes of Juan Avellaneda” is a limited-edition handbags collection born out of the special collaboration between Bulgari and the young Spanish influencer and fashion designer Juan Avellaneda. Baptized as “In the Garden of Eden”, the capsule has two versions of the iconic Serpenti bag inspired by the purest hedonism. Avellaneda has created a collection that stands out for its “creativity” and
“versatility”, according to the firm, since one of the models can be used by both women and men. The two pieces that have been reverted by the Catalan designer have been the Serpenti Forever, the house’s most iconic model that is renewed with a Mediterranean flair, and the Serpenti Diamond Blast, a larger model that is inspired by the eight-pointed star. from the Bvlgari “boutique” in Via Condotti. 43
COLLABORATIONS
The interior is full of flowers, pastel colors and a snake crawls between them, recalling the house jewels. Some florescent tassels and the head of the snake are strong symbols of the Bvlgari family, 44
BVLGARI JUAN AVELLANEDA
In charge of drawing the print and realising the placement for the lining. We introduced new digital drawing techniques that have drastically improved the printed leather quality.
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In charge of the creative process directly collaborating with the designer Juan Avellaneda.
For the first time we introduced an elaborated hand made design dedicated to the internal lining of a Bulgari Serpenti bag.
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COLLABORATIONS
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COLLABORATIONS
S e rpe n t i D ia m ond B la s t re f . 2 8 8 6 5 7 “Serpenti Diamond Blast” shoulder bag in Caramel quilted nappa, with profiles in Black and White Agate calf leather. Precious hand made printed nappa lining. Iconic snakehead closure in light ruthenium plated brass with Black and Caramel enamel scales and black onyx eyes. Spain Special Edition
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COLLABORATIONS
S e rpe n t i D ia m ond B la s t re f . 2 8 8 6 5 8 “Serpenti Diamond Blast” shoulder bag in Linen Agate quilted nappa, with profiles in Heart Ruby and Roman Garnet calf leather. Precious hand made printed nappa lining. Iconic snakehead closure in light ruthenium plated brass with Hearth Ruby and Roman Garnet enamel scales and black onyx eyes. Spain Special Edition
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI through the eyes of
HIROHIKO ARAKI Special project Japan-limited Capsule Collection in collaboration with the Japanese comc book artist Hirohiko Araki T E A M P R OJ E CT A S GRAPHIC DESIGNER - 1 YEAR
BVLGARI HIROHIKO ARAKI
“I would be really happy if my articles could protect the people who carry them, for health and safety, and in times when they have to fight, for love or in their work ”. Hirohiko Araki
“Bvlgari x Hirohiko Araki” was a 2017 collaboration between Bulgari and the famous comic book artist Hirohiko Araki. The Japan-limited Capsule Collection consisted of various stylish accessories themed after the Stand, Killer Queen. Thus was born a capsule collection that perfectly combines high quality craftsmanship and fun in pop culture. In the manga “The Bizarre Adventures of Jojo”, there is a kind of supernatural
entity called “Stand”. It is a visual personification of the user’s mind or spirit that is above his user, protecting him as a kind of guardian angel. The most iconic image of Bulgari is the Snake, with its protective powers against evil.
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COLLABORATIONS
The collection includes everyday objects, BB Alba bags, wallets, bandanas and Shelley, which incorporate the image of “Killer Queen”, one of the most powerful of all the “Stands” Hiorhiko has designed. in his manga.
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BVLGARI HIROHIKO ARAKI
I collaborate with the Araki team to the graphics design process on all large and small leather goods accessories.
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Head of the bag graphics, stylized as if painted with a classic Japanese brush.
In charge of creating the logo and the whole design of the personalised special packaging of the capsule collection.
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COLLABORATIONS
e d a m d n ha ign des
BVLGARI HIROHIKO ARAKI
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COLLABORATIONS
All the items in the capsule sold out in less than a week.
