Siouxland Business Journal - May 2016

Vol. 23 No. 8 PO Box 118, Sioux City, Iowa 51102

May 2016

TOURISM & HOSPITALITY ISSUE

HANDS-ON

PLAY LaunchPAD Children’s Museum opens to big crowds

INSIDE THIS MONTH’S ISSUE:

Local delegation lobbies in D.C. PAGE 4

Riverfront conceptual plan unveiled PAGE 13

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Siouxland Business Journal, May 2016

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BusinessJournal Ron Peterson, publisher Dave Dreeszen, editor Siouxland Business Journal is published monthly by Sioux City Newspapers Inc., in cooperation with the Siouxland Chamber of Commerce.

Requests for a free subscription or address changes should be sent to: Kevin McGarry Siouxland Business Journal Box 118 Sioux City, Iowa 51102

Index

Editorial copy should be sent to: Dave Dreeszen Siouxland Business Journal editor Box 118 Sioux City, Iowa 51102 dave.dreeszen@lee.net For more information: Editorial: (712) 293-4211 or 800-397-9820, ext. 4211 Advertising: (712) 224-6279 or 800-728-8588 Circulation: (712) 293-4257 or 800-397-2213, ext. 4257 On the web: www.SiouxlandBusinessJournal.com

New Chamber Investors.... page 17

On the Move... page 7

Chamber Anniversaries..... page 17

Ribbon cuttings.... pages 6 and 18

Business Know How.... page 14

Home & Office...page 14

ON THE COVER

Justin Wan, Sioux City Journal

Children play in an interactive model of a grain elevator at LaunchPAD Children’s Museum in Sioux City on Feb. 4.

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Siouxland Business Journal, May 2016

Strauss guest speaker at roundtable SOUTH SIOUX CITY | William Strauss has been named the guest speaker for the Siouxland Industrial Roundtable May 18 at the Marina Inn Hotel & Conference Center, 385 Fourth St. T h e Strauss roundtable, set to begin at noon, will feature Strauss’ expertise as a senior economist and economic adviser in the economic research department of the Federal Reserve Bank of Chicago.

Strauss’ responsibilities include analyzing the current performance of both the Midwest economy and the manufacturing sector for use in monetary policy.

For more information on the roundtable, go to sioux landchamber.com

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Siouxland lobbying trip ends on positive note MIKE BELL

Business Journal staff writer‌

WA S H I N G T O N | Siouxland leaders returned home Thursday after a twoday lobbying blitz in the nation’s capital, confident their message was heard by federal lawmakers and other key decision makers.

More than 60 local business leaders, government officials, educators and students took part in the 62nd annual trip led by the Siouxland Chamber of Commerce.

Barbara Sloniker, executive vice president of the Chamber, said the delegation received ample support from members of Congress and their staffs.

“It was a very good, productive time,” Sloniker said.

“Our message on the hill of workforce being an issue was heard loud and clear.”

Sloniker

Ung

The top priority this year was workforce recruitment and expanding the tight supply of skilled workers.

To help grow the next generation of employees, local officials urged federal decision-makers to support expanded career academies like those the Sioux City school district established for high school students a few years back.

The academies expose students to more in-depth lessons of various career paths, from engineering to medicine.

Two Sioux City High School students enrolled in academies – Araceli Lopez and Hannah Rens – joined

the delegation in Washington, the first time in the 62 years of the annual lobbying trip that high school students were invited to come along.

Lopez, a senior at North, is enrolled in the school district’s business academy.

“It’s helped me and other people I know out a lot in terms of figuring out what I want to do, like when I get to college,” she said.

Rens, a senior at East High School, is enrolled in the engineering academy. She said the program has stoked her interest in aerospace engineering.

In addition to members of the tri-state congressional delegation, the students got a chance to meet Mark Mitsui, deputy assistant secretary for community colleges in the Office of Career, Technical & Adult Education.

“I think Congress gets how important technical education is,” Sloniker said. “You

have to upscale people so they are the workforce of tomorrow.”

The lobbying trip kicked off April 13 with a breakfast with 4th District Rep. Steve King. The Iowa Republican brought along a special guest, David Petraeus, a former four-star general and top commander in Iraq and Afghanistan before he retired to lead the Central Intelligence Agency in September 2011.

On April 14, the delegation had breakfast with Adm. James Winnefeld Jr., former vice chairman of the Joints Chiefs of Staff and his wife, Mary Winnefeld, ship’s sponsor for the new USS Sioux City, a new Naval warship that was launched in northern Wisconsin in January.

As always, a highlight of the trip was the annual steak reception, which gives local officials a chance to mingle socially with

federal lawmakers, members of their staffs and other key policy makers. A few years back, the Chamber replaced a traditional steak dinner with the more informal reception, which was held this year in the Hart Senate Building.

“Getting to network with people, making connections here, it makes progress,” Slonker said.

Woodbury County Supervisor Matthew Ung pointed to the cooperative nature of the time spend in the nation’s capital.

