TONY DEFRANCO Top Selling Agent 2017 *
Tony DeFranco 805.208.1904 tony.defranco.com@sothebyshomes.com TonyDeFranco.com
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TONY DEFRA NC O Westlake Village Brokerage Since joining Sotheby’s International Realty, Tony has been a consistent top producer. He has received numerous awards and recognitions, including being in the Top 1% of NRT agents nationwide for 2015 and most recently becoming the Top Selling Agent for 2017* at our Westlake Village Brokerage . Tony has recently worked with clients representing listings and sales throughout the Conejo Valley, Hidden Hills, Malibu, Calabasas, Ventura, Camarillo, Pacific Palisades, Moorpark, and Hollywood. Tony takes pride in being aware of the current market conditions and the inventory of homes on the market, as well as communicating with his clients. Tony is hands-on with each transaction. He has systems in place to move quickly and to aggressively market his listings. A former child star and teen idol, Tony grew up in Canada, moved to the Southern California region in the early 1970s and, within 18 months, had the number-one record in the country. He appeared on numerous national television shows including American Bandstand, Sonny and Cher, Jack Benny’s farewell special and the Grammys. Tony continued his love and passion for the music business for many years behind the scenes, working with countless international record companies coordinating projects for top recording stars. Since making the transition into real estate, Tony has continued to deliver the same drive and desire to please his clients and get the deal done. He maintains his music business friends and clients and provides his listings with high-impact marketing campaigns targeted directly to these individuals.
TON YD E F RAN C O.C OM
DRE
phone
00815381
tony.defranco@sothebyshomes.com
805.208.1904
Recent Listings
Rancho De Leon | $4,900,000
Fantastic Location | $899,000
Snapshot of Select Solds
French Normandy Estate | $1,725,000
6454cavalleri.com | $849,000
6462cavalleri.com | $629,000
Select Solds
966 Lake Serwood Drive, Lake Sherwood | $4,330,000
28907 Wight Road, Malibu | $2,899,000
1408 Kingsboro Court, Westlake Village | $2,530,000
26710 Alsace Drive, Calabasas | $2,300,000
2847 Dewdrop Place, Westlake Village | $1,695,000
31552 Rustic Oak Drive, Westlake Village | $1,650,000
2050 Dewberry Court, Westlake Village | $929,000
1079 Bradbury Court, Westlake Village | $875,000
MARYA NN D. THOUSAND OAKS
TOM & ZA NE TTA C. WESTLAKE VILLAGE
ANNA T. WESTLAKE VILLAGE
EDYTA R . LAKE SHERWOOD
THE COSTE LLOS WESTLAKE VILLAGE
AN NA LISA P. LAKE SHERWOOD
Tony really went the extra mile in representing me on my sale. He was honest, ethical, had done all of the research so that we priced the house at real market value and got a full price offer and a couple of backups within a week! If you call him, you will definitely get a call back same day, if not within minutes. Not every agent does this but Tony has a strong work ethic and loyalty to his clients! He will take care of your interests.
Tony helped us get our dream home! It took us awhile to find the perfect home and he was so patient throughout the whole process. He previewed houses for us because we were not living in the area at the time and highlighted the ones he thought we’d like. He gave us great advice on what offer we should make. I will definitely use Tony in the future to buy/sell property and will recommend him to all my family/
I’ve worked with Tony since 2011 in both selling and purchasing properties as well as having Tony find and screen tenants for on of the rental properties. Tony is very professional, knowledgeable, thorough and timely.
Tony DeFranco helped us with buying and selling a few properties in Westlake Village. He is a very professional and trustworthy person. It took us a while to find the right home, he patiently showed us properties and one day he called saying “ I think I found the right home for you”. We went to look at the house, and of course he did! We fell in love with this house, and are very happy here! I would recommend Tony to anyone who wants to find their dream home.
Throughout our entire sale process, it was such an extreme pleasure to work with someone so incredibly professional, and knowledgeable In every aspect of the sale, and closing of escrow. He kept in touch daily, sometimes multiple times during the day, to keep up to date on everything. He used all the latest technologies available, to expedite all necessary signings, and addendums needed to streamline the sale of our house. The best part was, he sold our house in 48 hours!
Tony is great. He is knowledgeable and experienced, always remains calm no matter what comes up during a home buying or sale process. He’s a pleasure to work with and he is the only realtor we will ever use.
27
Million V I S I T S T O S O T H E BYS R E A LT Y.C O M I N 2 0 1 7
$ 108 Billion
G L O B A L S A L E S VO L U M E I N 2 0 1 7
22
Thousand S A L E S A S S O C I AT E S
950
O F F I C E S WO R L DW I D E
69
COUNTRIES & TERRITORIES
sothebysrealty.com
Marketing Plan of Action First Week on Market - Professional property photos, drone photography & videos with property website - Input listing into sothebyhomes.com & sothebysrealty.com - Input listing into MLS system - Install “For Sale” sign - Install lock box (Show your house by appointment only. No lockbox) - Prepare property flyer/ brochure
Additional Marketing - Invite local realtors to tour home - broker open house - Invite (invitation only) select top producers to preview - Submit and place advertisements with select print and online media Local print media are L.A. Times and Ventura County Star - Email blast All Sotheby’s International Realty agents in Southern California (in-house program) - Email blast All agents within a 30 mile radius - 2 different systems - Email personal list of clients including entertainment managers, business managers and & local corporate contacts - Send out “Just Listed” cards to surrounding area (sometimes your buyer is within your community) - Create social media posts and do targeted boosts (Paid ads)
Optional Marketing - Review upcoming Sotheby’s International Realty ad schedule for select print opportunities such as Variety (Hollywood Bowl version available - magazine will be placed on every seat, every show) - Contact select international sources – We did $1.7 Billion in international referrals last year - Review other local Magazine ad opportunities such as Malibu & California Style (please review listing presentation for the many magazine opportunities available)
On-going - Handle Incoming calls and schedule appointments - Update owner(s) on showings - feedback - Present all offers and recommend negotiation and counter-offer strategies - Pre-qualify buyers prior to acceptance of contract - Review price based on agent input & market conditions
ASAP - Obtain an acceptable contract on your beautiful property
Tony DeFranco tonydefranco.com
Local Expertise Global Marketing Extraordinary Results
© MMXVIII Sotheby’s International Realty, Inc. All Rights Reserved. This material is based upon information which we consider reliable but because it has been supplied by third parties, we cannot represent that it is accurate or complete and it should not be relied upon as such. This offering is subject to errors, omissions, changes including price or withdrawal without notice. If your property is listed with a real estate broker, please disregard. It is not our intention to solicit the offerings of other real estate brokers. We are happy to work with them and cooperate fully. Sotheby’s International Realty and the Sotheby’s International Realty logo are registered (or unregistered) service marks used with permission. Operated by Sotheby’s International Realty, Inc. Real estate agents affiliated with Sotheby’s International Realty, Inc. are independent contractor sales associates and are not employees of Sotheby’s International Realty, Inc. Equal housing opportunity. *Web stats pulled from SimilarWeb.com. SIR DRE: 889496, Tony DeFranco DRE: 00815381.