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S P E CIAL PROJ ECTS
BVLGARI AUTUMN ANIMATION Special project Exclusive Capsule Collection for Japanese stores T E A M P R OJ E CT A S F A SHON AND GRAPHIC DESIGNER - 3 MONTHS
BVLGARI AUTUMN ANIMATION
S er p e n t i F or e v e r ref. 289647 “Serpenti Forever” flap bag in Crystal Rose calf leather with light gold plated brass finishes. Precious dedicated printed lining. Iconic snake closure in shiny and matte Crystal Rose enamel scales with black onyx eyes. Japan Special Edition
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SPECIAL PROJECTS
The concept design comes from the idea of bringing with you a simple and luxurious object that hides a precious detail inside. When the bag opens, the contrast between the articulated print and the elegant exterior creates a magnificent surprise effect.?
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BVLGARI AUTUMN ANIMATION
By opening the bags a lief swarm takes flight reaching for the sky. Like for imagination, Bvlgari sets them free. The inner lining in white calf leather is indeed hand-painted with a colourful motif of fluttering liefs and butterflies – lively and vibrant as if they were real. 67
The leather frames on the bags’ sides are taking up the same pink in a very elegant effect.
In charge of print concept and drawing.
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SPECIAL PROJECTS
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI SAKURA Special project Exclusive Capsule Collection for Japanese stores T E A M P R OJ E CT A S F A SHI O N AND GRAPHIC DESIGNER - 3 MONTHS
BVLGARI SAKURA
S er p e n t i F or e v e r ref. 289647
Japan Special Edition When Sakura blooms, everything becomes magical. The delicate and dainty flower, blanketing Japanese cities in captivating cherry blossom blooms, lends its scenic colour to Bvlgari’s icon Serpenti Forever for an Exclusive two pieces Edition. A symbol of endless possibilities and renewed optimism towards the future, Sakura’s unmistakable shade of pink discloses the beginning of spring, epitomizing the power of a positive,
almost magical, change. A fleeting moment when the world turns into a wonderland. Dressed with this blossom-inspired nuance are two timeless classics of the Serpenti Forever range, the crossbody bag in calf leather and jewellery chain and the crossbody bag with top handle and detachable shoulder strap.
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SPECIAL PROJECTS
As the unmistakable icon of the collection, the snakehead stud closure wears the flower’s iconic colours, flaunting white and light pink enamel scales.
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BVLGARI SAKURA
By opening the bags a butterfly swarm takes flight reaching for the sky. Like for imagination, Bvlgari sets them free. The inner lining in white calf leather is indeed hand-painted with a colourful motif of fluttering butterflies – lively and vibrant as if they were real. 75
The leather frames on the bags’ sides are taking up the same pink and white combination.
In charge of print concept and drawing.
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SPECIAL PROJECTS
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI AUSTRALIA LIM.ED. Special project Exclusive Capsule Collection for Australian stores T E A M P R OJ E CT A S F A SHION GRAPHIC DESIGNER - 3 MONTHS
BVLGARI AUSTRALIA LIMITED EDITION
S erp e n t i F or e v e r ref . 2 8 9 6 4 7 “Serpenti Forever” handbag in Royal Sapphire blue python with Royal Sapphire blue nappa lining. Precious hand made embroidery in a snake shiluette. Captivating “Serpenti” clasp in gold-plated brass with black enamel scales and blue agate stone eyes.
Australian Special Edition
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TEXTILE
The concept of this design comes from the idea that the snake wraps the bag in its coils. A magical fusion therefore takes place between the two that are transformed into a precious and unique piece of craftsmanship. The packaging design itself takes inspiration from
these shapes. Each bag is numbered from 1 to 10., emphasizing the uniqueness of each article.
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI SELFRIDGES/PRINTEMPS Special project Exclusive Capsule Collection for UK and France T E A M P R OJ E CT A S F A SHI O N AND GRAPHIC DESIGNER - 6 MONTHS
BVLGARI SELFRIDGES/PRINTEMPS
S erp e n t i F or e v e r re f . 2 8 6 9 9 3 “Serpenti Forever” flap bag in White Agate calf leather with light gold plated brass finishes. Gros grain lining and calf leather sides in Jazzy Tourmaline pink, with Tangerine Garnet orange edges. Iconic snake closure in a new multicolored enamel scales with black onyx eyes. Dedicated thunder charm in Jazzy Tourmaline and Tangerine Garnet enamel.
UK and French Special Edition
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SPECIAL PROJECTS
This capsule took its concept inspiration from the Bulgari Jewelry colection dedicated to music and party. I decided to add this beautiful thunder charm as a little tribute to David Bowie.