“To a larger degree, on this trip you get to network with other people in the delegation, from your area you may not know,” Ung said. “You find out about things you can work on together.”

Sloniker said next year’s trip is already in the works.

“Our community stepped up to represent us out here, and we’re really proud,” she said.

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U.S. Sen. John Thune, R-S.D., left, meets with Sioux City School Superintendent Paul Gausman, and Sioux City students Hannah Rens, a senior at East High School, and Araceli Lopez, a senior at North High School. Gausman and the students were part of the Siouxland group lobbying officials in the nation’s capital April 13-14.

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Family Wellness Associates officials cut the ceremonial ribbon to celebrate its recent grand opening and open house. Pictured are Robin Capers, Courtney Kilberg, Melissa Schuldt, Diane Castro-Moctezuma, Kelli Pierce, and Kerry Kuehl, office manager. Family Wellness Associates provides a wide range of mental health services for individuals and families.

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OnTheMove UnityPoint Clinic gets new director SIOUX CITY | Karen Iseminger has joined UnityPoint Clinic as director of clinic operations.

In her new position, Iseminger will work to improve patient and employee satisfaction, identify growth opportunities, and enhance operational efficiency.

A Sioux City native, Iseminger g ra d u a te d Iseminger with an associate’s degree in healthcare administration with a diploma in medical coding from Western Iowa Tech Community College. She also serves as a member of the Medical Group Management Association (MGMA) and Iowa Medical Group Management Associates (IMGMA).

Iseminger originally started her career in medical records at UnityPoint Health – St. Luke’s over 25 years ago. Most recently, she served as the clinic administrator at UnityPoint Clinic – Waukee Family Medicine in Waukee, Iowa.

Klinger hires risk manager SIOUX CITY | Klinger Companies, Inc., has hired Kevin Schultz in the newly created position of risk manager.

In his new role, Schultz will manage K l i n g e r ’s commercial i n s u ra n c e program Schultz and oversee claims administration.

Schultz will also be involved in reviewing, negotiating and approving contract terms and conditions with both customers and

subcontractors.

Schultz is a Sioux City native and graduate of Bishop Heelan High School and the University of Northern Iowa. Following college, Schultz served almost 10 years as an officer in the U.S. Marine Corps and later worked in commercial insurance in the Sioux City office of Arthur J. Gallagher & Companies.

Schultz lives in Dakota Dunes with his wife, Katie, and two daughters.

Country Club promotes golf pros SIOUX CITY | Sioux City Country Club has promoted Alex Janssen, PGA, a n d B i l ly K e a n e , PGA, to the positions of Keane co-head golf professionals. Mitch Merrill, PGA Master Professional, will assume the title of di- Janssen re c to r o f golf.

Keane has been employed at Sioux City Country Club since 2006 and is a native of Sioux City. Janssen joined the staff in 2015, relocating from the Kansas City area. He is originally from Hooper, Nebraska.

Letsche returns to Floyd Valley Healthcare Shannon Letsche, ARNPC has returned to Floyd Valley Healthcare. Letsche began seeing patients in the Marcus location of Floyd Valley Clinics on February 29. She will be available on Mondays until July, when she increases her clinic time.

Letsche received her

Bachelor of Science D e g re e i n Nursing from Unive rs i ty o f Iowa . S h e went on to Letsche receive her Masters of Science in Nursing from Creighton University in Omaha. Letsche has worked in a variety of nursing fields including medical/surgical, obstetrics and hospice/home health. She also has worked as an advanced nurse practitioner in clinic settings including the Marcus Clinic.

Dr. Andrew Geha will continue to serve Marcus Clinic. Dr. Donald Odens; Geri Lynn Specht, ARNP; Kari Varner, ARNP and Kay Kosters, PA-C will continue to see patients until Shannon’s full-time presence in July.

Fay named personal banker at Northwest SIOUX CITY | Monica Fay has been named a personal banker at Northwest Bank in Sioux City.

Fay’s primary responsibilities include building customer relationships while promoting banking services to personal and business customers. Fay P r i o r to joining Northwest Bank, she was employed at Wells Fargo in Sioux City, where she served as a personal banker, assisting with new deposit account opening.

Patton joins United Real Estate Solutions SIOUX CITY | Bob Patton has joined United Real Estate Solutions as a member of the residential sales team.

Before choosing a career in real estate, Patton worked in pricing and sales at Wells Blue Bunny. He also

Siouxland Business Journal, May 2016 7

spent about 10 years in technical support and business analytics at Gateway, as well as 10 Patton years in sales for Frito Lay. Patton is a lifelong resident of Sioux City. After graduation from North High School, he attended both Iowa State University and the University of Iowa.

He and his wife, Shannon, have two teenage children.

He works out of the United Center office and can be reached at (712) 490-8734 or BobPatton@myunited agent.com.

IBC hires two employees SIOUX CITY | IBC, a locally owned insurance and business administration services provider, recently hired Aaron Iacino as risk

manager.

IBC also recently hired Dayana Carbo as administrative assistant.

Iacino comes to IBC with a long history of health and safety education and training. He bypassed high school and began his college career at the age of 14, and began practicing health and safety in 1994 in hospitals where he worked as an RN and charge nurse for a decade.

Iacino moved to the Midwest from Southern California via Colorado in 2000. He made a move into the occupational safety and health industry, working in industrial insulation, ethanol, grain/seed storage, food manufacturing, biodiesel, power plants, municipal, mechanical, manufacturing, industrial chemical and personal/public/industrial security.

Prior to coming to IBC, Iacino was the vice president of Siouxland Safety

Services, where he was instrum e n ta l i n developing the wide array of safety and security Carbo courses. He h a s save d companies t h o u sa n d s of dollars in OSHA citations as well as prevented n u m e r o u s Iacino incidents and workplace deaths.

Carbo holds an associate’s degree from Western Iowa Tech Community College in administrative office management and bookkeeping.

Currently, she is attending American Military University to achieve her bachelor’s in accounting.

Carbo will aid the staff in the day to day operation of IBC, as well as assisting the accounting manager.

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Shepherd’s Garden offers green space for the senses ALLY KARSYN

Business Journal staff writer‌

SIOUX CITY | On a rainy day in May, a pastor stepped up to the pulpit to say a little prayer. His words floated over bowed heads for Shepherd’s Garden to be a place of peace and mercy when pressures and demands become too great, that it would provide comfort and rest for those who seek it.

Shouldn’t everyone be able to find refuge?

Tim Jacobs thought so.

He led the initiative to make the new downtown green space into a sensory garden for the visually impaired.

The Sioux City Lions Club funded and developed features within Shepherd’s Garden to appeal to the senses. As visitors move through the park, they’ll find eight signs with large print and braille explaining what they can hear, touch, taste and smell.

The experience includes a running brook with wind chimes, trees with rough textured bark, vegetation to attract song birds and aromatic plants and herbs.

“I just wanted to enhance it so more people can enjoy it. And that’s what the Lions do. That’s our job,” he said “Whatever we can do to help the visually impaired, we’re going to do that.”

The $52,000 project was partially paid for by a matching grant from Lions Club International, a civic group that Helen Keller challenged to become “knights of the blind in the crusade against darkness.”

Jacobs, a Sioux City Lions Club member and Master Gardener, first saw a sensory garden geared toward the blind three years ago in South Carolina.

He brushed his fingertips over the raised dots on a sign and had the vision of

Bible verses are engraved in stone along the walkway through Shepherd’s Garden in downtown Sioux City.

bringing something like it to Sioux City.

Shepherd’s Garden was already in the works at the corner of Sixth and Jackson, the former site of an abandoned YWCA. Garry Smith, president of American Pop Corn Company, led fundraising efforts to bring in more than $900,000 for the religious-themed park that includes Calvary crosses with a water feature, Scripture passages on sidewalk pavers and Psalm 23 inscribed on a 2-ton stone.

Jacobs didn’t want to impinge on the project.

He only wanted to make it more accessible.

He pitched the idea of designing a garden to delight the senses.

In a collaborative effort with the Shepherd’s Garden Foundation and fellow Master Gardener Jane Hey, they imagined winding walkways lined with benches, potted herbs and water elements.

That dream was realized during a dedication ceremony in May. There was a lot of backpatting and hand-shaking between congenial greetings while afternoon showers forced part of the ceremony to move inside First Presbyterian Church,

Justin Wan photos, Sioux City Journal

Above: The Shepherd’s Garden, a privately funded green space with a Christian focus, was dedicated on May 28, 2015.

Developers say it is open to anyone seeking a quiet place. Below: Visitors look at Shepherd’s Garden in Sioux City on May 28, 2015. The green space, with a Christian focus, was built with private donations.

where people filled the pews. Speakers, including Jacobs, got up to commend contributors and the community.

All that was missing was the church choir to sing the praises.

Outside, under the shelter of a tree on Sixth Street, Jacobs watched visitors clutching umbrellas stroll along the path.

“This is a great accomplishment not only for me but for the whole community and all these people, all the volunteers that have the same kind of heart. They all want to do something,” he said. “Everybody should come and enjoy it.”

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Siouxland Business Journal, May 2016 9

BusinessPeople St. Luke’s honors employee of year SIOUX CITY | UnityPoint Health – St. Luke’s has honored James Edwards as Employee of the Year for 2015.

Edwards was recently recognized during a special banquet for St. Luke’s 2015 Employees of the Month. The Employee of the Year recognition is given to one employee annually. The winner is selected through a vote of all St. Luke’s employees.

Employed at St. Luke’s since 1996,

Edwards serves as a registered nurse (RN) in Outpatient Services. He was recognized for his dedication to providing exceptional patient care and his willingness to help others in his department and other Edwards colleagues across St. Luke’s.

Edwards obtained his degree from Newman Hospital School of Nursing in Emporia, Kansas.

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Goodman attends marijuana DUI seminar in California SIOUX CITY | Bryan Goodman of the Goodman Law Firm attended the National College for DUI Defense Winter Session in Marina Del Rey, California, Jan. 21-22.