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BVLGARI SELFRIDGES/PRINTEMPS
I designed a new colorful scales-head pattern inspired by the multicoloured Bulgari Jewellery gems.
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SPECIAL PROJECTS
For the first time Bulgari decide to renew its Iconic Head clousure.
r e d n u h t m r cha
In charge of bag and clousure design.
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The concept design of the bags was also replicated on the rest of the capsule consisting of small leather goods and leather accessories.
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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T E X T I L E
BVLGARI GRAFFITI Graphic design for Bvlgari Textile Regular Collection SS21 - FW21 - SS22 TE A M P R OJ E CT A S GRAPHIC DESIGNER - 3 MONTHS
BVLGARI GRAFFITI
Archeological site, close to the modern suburb of Ostia (Rome).
The concept of this design comes from a reinterpretation of ancient Roman inscriptions in a perfect Bulgari style. The result is an inscription of the logo on a luxurious pure silk canvas. Hence the name of the project: “Bulgarian graffiti”. 99
The bulgari logo has been rewritten by hand, broken down and reassembled in the iconic Bvlgari stardust design.
In charge of concept and graphic design.
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TEXTILE
e d a m d n ha ign des
BVLGARI GRAFFITI
Lo gom a n i a St ol e ref . 2 4 4 5 7 5 Lavender Amethyst lilac “Lettere Maxi Graffiti” stole in fine silk wool. Made from fine Lavender Amethyst lilac silk wool, this “Lettere Maxi Graffiti” stole features a blend of jacquard-woven and printed Bvlgari-logo lettering, offering a playful take on shapes and colours.
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TEXTILE
The silk wool fabric gives it a shiny, opaque finish, making it perfect for any occasion. The stole is handmade entirely in Italy. 70 x 180 cm - 27.6 x 70.8’’.
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BVLGARI GRAFFITI
Lo gom a n i a St ol e ref . 2 4 4 5 7 6 Peach orange “Lettere Maxi Graffiti” stole in fine silk wool. Made from fine Peach orange silk wool, this “Lettere Maxi Graffiti” stole features a blend of jacquard-woven and printed Bvlgari-logo lettering, offering a playful take on shapes and colours.
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TEXTILE
The silk wool fabric gives it a shiny, opaque finish, making it perfect for any occasion. The stole is handmade entirely in Italy. 70 x 180 cm - 27.6 x 70.8’’.
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Black “Lettere Maxi Graffiti” stole in fine silk wool.
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S P E CIAL P A C K A G I N G
BVLGARI CINEMANIA Special project Exclusive Capsule Collection for UK TE A M P R OJ E CT A S GRAPHIC DESIGNER - 6 MONTHS
BVLGARI CINEMANIA
S erp e n t i F or e v e r ref . 2 8 9 0 7 2 “Serpenti Forever” crossbody bag in printed calf leather, Flamingo Quartz pink calf leather sides and Flamingo Quartz nappa lining. Iconic snakehead closure in light gold plated brass decorated with shiny Flamingo Quartz and white enamel, and black onyx eyes.
UK Special Edition
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SPECIAL PACKAGING
In charge of developing the creative concept and the graphic personalization of large leather goods articles and dedicated packaging.
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BVLGARI CINEMANIA
S erp e n t i F or e v e r ref . 2 8 9 0 7 4 “Serpenti Forever” crossbody bag in printed calf leather, Tropical Tourquoise green calf leather sides and Tropical Tourquoise nappa lining. Iconic snakehead closure in light gold plated brass decorated with shiny Tropical Tourquoise and white enamel, and black onyx eyes.
UK Special Edition
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SPECIAL PACKAGING
In charge of developing the creative concept and the graphic personalization of large leather goods articles and dedicated packaging.
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BVLGARI OMOTESANDO Special project Exclusive Capsule Collection for Japanese stores TE A M P R OJ E CT A S GRAPHIC DESIGNER - 6 MONTHS
In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI BEJEWELLED Special project Exclusive Edition for high clients T E A M P R O J E CT A S GRAPHIC DESIGNER - 6 MONTH
BVLGARI BEJEWELLED
S erp e n t i F or e v e r ref . 2 9 1 1 8 6 “Serpenti Forever” shoulder bag in White Agate velvet with hand-made embroidery and White Agate smooth calf leather sides. Iconic snakehead closure in light gold plated brass enriched with shiny White Agate enamel and blue agate eyes.