The seminar focused exclusively on techniques and strategies to defend DUI cases arising out of suspected marijuana impairment.

In 2015 Goodman also attended other legal

training seminars sponsored by the NCDD and the National Association of Criminal Defense Attorneys, including the 19th annual NCDD/ NACDL conference “DWI Means Defending With InGoodman genuity” in Las Vegas.

Goodman is the owner of the Goodman Law Firm, and practices primarily in DUI/OWI defense, along with general criminal defense.

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LaunchPAD Children’s Museum is at 623 Pearl St., in Sioux City.

Justin Wan photos, Sioux City Journal

PLAY AND DISCOVER Newly-opened LaunchPAD museum offers children hands-on learning

S

EARL HORLYK

Business Journal staff writer‌

IOUX CITY | Reese Mills seems to be a pretty savvy shopper. In a grocery cart, the 2-year-old Sioux City boy makes sure to pick up such everyday necessities as a can of beans, whole peeled tomatoes and a plastic pineapple.

Having fun in a model, kid-friendly grocery store, Reese was one of the first visitors to the LaunchPAD Children’s Museum.

The $6.9 million museum, more than a decade in the making, opened to the public Feb. 18.

So far, the public response to the family-friendly downtown Sioux City venue has exceeded all expectations. Through April 17, paid attendance totaled 23,510,

well above the original projections of 9,675, executive director Bob Fitch said.

“The numbers have been phenomenal and the response has been fantastic,” Fitch said. “With the warmer weather we’ve seen the crowds going down a little bit, but we’re still meeting or exceeding our projects every day.”

As of April 16, LaunchPAD also had sold 1,991 memberships, more than triple the number organizers had anticipated through June 30, he said.

“I think it just shows there was a great need for a family venue like this in Sioux City,” Fitch said. “People coming back repeatedly is a tribute to the quality of exhibits we have in here and that people are having a lot of fun.”

LaunchPAD, originally known as the Children’s Museum of Siouxland, was

Londyn Baldridge, 3, of Sioux City, pushes a shopping cart in front of her father, Kyle Baldridge, during the opening day at LaunchPAD Children’s Museum in Sioux City.

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Siouxland Business Journal, May 2016 11

An interactive model of a grain elevator is seen at LaunchPAD Children’s Museum in Sioux City.

rebranded last fall emphasize it’s not a museum in a traditional sense. PAD stands for “Play and Discover,” signifying to parents and children alike that the exhibits are meant to be touched rather than just looked at.

All of the exhibits are hands-on and interactive, allowing children ages 6 months to 10 years to learn new knowledge about science, technology, engineering and math in a fun way.

Fitch said LaunchPAD emphasizes agriculture, food sources and the environment. The focus alludes to Siouxland’s agricultural industries as well as its history.

“They don’t know (food) doesn’t just come from the grocery store,” Fitch said.

The ag-related exhibits include a 15- by 15-foot interactive play grain bin imported from England.

Children also learn how to shop for food in a model grocery store, where they can check out produce, make faux sundaes and pizzas while pretending they’re working at a lunch counter.

LaunchPAD also features exhibits focused on STEM, or science, technology, engineering and math. Many were influenced by the community including

members of the Sioux City and South Sioux City community school districts.

Another popular exhibit involves a moving stream of water with boats and bridges to show the impact of the Missouri River and how surrounding tributaries affect everyday life.

“Part of it is to just help teach kids the importance of water in our environment,” Fitch said.

“Then, also it helps kids learn how water moves and flows.”

The museum, is the result of more than a decade of planning to build an educational and creative hub for Siouxland children.

It was the idea of four women who are members of the Junior League of Sioux City.

The idea for a Sioux City children’s museum had been on the drawing board for more than a decade Debbie Bernstein LaCroix, of Dakota Dunes, remembered brainstorming the initial idea for the museum alongside three other young mothers, Brandy TenHulzen, Lily Higman and Jenny Uhl. “It must have been 12 years ago,” Bernstein LaCroix said. “I was pregnant with my son William at the time.”

Talula Nobert, 4, of Dakota Dunes plays with a conveyor belt system at the new LaunchPAD Children’s Museum. The museum features a variety of activities, and on a broad scale tells the story of Siouxland.

After seeing the finished results at a Feb. 6 preview party, Bernstein LaCroix said, “it was fun watching it all come together.”

Like Bernstein LaCroix, TenHolzen also serves on the museum’s board of directors.

“This is everything and more than we imagined it to be,” TenHulzen said.

TenHulzen, of Sergeant Bluff, said her daughters Madison, 14, and Breanna, 16, were 1 and 3, respectively, when discussion of a Sioux City children’s museum began.

LaunchPAD is a member of the Association of Children’s Museums, which has locations around the country. LaunchPAD members receive reciprocal membership at participating museums, which usually means half-price admission.

Daily admission for the museum, open Tuesday through Sunday, is $8. A family membership costs $85 annually, and gives a family unlimited admissions during the year, plus some special perks.

The Business Journal’s Kirby Kaufman and Dave Dreeszen contributed to this story.

Collin Goosmann, 4, of Sioux City plays with an interactive waterway model at the LaunchPAD Children’s Museum.

If you go WHAT: LaunchPAD Children’s Museum WHERE: 623 Pearl St. HOURS: 10:40 a.m. to 4:30 p.m.

Tuesday through Friday, 10 a.m. to 5 p.m.

Saturday, 1 to 5 p.m. Sunday HOW MUCH: Admission $8; annual family memberships $85

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Siouxland Business Journal, May 2016

WHEN WE SEE A DISCOVERY, WE SHARE IT. Sure, we’re investing in the jobs of tomorrow. We just want them today.

That’s why we’ve been working so closely with dynamic technology companies to bring them to Iowa. Our research institutions share discoveries with local businesses, filling their pipeline with breakthrough products.

Iowa brings together business leaders to boost innovation and position us for success in the global economy. Visit iowaeconomicdevelopment.com.

And find out why innovation sees Iowa as the land of opportunity.

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Siouxland Business Journal, May 2016 13

Is stress adversely affecting your health?

We all experience stress in our lives, but have you thought about how stress affects your health and wellbeing? It’s a challenge to remember that 10 percent of life is what happens to us, 90 percent is how we react to it. Some stress in our lives is a good thing, it can give you a rush of energy at just the right time. But if stress lasts a long time and becomes chronic your health may suffer.

According to the latest American Psychological Association Survey: The number one source of stress in the U.S. is job stress, followed by financial stress and work-life balance.

More than one-third of American workers experience chronic work stress.

Almost two-thirds (65 percent) of U.S. adults cite work as a significant source of stress.

One in four Americans reported

Home & Office DEB TWYFORD

that job demands interfere with their ability to fulfill family or home responsibilities.

Over half stated that they didn’t use their allotted vacation time and considered looking for a new job because of stress.

Half of the workers surveyed said that they had experienced loss of productivity as the result of stress.

In the book, Preventative Stress Management in Organizations, authors write that “strong, healthy relationships are in themselves powerful protective factors

for collective and individual wellbeing. Healthy relationships have a powerful buffering effect against the adverse effects of stress in organizations and have a remedial and therapeutic effect when people are hurting.”

So what can you do? Call a friend, find a mentor, join a support group.

Spend time building your most important relationships and seek out counseling. Many organizations have EAP programs available for employees and their families.

Authors of the book Well-Being see finding a mentor at work as critical step to career success.

Organizations that end up on the list of best places to work often have mentoring programs built in.

According to Preventing Job Stress by James E. Porter, The Stress Prevention Model is a new six-step model for managing stress at work. It’s a proactive

model that understands that on some days the average worker doesn’t ever have time to catch his or her breath, let alone take time out to meditate, exercise, or practice yoga. The model consists of: 1. Assess your stress. Assess the demands being placed on you. Figure out what they are and measure them. You can’t solve a problem until you know exactly what it is.

2. Avoid unnecessary stress.

Avoid the demands that don’t match your capabilities. Delegate the jobs you can’t do or don’t want to do because they cause you unnecessary stress. Plan ahead to avoid unnecessary demands.

Practice time management.

3. Appraise every stressful situation. Properly appraising the difficulty of the demand and properly appraising your capability of meeting that demand is a crucial step.

4. Accept stress using mindfulness. Learning to occasionally accept the disparity between demands and capabilities as an opportunity for growth is the fourth step.

5. Activate your life to build resilience. Improving your ability to handle demands by developing coping skills and strengthening the body is the fifth step.

6. Attune to others by building your support network. Getting help with big demands (like loss of income, injury, illness, or death of a loved one) through social support of building your support network proactively (by helping others) so that when big challenges come you are in a better position to handle them is the sixth step.

Accept the things you cannot change. Most of us are familiar with the Serenity Prayer: 0 God,

TWYFORD, PAGE 19

Snakebite AWAY carpal tunnel, tendonitis pain How many of you remember giving your friends a “Snakebite” as a child or as a teenage prank to cause them pain? Or were you on the receiving end of this burning and biting pain to your forearm from your brother or sister?

Let me tell you, this childhood prank is an awesome and very powerful musculoskeletal selfcare technique to reverse, treat, and prevent one of the primary causes of Carpal tunnel syndrome and tendonitis pain, which is restricted fascial mobility of the forearm.

This technique can also quickly reverse the symptoms of carpal tunnel syndrome, tennis elbow (lateral epicondylitis), wrist tendonitis, or Blackberry thumb (DeQuervain’s Tenosynovitis).

According to Occupational Safety and Health Administration (OSHA), these are the most rapidly growing category of OSHA recordable injuries and illnesses in the workplace and at home.