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SPECIAL PACKAGING
In charge of developing the creative concept and the graphic personalization of snakehead clousure dedicated packaging.
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BVLGARI BEJEWELLED
S erp e n t i F or e v e r ref . 2 9 0 7 2 8 “Serpenti Forever” crossbody bag in Plum Amethyst velvet with hand-made embroidery and Plum Ametyst smooth calf leather sides. Iconic snakehead closure in light gold plated brass enriched with shiny Plum Amethyst enamel and green malachite eyes.
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SPECIAL PACKAGING
In charge of developing the creative concept and the graphic personalization of snakehead clousure dedicated packaging.
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BVLGARI CHINESE VALENTINE’S DAY 2020 Special project Exclusive Capsule Collection for the Chinese Valentine’s Day 2020 TE A M P R OJ E CT A S GRAPHIC DESIGNER - 3 MONTHS
BVLGARI CHINESE VALENTINE’S DAY 2020
S erpe n t i C a b oc h on ref . 2 9 0 4 7 1 Serpenti Cabochon shoulder bag in soft quilted Lavander Ametyst, Rosa di Francia and Flamingo Quartz pink calf leather, with a graphic motif. Brass light gold plated tempting snakehead closure in matte and shiny Lavander Ametyst, Flamingo Quartz and White Agate enamel and black onyx eyes. Chinese Valentine’s Day Special Edition.
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SPECIAL PACKAGING
The two-tone packaging has the interior lined in silk with two compartments that accommodate the bag and the matching accessories. The gold hostamping logo consists of a cross between the words “LOVE” and “AMORE joined together by a heart.
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BVLGARI CHINESE VALENTINE’S DAY 2020
S erpe n t i C a b oc h on ref . 2 9 0 4 7 2 “Serpenti Cabochon” shoulder bag in soft quilted Lavender Amethyst metallic karung leather, with a graphic motif. Light gold brass plated tempting snake head closure in matte and shiny Lavander Ametyst, enamel and black onyx eyes. Chinese Valentine’s Day Special Edition.
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SPECIAL PACKAGING
The two-tone packaging has the interior lined in silk with two compartments that accommodate the bag and the matching accessories. The gold hostamping logo consists of a cross between the words “LOVE” and “AMORE joined together by a heart.
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI CHINESE VALENTINE’S DAY 2019 Special project Exclusive Capsule Collection for the Chinese Valentine’s Day 2019 TE A M P R OJ E CT A S GRAPHIC DESIGNER - 3 MONTHS
BVLGARI CHINESE VALENTINE’S DAY 2019
S erpent i D i a m on d Bl a st ref . 2 8 8 6 5 6 “Serpenti Diamond Blast” shoulder bag in soft Rosa di Francia calf leather with rose gold plated brass finishes. Three-chain motif with light gold and palladium finishes. Flamingo Quartz lining and edges. Peronalized hearted snake head closure in Rosa di Francia glitter enamel scales with black onyx eyes. Chinese Valentine’s Day Special Edition.
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SPECIAL PACKAGING
t e r sec rs e w dra
The concept of this packaging is inspired by the ancient French desk “ribalte” and “secrétarie”. Inside the packaging there are small “secret” drawers that contain the accessories matched to the bag, the personalized cotton bag and a greeting card.
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BVLGARI CHINESE VALENTINE’S DAY 2019
S erp e n t i F or e v e r ref . 2 8 8 6 5 5 “Serpenti Forever” flap bag in Flamingo Quartz Metallic Karung leather with rose gold plated brass finishes. Flamingo Quartz lining and edges. Peronalized hearted snake head closure in Rosa di Francia glitter enamel scales with black onyx eyes. Chinese Valentine’s Day Special Edition.
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SPECIAL PACKAGING
t e r sec rs e w dra
The concept of this packaging is inspired by the ancient French desk “ribalte” and “secrétarie”. Inside the packaging there are small “secret” drawers that contain the accessories matched to the bag, the personalized cotton bag and a greeting card.