In our highly computerized and technology driven American

Business Know How ERIK NIEUWENHUIS

culture where awkward forward head posture habits while texting is a way of life, smartphones and tablets are always on and active, updating your social media status is a 24 hours a day communication method, we are spending hours at a computer workstation, laptop, or tablet and affect our forearms, elbows, wrists, thumbs and hands. Most of these daily tasks are completed with a “high force pinching posture” using your fingertips (instead of your whole hand) and thereby increasing the muscle tightness and forces of the forearm muscles to the elbow, wrist, hands, thumb and fingers.

When your forearm muscles get stiff and tight overtime from

repetitive and sustained use and awkward postures such as forward head posture, the fascia which surrounds all muscles and connective tissues slowly compresses the blood vessels and nerves overtime. This increases their irritability which may lead to increased muscle fatigue, numbness or tingling into your fingers, shooting or stabbing pains, dull achy throbbing pains when you pick things up, or you may notice a loss of grip strength.

I have seen transformational and amazing musculoskeletal outcomes and results with using the Snakebite Technique in over 18 years of treating patients, workers, and friends from across Sioux City and the surrounding area.

The exiting news is that after the very first Snakebite Technique, a worker’s grip strength improves, numbness or tingling symptoms into the fingers are reduced or abolished, and pain is greatly reduced immediately following only one session of the Snakebite Technique!

Steps to Perform the “Snakebite Self-Care Technique” 1. Have the person with the symptoms of pain or dysfunction detailed in this article hold their forearm with palm up, and you start by gripping both of your hands (right next to each other) around their wrist at the end of their forearm.

2. With both hands squeeze to compress the persons forearm and slowly twist your hands away from each other going in opposite directions for one to three seconds, and repeat for one to three repetitions at the same location.

3. While you are doing this squeezing, compressing and twisting of their forearm (the Snakebite Technique), have them slowly open and close their hand.

4. Then move both hands up the forearm and repeat again for one to three repetitions of the one to three second snakebite, and keep repeating until you get to the elbow.

5. If you notice a more restricted or tight area of the forearm

you may want to complete one to three extra repetitions before moving up the forearm. Typically you perform six to ten repetitions before you are completed.

6. I will also do this from the opposite side of the worker or patients forearm with palm up for any wrist, thumb, elbow, or carpal tunnel symptoms of pain. If it is Elbow tendonitis (tennis elbow) than I repeat the same process also with their palm down so their elbow extensor muscles are facing up.

7. Perform this Snakebite technique one to two times per day, daily for three to five days, then reduce this frequency as needed by your forearm muscle tightness until the pain, numbness and tingling, and stiffness goes away.

8. Once you get the symptoms of pain, stiffness, numbness or tingling, or reduced grip strength restored it would be highly recommended to perform this snakebite technique at least

LUKE’S, PAGE 19

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Siouxland Business Journal, May 2016

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Consultant offers advice for making Sioux City more attractive KIRBY KAUFMAN

Business Journal staff writer‌

SIOUX CITY | More than 150 local leaders turned out for an April 8 meeting where national tourism expert Roger Brooks described his first impression as a visitor to Sioux City.

Brooks and members of his team spent the week as Dougherty secret shoppers,” making stops and purchases at a variety of local businesses and entertainment venues.

His detailed report will help local leaders develop a Brooks plan this summer to improve the experiences of visitors.

Brooks acknowledged the city is working to get better, but described directions to popu l a r a t t ra c t i o n s Newton “convoluted” and “frustrating.”

“We build things then we don’t care,” he told the crowd. “I think that’s not true, but it’s the impression you get.”

The city, he said, would benefit from stronger marketing of its historical places and provide visible signs with operating hours and directions.

To improve existing attractions, Brooks said the city should better advertise the Lewis & Clark Interpretive Center, Sgt. Floyd Welcome Museum, Flight 232 Memorial and numerous other historical spots.

The city also should update amenities on the riverfront. Notably, he mentioned the aging Anderson Dance Pavilion, which shows visible damage from Missouri River flooding in 2011. He showed the crowd pictures of overturned and cracked bricks at the pavilion that hosts summer events.

“We thought it was really sad,”

Travel study cost $25,000 Peoria, Arizona-based Roger Brooks International was paid $25,000 to conduct an assessment of Sioux City. The money came from a public-private partnership, with $5,000 each coming from the city’s Events Facilities and Economic Development departments, $5,000 from Woodbury County, $5,000 from the advisory group Downtown Partners and $2,500 apiece from the Siouxland Chamber of Commerce and The Siouxland Initiative.

– Kirby Kaufman

Brooks said of the pavilion. “Our impression was nobody cares.”

Brooks also said the city and local businesses should improve signage and beautification efforts that would include adding shrubs, flowers and other plants around storefronts. He said the greenery will increase profit margins for area businesses. Better signs, he added, will make the city easier to navigate.

Brooks also brought up problems with parking and retail offerings downtown, saying he and his team had trouble finding places to spend money downtown that wasn’t a restaurant. He also reinforced that businesses that close on Sunday and/or Monday create an opportunity for lost revenue.

Brooks praised the Hard Rock Hotel & Casino Sioux City and its Main+ Abbey restaurant as top offerings in Sioux City. The $128 million entertainment venue opened in August 2014.

Erika Newton, executive director of the Events and Facilities Department, said the city should explore better signage.

“I think he was right on when it came to most of his comments,” Newton said. “That’s something we’ll need to consider heavily.”

Marty Dougherty, the city’s economic development director, said the city can benefit from Brooks’ outside perspective.

“We knew there would be a realistic view,” Dougherty said. “You have to confront reality in order to grow. I think we are growing into a great community, and we have a lot to build on.”

A rendering of potential developments on Sioux City’s riverfront is shown.

Provided

Consultant unveils concept for redeveloped riverfront space KIRBY KAUFMAN

Business Journal staff writer‌

SIOUX CITY | A Ferris wheel remains one of the possible future attractions on Sioux City’s riverfront.

About 25 people, mostly city officials, attended a second public input meeting Tuesday at City Hall to discuss the future development of the Salvatore city’s riverfront.

Dave Bernstein, a Sioux City businessman who has promoted a Ferris wheel as a feature on the city’s riverfront, said Wisconsin-based SmithGroupJJR accomplished a large plan in about six weeks.

“I think the entire riverfront concept can be a great iconic thing for the city,” Bernstein said. “The concept even without the Ferris wheel is a great plan.”

Matt Salvatore, Sioux City’s parks and recreation director, compared the cost of the Ferris wheel in Sioux City to the $1.8 million version of the rotating attraction in Davenport, Iowa.

Davenport’s feature generates about $675,000 per year in profit. Salvatore said tickets are $5 each, and the city sells about 135,000 per year.

SmithGroupJJR also said a pedestrian bridge over the Missouri River between Sioux City and South Sioux City could be located south of the Ferris wheel.

“We wanted to make this more a community space that pedestrians would take ownership over,” said Eric Schuchardt, an urban designer with SmithGroupJJR. During a Scott March 8 public meeting, the Ferris wheel emerged as a the top vote-getter among amenities local would like to see at the development site. The other top four features were a connection to downtown, food options, a boardwalk and special event space.

In March, the consultant’s presented three hand-drawn riverfront concepts broken down into three categories: passive, active recreation and entertainment. During Tuesday’s meeting, SmithGroupJJR presented a single design, a combination of the three.

The city hired SmithGroupJJR to design the redevelopment plan for the former Argosy riverboat casino site, which covers 10 to 12 acres in Chris Larsen Park. The Argosy closed July 30,

2014, and was later moved to a shipyard in Illinois.

Salvatore said the firm will continue to discuss the design with local leaders and a steering committee before returning with a final master plan.

Mayor Bob Scott, who attended Tuesday’s meeting, applauded the firm’s concept for the city’s riverfront.

“Something’s going to happen here,” Scott said.

In the latest plant, a proposed riverfront boardwalk would occupy the space of the former Argosy riverboat casino. The firm said the feature could use the existing pylons from the casino facilities, which remain at the site near Chris Larsen Park.

The concept also included 75 parking spaces, a bag toss, volleyball court, green space, yoga lawn, shade pavilion, monument garden, four restrooms and trails.

One of the areas would be called the Stockyard Garden Plaza, a nod to Sioux City’s rich industrial and stockyards history. The city was once home to the largest stockyards in the world. Another area would include additional green space and a fishing pier.

“The beauty about that is you relate it to the personal people who worked in the stockyards,” Schuchardt said.

www.siouxlandbusinessjournal.com

3 Day EvEnt April 27th, 28th & 29th Product Specials Each Day

Stop in for cake and refreshments

Friday april 29th 819 W 7th St, Sioux City (712) 255-8063

Siouxland Business Journal, May 2016 15

IMPROVE YOUR BOTTOM LINE

No matter what size business you own, MidAmerican Energy Company has rebates for many of the energy-efficient systems you need. And with EnergyAdvantage速 programs, you benefit from the incentives, assessments and expert advice that are available. The power is in your hands with MidAmerican Energy.

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16

Siouxland Business Journal, May 2016

We Care for the

Employees You Care For

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Siouxland Business Journal, May 2016 17

ChamberInvestors

ChamberAnniversaries

PC Sweep Todd Lindsey Sergeant Bluff, IA Toshiba International Corp.

Bruce Chartiesr Sioux City, IA Martin Brothers Distributing Co. Brian Hathcock Cedar Falls, IA

The following are observing anniversaries as Siouxland Chamber of Commerce investors.

Waste Management of Sioux City David McCord Sioux City, IA Sioux City Public Schools Foundation Kari Kellen Sioux City, IA Milwaukee Wiener House John Eliades Sioux City, IA

45 years – 1971

Taxpayers Research Council Taylor Goodvin Sioux City, IA

Mayne Arneson Hindman Hisey & Daane James Daane Sioux City, IA

Community Action Agency of Siouxland Jean Logan Sioux City, IA

Siouxland Recovery/Plastic Richard Hall Sioux City, IA

40 years – 1976

25 years – 1991

15 years – 2001

State Farm Insurance / Myrah Favors Myrah Favors South Sioux City, NE

Lindblom Services Thomas Lindblom Sioux City, IA

Bierschbach Equipment & Supply Advance Services Doug Kroger Jim Stein Sioux City, IA Sioux City, IA

5 years – 2011

Kohler Kitchens

Renovating your kitchen or bathroom is one of the smartest ways to increase the value of your home, as well as your day-to-day enjoyment of it. Visit our online gallery today to explore the possibilities for yourself, and chat with a design expert about the right remodeling fit for your needs and budget.