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In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI CHINESE VALENTINE’S DAY 2018 Special project Exclusive Capsule Collection for the Chinese Valentine’s Day 2018 TE A M P R OJ E CT A S GRAPHIC DESIGNER - 3 MONTHS
BVLGARI CHINESE VALENTINE’S DAY 2018
S erp e n t i F or e v e r ref . 2 8 7 5 2 1 “Serpenti Forever” flap bag in White Agate calf leather with light gold plated brass finishes. Flamingo Quartz lining, Flamingo Quartz and White Agate sides and edges. Dedicated special Hearted ice cream charm with Flamingo Quartz enamel. Iconic snake closure in White Agate and Flamingo Quartz enamel scales with black onyx eyes. Chinese Valentine’s Day Special Edition.
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SPECIAL PACKAGING
For the first time Bulgari develops a special packaging dedicated to the Chinese Valentine’s Day. the outside is pink and decorated at the bottom with a flake graphic. Inside we find the leather accessories placed in the center of a heart covered in silk.
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BVLGARI CHINESE VALENTINE’S DAY 2018
S erp e n t i F or e v e r ref . 2 8 6 9 8 6 “Serpenti Forever” crossbody bag in Flamingo Quartz leather with light gold plated brass finishes. Flamingo Quartz lining, sides and edges. Dedicated special Hearted ice cream charm with White Agate enamel. Iconic snake closure in White Agate and Flamingo Quartz enamel scales with black onyx eyes. Chinese Valentine’s Day Special Edition.
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SPECIAL PACKAGING
For the first time Bulgari develops a special packaging dedicated to the Chinese Valentine’s Day. the outside is pink and decorated at the bottom with a flake graphic. Inside we find the leather accessories placed in the center of a heart covered in silk.
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BVLGARI CHINESE NEW YEAR 2021 Special project Exclusive Capsule Collection for the Chinese New Year 2021 TE A M P R OJ E CT A S GRAPHIC DESIGNER - 3 MONTHS
BVLGARI CHINESE NEW YEAR
S erp e n t i F or e v e r ref . 2 9 0 5 3 2 “Serpenti Forever” crossbody bag in Amaranth Garnet red with a varnished and pearled effect, and black gros grain internal lining. Tempting snakehead closure in gold plated brass enriched with full matte Amaranth Garnet red enamel, with black onyx eyes. Chinese New Year Special Edition.
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SPECIAL PACKAGING
In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI VALENTINE’S DAY 2020 Special project Exclusive Capsule Collection for the Valentine’s Day 2020. TE A M P R OJ E CT A S GRAPHIC DESIGNER - 3 MONTHS
BVLGARI VALENTINE’S DAY 2020
S erp e n t i F or e v e r re f . 2 8 9 5 0 7 “Serpenti Forever” flap bag in Carmine Jasper calf leather with light gold plated brass finishes. Flamingo Quartz lining, White Agate sides and edges. Dedicated special Heart charm with Flamingo Quartz enamel. Iconic snake closure in Black, Carmine Jasper and Flamingo Quartz enamel scales with black onyx eyes. Valentine’s Day Special Edition.
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SPECIAL PACKAGING
In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI VALENTINE’S DAY 2019 Special project Exclusive Capsule Collection for the Valentine’s Day 2019 TE A M P R OJ E CT A S GRAPHIC DESIGNER - 3 MONTHS
BVLGARI VALENTINE’S DAY 2019
S erp e n t i F or e v e r ref . 2 8 7 8 3 0 “Serpenti Forever” crossbody bag in Cobalt Tourmaline blue calf leather with light gold plated brass finishes. Carmine Jasper lining, sides and edges. Dedicated special Heart charm with Carmine Jasper enamel. Iconic snake closure in Cobalt Tourmaline and Carmine Jasper enamel scales with black onyx eyes. Valentine’s Day Special Edition.
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In charge of developing the creative concept and the graphic personalization of the dedicated charm and packaging.
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BVLGARI WINTER ANIMATION 2020 Special project Exclusive Capsule Collection for Christmas 2020 TE A M P R OJ E CT A S GRAPHIC DESIGNER - 3 MONTHS
BVLGARI WINTER ANIMATION 2020
S erp e n t i F or e v e r ref . 2 9 0 5 4 4 “Serpenti Forever” multichain shoulder bag in “Molten” gold karung skin with black nappa leather inner lining, offering a touch of radiance for the Winter Holidays. New Serpenti head closure in gold-plated brass, complete with ruby-red enamel eyes. Christmas Animation Special Edition.