322 West 7th Street • Sioux City, IA • 712-258-3388 • foulkbrothers.com

Put Your Business at their

Fingertips.

Rodney HugHes Vice President MAGIC CARPET & DRAPERY

Magic Carpet & Drapery 19th & Pierce St. • Sioux City, IA • 712-277-2565 Mon 9:00-6:30 • Tues-Fri 9:00-5:30 • Sat 9:00-3:00

Phone.. 712.277.2103 Fax.........712.277.2063 1432 Leech Ave. Sioux City, IA 51101 Email: rodneyh@boonebrothers.com

Boone Bros. roofing

“Your Commercial & Industrial Roofing Experts”

Certified Testing Services, Inc.

To have your business card featured here call: 712-224-6279

• Geotechnical • Construction QC • Materials Testing • Construction Observation 419 W. 6th Street P.O. Box 1193 Sioux City, Iowa 51102

Phone (712) 252-5132 Fax (712) 252-0110 ctsinc@cableone.net

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Siouxland Business Journal, May 2016

RibbonCuttings

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Photos courtesy of the Siouxland Chamber of Commerce

New Chamber member, {be} Studio, Siouxland’s newest yoga studio, celebrated its grand opening with a recent ribbon-cutting ceremony. Pictured are Neal Paulson, Jianna Hoss, Rebecca Keith, Diane Murphy, instructors Kelly Knaack and Verna Bennett and Cara, a very special student of the studios and the official first dollar. Located in the Historic Fourth District, the intentional yoga studio empowers people, supports communities and believes in the limitless potential of desire paired with possibility.

RushHourConnect

LaunchPAD Children’s Museum recently hosted the March Rush Hour Connect in conjunction with The Small Business EXPO. Rush Hour Connect visitors enjoyed meeting 22 vendors representing Siouxland’s small businesses at the EXPO while also getting to experience firsthand the newly opened LaunchPAD Children’s Museum.

OFFICE SPACE FOR RENT

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SIOUX CITY | Arlene Ummach and Luann Eisley, both American Family Insurance agents in Sioux City, have been recognized for providing an outstanding customer experience under the American Star Excellence in Customer Experience Certification Program.

The service excellence distinction was determined through an evaluation process. The process consists of a customer satisfaction survey that measures customers’ overall experience with their American Family agent.

Both Ummach and Eisley have been American Family agents since 1994. Their offices are at 3500 S. Lakeport.

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Siouxland Business Journal, May 2016 19

Twyford: Reduce stress Luke’s FROM PAGE 13

FROM PAGE 13

grant me the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference.

This is a great prayer to keep close by and read regularly. Name the things you can’t change and work on taming them. Journaling at

non-stressful times may be helpful.

Exercise, eat right and get your rest. Exercise is a great stress reliever. Make healthy food choices.

Get seven to nine hours of sleep.

Source: Welcoa’s Seven Benchmarks, Advanced Porter, J. Preventing Job Stress.

W E LCOA’s 2 0 1 4 N a t i o n a l

Training Summit: Stress@Work.

March 2014. Copyright James E. Porter 2014.

Contact Deb Twyford, RN and Certified Wellness Coach and Worksite Wellness coordinator at Mercy Business Health Services at 712-274-4334 or Twyfordd@mercyhealth.com

once every week and you may slowly reduce this frequency to two times each month, or every other week.

9. Make sure to contact myself, your physical therapist, or primary care physician if you have any questions regarding this self-care technique, or if

it doesn’t get rid of your carpal tunnel syndrome or tendonitis symptoms of pain.

Erik Nieuwenhuis is UnityPoint Health- St. Luke’s WorkSmart Ergonomics Injury Prevention Specialist and Wellness Consultant. Contact him at 712-279-1842 or erik.nieuwenhuis@unitypoint.org

Better Banking When it comes to helping local businesses like Milwaukee Wiener House grow and prosper, Security National Bank is “all business”. Whether it’s helping a successful local business or helping a new one get started, SNB has the financial strength and expertise to get the job done.

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Give Chris a call at 712-277-6513.

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Chris Jackson, Commercial Services Rep. Christopher Linduski, Manager; Mike Eliades Co-Owner; John Eliades Co-Owner

20

Siouxland Business Journal, May 2016

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SIOUXLAND’S #1

COMMERCIAL TEAM Source: Northwest Iowa Board of Realtors – 2015 Production

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Tune into KSCJ 1360 Talk Radio Saturday mornings from 8:10 to 8:30 a.m. to hear interviews with the “movers & shakers” of Siouxland or go to www.kscj.com for streaming live broadcast.

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