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SPECIAL PACKAGING
In charge of developing the creative concept and the graphic personalization of the capsule dedicated packaging.
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BVLGARI WINTER ANIMATION 2019 Special project Exclusive Capsule Collection for Christmas 2019 TE A M P R OJ E CT A S GRAPHIC DESIGNER - 3 MONTHS
BVLGARI WINTER ANIMATION 2019
S erp e n t i F or e v e r re f . 2 8 7 5 5 9 “Serpenti Forever” flap bag in Candy Quartz calf leather with light gold plated brass finishes. Rhapsody Opal grey nappa lining and calf leather sides. Eight pointed star head-charm with Candy Quartz enamel details. Iconic snake closure Candy Quartz and Crystal Rose enamel scales with black onyx eyes. Christmas Animation Special Edition.
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SPECIAL PACKAGING
In charge of developing the creative concept and the graphic personalization of the dedicated charm and packaging.
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BVLGARI WINTER ANIMATION 2019
S erp e n t i F or e v e r re f . 2 8 7 5 5 9 “Serpenti Forever” flap bag in Candy Quartz calf leather with light gold plated brass finishes. Imperial Topaz and Rosa di Francia calf and varnished calf leather sides. Eight pointed star head-charm with Candy Quartz enamel details. Iconic snake closure Candy Quartz and Crystal Rose enamel scales with black onyx eyes. Christmas Animation Special Edition.
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SPECIAL PACKAGING
In charge of developing the creative concept and the graphic personalization of the dedicated charm and packaging.
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M O BO A R D
BVLGARI MOODBOARD FW21 Creative illustrations and concept moodboard for the Regular FW21 collection S E ASON A L P R O J E CT AS GRAPHIC DESIGNER - 3 MONTHS
We have developed the need to find a social outlet given the historical moment in which we have to interact in the public dimension according to very strict rules. In the next season we will be looking for a Locus Amoenus, from the Latin ‘’ pleasant place ‘’. In literature, a place usually characterized by a luxuriant nature where man finds the wild and positive side of himself finally reaching freedom in an ataraxic state of total tranquility and wellbeing. ‘’ Living in the desert means saying goodbye, even if only for brief moments from the world to rediscover the essential ‘’
It is a small oasis, a place where man, even in arid conditions, uses the natural resources available to create an amplification of the positive effects and determine a self-sustainable vital niche and a fertile environment in contrast with the surrounding desert. The desert is symbolically an existential phase in which one has to deal with the essentiality of living in order to abandon things that seem indispensable but are not and that indeed, in this passage, become even cumbersome. In the desert only what is truly valuable remains. In fact, the Oasis becomes a
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metaphor for the safe refuge in which we would like to find ourselves to feel free while respecting nature that we exploit in our favor to create this place of peace and happiness, a very private and personal dimension. In the void it is possible to discover the preciousness of life because it increases the sensitivity towards existence. Life then appears as a miracle because it is not taken for granted. The living in the desert really are. In the desert, thanks to privation, the senses are refined and become capable of grasping the invisible. It is therefore necessary to desertify our
soul to reactivate its inner eyes, the only ones capable of grasping the invisible, the original Form of things, the underlying meaning of which they are woven. ‘Goodbye’, said the fox. ‘’ Here is my secret. It’s very simple: One sees clearly only with the heart. What is essential is invisible to the eye’’ Just as happens in the sands of the desert, metamorphosis and the interpretation of transformability become the common thread that unites the three deliveries, each inspired by an emblematic element of the Bvlgari Oasis.
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BVLGARI - FW21 PRE DELIVERY - ESSENTIA
Def. ‘’ The essence is defined as the proper and unchanging nature of things, that part from which the changing parts are originate’’ Dizionario Treccani
The desert is a mysterious reality sometimes interrupted by the presence of oases, where nature seems to take its revenge: the green is greener, the fruits more colorful and the atmosphere more pleasant. Everything proclaims the victory of life. Man exploits the resources available and derives a benefit that radiates all around him. This is the essence of the ecological reality of the desert. The choice of neutral and bright colors (beige,
Black and Amaranth, Lavender), but also the playful details such as the fringes are inspired by the contrast of a florid nature (represented by the touches of color) which is highlighted by the monochrome of the desert ( represented by beiges and neutrals). The Oasis collection opens with the concept of metamorphosis and rebirth through the completely unexpected use of a new material, the protagonist of the pre-delivery: raffia.
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Tough and coarse fiber, obtained from the leaves of raphia palms, a type of tropical African tree that flower and bear fruit only once during their life cycle and then dry up and generate new small stems from the base. 178
Raffia thus becomes the emblem of how we can use natural resources through the concept of material transformability. Il deserto è una realtà misteriosa e desolata talvolta interrotta dalla presenza delle oasi, dove la natura pare che si vendichi: il verde è più verde, i frutti più coloriti e l’atmosfera più ridente. Tutto proclama la vittoria della vita.
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BVLGARI - FW21 1st DELIVERY - LINPHA
“The desert is beautiful (..) One sits down on a desert sand dune, sees nothing, hears nothing. Yet through the silence something throbs, and gleams... What makes the desert beautiful (..) is that somewhere it hides a well“ Antoine de Saint Exupéry
The desert is the absence of human presence, silence and relative uniformity of landscape, but hidden beneath the sands, a network of aquifers flows, an enormous lymphatic system that gives life only to those who know where to look for it and how to exploit it. Thus the first delivery is inspired by the element of water, so precious and rare that those who live in the desert also call it blue gold.
Hence, the colors become lighter and softer than the pre-delivery, from the warm beige of raffia we move on to colder shades with Butter Onyx and Ivory Opal. However, a precise touch of color remains with the introduction of Aquamarine, a fresh and light interpretation of the concept of blue gold of the desert, a reference to the world of stones such as Paraiba or Sapphire, also precious gifts of nature.
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In fact, to highlight its symbolic value, we find it declined on precious leathers with shiny finishes such as galuchat, but also in a deeper and more sophisticated version: Petrolio. Also spokesperson for this precious element, the decoration of the ribs and the finishing of the chains have been reserved for petroleum, becoming the absolute protagonist on bags in total 182
Ivory calf and embellished by the combination with iconic shoulder straps in light gold. The whole palette of the Lynpha delivery is highlighted by the contrasts between leather and rib, by the use of shiny materials such as varnished calf and multicolored karung, reproducing the gaudy and richly nuanced reflections of the waters that make space between the sand, bringing with them life.
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In addition to the cold and crystalline tones, the sap of the desert also inspires a new concept of mutability. This time it is the shape and dimensions that undergo a radical change thanks to the introduction of new shapes such as the Tote, in its many variations and sizes. The first delivery is inspired by the element of water, so precious and rare that those who live in the desert also call it blue gold. 184
BVLGARI - FW21 2nd DELIVERY - MIRAGE
’No caravan has ever reached its mirage, but only the mirages have put the caravans in motion’’ Henri Desroche
The mirage, in French mirage - from mirer or ‘’ to aim, to see ‘’ - is an optical phenomenon that allows very distant objects to appear as reflections on the ground. There are some very rare and fascinating types of mirage that reflect and reveal the presence of objects positioned just beyond the horizon line, others that modify the perception of distance by making objects appear larger and closer than they are in. reality.
The mirage has always been part of popular traditions, often with a figurative meaning of unattainable illusion but also of vision, understood as a suggestive alteration of reality, synonymous with sudden revelation. The visionary is therefore the one who looks beyond boundaries and horizons, who imagines the non-existent and who would like to reach it by building reflections that are different from those usually perceived.
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Delivery II therefore concludes the Elysium collection with a Bulgari interpretation of the transformations and distortions inspired by the phenomenon of mirages from which it takes its name. The lines and elements become larger and thus the theme of the Maxi is born, developed in different shapes: 186
The classic matelassé of the Diamond Blast takes space between the frames of the collection shapes, the handles of the serpenti line are reflected and distorted on the flaps giving rise to the Maxi chain theme and finally the classic I delivery logos are completely reworked in the BVL Maxi logo.
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We have now reached the end of our journey on Elysium, the sun hits the horizon line that appears wavy, like the matelassé of the cabochons, moreover the natural colors of the desert become warmer, intense and decisive: the Caramel Topaz and the Oxblood dominate the Mirage palette softened and balanced by touches of Blush Quartz and Ivory Opal. 188
e m w o ll ! fo a st n i n o
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